APR Group LTD

What APR Group LTD does

APR Group LTD is a London-headquartered specialist trade subcontractor delivering construction services to main contractors and direct clients across Southeast England. Its seven core service lines — groundworks and hard landscaping, demolition and cut-and-carve/soft strip, carpentry and hoarding works, diamond drilling (8mm–1000mm diameter openings), brick and blockwork, fit-out, and concrete repair — are delivered primarily through in-house teams rather than via sub-subcontracting. The company is registered in England and Wales (Company Number 11757073) and operates from Vintage House, 36-37 Albert Embankment, London SE1 7TL, with its registered office at 190 Billet Road, London E17 5DX. Disclosed project values range from approximately £7k (small residential works) to over £1.2M (200 Strand fit-out), spanning retail (Lidl Luton Mall, Wood Green Mall, Co-op Rochester), education (Chiltern Hills Academy), commercial fit-out (200 Strand, Bubala Restaurant), heritage (British Museum hoarding), and residential developments.

Revenue is generated through fixed-price and cost-plus project contracts on a one-time, non-recurring basis. The go-to-market is relationship-led and sales-driven: APR Group is appointed by Tier 1 main contractors (Curo Construction, Willmott Dixon, BAM, Pexhurst, JP Dunn, Imperial Building Solutions, Vallectric, CDS Group) to deliver specific trade packages within larger construction programmes, alongside a smaller book of direct commercial and residential clients. The company's stated differentiators are the owners' combined decades of Tier 1 contractor experience, in-house delivery (avoiding quality and margin leakage from sub-subcontracting), quick mobilisation from a central London base, and a full pre-qualification accreditation stack (CHAS, Construction Line, SafeContractor, Acclaim, Builders Profile). There are no disclosed funding rounds, M&A activity, technology products, or AI capabilities; the company operates as a conventional specialist subcontractor whose productivity is driven by skilled labour rather than software.

Name

APR Group LTD

Legal name

APR Group LTD

Website

https://www.apr-group.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

APR Group LTD is a London-based specialist trade subcontractor delivering groundworks, demolition, diamond drilling, brickwork, fit-out, and concrete repair services to Tier 1 main contractors and direct clients across Southeast England via in-house teams.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Construction Project Contracts: APR Group generates revenue through fixed-price and cost-plus construction project contracts. Projects range from small-scale residential works (£7k) to large commercial contracts (£1.2M+). Revenue is project-based and non-recurring, generated when appointed by main contractors or clients for specific trade packages or full construction services.
2. Design and Installation Services: Provides design and installation services for landscaping, block paving, and garden works on both residential and commercial properties. These are one-time project engagements priced based on scope and specifications.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

APR Group LTD is a London-based specialist trade subcontractor delivering in-house groundworks, hard landscaping, demolition and soft strip, diamond drilling, brick and blockwork, carpentry/hoarding, fit-out, and concrete repair services to main contractors and property owners across the Southeast of England. Projects are delivered as multi-discipline trade packages (often combining BWIC, structural steel, firestopping, drylining, screed, plastering, tiling, and decorations) with project values ranging from approximately £7k to over £1.2M.

Product overview

APR Group LTD is a London-based construction company offering an integrated suite of specialized trade services primarily serving the Southeast of England. Rather than a single product, the portfolio consists of seven distinct but complementary service lines delivered through in-house teams: Groundworks & Hard Landscaping (including block paving, drainage, and excavation), Demolition & Cut and Carve / Soft Strip, Carpentry / Hoarding Works, Diamond Drilling (8mm to 1000mm diameter openings), Brick & Block Work, Fit Out (spine to finishing), and Concrete Repair (structural and restoration). Projects typically combine multiple services in packages such as BWIC (Built With In Consequence) deliveries.

Differentiator

Problem solved

Functional benefit

Products and services

• Groundworks & Hard Landscaping In-house team of builders delivering groundworks and hard landscaping services, including paving, drainage, excavations, and exterior construction. The company does not subcontract this work, ensuring continual quality maintenance. For main contractors and property owners on Southeast England construction projects.
• Demolition & Cut and Carve / Soft Strip Proficient demolition of structures down to the shell, including stripping back and cut-and-carve alterations. Maintains an established supply chain of waste carriers for compliance. For main contractors and property owners requiring demolition packages.
• Carpentry / Hoarding Works Temporary boarded fencing erected around building sites to protect the public from site works while also serving as a platform for displaying advertisements. For construction sites across the Southeast of England.
• Diamond Drilling Precise drilling of holes from 8mm to 1000mm diameter through all types of construction materials to virtually unlimited depths. Includes 'stitch drilling' (interlinked holes) technique for large or irregular shaped openings. For construction sites requiring precision openings.
• Brick & Block Work Masonry construction using bricks or blocks laid in courses, held together with mortar as bed and binding material. Materials include concrete, stone, manufactured stone, timbercrete and glass. For construction projects requiring masonry packages.
• Fit Out Making interior spaces suitable for occupation, encompassing everything from the spine of a building to finishing touches such as plastering, tiling and decorations. For commercial, retail, hospitality, and residential interior fit-out projects.
• Concrete Repair Specialist concrete repair works ranging from restoration to listed buildings and structural repairs. For construction projects requiring concrete remediation.

Quantifiable outcome

• Completed 100m of 3.3m tall timber hoarding at British Museum in just 6 weeks from order
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Cantillon: London-based mid-sized fit-out and construction contractor offering fit-out, refurbishment, and trade services comparable to APR's profile. Operates at similar scale serving main contractors and commercial clients in the Southeast.
• BW: Workplace Experts: UK fit-out and refurbishment specialist delivering integrated trade packages (demolition, strip-out, fit-out, M&E coordination) to commercial clients. Comparable size and service mix to APR's multi-discipline offering.
• Overbury: UK fit-out, refurbishment, and construction specialist (Morgan Sindall subsidiary). Comparable delivery model for commercial fit-out and trade package consolidation across London and regional markets.
• RG Group: UK building, refurbishment, and fit-out contractor delivering multi-trade projects to commercial clients in London and the Southeast. Comparable scale and integrated trade delivery model.
• Ardmore Construction: London-based construction and fit-out contractor operating in residential, commercial, and hospitality sectors. Comparable London-centric delivery model across multiple trade packages.

Broad incumbents

• Erith Contractors: UK demolition, groundworks, and remediation specialist with substantially larger scale and broader geographic reach. Overlaps with APR's demolition and groundworks services but operates at significantly larger project scale.
• Keltbray: UK demolition, civil engineering, and groundworks specialist with established Tier 1 contractor relationships. Comparable demolition capability but materially larger scale and broader geographic footprint than APR.
• McGee Group: London-headquartered demolition and specialist contractor offering cut-and-carve, soft strip, and groundworks services comparable to APR's demolition offering, but at significantly larger scale.
• Willmott Dixon: Tier 1 UK main contractor and existing APR client. Operates across construction, fit-out, and refurbishment with full general contractor capability — a much larger incumbent in APR's served market.
• Wates Group: Tier 1 UK main contractor delivering construction, fit-out, and property services across the UK. Much larger incumbent that appoints specialist subcontractors including APR-type firms across its project portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/apr-group-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about APR Group LTD