Pure Order Brewing Co

What Pure Order Brewing Co does

Pure Order Brewing Co is a family-owned craft brewery headquartered at 410 N. Quarantina St., Santa Barbara, California, two blocks from the shore. Founded by James Burge along with his brother Bucky, father Steve, and cousin David Burge, the company operates a 2,000-square-foot warehouse taproom built from locally recycled Santa Barbara wood and equipped with a 15-barrel brewhouse, three 30-barrel fermenters, and a 30-barrel brite tank. Production adheres to the 500-year-old German Reinheitsgebot purity law, using only hops, malt, yeast, and water, and spans flagship year-round beers (Santa Barbara Pale Ale, Common Ale, Black Gull Porter, Santa Barbara Lager), seasonal and limited releases (Fool's Gold, Muddy Moon, Forgotten Friar, PigDog Lager, Crooked Neck Hefeweizen, El Niño Double IPA), and a wine-barrel-aged Imperial Stout (Sputnik, 12% ABV), plus weekly small-batch rotations of 5-30 gallons.

The business operates on a primarily direct-to-consumer go-to-market motion. Revenue streams include taproom pints and 20oz Imperial Pints, growler fills (new 64oz growlers at $20, refills of any 64oz growler at $15), wholesale draft and packaged distribution to restaurants/markets/stores across the Santa Barbara coast delivered via a refurbished 1977 VW van ('Baby Blue'), and private event hosting (weddings, birthdays, corporate events) in three-hour all-inclusive slots with exclusive taproom and patio access. Adjacent outdoor amenities — Olympic-style bocce ball courts, horseshoe pits, live music, and rotating food trucks (Burger Bus, Buena Onda, Nimita's, Big Joes Tacos, Sprout) — underpin a community-event revenue layer.

The customer base is hyperlocal and fragmented: local Santa Barbara residents, tourists visiting the coast, and craft beer enthusiasts who value traditional German brewing purity. Sales coverage has been extended into the Los Angeles area through Diana Burge. The company markets through a monthly 'Pure Local Newsletter,' Facebook, Twitter, and active participation in regional beer festivals (Surf 'n' Suds, Santa Barbara Wine Festival, Wild Brew Fest, Fork & Cork Classic). No external funding, institutional investors, or parent company ownership is disclosed; operations remain family-controlled with a core team of fewer than ten employees.

Name

Pure Order Brewing Co

Legal name

Pure Order Brewing Co

Website

https://pureorderbrewing.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Pure Order Brewing Co is a family-owned craft brewery and taproom in Santa Barbara, CA, producing Reinheitsgebot-purity beers and distributing them to local restaurants, markets, and private events across the Santa Barbara coast and greater LA area.

Ownership category

akta.pro rank

Product category

Craft Beer

NAICS

Breweries (31212)

SIC

Malt Beverages (2082)

akta.pro primary industry

Microbreweries & Craft Breweries (THAFALAC)

akta.pro secondary industries

Beer Brewing & Brands (CRADAIAA), Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Taprooms & Brewpubs (CRANACAF)

Keywords

• Craft brewery operations
• Taproom beer sales
• Craft beer distribution
• Growler fill service
• Private event hosting

Headquarters

HQ city

Santa Barbara

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Taproom Sales: Direct beer sales to consumers at the brewery taproom, including pints and samples. The taproom features 20oz Imperial Pints and growler fills.
2. Distribution to Restaurants and Retail: Distribution of draft and packaged beer to local restaurants, markets, and stores throughout the Santa Barbara coast area.
3. Growler Fills: Sale of new 64oz growlers and refills of any growler from any brewery.
4. Private Events: Hosting of private events including weddings, birthday parties, and work events at the taproom with exclusive access, catering options, and games.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Pure Order Brewing Co is a family-owned craft brewery that brews and sells a portfolio of ales and lagers following the German Reinheitsgebot purity tradition (only hops, malt, yeast, and water). The company operates a 2,000 square foot taproom in Santa Barbara built from locally recycled wood, offers 20oz Imperial Pints and 64oz growler fills, distributes kegs and packaged beer to local restaurants, markets, and stores throughout the Santa Barbara coast via their vintage 1977 Volkswagen delivery van, and hosts private events such as weddings and corporate gatherings.

Product overview

Pure Order Brewing Co is a craft brewery based in Santa Barbara, California, operating a taproom and distributing beer throughout the Santa Barbara coast. The brewery produces a portfolio of beers including flagship year-round offerings (Santa Barbara Pale Ale, Santa Barbara Common Ale, Black Gull Porter, Santa Barbara Lager), seasonal and limited releases (Fool's Gold, Muddy Moon, Forgotten Friar, Sputnik, Small Batches, PigDog Lager, SBA, Crooked Neck Hefeweizen, El Niño Double IPA). The company operates a taproom experience featuring a 15-barrel brewhouse with three 30-barrel fermenters and a 30-barrel brite tank, complemented by outdoor entertainment areas with bocce ball and horseshoe pits. Additional offerings include private event hosting and growler fill services. The brewery follows the Reinheitsgebot brewing philosophy, using only hops, malt, yeast, and water.

