Edoomark

What Edoomark does

Edoomark (legal name: EDOOMARK SRL Società Benefit) is an Italian educational enterprise headquartered in Bergamo that designs and manages experiential educational projects connecting schools, companies, and other organizations. The company serves two primary customer segments: schools (from elementary through high school) seeking experiential learning and PCTO (work-school pathway) programs, and companies, foundations, and organizations seeking to demonstrate educational competence and deliver CSR or youth engagement initiatives. Edoomark delivers most school-facing programs free of charge, with costs covered by partner companies or public funding, while custom corporate projects are quoted on a professional-services basis.

The company operates a portfolio of branded programs covering media education (CheClasse, Settima Arte Festival, Cartolandia, Coorious Academy), orientation and youth talent matching (Skillherz, Soorprise), and sector-specific experiential learning (Uniacque Educational Center, Cascina San Giuliano, Ti racconto il Donizetti). Delivery relies on a combination of physical venues called Next Gen Factory spaces, partner facilities (newspaper offices, theaters, shopping centers, water treatment plants), and lightweight digital tools such as a teacher portal and a VR hydrography exploration module. Edoomark is registered as a Benefit Corporation in Italy's Third Sector Register (since 21 March 2022) and holds ISO 9001:2015 certification, with stated share capital of €30,000.

Edoomark's go-to-market is enterprise field sales combined with community-led demand generation through established school networks. Programs are delivered across six territorial locations covering Bergamo, Brescia, Lodi, Lecco, and Como, enabling local presence across multiple Lombardy provinces. Notable enterprise clients include UniAcque (water), Oriocenter (retail), L'Eco di Bergamo / SESAAB (publishing), Fondazione Teatro Donizetti (cultural arts), Consorzio di Bonifica della Media Pianura Bergamasca (agriculture/water), and Confcommercio Bergamo (commerce). The company is privately held with no disclosed funding rounds and operates with an 11-50 employee headcount.

Name

Edoomark

Legal name

EDOOMARK SRL Società Benefit

Website

https://edoomark.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Edoomark is an Italian educational benefit company that designs and manages experiential education projects connecting schools with companies and organizations, delivering PCTO programs, media education, and orientation services across Lombardy.

Ownership category

akta.pro rank

Product category

Educational Services

NAICS

Educational Support Services (61171), Educational Support Services (6117), Business Schools and Computer and Management Training (6114)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Instructional Delivery & Pedagogy (School-Led) (EDAJAFAB)

akta.pro secondary industries

Public Career & Technical Education (CTE) Centers & Programs (EDAJAAAJ), Learning Device Ecosystems & 1:1 Program Solutions (Devices, MDM, Charging) (EDAJAMAL)

Keywords

• Educational project design
• School-to-work programs
• Experiential learning services
• PCTO training programs
• Youth orientation services

Headquarters

HQ city

Bergamo

HQ country

Italy

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Custom Educational Project Development: B2B services where Edoomark develops customized educational projects for companies, foundations, and organizations seeking to engage with schools and youth. Projects include corporate academies, CSR educational initiatives, and media production training programs.
2. School Program Facilitation: Facilitation of educational programs for schools including PCTO (work-school pathways), orientation programs, and classroom laboratories. Most programs are free for schools with costs covered by partner companies or public funding.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Edoomark designs, develops, and manages customized educational projects and school-to-work (PCTO) programs that connect schools with companies, foundations, and organizations. Its portfolio spans experiential labs, corporate academies, journalism training, orientation programs, and Next Gen Factory spaces that deliver hands-on learning experiences to elementary, middle, and high school students. Programs are delivered directly to schools and at partner venues such as newspaper offices, theaters, shopping centers, and water treatment plants across Lombardy.

Product overview

Edoomark is an educational benefit company that operates as a platform offering experiential training and school-to-work transition programs. The portfolio consists of Skillherz (core orientation and job matching platform), multiple PCTO programs including CheClasse (media education), Settima Arte Festival (film production), and various educational lab programs. Key offerings include journalism training through partnerships with L'Eco di Bergamo (Cartolandia, Coorious Academy), water education with Uniacque, and cultural programs with Fondazione Teatro Donizetti. The company serves schools at all levels (elementary, middle, high school) through both in-class labs and location-based experiences at Next Gen Factory spaces and partner facilities.

Differentiator

Problem solved

Functional benefit

Brands

• Skillherz: An innovative project of Edoomark that tunes the talent of new generations with the real needs of the world of work. Edoomark accompanies schools with concrete paths, designed to make students protagonists of their future: laboratories, workshops, orientation projects together with local companies. Located within Next Gen Factory spaces for combining theory and practice.
• Settima Arte Festival
• CheClasse
• Soorprise
• Cartolandia

