reimagine collective

What reimagine collective does

reimagine collective LLC is a privately held consulting collective headquartered in Oakland, California, founded in 2020 by strategists AJ Titong and Marianne Chung. The firm operates as a partnership of 10 named members combining strategic communications, planning, evaluation, operations, and leadership development expertise, with a service portfolio organized into four lines: Communications & Campaigns, Planning & Evaluation, Operations & Infrastructure, and Coaching & Leadership. It serves progressively aligned nonprofits, foundations, government agencies, and social-impact businesses, with concentrated expertise in BIPOC, Asian American, Pacific Islander, Muslim American, and immigrant communities.

The firm's underlying technology stack is built on mainstream SaaS platforms rather than proprietary software: Squarespace and WordPress for website design and development, Looker for interactive data visualization (e.g., coalition heat maps), MailerLite for newsletter automation, Google Translate API and WeGlot for multi-language delivery (English, Simplified/Traditional Chinese, Spanish, Tagalog, Vietnamese), and ActionNetwork for advocacy form integration. Differentiated proprietary methodologies include the VPSA (Values → Problem → Solution → Action) values-based messaging framework and empathy-mapping activities for community engagement. The firm has no patents, no proprietary AI/ML models, and no research publications in AI.

reimagine collective generates revenue through professional services engagements acquired via direct sales, partner referrals, and inbound inquiries through a 'Work With Us' contact page. Pricing is not publicly disclosed and is likely project-based or custom-scoped. The firm reports having served 30+ organizations across the United States and the Pacific Islands, generating 100M+ reach and engagement for partners' communities online and supporting $20M+ in grants secured or distributed for nonprofit clients. The company is female-founded, WBENC-certified, and a Goldman Sachs 10,000 Small Businesses participant; co-founder AJ Titong was named a 2025 Tory Burch Foundation Fellow.

Name

reimagine collective

Legal name

reimagine collective LLC

Website

https://reimaginecollective.co

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

reimagine collective is an Oakland-based consulting collective of 10 mission-driven strategists providing communications, planning, evaluation, operations, and leadership services to progressive nonprofits, foundations, and government agencies serving BIPOC communities.

Ownership category

akta.pro rank

Product category

Social Impact Consulting Services

NAICS

Human Resources Consulting Services (541612), Advertising, Public Relations, and Related Services (5418), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742), Services-Advertising Agencies (7311)

akta.pro primary industry

Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH)

akta.pro secondary industries

DEI (Diversity, Equity & Inclusion) & Belonging Consulting (BPAHAGAJ), Reputation Management & Executive Thought Leadership (MPAAADAK), Team & Group Executive Coaching (Leadership Teams) (EDABANAF)

Keywords

• Nonprofit consulting
• Strategic communications
• Capacity building
• Organizational development
• Social impact advisory

Headquarters

HQ city

Oakland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Consulting Services: Professional services revenue generated from providing wraparound consulting support including communications & campaigns, planning & evaluation, operations & infrastructure, and coaching & leadership services to nonprofits, foundations, and social impact organizations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

reimagine collective is a consulting collective that delivers wraparound strategy, communications, and leadership support to nonprofits, foundations, government agencies, and social impact businesses. Its services span four practice areas: Communications & Campaigns (strategic communications, brand and identity design, digital content, campaign strategy and implementation, website design, organizing and field strategy), Planning & Evaluation (strategic planning, program development, grant writing, organizational and program evaluation, community-based research), Operations & Infrastructure (fiscal accounting systems, HR management, hiring and onboarding, data management, risk assessment), and Coaching & Leadership (facilitation, liberatory coaching, transformative leadership training, storytelling training, advocacy labs).

Product overview

reimagine collective is a consultancy offering four integrated service areas: Communications & Campaigns, Planning & Evaluation, Operations & Infrastructure, and Coaching & Leadership. Together, these wraparound services support nonprofits, institutions, coalitions, and social impact businesses working toward equity and community-led change. The collective provides strategy, storytelling, infrastructure, and leadership development support to help partners build clarity, power, and long-term sustainability.

Differentiator

Problem solved

Functional benefit

Products and services

• Communications & Campaigns Strategic communications practice that builds narrative power to change minds and move people to action. Includes strategic communications, digital creative content, brand and identity design, campaign strategy and implementation, organizing and field strategy, and website design and development. For nonprofits, coalitions, and social impact businesses.

Quantifiable outcome

• 100M+ reach and engagement generated for partners' communities online
• +2 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

27 partnerships are on record, tiered minor and primary.

