Wilderness Medicine Training Center

What Wilderness Medicine Training Center does

Wilderness Medicine Training Center International (WMTC) is a privately held wilderness medicine training organization founded in 1997 and headquartered in the Winthrop/Northport, Washington area. The company delivers a layered curriculum of certification courses from Wilderness Basic Life Support (WBLS) at $95 up through a $2,500 Wilderness Practitioner course for licensed physicians, PAs, and NPs, with intermediate tiers (WFA, WAFA, WFR, WEMS) priced between $250 and $1,250. WMTC pioneered the industry's first hybrid Wilderness Emergency Medical Services course in 2007, pairing online lectures with shorter in-person practical sessions, and now operates four dedicated online course domains, a Zoho Creator-based course-management portal, and an e-commerce store for first aid supplies and the printed Wilderness Medicine Handbook.

The company's technology stack and content assets center on proprietary, durable courseware rather than software platforms. The 6th Edition Wilderness Medicine Handbook (2023) is a 145-page waterproof, tear-resistant field manual with color-coded Trauma, Environmental, and Medical tabs, published in five languages (English, Spanish, Japanese, Chinese, Thai) with free lifetime digital updates. Course operations run on Weebly (Square) hosting for the marketing and registration site and Zoho Creator for course management; payments, certifications, and product sales flow through a single Weebly ecommerce layer. WMTC supports regional affiliates WMTC Colombia and WMTC Japan, which offer localized tuition and curriculum.

WMTC operates a direct-to-consumer go-to-market with no subscription layer: revenue is generated from one-time course tuition, recertification courses ($275-$375), specialty courses such as the $275 Applied Anatomy & Physiology online module, the $1,400 Instructor Training Course, and product sales (handbooks at $40, first aid supplies, instruments, digital SOAP Notes). Customer segments span outdoor professionals (guides, instructors, trip leaders), licensed EMS providers (EMRs through paramedics), licensed healthcare professionals pursuing expedition medical roles, recreational outdoor enthusiasts, and aspiring WMTC instructors. All WMTC certifications are stated to exceed Wilderness Medicine Education Collaborative (WMEC) standards, and the Instructor Training Course plus apprenticeship creates the instructor supply chain that delivers WFR, WEMS, and recertification courses nationwide and through the two international affiliates.

Name

Wilderness Medicine Training Center

Legal name

Wilderness Medicine Training Center International

Website

https://wildmedcenter.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Wilderness Medicine Training Center delivers wilderness medicine certification courses (WFR, WEMS), risk management consulting, and first aid supplies. Founded in 1997, it serves outdoor professionals, EMS providers, and expedition healthcare personnel via hybrid and standard formats with regional affiliates in Colombia and Japan.

Ownership category

akta.pro rank

Product category

Wilderness Medicine Training

NAICS

Technical and Trade Schools (6115)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Emergency Medical Services (EMT/Paramedic) Training (EDAOAMAC)

akta.pro secondary industries

Outdoor & Wilderness Education Schools (Field-Based Learning) (THAAAOAA), EMS Education, Training & Simulation Centers (HLAFANAL)

Keywords

• Wilderness medicine training
• Wilderness first responder
• Wilderness emergency medical services
• Outdoor risk management
• Wilderness first aid

Headquarters

HQ city

Winthrop

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Course Tuition: Primary revenue from wilderness medicine certification courses ranging from $95 (WBLS) to $2,500 (Wilderness Practitioner). Courses offered in standard (fully in-person) or hybrid (online + in-person) formats.
2. Recertification Courses: WFR & WEMS recertification courses priced $275-$375.
3. Product Sales: Sale of wilderness medicine books, field manuals, patient notes, first aid supplies, and medical equipment through online store.
4. Specialty Courses: Applied Anatomy & Physiology online course ($275), Instructor Training Course ($1,400), Effective Outdoor Program Design & Management (under development).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Wilderness Medicine Training Center delivers wilderness medicine certification courses (WBLS, WFA, WAFA, WFR, and WEMS tracks for licensed medical professionals) in Standard (fully in-person) and Hybrid (online + in-person) formats, alongside an Instructor Training Course and an Applied Anatomy & Physiology course. The company also publishes proprietary field manuals (Wilderness Medicine Handbook, print and digital, in five languages), digital Patient SOAP Notes, and sells wilderness first aid supplies and medical equipment through its online store.

