Weave Research

What Weave Research does

Weave Research is a UK-based, privately-held market research consultancy operated by three directors (Ali Barnes, Alison Ratcliff, and Philippa Mendoza), each with prior agency experience at tier-one firms including Kantar, Incite, NOP, and ABA. The firm sells two professional services products: "Wrap Around," which provides flexible, on-demand research support for specific elements of a research project, and "Full Service," which delivers bespoke end-to-end research from design through to delivery, including multi-country and multi-methodology studies. Fieldwork and data analysis are outsourced to partner firms and passed to clients at cost, while research strategy, design, and project management are retained internally.

The firm operates on a remote-first basis with minimal overheads, enabling competitive project-based pricing under multi-year contracts. It primarily serves enterprise clients in Consumer Healthcare, FMCG, Medical/Pharmaceutical, and Advertising sectors, with additional exposure to Retail and Third Sector/Nonprofit. The publicly visible client base includes multinational brands such as Coca-Cola, Mondelez, Reckitt, Colgate Palmolive, UCB, Purina, Popeyes, Premier Foods, and Edgewell Personal Care, alongside research technology platforms Voxpopme, Zappi, and Sermo, which are leveraged both as client relationships and as delivery tooling for online and video capture methodologies.

The go-to-market motion is sales-led and relationship-driven, with the three directors personally managing all client contact via direct email, phone, LinkedIn, and a website contact form. No external funding, acquisitions, or institutional ownership is disclosed, and the business appears bootstrapped. There is no proprietary technology platform, no disclosed AI/ML capability, and no app or API offering; the value proposition rests on director-level expertise, sector relationships, and a lean cost structure.

Name

Weave Research

Legal name

Weave research ltd

Website

https://weave-research.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Weave Research is a UK-based, three-director market research consultancy offering flexible "Wrap Around" support and end-to-end "Full Service" bespoke research to enterprise clients in Consumer Healthcare, FMCG, Pharmaceutical, Advertising, and Retail sectors, delivered remotely with outsourced fieldwork.

Ownership category

akta.pro rank

Product category

Market Research Services

NAICS

Marketing Research and Public Opinion Polling (54191)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Industry & Sector Research (Syndicated/Custom) (BPAHALAE)

Keywords

• Market research services
• Consumer insights research
• Brand health research
• FMCG market research
• Qualitative research

Headquarters

HQ city

Hove

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Research Services: The company charges for its research expertise and experience. Fieldwork and data analysis are outsourced to trusted partners and passed to clients at cost. The business operates remotely with minimal overheads, allowing for competitive pricing. Services include both full-service research projects and wrap-around support for specific elements of the research process.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Weave Research is a UK-based market research consultancy that provides bespoke research and insight services to enterprise clients. It offers two core services: Wrap Around (flexible, modular research support for busy Research and Insight teams) and Full Service (end-to-end bespoke research solutions covering design, project management, and delivery). Fieldwork and data analysis are outsourced to trusted partners and passed through to clients at cost, while the firm provides strategic research expertise internally.

Product overview

Weave Research offers two distinct research service offerings: Wrap Around (flexible, on-demand research support for busy clients) and Full Service (bespoke, end-to-end research solutions). Both services operate across Consumer Healthcare, FMCG, Advertising, and Retail sectors, with the company outsourcing fieldwork and data analysis to trusted partners while providing strategic research expertise internally.

Differentiator

Problem solved

Functional benefit

Products and services

• Wrap Around

Named customers12 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Market position

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/weave-research-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weave Research