goBeyondProfit
- Company typePrivate
- Founded2017
- HeadquartersAlpharetta, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
goBeyondProfit firmographics
Firmographics- Name
- goBeyondProfit
- Legal name
- goBeyondProfit
- Website
- https://gobeyondprofit.org
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
goBeyondProfit industry classification
Industry- Product category
- Corporate Generosity Research and Business Alliance Services
- NAICS
- Grantmaking and Giving Services (8132)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Private Foundations (BPAGAKAA)
Keywords
Where goBeyondProfit is headquartered
LocationHeadquarters
- HQ city
- Alpharetta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
goBeyondProfit business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Membership-based nonprofit model: goBeyondProfit is a fully funded philanthropic venture. Membership is free for Georgia companies. The organization is funded by its founders (Jackson Healthcare) and does not charge fees for participation. The revenue model is not commercially focused as the organization exists as a catalyst for inspiring corporate generosity rather than generating profit.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free membership with pledge commitment |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
goBeyondProfit product offering
Product offeringCore offering
goBeyondProfit is a Georgia nonprofit business alliance that provides free membership, annual proprietary research reports (the Business Generosity Report), CEO interview video content, exclusive CEO Forum events, and Champion Awards to Georgia business leaders interested in advancing corporate generosity as a business strategy. Membership is free and requires signing the goBeyondProfit Pledge; the organization is fully funded by Jackson Healthcare and does not charge for any of its research, content, or events.
Product overview
goBeyondProfit is a business leader-to-leader initiative that promotes the belief that giving back is good for business and good for Georgia. The organization operates as a platform combining research reports, CEO content series, member benefits, and events. Its core offerings include the annual Business Generosity Report (2025), the 2021 Georgia Research Report, CEO Interviews video series, the goBeyondProfit Pledge membership program, and Exclusive CEO Forum events. Member Benefits include company spotlights, downloadable badges, and Champion Awards. The organization also produces the Recommended Reading blog with weekly articles and publishes Company Spotlights featuring member companies. A notable content initiative is the Telly Award-winning 'Leading a Thriving Workplace with Race in Mind' video series. Founded in December 2017, goBeyondProfit is a fully funded philanthropic venture serving Georgia business leaders.
Differentiator
Problem solved
Functional benefit
Brands
- Business Generosity Report: Annual research report on corporate generosity trends in Georgia, surveying business leaders and employed adults.
- CEO Forum
- Leading a Thriving Workplace with Race in Mind
- Champion Awards
Products and services
- 2025 Business Generosity Report Annual research report surveying Georgia business leaders and employed adults on perceptions and expectations regarding business generosity, providing insights on employee loyalty and retention strategies for CEOs.
- 2021 Georgia Research Report: Navigating Rising Expectations Annual survey report providing data-driven insights for chief executives navigating complexity in the marketplace and setting strategy to care for people, community, and bottom-line.
- CEO Interviews Video interview content featuring Georgia CEOs discussing the practice of corporate generosity in their companies, providing peer-to-peer learning for business leaders.
- CEO Forum Events Exclusive gatherings of Georgia CEOs, Presidents, and business owners where members hear lessons learned and business value of implementing corporate generosity into their companies.
- goBeyondProfit Pledge (Membership) Free membership commitment for CEOs and senior leaders of Georgia businesses to invest time, talent, and financial resources into corporate engagement that helps solve community needs.
- Leading a Thriving Workplace with Race in Mind Telly Award-winning video series offering CEOs guidance on diversity, equity, and inclusion practices and incremental steps for impactful workplace changes.
- Champion Awards Annual award recognizing exceptional businesses across Georgia for excellence in corporate generosity, with nominations from peers in the business community.
Quantifiable outcome
- 97% of employees consider business generosity fundamentally important in an employer
- +5 more outcomes
Companies that use goBeyondProfit
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
goBeyondProfit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
goBeyondProfit partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Georgia CEOcoregoBeyondProfit partners with Georgia CEO for annual research reports on business generosity. The partnership combines goBeyondProfit's focus on corporate generosity with Georgia CEO's platform for Georgia business leadership content. Together they survey business leaders and employed adults to produce the annual Business Generosity Report.
- Jackson HealthcarecoreJackson Healthcare, founded by Rick Jackson, is the parent organization behind goBeyondProfit. Rick Jackson and Shane Jackson founded goBeyondProfit as a fully funded philanthropic venture of Jackson Healthcare. Jackson Healthcare provides the primary funding and leadership for the initiative.
- Creature Comforts BrewingminorCreature Comforts Brewing instigated the Get Comfortable campaign in Athens, Georgia, which has become a model for business collaboration cited by goBeyondProfit. The campaign involves over 60 Georgia companies collectively addressing local community needs through collaborative giving.
