VIBE Vienna
VIBE Vienna is a Vienna-based sole-proprietor PR and communications agency providing brand PR, media relations, and event communications to lifestyle, beauty, fashion, design, art, culture, and event-sector clients across Austria.
- Company typePrivate
- Founded2014
- HeadquartersVienna, Austria
- Headcount1–10
- GTM typeB2B
- OfferingServices
What VIBE Vienna does
VIBE Vienna is a Vienna-based public relations agency operating as an Austrian sole proprietorship (einzelunternehmen) under the legal name 'VIBE Vienna e.U. – PR & Communication.' Founded by Nica Seper, who brought over 20 years of media and PR experience to the firm, the agency delivers brand and product PR, media relations, corporate PR, image care, event PR, online press relations, and influencer/opinion-leader relations to clients primarily in the Austrian market. Target segments include lifestyle, beauty, fashion, design, art, culture, and event organizers, alongside a secondary book of nonprofit and social-awareness engagements (TRALALOBE, DIVERSITY BALL, Concordia Ball). The client roster includes both enterprises (KURIER ROMY Gala, DC Tower, Schani Hotels, Vösauer, Weingut Hillinger) and SMBs (Paul & Worthmann).
The agency has no proprietary technology platform; it operates as a traditional professional-services firm executing PR strategy, media outreach, and event execution through human relationships and earned media. The business model is fee-for-service, combining project-based work with retainer contracts, priced on a quote basis (described as 'freibleibend' / non-binding in the firm's AGB), with billing cadence disclosed as multi-year. GTM is direct, relationship-driven, and concentrated in Vienna, supported by organic social media (Instagram, Facebook), a newsletter, and the founder's network across Austrian TV, radio, and print. The partnership ecosystem — HANNAHs PLAN (events), Peter L. Eppinger (communications coaching), Christine Miess (photography) — extends delivery capacity without adding headcount.
The firm's competitive position rests on the founder's media relationships and personal brand within Vienna's lifestyle and event-PR niche. There is no external investment, no parent company, and no subsidiary structure; ownership and control reside entirely with Nica Seper. Revenue, headcount, and contract values are not publicly disclosed, and the firm shows no AI, data, or technology-platform capabilities. Customer acquisition is opportunistic and referral-driven rather than systematic, and geographic reach is effectively single-city despite occasional cross-border event assignments (e.g., Vösauer x Art Miami 2025).
VIBE Vienna firmographics
Firmographics- Name
- VIBE Vienna
- Legal name
- VIBE Vienna e.U. – PR & Communication
- Website
- https://vibevienna.at
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- VIBE Vienna is a Vienna-based sole-proprietor PR and communications agency providing brand PR, media relations, and event communications to lifestyle, beauty, fashion, design, art, culture, and event-sector clients across Austria.
- Ownership category
- akta.pro rank
VIBE Vienna industry classification
Industry- Product category
- Public Relations Services
- NAICS
- Advertising, Public Relations, and Related Services (5418), Advertising Agencies (54181)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Publicity, PR & Media Relations (Artists) (MPAIAGAG)
- akta.pro secondary industry
- Corporate Event Decor, Branding & Signage (HSACADAJ)
Keywords
Where VIBE Vienna is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
VIBE Vienna business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- PR and Communications Services: Professional services revenue from PR consulting, media relations, brand communication, event PR, and marketing support services for clients in lifestyle, beauty, fashion, and related sectors. Revenue generated through project-based work and retainer contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
VIBE Vienna product offering
Product offeringCore offering
VIBE Vienna is a Vienna-based public relations and communications agency delivering brand and product PR, media relations, corporate PR, image care, event PR, online press relations, influencer relations, and PR workshops. The agency serves clients in lifestyle, beauty, fashion, design, art, culture, and event sectors, with additional support for social awareness and charitable projects in the Austrian market.
Product overview
VIBE Vienna is a young, creative public relations agency offering a comprehensive suite of communication services. The core offering centers on Public Relations Services (brand/product-PR, media relations, corporate-PR, brand/image care), supported by specialized modules including PR Workshops, Event Management & PR (ranging from intimate press breakfasts to large gala events), Online Press Relations, Influencer & Opinion Leader Relations, and Social Awareness Projects Support. The agency focuses on clients in lifestyle, beauty, fashion, design, art, culture, and events sectors, providing creative and individualized brand and product communication with strategic image maintenance.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand & Product PR, Media Relations, and Corporate PR (Marken- und Imagepflege)
Companies that use VIBE Vienna
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles3 records
VIBE Vienna technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
VIBE Vienna partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- HANNAHs PLAN - EventagenturminorEvent agency partnership for co-organizing and promoting events. HANNAHs PLAN provides event planning services while VIBE Vienna handles PR and communications aspects.
- PETER L. EPPINGER - Kommunikations-CoachminorCommunications coaching partnership providing additional value-added services to clients needing communication skills development alongside PR support.
- CHRISTINE MIESS - FotografinminorProfessional photography services partnership for client events, product shoots, and PR materials. Photographer provides visual content that complements PR and communications work.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
VIBE Vienna competitors and assessment
Company assessmentDirect peers
- Edelman Austria: Edelman's Austrian office offers PR, corporate communications and brand storytelling across consumer, lifestyle and culture accounts — closely matching VIBE Vienna's service mix in the same market.
- ikp Wien: Established Vienna-based PR and communications agency serving Austrian corporate, lifestyle and event clients — a comparable local competitor in size, geography and service portfolio.
- Havas PR Austria: Havas's PR and communications arm in Austria, providing media relations, brand storytelling and event support to consumer and lifestyle brands — directly competitive with VIBE Vienna's positioning.
- Ketchum Publico Austria: Austrian arm of global PR network Ketchum, offering media relations, brand PR and event communications for Austrian and international clients across consumer and lifestyle verticals — directly comparable to VIBE Vienna's service scope.
- FleishmanHillard Austria: Global PR network with an Austrian presence offering brand PR, media relations and influencer work for lifestyle, culture and corporate clients — overlapping VIBE Vienna's core offering and customer verticals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
VIBE Vienna social profiles
Digital presenceVIBE Vienna financial estimates
Financial estimateRevenue estimate
Valuation estimate
VIBE Vienna leadership team
Management profileNumber of profiles
Profiles1 record
VIBE Vienna funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VIBE Vienna M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VIBE Vienna
What does VIBE Vienna do?
VIBE Vienna is a Vienna-based public relations and communications agency delivering brand and product PR, media relations, corporate PR, image care, event PR, online press relations, influencer relations, and PR workshops. The agency serves clients in lifestyle, beauty, fashion, design, art, culture, and event sectors, with additional support for social awareness and charitable projects in the Austrian market.
Is VIBE Vienna a public or private company?
VIBE Vienna is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VIBE Vienna founded?
VIBE Vienna was founded in 2014. It employs 1 to 10 people.
Where is VIBE Vienna based?
VIBE Vienna is headquartered in Vienna, Austria, in the Europe region.
How does VIBE Vienna make money?
One revenue line is on record: PR and Communications Services.
Who are VIBE Vienna's main competitors?
Direct peers on record are Edelman Austria, ikp Wien, Havas PR Austria, Ketchum Publico Austria and FleishmanHillard Austria.
Does VIBE Vienna have an API?
No public API is recorded for VIBE Vienna.
What industry is VIBE Vienna in?
VIBE Vienna's product category is Public Relations Services. Its primary akta.pro industry code is MPAIAGAG, Publicity, PR & Media Relations (Artists), with a secondary code of HSACADAJ, Corporate Event Decor, Branding & Signage. Its NAICS code is 5418 and its SIC code is 7311.