AD360 - Digital Marketing Agency

What AD360 - Digital Marketing Agency does

AD360 is a privately held, India-based performance marketing agency founded in 2017 and headquartered in Pune, with a second office in Mumbai's Bandra Kurla Complex. The firm delivers paid advertising management, organic and technical SEO, programmatic media buying, social media advertising, and website development services to D2C/eCommerce, fintech, real estate, SaaS/B2B, healthcare, education, and lifestyle/fashion clients across India and selectively in international markets (US, UK, Canada, Australia, Dubai).

The agency's underlying technology consists entirely of third-party platforms — Google Ads, Meta, LinkedIn, programmatic exchanges, Shopify, WordPress, and analytics tools — with no proprietary models, products, or APIs disclosed. Its technical differentiation is concentrated in campaign strategy, execution, and optimization processes rather than in owned technology. AD360 holds a Google Partner certification (agency ID 2657458335) and is DUNS registered, which signals platform-level competency and corporate formalization rather than proprietary R&D.

AD360 operates on a professional services revenue model, generating income primarily through monthly retainer fees plus performance-based compensation, with no publicly disclosed pricing tiers or revenue figures. The go-to-market is direct B2B sales via website CTAs, inbound inquiry forms, and consultation requests supported by content marketing and SEO. The firm claims 500+ ad accounts transformed and reports an average 700% ROI growth for clients, though these are marketing claims rather than audited figures. Ownership appears founder-controlled with no disclosed institutional investors, parent company, or M&A activity.

Name

AD360 - Digital Marketing Agency

Legal name

AD360

Website

https://ad360.in

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

AD360 is an India-based performance marketing agency that manages Google Ads, Meta, programmatic, SEO, and website development campaigns for D2C, fintech, real estate, SaaS, healthcare, and fashion clients across India and global markets.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (54181), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYMPAAACAC

Paid Social Advertising Management

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Digital & Performance Marketing (SEO/SEM, Paid Social, Affiliate)

SECONDARYBPAFACAB

Paid Social Advertising

Business & Public Services/Marketing, Advertising & PR Services/Digital Marketing & Performance Advertising (SEM, Social, Programmatic)

SECONDARYBPAFACAF

Mobile & App Performance Marketing (UA, App Store Ads)

Business & Public Services/Marketing, Advertising & PR Services/Digital Marketing & Performance Advertising (SEM, Social, Programmatic)

Keywords

• Performance marketing services
• Paid media management
• Search engine optimization
• Programmatic advertising
• Website development services

Headquarters

HQ city

Pune

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Performance Marketing Services: AD360 generates revenue by providing paid advertising management services across Google Ads, Meta Ads, programmatic, SEO, and social media platforms. The agency charges retainer fees combined with performance-based pricing, aligning their fees directly with client outcomes. Retainers for performance marketing services in India typically range from ₹50,000/month for startups to ₹5 lakh+ for enterprise campaigns, per industry benchmarks.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

AD360 is a performance marketing agency that manages paid advertising campaigns and organic growth initiatives for businesses. Its core offerings include Google Ads management, social media marketing (Meta), programmatic advertising, SEO, and website development, delivered under a retainer-plus-performance pricing model with transparent weekly reporting.

Product overview

AD360 is a digital marketing agency offering a unified suite of performance marketing services. The core portfolio includes Google Ads management, Social Media Marketing, Programmatic Ads, SEO, and Website Development. The agency positions itself as a results-driven, ROI-focused performance marketing partner with transparent reporting, serving clients across India and globally. All services are delivered as professional service offerings rather than software products, with emphasis on measurable outcomes, data-driven optimization, and full-funnel accountability.

Differentiator

Problem solved

Functional benefit

Products and services

• Google Ads Services Paid search and display advertising management on Google's advertising platform, including Search & Performance Max, Shopping/Merchant Center, YouTube Ads, Smart Bidding Strategy, Conversion Tracking & GA4, Lead Gen & WhatsApp, and Budget Scaling. Designed for businesses seeking ROI-driven strategies, smart bidding, and laser-focused targeting to turn clicks into conversions.
• Social Media Marketing Social media advertising management on Meta (Facebook/Instagram) and other social platforms, including Meta Campaigns, Creative/Test Iterations, CAPI Setup, Retargeting Sequences, Lookalike Audiences, Lead Gen & WhatsApp, and Budget Scaling. Targets businesses looking to capture audience attention and drive engagement through social channels.
• Programmatic Ads Automated digital advertising across premium platforms including OTT/CTV, native & display, geo-fencing, contextual/interest targeting, audience retargeting, and frequency capping. Designed for businesses seeking smarter reach and efficiency across digital advertising inventory beyond Google and Meta.
• Search Engine Optimization (SEO) Organic search optimization services including Technical Audits, On-Page Optimization, Content Strategy, Link Building, Local SEO & GMB, Schema Markup, and Core Web Vitals & Speed optimization. Targets businesses seeking improved organic visibility, traffic, and customer acquisition through search engines.
• Website Development Custom website design and development services including UX/UI Design, Custom Development, E-commerce (Shopify/WooCommerce), CMS (WordPress), SEO-Ready Architecture, Performance & Speed, and Maintenance & Support. Targets businesses needing websites built or rebuilt to support marketing campaigns and e-commerce operations.

Quantifiable outcome

• 680% ROAS for a luxury men's wear brand (CA$19,052.86 ad spend generating CA$129,594.20 in revenue)
• +5 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GooglecoreTechnology or IntegrationAD360 is a certified Google Partner agency, recognized through Google's official Partner program. This certification indicates expertise in Google Ads platform management, campaign optimization, and compliance with Google's best practices standards. The partnership enables AD360 to access Google's advertising ecosystem including Google Ads, YouTube Ads, Shopping Ads, and Display Network.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• BC Web Wise: Indian digital marketing and media agency offering paid media, SEO, social, and creative services. Comparable client mix and performance-led value proposition.
• Schbang: Mumbai-headquartered full-service digital marketing agency serving D2C, FMCG, and lifestyle brands. Comparable in performance marketing focus and Indian mid-market positioning.
• Interactive Avenues: Indian performance and digital marketing agency (IPG Mediabrands-affiliated) offering paid media, SEO, programmatic, and analytics. Highly comparable in performance-aligned service model.
• Webchutney: Pioneer Indian digital agency (now part of Dentsu Creative) offering performance marketing, content, and digital strategy. Comparable in service breadth and emerging-market digital expertise.
• WATConsult: Mumbai-based digital and performance marketing agency offering Google Ads, social media, programmatic, SEO, and content. Closely comparable in service portfolio and target client segments (D2C, FMCG, lifestyle).
• Ethinos Digital Marketing: Indian digital marketing agency with strong performance marketing, SEO, and social offerings. Highly comparable in mid-market positioning and ROI-driven positioning.
• Performics India: Global performance marketing agency (Publicis) with India operations. Direct overlap in paid media, SEO, and programmatic buy services for enterprise and mid-market clients.

Broad incumbents

• Dentsu Creative India: India arm of global advertising network offering performance marketing, programmatic, and creative services. Comparable capabilities at significantly larger scale and broader service portfolio.
• GroupM India: India's largest media investment group (WPP). Operates as a broad incumbent in the same digital ad space, with overlapping capabilities in paid media, programmatic, and SEO at significantly larger scale.
• iProspect India: Global performance marketing agency (Dentsu) with a large India presence. Directly comparable in service mix (Google Ads, paid social, SEO, programmatic) but operates at materially larger scale and with broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ad360pune

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AD360 - Digital Marketing Agency