27 Design Co.

What 27 Design Co. does

27 Design Co. is a privately held graphic design and illustration studio founded in 2007 by artist Charles Crisler, operating as a sole proprietorship with a stated focus on the music industry. The studio produces limited edition, screen-printed gig posters for major touring artists (most prominently The Avett Brothers, Eric Church, Morgan Wallen, and Ray LaMontagne) as well as standalone art prints, using multi-color screen printing on specialty paper stocks including Rainbow Foil, Kraft, and metallic variants. Each release is signed, numbered, and never reprinted, with edition sizes typically ranging from 15 to roughly 60 units (and up to 1,075 for select show editions), establishing an artificial scarcity model that underpins collectible value. Beyond poster production, the studio offers a portfolio of design services covering logo and brand identity, event and festival branding, product label and packaging design, and custom illustration and typeface creation for bands, breweries, and small businesses.

The business operates as a direct-to-consumer e-commerce store powered by Shopify, with global shipping via USPS and UPS and no wholesale or retail partners. Pricing spans roughly $15 to $150 per piece across standard gig posters, art prints, specialty variants, and large format diptychs/triptychs. Customer acquisition relies on organic social channels (Instagram, Facebook, X), product-page SEO, and an email newsletter called "The 27 Club" that drives collector engagement around limited "drops" timed to concert dates and festivals. The studio also derives revenue from professional design services to enterprise music clients and a growing base of craft beverage and small business accounts.

The firm reports no institutional funding, no parent company, and no disclosed headcount; revenue is not publicly disclosed. With approximately 35 active SKUs in stock and a recurring catalog dominated by a small number of anchor touring relationships, 27 Design Co. operates as a niche, founder-led creative studio whose economic profile is tied to the tour schedules of a handful of established artists and to episodic product drops rather than continuous high-volume commerce.

Name

27 Design Co.

Legal name

27 Design Co.

Website

https://27designco.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

27 Design Co. is a privately held graphic design and illustration studio founded in 2007 by Charles Crisler, producing limited edition screen-printed gig posters and art prints for major touring musicians (The Avett Brothers, Eric Church, Morgan Wallen) and offering logo, branding, and packaging design services via a Shopify direct-to-consumer store.

Ownership category

akta.pro rank

Product category

Screen-Printed Gig Posters & Art Prints

NAICS

Graphic Design Services (541430)

akta.pro primary industry

Packaging & Brand Identity Creative Agencies (MPAAAAAN)

akta.pro secondary industries

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD), Packaging & Product Brand Design (BPAFAEAG)

Keywords

• Gig poster design
• Screen printing services
• Limited edition prints
• Music merchandise design
• Brand identity design

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Gig Poster Sales: Limited edition screen-printed gig posters sold directly through the e-commerce store. Products are released in numbered editions (typically 15-200+ units) with artist variants. Gig posters are never reprinted, creating scarcity and collectible value.
2. Art Print Sales: Art prints featuring original illustrations sold as limited editions. These include standalone artwork not tied to specific concerts.
3. Design Services: Professional design services including gig poster design, logo/brand identity, event branding, apparel design, and product packaging design for bands, breweries, and businesses.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

27 Design Co. designs, screen-prints, and sells limited edition gig posters and art prints through a direct-to-consumer Shopify storefront, while also providing custom graphic design services—including apparel design, logo/brand identity, event branding, packaging design, and bespoke illustration/typography—to bands, festivals, breweries, and small businesses. Products are released in numbered, signed editions on specialty paper stocks (foil, kraft, metallic) and are never reprinted.

Product overview

27 Design Co. is a graphic design and illustration studio founded in 2007, led by artist Charles Crisler, specializing in the music industry. The company operates two core product lines: Gig Posters (approximately 30+ screen-printed concert posters for artists like The Avett Brothers, Eric Church, Morgan Wallen, Ray LaMontagne, Phil Lesh, and others) and Art Prints (approximately 5+ limited edition illustration prints). Their products feature multi-color screen printing on various specialty paper stocks and foil materials, sold in limited signed and numbered editions. The company also offers a portfolio of design services including Gig Posters & Apparel Design, Logo Development & Brand Identity, Event/Music Festival Branding, Product Label & Packaging Design, and Illustration/Typography & Typeface services. All products are sold through their Shopify e-commerce platform with shipping via USPS or UPS.

