Women in Wine: Oregon

What Women in Wine: Oregon does

Women in Wine: Oregon is a nonprofit 501(c)(6) trade association founded in 2019 and headquartered in Tualatin, Oregon. The organization operates as Oregon's first and only event specifically dedicated to empowering and advancing women in the wine industry, addressing gaps in networking, mentorship, and leadership development for female professionals across vineyard operations, production, sales, and hospitality roles. Its core offerings include an annual full-day conference that has grown from 200 attendees in 2019 to over 300 in 2025, a structured 6-month Mentorship Program matching approximately 20 mentor-mentee pairs per cohort, and year-round community engagement events such as networking happy hours and virtual seminars across Oregon. The organization maintains an all-volunteer board and committee structure, with no paid staff.

The organization's business model combines three revenue streams: annual membership dues (providing access to events, mentorship, and resources), conference ticket sales via the MemberPlanet platform, and corporate sponsorships structured across six tiers (Bronze at $500 through Pearl at $10,000). Distribution occurs primarily through direct enrollment via the organization's Wix-hosted website, the MemberPlanet ticketing platform, and a sponsorship committee review process for corporate partners. Marketing and awareness rely on a combination of organic social media (Facebook, Instagram, LinkedIn), email newsletters, community word-of-mouth, and earned media coverage in outlets including Forbes, Barrons, Oregon Wine Press, Sip Northwest, and Wine Business.

Women in Wine: Oregon does not operate proprietary technology; its digital footprint consists of a Wix website and a MemberPlanet event-management platform. Strategic partnerships with prominent Oregon wine-country venues (Willamette Valley Vineyards, Stoller Family Estate, The Allison Inn & Spa) and board representation from leading regional wineries and hospitality brands (Domaine Drouhin Oregon, Handcrafted Wine & Spirits, The Dundee Hotel) anchor its distribution into the Oregon wine professional community. The organization previously operated under the name Women in Wine: Fermenting Change and rebranded to its current identity.

Name

Women in Wine: Oregon

Legal name

Women in Wine Oregon

Website

https://womeninwineoregon.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Women in Wine: Oregon is a nonprofit trade association running an annual conference, mentorship program, and year-round events to advance women professionals in the Oregon wine industry.

Ownership category

akta.pro rank

Headquarters

HQ city

Tualatin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Sponsorship: Corporate sponsorships at multiple tier levels ranging from $500 (Bronze) to $10,000 (Pearl), providing visibility and brand association with the women in wine community.
2. Membership Fees: Annual membership dues providing access to events, mentorship program, and community resources.
3. Conference Registration: Ticket sales for the annual Women in Wine Conference, the organization's flagship event.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Women in Wine: Oregon is a nonprofit 501(c)(6) trade association that empowers and advances women in the Oregon wine industry. It sells individual and organizational memberships, runs an annual conference, operates a mentorship program, and hosts community engagement events, with activities funded by sponsorships, donations, and membership fees.

Product overview

Women in Wine: Oregon is a nonprofit 501(c)(6) trade association offering a portfolio of programs centered on advancing female leadership in the wine industry. The core offerings include an annual conference (their flagship event with 300+ attendees), a structured 6-month Mentorship Program matching 20 mentor-mentee pairs, and year-round Community Engagement Events including happy hours and virtual seminars. The organization operates on a membership model with corporate sponsorship tiers at various investment levels.

Differentiator

Problem solved

Functional benefit

Products and services

• Annual Conference The association's annual flagship event convening women wine professionals and industry partners for education, networking, and professional development.
• Mentorship Program A structured program pairing women wine professionals for career guidance, knowledge sharing, and professional advancement.
• Community Engagement Events Recurring events and gatherings designed to build community, support women in the Oregon wine industry, and strengthen peer networks.
• Membership Program Individual and organizational membership tiers providing access to the association's programs, events, and professional community.
• Sponsorship Tiers Tiered corporate sponsorship packages offered to wineries, wine brands, and industry partners to support the association's mission and programs.

Quantifiable outcome

• Sold-out events consistently from 2019-2025
• +2 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• Handcrafted Wine & SpiritsminorStrategic or Co-development Partner · 1 January 2019Southern Oregon Sales Representative Andrea Jacoby Oshell serves on the Women in Wine board while representing Handcrafted Wine & Spirits.
• Willamette Valley VineyardscoreStrategic or Co-development PartnerHost venue for the inaugural 2019 event and return of in-person conferences in 2022. Represents a founding partner relationship with one of Oregon's most prominent wineries.
• Stoller Family EstatecoreStrategic or Co-development PartnerHost venue for the 2023 conference, welcoming back Marli Williams as emcee alongside Maria Ponzi, Tonya Pitts and other speakers to another sold out crowd.
• The Allison Inn & SpacoreStrategic or Co-development PartnerVenue host for the 2026 Women in Wine Conference scheduled for June 11th, 2026 in Newberg, OR.
• Domaine Drouhin OregonminorStrategic or Co-development PartnerEvents & Hospitality Manager Kayla Arnold serves on the Women in Wine board while representing Domaine Drouhin Oregon.
• The Dundee HotelminorStrategic or Co-development PartnerGeneral Manager Jenna White serves on the Women in Wine board while managing The Dundee Hotel.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Women of the Vine & Spirits: Global nonprofit organization dedicated to advancing women in the wine and spirits industry through events, mentorship, and networking. Direct peer: same mission, same audience, similar event-driven business model, but operates at a larger national/international scale.
• Women for WineSense: National nonprofit organization supporting women in the wine industry through education, scholarships, and networking chapters. Direct peer in mission and audience, with longer operating history and broader geographic footprint.
• American Wine Society: Nonprofit consumer and trade wine education organization with local chapters and member events. Direct peer in mission-driven nonprofit wine education/community model, though broader in audience and not women-specific.

Regional players

• Oregon Wine Board: State-level semi-independent agency supporting and promoting Oregon winegrowers and vintners. Strong regional peer: comparable geographic focus on Oregon, but broader industry mandate (all growers and vintners, not specifically women).
• Willamette Valley Wineries Association: Trade association representing Willamette Valley wineries. Regional peer with shared geography and overlapping industry partners (its Membership & Partnerships Manager serves as Women in Wine's President), but broader scope beyond women-only programming.
• Napa Valley Vintners: Trade association of Napa Valley wineries focused on promoting the region and its members. Regional peer in trade-association model and wine industry focus, but operates at a much larger scale and without the women-specific mission.
• California Association of Winegrape Growers: State trade association representing California winegrape growers. Regional peer with similar trade-association structure and industry advocacy mission, but focused on grower economics rather than women's leadership.

Others

• Wine Industry Network: B2B media and event organization serving the North American wine industry. Adjacent peer via event-driven and trade-media model, but profit-oriented and not specific to women in the industry.
• Guild of Sommeliers: Nonprofit membership organization for wine sommeliers focused on education, exams, and community. Adjacent peer in mission-driven wine professional development, though serving a narrower sommelier segment.
• International Wine & Spirit Competition: Global wine and spirits competition judged by industry experts. Thematically related via wine industry professional development and recognition, but operates as a competition rather than a community organization.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/womeninwineoregon
• LinkedInlinkedin.com/company/women-in-wine-oregon
• Instagraminstagram.com/womeninwineoregon

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Women in Wine: Oregon