3to1 Foundation

What 3to1 Foundation does

3to1 Foundation is a Texas-based nonprofit organization founded in 1997 (per the foundation's own timeline; firmographics list 1998), headquartered at 17 Cowboys Way, Suite 300, Frisco, TX. Its stated mission is to educate individuals on the financial principles of attaining lifetime economic freedom and to support other charitable efforts through community philanthropy. The organization operates with 1-10 employees and is registered with GuideStar under EIN 75-2731283, with no parent company, institutional backers, or subsidiaries disclosed.

Name

3to1 Foundation

Legal name

3to1 Foundation

Website

https://www.3to1foundation.org

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

3to1 Foundation is a Frisco, Texas nonprofit that delivers financial literacy seminars, webinars, and online courses and awards need-based college scholarships, primarily serving North Texas students, young adults, and community partners.

Ownership category

akta.pro rank

Product category

Financial Education Services (Nonprofit)

NAICS

Educational Support Services (6117)

SIC

Investment Advice (6282)

akta.pro primary industry

Personal Finance & Financial Literacy for Students (EDAMAIAH)

akta.pro secondary industries

Family & Life-Stage Financial Planning (Marriage, Kids, Caregiving) (EDAAAJAM), Financial & Consumer Literacy (Banking, Credit, Contracts) (EDAAAAAG)

Keywords

• Financial education seminars
• Personal finance courses
• College scholarship programs
• Nonprofit financial literacy
• Community philanthropy

Headquarters

HQ city

Frisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations: Tax-deductible donations from individuals, corporations, and foundations contribute to developing new seminar offerings, underwriting program costs, and funding scholarships. Donations can be made through the North Texas Giving Day platform and directly via the foundation website.
2. Seminar Registration Fees: Revenue from in-person seminars ($100 per person for the Personal Financial Planning Seminar, with additional guests at $75 each) and webinars ($20 per person). Scholarships and discounts are available for students, nonprofit participants, and military/first responders.
3. Grants and Foundation Funding: The foundation receives grants such as the 2023 IiO Grants for Good award. Additional funding comes from corporate sponsors.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

3to1 Foundation is a nonprofit that delivers financial literacy education to individuals through a portfolio of programs: the two-day Accumulating Wealth Seminar (in-person), recurring Financial Planning Webinars, the 3to1 University online learning platform, and supporting digital tools and content. In parallel, it funds need-based college scholarships for students demonstrating financial need, integrating financial education with direct educational financial support.

Product overview

3to1 Foundation is a nonprofit educational organization offering a portfolio of financial literacy programs and resources. The core offerings include the two-day Accumulating Wealth Seminar, recurring Financial Planning Webinars, and 3to1 University educational content. The foundation also provides need-based college scholarships and digital financial tools. These programs work together to educate individuals on financial principles for attaining economic freedom, serving students, young adults, and community members through in-person seminars, online webinars, and self-directed learning resources.

Differentiator

Problem solved

Functional benefit

Brands

• 3to1 University: Educational platform for financial learning provided by the foundation
• Accumulating Wealth Seminar

Products and services

• Accumulating Wealth Seminar Two-day in-person seminar covering fundamental financial literacy topics including budgeting, investments, taxes, goal setting, How Money Works, debt management, insurance, employee benefits, and estate planning. Designed for young adults and taught by financial planners from Cain Watters Associates. Tuition $100/person with additional guests at $75; includes breakfast, lunch, and a comprehensive binder of materials. Held at the CWA Frisco Texas Conference Center.
• Financial Planning Webinar Online webinar series covering Goal Setting & Budgeting, How Money Works & Debt Management, Investing, Taxes, Insurance, Employee Benefits, Retirement, and Estate Planning. Conducted monthly (third Tuesday, 3:00–4:00 pm CT) primarily for Dallas Housing Authority residents. Priced at $20/person with scholarships available.
• 3to1 University Online educational platform providing structured financial education content for individuals seeking to learn financial principles and attain economic freedom. Functions as a self-directed digital learning resource for the foundation's broader educational mission.
• College Scholarships Need-based college scholarships awarded to students demonstrating financial need and academic potential. The foundation has awarded scholarships annually since 1997, including to first-generation college graduates and recipients at universities such as UCF and UAB.