Differentiator

Problem solved

Functional benefit

Products and services

• Santa Barbara Pale Ale Flagship India Pale Ale brewed in the spirit of traditional IPAs with a uniquely light and bubbly finish. Features 80 IBUs and 7.7% ABV.
• Santa Barbara Common Ale Traditional California Gold Rush-style ale fermented at ale temperatures using yeast strains more conducive to lager styles. Features 31.43 IBUs and 4.98% ABV.
• Black Gull Porter Robust dark porter with chocolaty notes complemented by a slight coffee flavor. Features 49 IBUs and 8.40% ABV.
• Santa Barbara Lager Light and refreshing lager with lower ABV and IBU rating, suitable for casual occasions. Features 12 IBUs and 4.5% ABV.
• Fool's Gold American Wheat beer described as easy drinking with light, crisp and lemony flavor. Named after the 2008 Matthew McConaughey movie. Features 11 IBUs and 4.5% ABV.
• Muddy Moon Seasonal Brown Ale with earthy body and coffee accent. Named from Midnight Wheat Malt used in the brewing. Features 26 IBUs and 4.6% ABV.
• Forgotten Friar American Pale Ale with tropical fruit flavors and crisp finish, approachable to craft beer lovers. Named after Santa Barbara Mission founder Fermín Lasuén (Fermín de Lasuén). Features 31 IBUs.
• Sputnik Russian Imperial Stout with rich chocolate and oak flavor with a hint of coconut. Aged in wine barrels for 2 years. Available only in bottles. Features 75 IBUs and 12% ABV.
• Small Batches Weekly rotating small batch beers served in the taproom, ranging from 5 to 30 gallons.
• PigDog Lager Classic German Dortmunder Export lager. Named from the German phrase 'der innerer Schweinhund' meaning 'the inner PigDog' referring to the voice that says it's OK to indulge. Est. 5% ABV, 23 IBUs.
• SBA (The SBA) Extra pale ale marketed as the perfect session beer for warm Santa Barbara sun. Golden color with gentle burst of balanced hop and malt flavor. Features 20 IBUs and 4.7% ABV.
• Crooked Neck Hefeweizen South German-style hefeweizen paying tribute to Gemina the crooked neck giraffe from the Santa Barbara Zoo. Full flavored with banana and clove flavors. Features 17.29 IBUs and 4.72% ABV.
• El Niño Double IPA Double IPA featuring 100 IBUs and 9.9% ABV.
• Growler Fill Service Growler filling service for to-go beer sales. New 64oz Growler priced at $20, 64oz fills at $15. Fills any growler from any brewery.
• Private Event Hosting Private event hosting for weddings, birthday parties, and work events. Includes exclusive taproom access, outdoor patio, games (Giant Jenga, Corn Hole, Bocce ball, Tiki Toss), and flexible catering options; pricing based on three-hour time slot including unlimited beer on tap.

Named customers1 record

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered minor.

• Buena OndaminorOthersArgentine food truck vendor that provides empanadas for events at Pure Order, such as the Spring Suds & Sounds events.
• Burger BusminorOthersLocal food truck that provides food for events at Pure Order, including Friday events and the Father's Day Corn Hole Tournament.
• Nimita's Food TruckminorOthersIndian food truck that provided homemade Indian food for the Spring Suds & Sounds event featuring Modern Crusoe and The Brambles.
• Big Joes TacosminorOthersFood vendor for the On the Verge Theater Company Kickoff Party at Pure Order.
• Sprout (SB Caterer)minorOthersLocal Santa Barbara caterer that provided vegan food for the FeBREWary Bash event.
• Pacific Pickle WorksminorStrategic or Co-development PartnerLocal artisanal producer collaborated with Pure Order for the SB Food & Wine Weekend artisan collaborations event at Bacara Resort.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Santa Barbara Brewing Company: Long-standing Santa Barbara craft brewery operating a brewpub and distributing locally — competes head-to-head for taproom visitors, local bar/restaurant accounts, and tourist mindshare in the same Santa Barbara coast market.
• Brass Bear Brewing: Small Santa Barbara craft brewery with taproom model, similar scale and family-run feel — directly comparable on taproom experience, local distribution footprint, and craft beer portfolio positioning.
• The Bruery: California craft brewery known for barrel-aged and specialty small-batch releases (including the wine-barrel-aged Sputnik-style program Pure Order is emulating) — directly comparable on experimental/aged beer strategy and premium craft positioning.

Broad incumbents

• Firestone Walker Brewing Company: Large California craft brewery with taproom locations and broad distribution — competes for the same craft consumer but at significantly greater scale, providing the upper-bound benchmark for the California craft model Pure Order is pursuing.
• Karl Strauss Brewing Company: Established San Diego craft brewery with brewpub locations and Southern California-wide distribution — overlapping on-premise and off-premise channels, comparable craft beer portfolio, and similar California coastal lifestyle positioning.
• Russian River Brewing Company: Iconic Northern California craft brewery with taproom and cult-favorite limited releases — benchmark for how family-founded craft brands can scale into nationally recognized premium players.
• Stone Brewing: Major California craft brewery with multiple taproom/brewpub locations and broad distribution — comparable craft portfolio and California coastal identity, serving as the upper-scale reference point.
• Drake's Brewing Company: Bay Area craft brewery with taproom and regional distribution — comparable on the small-batch/flagship hybrid model and on-premise + off-premise channel mix.
• New Belgium Brewing Company: Large U.S. craft brewery with taproom experience centers and nationwide distribution — illustrates the institutional scale path Pure Order could pursue if it professionalizes and external capital becomes available.
• Sierra Nevada Brewing Company: Pioneering California craft brewery with taproom, broad distribution, and a wide year-round/seasonal lineup — directly overlaps with Pure Order's flagship-plus-seasonal portfolio structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/PureOrderBrewCo
• Facebookfacebook.com/pureorderbrewco
• LinkedInlinkedin.com/company/pure-order-brewing-co

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pure Order Brewing Co