Product overview

Wilderness Medicine Training Center offers a portfolio of wilderness medicine certification courses (WBLS, WFA, WAFA, WFR, WEMS) in standard and hybrid formats, ranging from 1-day to 9-day programs. The core offering includes wilderness first responder training as the industry standard for outdoor guides. Supporting the courses are educational materials including the 6th Edition Wilderness Medicine Handbook (print and digital versions available in English, Spanish, Japanese, Chinese, and Thai), digital Patient SOAP Notes, and the Effective Outdoor Program Design & Management course. The company also sells first aid supplies (kits, wound care, splinting, blister prevention, oral rehydration salts) aligned with treatments in their field manual. WEMS courses are expanding in 2025 to include Basic Life Support, Advanced Life Support, and Practitioner levels for licensed medical professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Wilderness Basic Life Support (WBLS) A 1-day, 9+ hour in-person course focused on basic life support skills for life-threatening injuries and illnesses until advanced help arrives. Meets OSHA standards and may meet state CPR/First Aid requirements. Designed for individuals and professionals needing entry-level BLS training.
• Wilderness First Aid (WFA) A 3-day Standard or hybrid (10+ hrs online + 2 days in-person) course introducing wilderness expedition medicine concepts and basic treatment skills. Meets American Camping Association and Scouts of America trip leader requirements. Suitable for day and short overnight trip leaders and recreational participants.
• Wilderness Advanced First Aid (WAFA) A 5-day Standard or hybrid (15+ hrs online + 3 days in-person) course for half-, full-, or short multi-day trips. Covers more topics and skills than WFA, with deeper pathophysiology coverage. Aimed at trip leaders and outdoor professionals on extended trips.
• Wilderness First Responder (WFR) A 9-day/80-hour Standard or hybrid (30+ hrs online + 5 days/50 hrs in-person) course for outdoor professionals and those on multi-day/extended trips. WFR is the industry standard credential for outdoor guides and instructors, training graduates to care for patients in remote locations.
• WFR & WEMS Recertification Course A 3-day Standard or hybrid (8+ hrs online + 2 days/20 hrs in-person) recertification course for WFR and WEMS graduates. Emphasizes updates, patient assessment, and evacuation, with 90% of course time spent in hands-on simulations, skill labs, and case studies.
• Wilderness EMR & EMT Course A hybrid WEMS course (30+ hrs online + 5 days/50 hrs in-person) for licensed EMRs or EMTs seeking to adapt urban skills to remote care environments as SAR team members, CERT members, rural EMS, expedition medics, or trip leaders.
• Wilderness ALS Course A hybrid course (30+ hrs online + 5 days/45 hrs in-person) for licensed AEMTs, Paramedics, and Registered Nurses adapting urban advanced life support skills to wilderness and search-and-rescue environments.
• Wilderness Practitioner Course A hybrid course (25+ hrs online + 4 days/40 hrs in-person) for licensed physicians, physician assistants, and nurse practitioners adapting clinical skills to remote care environments for expedition and wilderness medical direction roles.
• Instructor Training Course (ITC) An 18-day intensive course with apprenticeship for outdoor and medical professionals seeking to become certified WMTC instructors. Requires approximately 80+ hours of preparation in addition to course attendance.
• Applied Anatomy & Physiology in Wilderness Medicine A 75+ hour online course covering anatomy, physiology, and pathophysiology with a wilderness medicine focus. Tuition includes the Wilderness Medicine Handbook and access to the course website, tests, and digital patient notes. Does not confer certification.
• Wilderness Medicine Handbook, 6th Edition (Print) Waterproof, tear-resistant 6th Edition pocket field manual (4.25 x 5.5 x 3/8 inch, 145 pages, 4.5 oz) featuring color-coded tabbed indexes for Trauma (red), Environmental (green), and Medical (blue) sections. Updated for 2023 with new topics, updated wilderness medicine content, and better diagnostic algorithms. Priced at $40.00.
• Digital Wilderness Medicine Handbook v7.1 Digital edition of the Wilderness Medicine Handbook designed for phone or tablet use. Includes free lifetime updates and is published in English, Spanish, Japanese, Chinese, and Thai to support WMTC's international student base.
• Digital Patient SOAP Notes A digital patient assessment notes application designed for documenting patient encounters in wilderness medicine scenarios using the SOAP (Subjective, Objective, Assessment, Plan) format.
• Wilderness Medicine Playing Cards Branded educational playing cards designed to support wilderness medicine learning and review, aligned with WMTC course content.
• First Aid Packs & Supplies Wilderness first aid supplies and medical equipment sold through the WMTC online store, including wound care products, medical instruments, dental supplies, blister prevention items, splinting supplies, and oral rehydration salts—aligned with the treatments taught in the Wilderness Medicine Handbook.

