The Marsé Group
The Marsé Group is a Brooklyn-based entertainment and management company founded in 2016 that represents a small roster of musicians, photographers, and opera singers, operating sub-brands TMG Music (independent record label/publishing) and TMG Presents (events) to monetize talent via bookings, brand partnerships, and music releases.
- Company typePrivate
- Founded2016
- HeadquartersBrooklyn, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The Marsé Group does
The Marsé Group (TMG) is a privately held entertainment and management company founded in 2016 and based in Brooklyn, New York. The firm operates as a talent representation agency across the arts and music industries, managing a small curated roster that includes singer-songwriter Harry Marshall, photographer Robert Whitman (known for pre-fame portraits of Prince), opera soprano Dorela Cela, and electronic artist Lenii. The company generates revenue through management commissions, international bookings, brand sponsorship facilitation, and event production.
The business is structured around the parent TMG brand plus two sub-brands. TMG Music functions as an independent record label and publishing company that releases music on behalf of TMG artists, generating revenue through music sales, streaming royalties, and publishing rights. TMG Presents is an events division that curates and executes music and art events in collaboration with talent and brand partners. Together, these divisions allow TMG to capture economics across the artist lifecycle — from bookings and live events to recorded music and brand integrations. Brand-partnership inquiries are handled via a dedicated email channel ([email protected]).
TMG is founder-led by TJ Marsé with a lean management team consisting of a Marketing Director (CC) and a Creative Director (Eliona Cela). The company has 1-10 employees, no disclosed institutional funding, no disclosed revenue, and no technology infrastructure beyond a Squarespace-hosted website. Distribution is relationship-based: TMG connects its roster with leading brands seeking talent-led promotion, and the roster's media coverage in outlets including Paper, Hypebeast, W Magazine, GQ, Mixmag, The Guardian, Vice, and i-D functions as the primary top-of-funnel acquisition channel for both artist interest and brand partnership opportunities.
The Marsé Group firmographics
Firmographics- Name
- The Marsé Group
- Website
- https://marsegroup.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Marsé Group is a Brooklyn-based entertainment and management company founded in 2016 that represents a small roster of musicians, photographers, and opera singers, operating sub-brands TMG Music (independent record label/publishing) and TMG Presents (events) to monetize talent via bookings, brand partnerships, and music releases.
- Ownership category
- akta.pro rank
The Marsé Group industry classification
Industry- Product category
- Entertainment & Talent Management
- NAICS
- Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Musical Groups and Artists (71113), Music Publishers (512230)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Casting & Talent Placement (Sessions, Bands, Touring Musicians) (MPAIAGAM)
- akta.pro secondary industry
- Brand Partnerships & Music Placement Services (Non-Exclusive Brand Deals) (MPAIALAM)
Keywords
Where The Marsé Group is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Markets served
The Marsé Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Talent Management and Bookings: The company manages artists and secures bookings for international business opportunities, representing musicians, photographers, and opera singers.
- Independent Record Label and Publishing: TMG Music operates as an independent record label and publishing company that releases music on behalf of TMG musical artists, generating revenue through music sales, streaming, and publishing rights.
- Brand Partnerships and Sponsorship: TMG connects talent with leading brands to enhance consumer experiences through sponsorship opportunities, promoting brands through talent and events.
- Events Curation and Execution: TMG Presents, the events division, curates and executes music and art events in collaboration with talent and partners, generating revenue through event productions.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
The Marsé Group product offering
Product offeringCore offering
The Marsé Group is an entertainment and talent management company that represents artists across music and photography, securing international bookings and connecting its roster with brands for sponsorship opportunities. The company operates two sub-divisions: TMG Music, an independent record label and publishing arm that releases music on behalf of TMG artists, and TMG Presents, an events division that curates and executes music and art events in collaboration with talent and partners.
Product overview
The Marsé Group operates as a unified entertainment and artist management company with three interconnected divisions: TMG Music (independent record label and publishing company releasing music for TMG artists), TMG Presents (events division curating and executing music and art events), and the core management operations representing individual talents. The portfolio includes singer/songwriter Harry Marshall, photographer Robert Whitman, and opera soprano Dorela Cela.
Differentiator
Problem solved
Functional benefit
Brands
- TMG Presents: The events division of TMG that curates and executes music and art events together with talent and partners.
