branding and retail

What branding and retail does

Branding and Retail is a privately held consulting firm headquartered in Valencia, Spain, founded in 2015. According to its own description, the company provides consulting services spanning retail marketing, brand strategy, communication, sales, and customer experience. The firm operates at a small scale, with 1-10 reported employees, indicating a boutique advisory practice rather than a scaled product or platform business.

The company's service offering integrates four interlocking disciplines — retail marketing, brand strategy, communication, and customer experience — typically delivered as client engagements. No specific products, proprietary technology platforms, pricing models, or distribution channels are documented in the available sources. The firm does not disclose named customers, case studies, target verticals, or geographic scope beyond its Valencia base, and there is no evidence of a recurring managed-services or productized offering.

Public material about the company is extremely limited. The corporate website (brandingandretail.com) returned a verification/loading page with no substantive content during data collection, and no funding rounds, leadership bios, partnerships, awards, certifications, or press coverage were accessible. As a result, third-party validation of scale, revenue, customer base, and growth direction is not available, and any investment assessment is constrained to the firm's self-described focus areas and the 1-10 employee size band.

Name

branding and retail

Website

https://brandingandretail.com

Company type

Private

Founded year

2015

Headcount range

1–10 employees

Short description

Branding and Retail is a Valencia, Spain-based boutique consulting firm founded in 2015 that advises clients on retail marketing, brand strategy, communication, sales, and customer experience, operating with 1-10 employees.

Ownership category

akta.pro rank

Product category

Retail Marketing Consulting

akta.pro primary industry

Shopper/Commerce Creative Agencies (Retail & Marketplace Creative) (MPAAAAAH)

akta.pro secondary industries

Promotions, Shopper & Retail Marketing (Sales Promotion, POS) (BPAFAAAO), Shopper & Retail Insights (In-Store/Path-to-Purchase, Category Insights) (MPAAALAJ)

Keywords

• Retail marketing consulting
• Brand strategy services
• Customer experience consulting
• Retail communication strategy
• Retail sales advisory

Headquarters

HQ city

Valencia

HQ country

Spain

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Core offering

Branding and Retail is a boutique consulting firm that advises retail-sector clients on retail marketing, brand strategy, communication, sales, and customer experience. The firm offers advisory services aimed at helping retailers strengthen their brand positioning and in-store/digital customer engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Retail Marketing Consulting Advisory service providing retail marketing guidance to retail-sector clients, helping them plan and execute marketing initiatives tailored to retail environments.
• Brand Strategy Consulting Advisory service focused on developing brand strategy for retail clients, including positioning and brand architecture decisions.
• Communication Strategy Consulting Advisory service supporting retail clients in shaping communication strategy, including messaging and channel choices for retail audiences.
• Sales Consulting Advisory service supporting retail clients on sales strategy, performance optimization, and sales-channel decisions.
• Customer Experience Consulting Advisory service helping retail clients design, evaluate, and improve customer experience across retail touchpoints.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Landor & Fitch: Global branding consultancy with deep retail and shopper-marketing practices. Comparable because it sells exactly the retail branding, comms, and experience services that branding and retail offers, but at vastly greater scale.
• Interbrand: Global brand consulting firm with strong retail practice under Omnicom. Comparable service stack but at much larger scale and geographic footprint.
• Superunion (WPP): Brand and retail design network within WPP. Offers the same retail branding, comms, and shopper-experience services that branding and retail provides.

Direct peers

• Siegel+Gale: Boutique global brand strategy and retail-experience consultancy. Closely comparable in offering (brand strategy, customer experience, retail) and mid-sized firm structure.
• Lippincott: Brand strategy and retail experience consultancy serving consumer and retail clients. Direct peer in offering and client base, though larger and US-headquartered.
• Elmwood: Retail- and brand-design consultancy specializing in shopper, packaging, and retail experience work. Highly comparable offering for retail branding clients.
• FutureBrand: Brand and retail experience consultancy under Interpublic Group. Direct overlap in retail branding and customer experience engagements.
• JKR (Jones Knowles Ritchie): Independent brand and design agency with a substantial retail and shopper practice. Comparable boutique-to-mid-market positioning and retail focus.

Regional players

• CUENDE: Spain-based retail and shopper marketing consultancy. Comparable as a domestic Iberian competitor addressing the same Spanish retail client base.

Emerging players

• Shoppertainment Lab: Smaller specialist agency focused on retail media and shopper marketing. Comparable niche positioning in retail-focused marketing services at a similar scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

• Xx.com/brandingretail
• Facebookfacebook.com/brandingretail
• LinkedInlinkedin.com/company/bimodal-solutions

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about branding and retail