Quantifiable outcome

• All WMTC certification courses exceed standards published by the Wilderness Medicine Education Collaborative (WMEC)

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Weebly (Square)coreTechnology or IntegrationWeebly provides the e-commerce platform that hosts the WMTC website and enables course registration, product sales, and service delivery. WMTC's Service is hosted by Weebly, a Square company. User data including Personal Information is stored through Weebly's servers.
• Wilderness Medicine Education Collaborative (WMEC)minorStrategic or Co-development PartnerWMTC courses meet or exceed certification standards published by the Wilderness Medicine Education Collaborative, an industry standards body.
• WMTC ColumbiaminorChannel Partner/ Reseller/ DistributorRegional affiliate program offering WMTC courses with local tuition. Website: fullsky.co/academia/
• WMTC JapanminorChannel Partner/ Reseller/ DistributorRegional affiliate program offering WMTC courses with local tuition. Website: backcountryclassroom.jp/wmtc/

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Aerie Backcountry Medicine: Aerie offers WFR, WEMT, and wilderness medicine courses focused on outdoor professionals and EMS personnel in the Pacific Northwest and beyond, with similar course structure and target customers as WMTC.
• Center for Wilderness Safety: Center for Wilderness Safety delivers wilderness first aid, WFR, and CPR/AED training aligned with WMEC standards, competing with WMTC for outdoor professionals and recreational course seekers.

Direct peers

• NOLS Wilderness Medicine: NOLS offers wilderness medicine certifications (WFR, WFA, WEMT) alongside its outdoor education programs, making it the most comparable direct competitor in curriculum, target audience (outdoor professionals), and hybrid delivery.
• SOLO (Stonehearth Open Learning Opportunities): SOLO is one of the original wilderness medicine training schools offering WFR, WEMT, and wilderness first aid courses — directly comparable to WMTC in course catalog, target customers, and certification focus.
• Wilderness Medical Associates (WMA): WMA provides wilderness medicine training programs (WFR, WAFA, WEMT) to outdoor professionals, EMS providers, and healthcare workers — competing head-to-head with WMTC in course offerings and customer segments.
• Remote Medical International (RMI): RMI provides wilderness and remote medical training and supplies to professionals working in austere environments, overlapping with WMTC's WEMS courses and expedition medicine offerings.

Broad incumbents

• American Red Cross: The Red Cross offers mainstream first aid, CPR, and BLS training broadly to the public and professionals; overlaps with WMTC at the entry-level WBLS and WFA tier but lacks the wilderness/remote specialization.
• American Heart Association: AHA provides BLS, ACLS, and PALS certifications for healthcare and EMS professionals; competes with WMTC's WEMS ALS and BLS courses for the same licensed professional buyer pool.
• National Ski Patrol (NSP) Outdoor Emergency Care: NSP's Outdoor Emergency Care program trains patrollers in ski-area first response; competes with WMTC for the same ski and mountain professional segment and overlaps with WEMS curricula.

Others

• REI Co-op Experiences: REI offers outdoor skills classes and partners with wilderness medicine schools for course delivery; relevant as a complementary distribution channel and audience for WMTC-certified guides.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCymvBsHHyDnuzIb3XceNznQ
• Facebookfacebook.com/WildernessMedicineTrainingCenter
• LinkedInlinkedin.com/company/wilderness-medicine-training-center

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wilderness Medicine Training Center