Quantifiable outcome

• Scholarships provided to students in need
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Dallas Housing AuthoritycoreStrategic or Co-development PartnerOngoing partnership with Dallas Housing Authority (DHA) to deliver monthly Financial Planning Webinars to DHA residents. The webinars cover topics including Goal Setting & Budgeting, How Money Works & Debt Management, Financial Goal Setting, Investing, Taxes & Insurance, Employee Benefits, Retirement & Estate Planning. Webinars are held on the third Tuesday of each month at 3:00 pm - 4:00 pm CT. The partnership enables the foundation to reach public housing residents who benefit from financial education.
• Cain Watters Associates (CWA)coreStrategic or Co-development PartnerCain Watters Associates provides financial experts who teach the Personal Financial Planning Seminars. Founder Darrell Cain established both the financial advisory firm and the 3to1 Foundation, creating an integrated approach to financial education delivery. CWA experts cover advanced topics including Investment Strategies, Insurance, Employee Benefits, and Estate Planning during seminars.
• North Texas Giving DayminorGTM or Marketing PartnerAnnual participation in North Texas Giving Day, a regional giving initiative that provides a platform for local nonprofits to collect donations and increase community visibility during the giving season.
• CWA Frisco Texas Conference CenterminorImplementation/ SI/ Consulting PartnerVenue partner for in-person seminars held at 17 Cowboys Way, Suite 300, Frisco, TX 75034. The conference center provides the facility for the two-day Personal Financial Planning Seminars.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Next Gen Personal Finance (NGPF): Nonprofit providing free personal finance curriculum, teacher training, and student-facing resources for high schools — directly comparable to 3to1's high school seminar and scholarship work, but at significantly greater national scale.
• Dave Ramsey's Financial Peace University: Personal finance education program delivered through cohorts, churches, and community partners, covering budgeting, debt, and wealth building — the same core curriculum 3to1 teaches, but operating as a much larger commercial brand.
• FoolProof Foundation: Nonprofit focused on financial literacy for young adults and students with a curriculum-based, educator-distributed model — directly comparable in mission and audience to 3to1 Foundation's student seminars.
• Junior Achievement USA: Nonprofit delivering financial literacy, work readiness, and entrepreneurship education to K-12 students through classroom and community programs — overlapping in target audience and financial literacy mission with 3to1.
• National Endowment for Financial Education (NEFE): National nonprofit foundation funding and disseminating financial education research, programs, and resources — same charitable mission and audience as 3to1, but operating at national scale and focused on research/policy.

Broad incumbents

• GreenPath Financial Wellness: Larger nonprofit financial counseling and education provider offering webinars, courses, and one-on-one coaching — overlapping curriculum topics with 3to1, but with a national footprint and credit-counseling capabilities beyond 3to1's scope.
• Khan Academy (Personal Finance): Large free educational platform with a dedicated Personal Finance unit covering investing, saving, and credit — directly overlapping in subject matter with 3to1 seminars but delivered at massive scale as free, self-paced video content.
• InCharge Debt Solutions: Nonprofit providing debt management, financial education, and counseling services — comparable in financial education mission, with overlapping curriculum on budgeting, debt, and credit, but operating nationally and including credit-counseling services 3to1 does not offer.
• SmartAsset: Large consumer-facing financial education and decision-support platform with calculators and guides on investing, taxes, and retirement — overlapping educational content topics with 3to1 seminars but delivered as a free, monetized digital product.
• Money Management International (MMI): National nonprofit offering financial education, counseling, and debt management — comparable financial-literacy curriculum and webinar-based delivery model, but with significantly broader service scope and geographic reach than 3to1.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/3to1foundation
• Facebookfacebook.com/3to1Foundation
• LinkedInlinkedin.com/company/3-to-1-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3to1 Foundation