Strategic Exits Partners
Strategic Exits Partners is a Vancouver-based boutique M&A advisory firm founded in 2008 that exclusively represents technology entrepreneurs and angel investors in selling their companies, monetizing via work fees and 2–6% transaction success fees on global deal sourcing.
- Company typePrivate
- Founded2008
- HeadquartersVancouver, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Strategic Exits Partners does
Strategic Exits Partners is a privately held boutique M&A advisory firm incorporated in Vancouver, British Columbia, founded in 2008. The firm exclusively represents technology entrepreneurs and their angel investors in the sale of technology companies across enterprise software, SaaS, AI, robotics, clean tech, medical devices, hardware, and data analytics, with active deal sourcing across the US, Canada, and Europe. Its core product is a Gold-level strategic M&A advisory service that searches globally to identify acquirers, structured around the firm's proprietary Early Exit theory developed by partner Basil Peters.
The firm monetizes through two fee streams: work fees of $25,000–$75,000 paid monthly over 6–12 months (credited against the success fee) and transaction success fees of 2–6% of deal value, payable only on closing. Success-fee tiers range from 4–6% on $5M–$10M deals down to 2–3% on $50M–$100M deals. Go-to-market is sales-led, supported by a content-marketing engine that includes two published books ('Early Exits' by Basil Peters; 'Your Company, Their Money' by David Rowat), a Harvard Business School co-authored case study, a free guide, blog, YouTube, and social channels. Thought-leadership IP — the Early Exit theory, David Rowat's Founders' Wealth Creation Formula, and Leonard Zapalowski's Four Drivers — is the firm's primary differentiation versus generalist investment banks. The firm has 1–10 employees, no parent company, no institutional investors, and no disclosed revenue or funding.
Strategic Exits Partners firmographics
Firmographics- Name
- Strategic Exits Partners
- Legal name
- Strategic Exits Partners Ltd.
- Website
- https://exits.partners
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Strategic Exits Partners is a Vancouver-based boutique M&A advisory firm founded in 2008 that exclusively represents technology entrepreneurs and angel investors in selling their companies, monetizing via work fees and 2–6% transaction success fees on global deal sourcing.
- Ownership category
- akta.pro rank
Strategic Exits Partners industry classification
Industry- Product category
- Technology M&A Advisory
- NAICS
- Miscellaneous Intermediation (52391), Management Consulting Services (54161), Portfolio Management and Investment Advice (52394)
- SIC
- Services-Management Consulting Services (8742), Investment Advice (6282)
- akta.pro industry
- M&A Advisory (Buy-Side & Sell-Side)Business & Public Services/Professional Services (Legal, Accounting, Consulting)/M&A, Transaction & Restructuring AdvisoryIndustry-Specialist / Sector-Focused M&A AdvisoryFinancial & Insurance/Financial Advisory, Brokerage & Intermediation/M&A Advisory & Corporate FinanceCross-Border M&A AdvisoryFinancial & Insurance/Financial Advisory, Brokerage & Intermediation/M&A Advisory & Corporate Finance
Keywords
Where Strategic Exits Partners is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Strategic Exits Partners business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Success Fees: Success fees are payable only if the company is sold. The fee is a percentage of the transaction value. The company takes their fee only when the company receives their payment.
- Work Fees: Work fees typically range from $25,000 to $75,000, paid monthly over a period of 6 to 12 months. These cover up-front costs in developing materials to market the company and confirm the company is serious about pursuing an exit. Usually credited against the success fee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Work Fee - Upfront engagement fee |
| Transaction based/ take rate | Multi-year contract | Success Fee - Transaction completion fee |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Strategic Exits Partners product offering
Product offeringCore offering
Strategic Exits Partners is a boutique technology M&A advisory firm that structures and executes optimal exit transactions solely for technology entrepreneurs and their angel investors. Through its Gold-level strategic M&A advisory service, the firm searches globally for potential acquirers of clients' technology businesses (enterprise software, SaaS, AI, robotics, medtech, etc.) and designs exit strategies aimed at maximizing transaction value. The firm supplements its advisory work with proprietary early-exit and remote-company wealth frameworks, published books, a free exits-process guide, and proprietary research studies on technology M&A trends.
Product overview
Strategic Exits Partners is a boutique technology M&A advisory firm offering a unified service for technology entrepreneurs and angel investors seeking to sell their companies. The core offering is their Gold-Level Strategic M&A Advisory Service, supplemented by free educational resources including 'The Tech Exits Process' guide and thought leadership publications. Their product portfolio includes the 'Your Company, Their Money' finance book (November 2024), Basil Peters' 'Early Exits' book on early exit theory, and proprietary research studies on robotics and global technology acquisitions. All offerings are oriented around helping tech company founders design and execute optimal exit transactions.
Differentiator
Problem solved
Functional benefit
Products and services
- Technology M&A Advisory Services Boutique sell-side M&A advisory services acting solely for technology entrepreneurs and their angel investors, structuring and executing optimum M&A exit transactions across enterprise software, SaaS, AI, robotics, clean tech, medical devices, communications, hardware, and data analytics.
- Gold-Level Strategic M&A Advisory Service Premium, hands-on M&A advisory service in which the firm commits to designing and executing the entire exit for each client, with global acquirer search capability, as opposed to 'best efforts' partial engagements.
- The Tech Exits Process: How to Sell Your Tech Company A free downloadable guide providing a comprehensive overview of the technology exits process for technology company founders and entrepreneurs, distributed via email subscription as a lead-generation tool.
- Your Company, Their Money: What tech founders need to know about financing A finance book authored by David Rowat providing background information for tech founders to understand the technology financing ecosphere, covering the 4Fs, angels, venture capitalists, and early-stage tech finance concepts.
