Wagner Leadership Training

What Wagner Leadership Training does

Wagner Leadership Training is a private, for-profit professional services firm founded in 2013 and headquartered in Oconto Falls, Wisconsin. Per the firmographic record, it provides leadership training, coaching, and speaking services to three client categories: families, businesses, and organizations. The company operates as a micro-business with 1-10 employees and maintains a single location in a small US market.

The business model is service-based and person-hours-driven: revenue is generated through the direct delivery of training programs, one-on-one or group coaching engagements, and paid speaking appearances. There is no disclosed pricing structure, no documented customer roster, no published case studies, and no enterprise contract signals in the available data. The company's website (becomebetterleaders.com) is the only disclosed digital channel, and the underlying source content for that site was not retrievable beyond a loading/verification screen, so no product, content, or funnel specifics can be confirmed.

No technology platform, software product, or AI/ML capability is documented. There are no funding rounds, investors, subsidiaries, partnerships, awards, certifications, patents, or regulatory actions on record. Wagner Leadership Training therefore appears to be a sole-practitioner or small-team consultancy whose economic value is concentrated in the personal brand and delivery capacity of its founder/principal, with limited visible scale mechanisms beyond that.

Name

Wagner Leadership Training

Website

https://becomebetterleaders.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Wagner Leadership Training is a small private consultancy founded in 2013 in Oconto Falls, Wisconsin, providing leadership training, coaching, and speaking services to families, businesses, and organizations through a team of 1-10.

Ownership category

akta.pro rank

Product category

Leadership Development & Professional Training Services

NAICS

Professional and Management Development Training (61143), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Coaching Leadership & Mentoring Skills (EDABAAAG)

akta.pro secondary industries

Team & Group Executive Coaching (Leadership Teams) (EDABANAF), Corporate & Leadership Development (BPACANAA), Leadership Transition & Onboarding Coaching (New Role, New Manager, Promotion) (EDABANAB), People Management & Supervisory Skills (EDABAAAB)

Keywords

• Leadership training
• Executive coaching
• Leadership development
• Professional speaking
• Team coaching

Headquarters

HQ city

Oconto Falls

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Core offering

Wagner Leadership Training provides leadership training, coaching, and speaking services targeted at families, businesses, and organizations. The firm delivers customized leadership development content via training programs, one-on-one coaching engagements, and public/professional speaking appearances. The company is a small, privately held U.S.-based professional services practice headquartered in Oconto Falls, Wisconsin.

Differentiator

Problem solved

Functional benefit

Products and services

• Leadership Training Programs Structured leadership training programs delivered to families, businesses, and organizations to develop leadership skills and capabilities.
• Executive & Leadership Coaching One-on-one and group coaching services aimed at developing leaders within families, businesses, and organizations.
• Leadership Speaking Engagements Professional speaking services on leadership topics delivered to families, businesses, and organizations.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Broad incumbents

• Center for Creative Leadership (CCL): Major leadership research and development organization offering executive education, coaching, and assessments. Comparable to Wagner in leadership development focus, with a strong B2B and executive coaching overlap.
• The Ken Blanchard Companies: Established leadership and management training provider offering workshops, coaching, and digital learning. Comparable to Wagner in core leadership development content and business/organization customer base, with broader program portfolio.
• DDI (Development Dimensions International): Global leadership and talent development firm serving enterprise clients with assessments, training, and coaching. Comparable to Wagner on leadership development and business customer segment, but at much larger scale.
• Korn Ferry: Global organizational consulting firm with a substantial leadership development and executive coaching practice. Overlaps with Wagner on leadership coaching and development for business clients, though at a significantly larger and broader scale.
• FranklinCovey: Large, publicly visible leadership and organizational performance firm offering training, coaching, and content. Overlaps with Wagner on leadership development for businesses but operates at far greater scale with productized frameworks (e.g., The 7 Habits).

Emerging players

• Vistage: Peer advisory and executive coaching organization serving CEOs and business leaders through group coaching and workshops. Comparable to Wagner on leadership coaching for business leaders, but differentiated by its structured peer-group model.
• Tony Robbins Companies: Personal-brand-driven performance coaching, training, and events business. Comparable to Wagner in combining personal-development coaching, leadership training, and large-scale speaking/events — though with a far larger consumer and business reach.

Direct peers

• Dale Carnegie & Associates: Long-established provider of leadership, management, and professional development training with a global franchise network. Directly comparable to Wagner in core service offering (leadership training, workshops, and speaking) and customer segment (businesses and organizations).
• Brian Tracy International: Personal-brand-led provider of leadership, sales, and personal development training, speaking, and coaching. Directly comparable to Wagner in the founder-led training/coaching/speaking model.
• The John Maxwell Company: Leadership development, coaching, and speaking business built around a personal brand and licensed content. Highly comparable to Wagner in its founder-led, training-plus-speaking-plus-coaching model targeting businesses and organizations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/WagnerLeadershipTraining
• LinkedInlinkedin.com/company/wagner-leadership-training

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wagner Leadership Training