• 9 to 5minorOthersPartner organization in reimagine collective's network of progressive organizations serving working women and families.
• AdhikaarprimaryStrategic or Co-development PartnerWomen-led community and workers' center in NYC serving Nepali-speaking community. reimagine collective redesigned their website in 2024.
• Angel Island Immigration Station FoundationminorOthersPartner organization preserving immigrant history and supporting Asian American communities.
• Asian American Advocacy FundprimaryStrategic or Co-development PartnerCivic engagement organization. reimagine collective partnered on 'The ABCs of AAPIs' art and activism project.
• Asian Americans Advancing Justice-AtlantaprimaryStrategic or Co-development PartnerImmigration and voting rights organization. reimagine collective provided leadership lab training and storytelling support.
• Asian Health ServicesprimaryStrategic or Co-development PartnerCommunity health center serving Asian Americans. reimagine collective conducted evaluation and capacity building work.
• AAPCHOprimaryStrategic or Co-development PartnerAssociation of Asian Pacific Community Health Organizations. reimagine collective trained community health workers as storytellers during COVID-19.
• Bay RisingminorOthersPartner organization in Bay Area working on economic and racial justice.
• California Grassroots Democracy CoalitionprimaryStrategic or Co-development PartnerCoalition of 140+ community organizations. reimagine collective designed branding and storytelling campaign for automatic voter registration (SB 299).
• California Healthy Nail Salon CollaborativeprimaryStrategic or Co-development PartnerGrassroots organization serving nail salon workers. reimagine collective revitalized their visual identity and website.
• Chinese Progressive AssociationminorOthersPartner organization in San Francisco working on immigrant rights and social justice.
• Community CatalystminorOthersPartner organization working on health care advocacy and consumer advocacy.
• Democracy & Power Innovation FundprimaryStrategic or Co-development PartnerFunder and partner. reimagine collective conducted comprehensive literature review on Asian American politics and belonging.
• Faith in Public Life (FPL)primaryStrategic or Co-development PartnerFaith-based advocacy organization. reimagagine collective developed coalition building tools including heat maps, databases, and evaluation systems.
• Faith in Public Life Action (FPLA)primaryStrategic or Co-development PartnerFaith-based advocacy action arm. reimagagine collective created research framework for identifying influential faith leaders across all 50 states.
• Georgia Muslim Voter ProjectprimaryStrategic or Co-development PartnerCivic engagement organization. reimagagine collective built bolder brand identity and website, and provided coaching.
• Houston in ActionprimaryStrategic or Co-development PartnerCivic engagement coalition. reimagagine collective developed training curriculum and coached leadership for 60+ community-based organizations.
• King CountyprimaryImplementation/ SI/ Consulting PartnerGovernment entity. reimagagine collective supported Best Starts for Kids grantees with financial accounting systems and HR.
• Million Voters ProjectprimaryStrategic or Co-development PartnerStatewide civic engagement coalition. reimagagine collective developed comprehensive communications strategy.
• National Immigration Law CenterminorOthersPartner organization defending immigration rights and policies.
• Pilipino Workers CenterminorOthersPartner organization serving Filipino workers and community.
• RAMSminorOthersPartner organization providing behavioral health services.
• San Francisco Aids FoundationminorOthersPartner organization providing HIV/AIDS services and prevention.
• Seed the VoteminorOthersPartner organization focused on voter engagement.
• Burien CollaborativeprimaryStrategic or Co-development PartnerNonprofit collaborative in Washington. reimagagine collective built website and member hub in 2025.
• Alameda County WICprimaryImplementation/ SI/ Consulting PartnerGovernment health program. reimagagine collective designed and facilitated training for 100+ participants on provider communication.
• ALL IN Alameda CountyprimaryStrategic or Co-development PartnerGovernment collaborative. reimagagine collective documented solidarity during COVID-19 pandemic in 18-page report.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Fenton Communications: Public relations and communications firm specializing in social justice, public health, and progressive causes. Direct peer given overlap in PR, narrative strategy, and advocacy communications for nonprofits and foundations.
• Purpose: Communications and campaigns agency building social and environmental movements. Direct peer in narrative strategy, campaign design, and progressive cause communications, though operating at significantly greater scale.
• GMMB: Political, advocacy, and issue advertising agency working with nonprofits, campaigns, and foundations. Comparable in civic engagement communications, campaign strategy, and progressive cause-based work, though much larger in scale.
• The Raben Group: Public policy, communications, and management consulting firm serving nonprofits, foundations, and social impact organizations. Highly comparable as a wraparound social impact consultancy with a similar progressive and DEI orientation, though it is significantly larger.
• Blue State: Digital strategy, fundraising, and communications agency for nonprofits and progressive causes. Comparable in mission-driven communications and digital organizing, though substantially larger and more digitally focused.
• The TASC Group: PR, communications, and crisis management firm serving nonprofits, foundations, and social impact organizations. Comparable in mission-driven communications, capacity building, and DEI-oriented PR work.
• New Kind: Narrative strategy and brand agency for social movements and progressive nonprofits. Direct peer given the focus on narrative power, storytelling, and values-based messaging for mission-driven clients.
• Uplift: Consulting firm focused on progressive social impact, providing strategy, communications, and capacity-building services to nonprofits and foundations. Direct peer in mission-driven consulting for the progressive ecosystem.
• The Hatcher Group: Communications and public affairs firm serving nonprofits, foundations, and associations. Direct peer in strategic communications, campaign execution, and capacity-building support for social impact organizations.
• Spitfire Strategies: Communications strategy firm focused on nonprofits, foundations, and progressive causes. Direct peer given the overlap in strategic communications, narrative strategy, and capacity-building services for social impact clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/in/ajtitong
• Facebookfacebook.com/reimaginecollectiveco

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about reimagine collective