die systementwickler
die systementwickler is a German e-commerce and special logistics operator (founded 2008) that enables trademark owners and product manufacturers to sell across Europe via Amazon, eBay, OTTO, and Conrad marketplaces and its own EasyLamp B2B portal, supported by a proprietary bootphrog PHP framework and own brands azurano, vitaliano, and codalux.
- Company typePrivate
- Founded2008
- HeadquartersFürstenfeldbruck, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What die systementwickler does
die systementwickler GmbH & Co. KG is a privately held German limited partnership founded in 2008, headquartered in Fürstenfeldbruck near Munich, with 11-50 employees. The company operates the dse.one network, providing e-commerce enablement, marketplace sales, and what it calls "special logistics" for trademark owners and product manufacturers seeking to sell into the European market under their own brands or under company-owned brands (azurano, vitaliano, codalux). It maintains seller presence on the major European marketplaces — Amazon (including FBA, PanEU, and Business programs), eBay, OTTO, and Conrad — and operates EasyLamp GmbH (founded 2006, wholly-owned subsidiary) as a pan-European B2B wholesale/retail portal plus codalux consumer storefronts, with current product importation focus on suppliers in the United States, China, Mexico, and South Korea.
The core technology is the proprietary bootphrog PHP Application Framework, developed in-house and underpinning all internal systems for contracts, orders, bookkeeping, logistics, shipping, and merchandise management. The framework is positioned as enabling arbitrary process modeling and integration with customer systems, particularly for logistics workflows that embed compliance, invoicing, bookkeeping, and contractual requirements. The DSE eServices offering packages seven service concepts: market/product/tax law consultation, customs importation, storage/shipping/returns, content generation (texts, images, videos), marketplace placement, OSS bookkeeping/invoicing, and marketing/social media.
The business model is multi-stream: recurring e-commerce service fees, professional logistics service fees, transaction-based revenue from own-brand sales via marketplaces and proprietary shops, and marketplace commission/facilitation revenue. Pricing is not publicly disclosed and is tailored per customer. General manager Markus Ströhle leads via PHROG7 Verwaltungs GmbH, the individually liable partner. The company is bootstrapped, with no external funding or private equity backing disclosed, and is a member of the Händlerbund FairCommerce initiative since October 2019.
die systementwickler firmographics
Firmographics- Name
- die systementwickler
- Legal name
- die systementwickler GmbH & Co. KG
- Website
- https://www.dse.one
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- die systementwickler is a German e-commerce and special logistics operator (founded 2008) that enables trademark owners and product manufacturers to sell across Europe via Amazon, eBay, OTTO, and Conrad marketplaces and its own EasyLamp B2B portal, supported by a proprietary bootphrog PHP framework and own brands azurano, vitaliano, and codalux.
- Ownership category
- akta.pro rank
die systementwickler industry classification
Industry- Product category
- E-commerce Marketplace Services
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Marketplace & Merchant Cross-Border Enablement (Platform Logistics) (TLACAKAI)
- akta.pro secondary industries
- International Compliance, Duties & Tax (DDP/Customs) Solutions (CRAFAJAG), Document Digitization, eDocs & eBL/eAWB Enablement (Platforms/Compliance) (TLACAHAI)
Keywords
Where die systementwickler is headquartered
LocationHeadquarters
- HQ city
- Fürstenfeldbruck
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
die systementwickler business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- E-commerce Services: Full-stack e-commerce services including marketplace presence, product listing, storage, shipping, returns, and marketing for trademark owners and producers selling on European marketplaces.
- Special Logistics: Logistics and shipping services with integrated digital documentation for finance, compliance, and contracts. Revenue generated through service fees for modeling, realizing, and adapting logistics processes.
- Proprietary Brand Sales: Sales of products under own brands (azurano, vitaliano, codalux) through company-operated online shops across European countries. Also via pan-European wholesale/retail portal EasyLamp.
- Marketplace Presence: Access to major European e-commerce marketplaces including Amazon (FBA, PanEU, Business programs), eBay, OTTO, and Conrad, with revenue likely tied to transaction facilitation.
Go-to-market motion1 record
Distribution channels6 records
Marketing channels1 record
die systementwickler product offering
Product offeringCore offering
die systementwickler provides end-to-end e-commerce enablement and special logistics services for trademark owners and product producers seeking to sell on the European market. Through the dse.one network, it offers DSE eServices covering market/product/tax law consultation, importation with customs handling, storage, shipping and returns, content generation, marketplace placement on Amazon, eBay, OTTO and Conrad, OSS bookkeeping/invoicing, and marketing/social media. Its special logistics offering integrates digital documentation for finance, controlling, contracts, compliance, invoicing, and currency requirements directly into shipping processes, all powered by its in-house bootphrog PHP Application Framework.
Product overview
dse.one is a unified e-commerce and special logistics platform operated by die systementwickler, combining marketplace distribution, proprietary software, and service offerings. The core DSE eServices provides a sevenfold e-commerce concept covering consultation, importation, storage/shipping, content generation, marketplace placement, OSS bookkeeping, and marketing. The platform operates through multiple sales channels: EasyLamp serves as a pan-European B2B portal (with codalux consumer shops), while azurano and vitaliano are proprietary e-commerce brands accessing major marketplaces (Amazon, eBay, OTTO, Conrad) supplemented by Amazon FBA, PanEU, and Business programs. All operations are powered by the internally-developed bootphrog PHP Application Framework, enabling customized logistics, shipping, and financial process integration.