- TMG Music
Products and services
- The Marsé Group (TMG) Talent Management
Quantifiable outcome
- Harry Marshall's 'Epilogue' debuted at #19 on Indie Music iTunes chart worldwide (2016)
- +2 more outcomes
Companies that use The Marsé Group
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles2 records
The Marsé Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Marsé Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Brands seeking talent partnershipscoreTMG connects its talent roster with leading brands to enhance consumer experiences. The company offers various sponsorship opportunities, promoting brands through its electrifying talent and events. This is a core part of TMG's business model for monetizing its talent representation services.
Scale indicators3 records
Expansion highlights4 records
The Marsé Group competitors and assessment
Company assessmentDirect peers
- Crush Music: Independent artist management firm representing major recording artists (Bruno Mars, Anderson .Paak). Direct peer given its focus on music artist representation with integrated deal-making across recording, touring, and brand work.
- Three Six Zero Group: Artist management and entertainment company representing music and crossover talent, with bundled brand partnership capabilities. Closely mirrors TMG's combination of management and brand deal-flow.
- Primary Wave Music Publishing: Independent music publishing and talent management company that acquires catalogs and represents artists. Direct peer in the music publishing + artist management overlap that defines TMG Music.
- Atom Factory: Boutique artist management and entertainment company managing high-profile musicians and entertainers (historically Lady Gaga, Nicki Minaj). Closely comparable to TMG in its artist-representation focus and bundled label/management model.
- Maverick Management: Artist management firm with a roster spanning music and crossover entertainment talent. Comparable boutique-management positioning relative to TMG.
Broad incumbents
- United Talent Agency (UTA): Global talent agency representing musicians, actors, and creators across entertainment categories. Comparable as a talent-representation competitor serving similar brand and event clients.
- Roc Nation: Full-service entertainment company combining artist management, a record label, publishing, and brand partnerships. Comparable vertical integration to TMG's management-plus-label-plus-events structure, but at far greater scale.
- Wasserman Music: Major talent agency with a dedicated music division representing artists for touring, brand deals, and commercial partnerships. Comparable to TMG on the booking and brand-partnership side, though far larger.
- Creative Artists Agency (CAA): Largest global talent agency with deep music representation and brand partnership capabilities. Relevant broad incumbent competing for the same brand-talent sponsorship budgets TMG targets.
Emerging players
- Wondaland Records: Independent label and artist collective founded by Janelle Monáe, with management-adjacent capabilities. Comparable as a small-scale independent label and talent hub similar to TMG Music.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
The Marsé Group social profiles
Digital presenceThe Marsé Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Marsé Group leadership team
Management profileNumber of profiles
Profiles3 records
The Marsé Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Marsé Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Marsé Group
What does The Marsé Group do?
The Marsé Group is an entertainment and talent management company that represents artists across music and photography, securing international bookings and connecting its roster with brands for sponsorship opportunities. The company operates two sub-divisions: TMG Music, an independent record label and publishing arm that releases music on behalf of TMG artists, and TMG Presents, an events division that curates and executes music and art events in collaboration with talent and partners.
Is The Marsé Group a public or private company?
The Marsé Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Marsé Group founded?
The Marsé Group was founded in 2016. It employs 1 to 10 people.
Where is The Marsé Group based?
The Marsé Group is headquartered in Brooklyn, United States, in the North America region.
How does The Marsé Group make money?
Four revenue lines are on record. Talent Management and Bookings are the primary driver. The others are independent Record Label and Publishing, brand Partnerships and Sponsorship and events Curation and Execution.
Who are The Marsé Group's main competitors?
Direct peers on record are Crush Music, Three Six Zero Group, Primary Wave Music Publishing, Atom Factory and Maverick Management. Broad incumbents are United Talent Agency (UTA), Roc Nation, Wasserman Music and Creative Artists Agency (CAA). Wondaland Records is listed as an emerging player.
Does The Marsé Group have an API?
No public API is recorded for The Marsé Group.
What industry is The Marsé Group in?
The Marsé Group's product category is Entertainment & Talent Management. Its primary akta.pro industry code is MPAIAGAM, Casting & Talent Placement (Sessions, Bands, Touring Musicians), with a secondary code of MPAIALAM, Brand Partnerships & Music Placement Services (Non-Exclusive Brand Deals). Its NAICS code is 7114 and its SIC code is 7311.