Differentiator

Problem solved

Functional benefit

Products and services

• Gig Posters Limited edition, signed and numbered screen-printed concert posters (typically 18"–36" in size, 3–4 color screen prints) on specialty paper stocks including Rainbow Foil, Kraft, French's Tangy Orange, Cougar Natural, and metallic variants. Produced for touring musicians and bands such as The Avett Brothers, Eric Church, Morgan Wallen, Ray LaMontagne, Phil Lesh, and others. Editions are never reprinted.
• Art Prints Limited edition screen-printed art prints featuring original illustrations and artwork (e.g., Dino Escape, Blossoms Adrift), typically in unique dimensions with foil and color variants, sold in signed and numbered editions.
• Gig Posters & Apparel Design Custom design service for bands and music events covering gig posters, t-shirts, and apparel artwork, leveraging over a decade of screen-printing and illustration experience.
• Logo Development & Brand Identity Brand identity and logo development service that creates cohesive and unique identity systems to promote brand confidence and positive growth for bands, breweries, and small businesses.
• Event / Music Festival Branding Comprehensive event branding service including stage scrims, banner displays, and merchandise to build cohesive and immersive event brands across multiple media and platforms for music festivals and beach concerts.
• Product Label & Packaging Design Strategic product label and packaging design service collaborating with clients to develop unique positioning and forms that create trustworthy and treasured packaging experiences for craft beverage and consumer brands.
• Illustration, Typography & Typeface Custom illustration and typography service providing bespoke vector illustrations and custom typeface creation for client branding, without reliance on stock photography.

Named customers17 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Pentagram: Largest independent design consultancy, with practice areas spanning music/entertainment branding, packaging, and identity — comparable to 27 Design Co.'s design-services offerings at the high end of scale, providing a useful benchmark for what a scaled design-services business can capture.
• Sagmeister Inc. Established graphic design and branding studio with a strong portfolio of music, cultural, and brand-identity clients — comparable on the design-services arm of 27 Design Co.'s business (logo, identity, event branding) though operating at far larger scale and scope.

Emerging players

• Ken Taylor: Australian screen-printed gig poster artist with a recognizable folk/illustrative style and touring-music client base — comparable hand-illustrated aesthetic, limited-edition collectible model, and solo-artist-led operation.
• Tyler Stout: Highly regarded American gig and film poster artist working in screen print with a stylized illustrative approach — directly comparable in craft, output type, and touring/entertainment client base, though distributed primarily through partners rather than a proprietary DTC store.
• The Bird Machine (Jay Ryan): Solo artist Jay Ryan's screen-printed gig poster studio producing hand-illustrated concert posters for indie and touring bands — comparable on craft, edition size, and boutique artist-led DTC model, though at smaller scale and a narrower artist roster.

Direct peers

• Hatch Show Print: Historic Nashville letterpress and screen-print shop producing concert posters for touring musicians with a long-established reputation and museum-tier brand — a directly comparable venue-based boutique print business with the same scarcity-driven collector model.
• Mondo: Austin-based collectibles and poster company producing screen-printed gig posters and vinyl soundtracks for major touring artists and film/franchise clients — directly comparable in product category, customer base (musicians and fans), and limited-edition drop model, though at materially larger scale.
• Spoke Art: San Francisco gallery and online store selling limited-edition screen-printed gig posters and art prints, with strong ties to the touring music and festival scene — directly comparable as a mid-sized boutique print operation with similar gallery/online hybrid distribution.
• Bottleneck Gallery: New York gallery and DTC retailer selling limited-edition screen-printed gig posters, art prints, and collectibles tied to music and pop-culture artists — directly comparable in product mix, edition size discipline, and limited-edition drop mechanics.
• Aesthetic Apparatus: Brooklyn-based screen-printing and design studio producing limited-edition gig posters, art prints, and apparel with a hand-illustrated aesthetic — directly comparable in craft, product format, and independent DTC distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/27designco
• Facebookfacebook.com/27designco
• Instagraminstagram.com/27designco
• LinkedInlinkedin.com/company/27-design-co-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 27 Design Co.