Differentiator
Problem solved
Functional benefit
Brands
- EasyLamp: Pan-European portal for wholesalers and retailers; product importation to Europe
- codalux
- azurano
- vitaliano
- DSE eServices
- bootphrog
Products and services
- DSE eServices A sevenfold e-commerce service concept covering market, product, and tax law consultation; importation of goods with customs and import taxes; storage, shipping, and product returns; generation of texts, images, and videos; product placement in online shops and marketplaces; OSS-compliant bookkeeping and invoicing; and marketing and social media. Targeted at trademark owners and product producers seeking European market entry.
- EasyLamp (B2B portal and importation service) Pan-European B2B portal under the EasyLamp GmbH subsidiary distributing products to wholesalers and retailers, with codalux-branded consumer online shops across many European countries. Handles product importation to Europe from the United States, China, Mexico, and South Korea, including customs and import taxes. Targeted at wholesalers, retailers, and brand owners seeking cross-border distribution.
- Special Logistics Logistics and shipping services that integrate digital documentation for finance, controlling, contracts, compliance, invoicing, contractual, and currency requirements into the customer's logistics processes. Processes can be modeled, realized, and adapted to individual client needs thanks to the proprietary bootphrog software. Targeted at brand owners and producers with complex cross-border documentation requirements.
- bootphrog PHP Application Framework Proprietary PHP Application Framework developed in-house that underpins all internal systems for contracts, orders, bookkeeping, logistics, shipping, and merchandise management. Enables modeling and realization of arbitrary process flows and integration with existing customer systems, enabling wholly new logistics systems.
Companies that use die systementwickler
Customer profileSegments1 record
Ideal customer profiles1 record
die systementwickler technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
die systementwickler partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights5 records
die systementwickler competitors and assessment
Company assessmentDirect peers
- ChannelEngine: Marketplace integration platform connecting brands and retailers to 700+ marketplaces including Amazon, eBay, and OTTO. Directly comparable as a cross-border marketplace enablement tool used by European sellers.
- Lengow: Feed management and marketplace integration SaaS for brands selling across EU and global marketplaces. Comparable to dse.one's marketplace placement and feed/content services for European brands.
- Channable: European-headquartered feed management and PPC platform for marketplaces like Amazon, eBay, OTTO, and Conrad. Overlaps with dse.one's marketplace placement and content generation offerings.
- Pattern: Global marketplace accelerator operating proprietary brands on Amazon and other marketplaces worldwide. Closely comparable business model combining proprietary brand ownership with marketplace expertise, though at much larger scale.
- Webinterpret: Cross-border e-commerce service provider helping merchants sell internationally on marketplaces including eBay and Amazon. Comparable as a smaller, specialized cross-border marketplace enablement provider.
- Salesupply: Dutch cross-border e-commerce service provider offering marketplace management, content localization, and fulfillment services. Overlaps with dse.one's full-stack cross-border e-commerce service model.
Broad incumbents
- Mirakl: Enterprise marketplace platform SaaS enabling retailers and brands to launch their own third-party marketplaces. Adjacent rather than directly competing, but operates in the same EU marketplace enablement space at much greater scale.
Emerging players
- ShippyPro: European shipping and order fulfillment software integrating 100+ carriers and marketplaces. Comparable to the logistics/shipping integration portion of dse.one's bootphrog-based special logistics offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
die systementwickler social profiles
Digital presencedie systementwickler financial estimates
Financial estimateRevenue estimate
Valuation estimate
die systementwickler leadership team
Management profileNumber of profiles
Profiles1 record
die systementwickler subsidiaries and ownership
Company hierarchySubsidiaries1 record
die systementwickler funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
die systementwickler M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about die systementwickler
What does die systementwickler do?
die systementwickler provides end-to-end e-commerce enablement and special logistics services for trademark owners and product producers seeking to sell on the European market. Through the dse.one network, it offers DSE eServices covering market/product/tax law consultation, importation with customs handling, storage, shipping and returns, content generation, marketplace placement on Amazon, eBay, OTTO and Conrad, OSS bookkeeping/invoicing, and marketing/social media. Its special logistics offering integrates digital documentation for finance, controlling, contracts, compliance, invoicing, and currency requirements directly into shipping processes, all powered by its in-house bootphrog PHP Application Framework.
Is die systementwickler a public or private company?
die systementwickler is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was die systementwickler founded?
die systementwickler was founded in 2008. It employs 11 to 50 people.
Where is die systementwickler based?
die systementwickler is headquartered in Fürstenfeldbruck, Germany, in the Europe region.
How does die systementwickler make money?
Four revenue lines are on record. E-commerce Services are the primary driver. The others are special Logistics, proprietary Brand Sales and marketplace Presence.
Who are die systementwickler's main competitors?
Direct peers on record are ChannelEngine, Lengow, Channable, Pattern, Webinterpret and Salesupply. Mirakl is listed as a broad incumbent. ShippyPro is listed as an emerging player.
Does die systementwickler have an API?
No public API is recorded for die systementwickler.
What industry is die systementwickler in?
die systementwickler's product category is E-commerce Marketplace Services. Its primary akta.pro industry code is TLACAKAI, Marketplace & Merchant Cross-Border Enablement (Platform Logistics), with a secondary code of CRAFAJAG, International Compliance, Duties & Tax (DDP/Customs) Solutions. Its NAICS code is 54151 and its SIC code is 7370.