Products and services

• Skillherz An innovative Edoomark project that aligns youth talent with real job market needs through concrete pathways including labs, workshops, and orientation projects with local businesses, conducted within Next Gen Factory spaces. Targets schools and companies seeking to connect students with labor market realities.
• PCTO CheClasse A PCTO (school-to-work alternation) program of media education that introduces students to the working world through communication and journalism, developing soft skills using professional tools and equipment. Delivered at Mediacenter locations across Bergamo, Lodi, Lecco, and Como.
• Settima Arte Festival A PCTO competition where high school students create short films in under a week, from scriptwriting to shooting to editing, supported by industry professionals in the spaces of the Oriocenter shopping center. Developed for Oriocenter.
• Soorprise An orientation program consisting of three sessions including individual exercises, role-playing, and company visits that helps students explore their interests and capabilities to increase self-awareness for future school and career decisions.
• Cartolandia A journalism education project by L'Eco di Bergamo that brings students to newspaper newsrooms and TV studios to discover journalism and create their own news broadcast through guided visits and practical laboratories.
• Uniacque Educational Center Educational visits to the Cologno al Serio wastewater treatment plant combined with laboratory activities for discovering the integrated water system, teaching how water is collected, treated, and distributed. Developed for Uniacque.
• Visita Cascina San Giuliano A full-day educational experience exploring Water, Agriculture, and Environment at Cascina San Giuliano, guided by high school students trained through PCTO programs. Developed for the Consorzio di Bonifica della Media Pianura Bergamasca.
• Coorious Academy A journalism training academy created for L'Eco di Bergamo to train journalistic collaborators capable of working in an increasingly digitized information world.
• Ti racconto il Donizetti Guided tours project for Fondazione Teatro Donizetti where high school students learn theater secrets and then guide elementary school children, complemented by a Donizetti Summer Camp where youth learn and perform Donizetti operas with professional directors.
• Uniacque Educational Portal A digital portal with teaching resources specifically designed for schools on water cycle and environmental education, plus school-to-work programs where students contribute to creating thematic content for Uniacque's website and social media. Developed for Uniacque.

Quantifiable outcome

• 48 weeks of work-school training completed with 1000+ students and 20 awarded short films
• +2 more outcomes

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and secondary.

• UniAcquecoreStrategic or Co-development PartnerEdoomark transformed UniAcque company space into an educational center for field trips and interactive laboratories on water systems. Developed a digital portal with teaching resources for teachers. Students contribute content for UniAcque's website and social media.
• SESAAB (L'Eco di Bergamo, Bergamo TV, Radio Alta)coreStrategic or Co-development PartnerEdoomark was founded combining expertise from SESAAB publishing group. Coorious Academy trains journalism collaborators in digital news environments, bringing youth into newspaper redaktions and producing new young collaborators.
• Fondazione Teatro DonizetticoreStrategic or Co-development PartnerDeveloped 'Ti racconto il Donizetti' guided visit program where high school students become guides for elementary students. Summer camp where children learn and perform Donizetti operas with professional directors.
• OriocentercoreStrategic or Co-development PartnerSettima Arte Festival - unique work-school training where high school students create short films within shopping center premises. Winners screened in cinema and receive awards from Italian film stars.
• Confcommercio Bergamo EducationsecondaryStrategic or Co-development PartnerActive citizenship laboratory teaching children about entrepreneurship and city governance through role-play activities where children become entrepreneurs in a simulated city.
• Consorzio di Bonifica della Media Pianura Bergamasca (Educational)coreStrategic or Co-development PartnerWater, agriculture, and environment educational programs at Cascina San Giuliano. PCTO programs training students as guides for younger children. Laboratory activities on irrigation and hydrography.
• Il Cittadino di LodisecondaryStrategic or Co-development PartnerJournalism education programs bringing students to newspaper headquarters for hands-on media experience and TV news production.
• La Provincia di LeccosecondaryStrategic or Co-development PartnerCheClasse PCTO media education programs bringing high school students into communication and journalism through simulated newsrooms.
• La Provincia di ComosecondaryStrategic or Co-development PartnerCheClasse PCTO media education programs for developing transversal skills through media and journalism experience.
• Next Gen Factory NetworkcoreStrategic or Co-development PartnerTerritorial spaces for connecting theory and practice, developing transversal skills, and linking youth with businesses for practical training experiences.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Manpower Italia: Italy arm of a global HR services firm running Formazione & PCTO-style workforce-readiness programs through its foundation; broader portfolio but overlapping school-company training use cases.
• Gi Group (Italy): Major Italian staffing and HR services group with an extensive education and training arm delivering PCTO, school-to-work, and corporate upskilling—overlaps with Edoomark's talent-bridging/CSR offerings at a much larger scale.
• Randstad Italia: Italy arm of global HR services firm running educational and work-readiness programs for schools and corporate clients—broad incumbent in the same talent & education adjacency.

Direct peers

• Junior Achievement Italia: Italian non-profit that designs experiential educational programs connecting companies and schools, especially around entrepreneurship and work-readiness, closely mirroring Edoomark's PCTO/corporate-academy model.
• Elis Italia: Large Italian non-profit that designs corporate academies, vocational training, and school-to-work programs for enterprise partners—operates at greater scale but in the same B2B educational project/CSR space as Edoomark.
• H-FARM Education: Italian innovation campus operator running K-12 and corporate education programs that link schools with companies, including PCTO-style pathways—directly comparable in audience and mission.
• Fondazione Mondo Digitale: Italy-based foundation that runs experiential and digital education programs delivered through schools in partnership with companies—same school-company intermediary model, with focus on digital/innovation themes similar to Edoomark's VR and media-education work.
• Fondazione Sodalitas: Italian foundation focused on CSR and youth education, partnering companies with schools and running training programs—direct adjacency to Edoomark's CSR-education facilitation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCpfFtgLIpQ7dizebH9DcG3g
• Facebookfacebook.com/edoomarkcrescechiimpara
• LinkedInlinkedin.com/company/edoomark
• Instagraminstagram.com/edoomark

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Edoomark