- Get Comfortable Campaign PartnersminorOver 60 Georgia companies collaborate in the Get Comfortable campaign organized by Creature Comforts Brewing. The campaign collectively identifies local issues, resource gaps and optimal partners, then invites businesses to join in collaborative funding for community impact.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
goBeyondProfit competitors and assessment
Company assessmentRegional players
- Georgia Chamber of Commerce: Statewide business association representing Georgia employers across industries. Shares goBeyondProfit's Georgia-only geographic footprint and CEO audience, and its President & CEO Chris Clark is listed as a goBeyondProfit ambassador.
Broad incumbents
- U.S. Chamber of Commerce Foundation: The corporate citizenship and CSR arm of the U.S. Chamber, conducting research and convening business leaders on community impact at national scale. Operates a far broader footprint than goBeyondProfit but shares the research-and-convening model for corporate generosity.
- Business Roundtable: Association of U.S. CEOs that has championed stakeholder capitalism and corporate purpose. While its scope is national policy and CEO advocacy, it competes for the same 'CEO voice on purpose/generosity' mindshare that goBeyondProfit targets.
Others
- Aspen Institute Business & Society Program: Convening and research program that engages CEOs on the purpose of business and stakeholder responsibility. Overlaps thematically with goBeyondProfit's CEO Forums and corporate generosity research but operates nationally and at a higher policy altitude.
- B Lab: Global nonprofit certifying B Corps and convening purpose-driven businesses. Adjacent rather than directly competitive: B Lab issues a formal certification while goBeyondProfit offers an informal pledge, research, and awards.
Direct peers
- Points of Light: Global nonprofit focused on volunteerism, civic engagement, and corporate service; directly comparable to goBeyondProfit's mission of mobilizing business-led generosity. goBeyondProfit President Megan McCamey previously served as Senior Advisor to the CEO at Points of Light, reinforcing the structural similarity.
- Chief Executives for Corporate Purpose (CECP): CEO-led coalition that convenes corporations, produces proprietary research on corporate giving, and benchmarks generosity strategy across large companies — directly overlapping with goBeyondProfit's CEO Forum, annual research report, and Champion Awards offerings.
- GivingTuesday: Global generosity movement that inspires giving through campaigns, research, and convenings. Closely parallels goBeyondProfit's mission of normalizing and data-benchmarking generosity, but operates at a global rather than state-level scale.
Emerging players
- JUST Capital: Independent research and rankings organization that scores U.S. companies on stakeholder issues including community and worker treatment. Comparable in its data-driven benchmarking of corporate purpose behavior, though it operates nationally and is more score/ranking-focused.
- Taproot Foundation: Nonprofit that enables corporate employee engagement through pro bono service and skill-based volunteering. Overlaps with goBeyondProfit's CSR engagement focus but is narrower (pro bono) and operates nationally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
goBeyondProfit social profiles
Digital presencegoBeyondProfit financial estimates
Financial estimateRevenue estimate
Valuation estimate
goBeyondProfit leadership team
Management profileNumber of profiles
Profiles4 records
goBeyondProfit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
goBeyondProfit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about goBeyondProfit
What does goBeyondProfit do?
goBeyondProfit is a Georgia nonprofit business alliance that provides free membership, annual proprietary research reports (the Business Generosity Report), CEO interview video content, exclusive CEO Forum events, and Champion Awards to Georgia business leaders interested in advancing corporate generosity as a business strategy. Membership is free and requires signing the goBeyondProfit Pledge; the organization is fully funded by Jackson Healthcare and does not charge for any of its research, content, or events.
Is goBeyondProfit a public or private company?
goBeyondProfit is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was goBeyondProfit founded?
goBeyondProfit was founded in 2017. It employs 1 to 10 people.
Where is goBeyondProfit based?
goBeyondProfit is headquartered in Alpharetta, United States, in the North America region.
How does goBeyondProfit make money?
One revenue line is on record: membership-based nonprofit model.
Who are goBeyondProfit's main competitors?
Georgia Chamber of Commerce is listed as a regional player. Broad incumbents are U.S. Chamber of Commerce Foundation and Business Roundtable. Others are Aspen Institute Business & Society Program and B Lab. Direct peers are Points of Light, Chief Executives for Corporate Purpose (CECP) and GivingTuesday. Emerging players are JUST Capital and Taproot Foundation.
Does goBeyondProfit have an API?
No public API is recorded for goBeyondProfit.
What industry is goBeyondProfit in?
goBeyondProfit's product category is Corporate Generosity Research and Business Alliance Services. Its primary akta.pro industry code is BPAGAKAA, Private Foundations. Its NAICS code is 8132 and its SIC code is 8600.