- Early Exits Book by Basil Peters developing the theory of early exits, arguing that entrepreneurs and angel investors can often earn a more certain exit years earlier by selling a technology company earlier in its development and avoiding scaling risk.
- Global Robotics Research Study (North America Catching Up in Global Robotics Race) Proprietary research study analyzing five years of global transactions, including 300 exits and 5,000 investments into 3,000 global companies, with a robotics-sector focus on service robots, mobile robots, drones, autonomous guided vehicles, integrators, and workplace robots.
Quantifiable outcome
- Exit success rate of only 25% for saleable companies; Strategic Exits aims to significantly improve this rate
- +1 more outcomes
Companies that use Strategic Exits Partners
Customer profileSegments3 records
Ideal customer profiles2 records
Strategic Exits Partners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Strategic Exits Partners partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Harvard Business SchoolcoreDavid Rowat co-authored a case study for the Harvard Business School (eXp Realty and the Virbela platform case # 9-621-068) highlighting the financial advantages of fully-remote companies. This academic partnership demonstrates thought leadership in the technology exit and remote work space.
- Inter-Corporate Computer & Network Services, Inc.minorProvides internet site design and hosting services for Strategic Exits Partners website and digital infrastructure.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
Strategic Exits Partners competitors and assessment
Company assessmentDirect peers
- Berkery Noyes: Berkery Noyes is a boutique investment bank serving the information and technology sectors, with deep expertise in software, healthcare IT, and tech-enabled services M&A. It is comparable in size and target market to Strategic Exits Partners.
- Generational Equity: Generational Equity is one of the largest US sell-side M&A advisory firms for lower middle-market businesses, including a significant technology practice. It competes directly with Strategic Exits Partners for technology entrepreneur mandates in the sub-$100M exit range.
- Corum Group: Corum Group is a leading global M&A advisor specializing in software and technology companies, often cited as the dominant specialist in sub-$1B tech exits. It is the closest direct peer to Strategic Exits Partners in target market, methodology specialization, and deal-size focus.
- DH Capital: DH Capital is a boutique investment bank focused on internet infrastructure, software, and SaaS M&A. It competes with Strategic Exits Partners for technology founder-led exits and serves a similar client profile of entrepreneur/angel sellers.
- TMT Advisors: TMT Advisors is a boutique M&A advisor focused on the technology, media, and telecom sectors. It directly competes with Strategic Exits Partners for sell-side mandates from technology entrepreneurs and operators.
- Drake Star Partners: Drake Star is an international investment bank focused exclusively on technology, media, and tech-enabled services. It is a direct competitor to Strategic Exits Partners in cross-border technology M&A advisory for entrepreneur and angel-backed companies.
- Woodbridge International: Woodbridge International is a global middle-market M&A advisory firm with a strong technology and software practice. It is comparable to Strategic Exits Partners as a boutique serving entrepreneurs and operators in cross-border tech M&A transactions.
Emerging players
- M&A Science: M&A Science combines M&A advisory services with a content, training, and research platform targeting technology and growth-company sellers. It overlaps with Strategic Exits Partners in serving tech founders and is comparable in its content-led go-to-market approach.
Regional players
- Echelon Capital: Echelon Capital is a Canadian M&A advisory firm serving technology and growth companies primarily in Canada. It is comparable to Strategic Exits Partners as a fellow Canadian boutique with deep tech sector expertise, though with broader sector coverage.
Broad incumbents
- Soquel Group (now part of Huron Capital): Soquel Group was a boutique M&A advisory firm focused on technology and software companies, comparable to Strategic Exits Partners in target market, before becoming part of the broader Huron Capital platform. It represents the type of consolidator-acquirer that may eventually roll up specialist tech M&A boutiques.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Strategic Exits Partners social profiles
Digital presenceStrategic Exits Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Strategic Exits Partners leadership team
Management profileNumber of profiles
Profiles4 records
Strategic Exits Partners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Strategic Exits Partners M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Strategic Exits Partners
What does Strategic Exits Partners do?
Strategic Exits Partners is a boutique technology M&A advisory firm that structures and executes optimal exit transactions solely for technology entrepreneurs and their angel investors. Through its Gold-level strategic M&A advisory service, the firm searches globally for potential acquirers of clients' technology businesses (enterprise software, SaaS, AI, robotics, medtech, etc.) and designs exit strategies aimed at maximizing transaction value. The firm supplements its advisory work with proprietary early-exit and remote-company wealth frameworks, published books, a free exits-process guide, and proprietary research studies on technology M&A trends.
Is Strategic Exits Partners a public or private company?
Strategic Exits Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Strategic Exits Partners founded?
Strategic Exits Partners was founded in 2008. It employs 1 to 10 people.
Where is Strategic Exits Partners based?
Strategic Exits Partners is headquartered in Vancouver, Canada, in the North America region.
How does Strategic Exits Partners make money?
Two revenue lines are on record. Success Fees are the primary driver. The others are work Fees.
Who are Strategic Exits Partners's main competitors?
Direct peers on record are Berkery Noyes, Generational Equity, Corum Group, DH Capital, TMT Advisors, Drake Star Partners and Woodbridge International. M&A Science is listed as an emerging player. Echelon Capital is listed as a regional player. Soquel Group (now part of Huron Capital) is listed as a broad incumbent.
Does Strategic Exits Partners have an API?
No public API is recorded for Strategic Exits Partners.
What industry is Strategic Exits Partners in?
Strategic Exits Partners's product category is Technology M&A Advisory. Its primary akta.pro industry code is BPAHAOAA, M&A Advisory (Buy-Side & Sell-Side), with a secondary code of FSAEAGAJ, Industry-Specialist / Sector-Focused M&A Advisory. Its NAICS code is 52391 and its SIC code is 8742.