ProWood

What ProWood does

ProWood is a manufacturer and supplier of pressure-treated lumber, decking, fencing, railing, dimensional lumber, and related building materials, operating as a premium brand and subsidiary of UFP Industries, Inc. (NASDAQ: UFPI), headquartered in Grand Rapids, Michigan. Its core technology centers on pressure treatment using Micronized Copper Azole (MCA), an EPA-approved formulation of sub-micron copper particles and tebuconazole suspended in a water-based solution that penetrates wood fibers under high pressure to protect against rot, decay, and termites. The company extends this treatment platform with multiple variants including KDAT (Kiln Dried After Treatment), Color-Treated, Fire-Retardant, Borate, and Ecolife EL2, supporting application tiers from Light Duty to Critical Structure.

ProWood sells exclusively through B2B channels, distributing its products through independent lumberyards and home centers nationwide, supported by dedicated account managers, a dealer portal, and a Find a Dealer locator on its website. The brand is positioned primarily around professional builders who demand jobsite-ready, specification-grade materials, with a secondary DIY consumer segment reached through dealer education and content marketing (blog, video library, newsletter, technical resource library). Complementary brands Deckorators (decking, railing, aluminum fencing) and Edge (siding, pattern, trim) are distributed alongside ProWood's own products to enable dealers to offer complete outdoor building solutions. Revenue is generated through one-time hardware sales of treated lumber products with industry-leading limited warranties, and ProWood's revenue is reported only at the consolidated UFP Industries level rather than as a separate line item.

Name

ProWood

Legal name

UFP Industries, Inc.

Website

https://prowood.com

Company type

Private

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

ProWood is a U.S. manufacturer and supplier of pressure-treated lumber, decking, fencing, and building materials, operating as a premium brand under UFP Industries and selling nationwide through independent lumberyards and home centers to professional builders and DIY consumers.

Ownership category

akta.pro rank

Product category

Pressure-Treated Lumber / Building Materials

NAICS

Sawmills and Wood Preservation (3211), Wood Product Manufacturing (321)

SIC

Lumber & Wood Products (No Furniture) (2400), Sawmills & Planting Mills, General (2421)

akta.pro primary industry

Wood Preservation & Pressure Treatment (IMAMABAF)

akta.pro secondary industries

Treated Wood & Preserved Timber Products (IMADADAE), Wood Decking, Fencing & Outdoor Lumber Products (IMADADAF)

Keywords

• Pressure-treated lumber
• Decking materials
• Fencing products
• Building materials
• Dimensional lumber

Headquarters

HQ city

Grand Rapids

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Pressure-Treated Lumber Sales: ProWood generates revenue through the manufacture and sale of premium pressure-treated lumber products including decking, fencing, railing, dimensional lumber, and building materials. Products are sold through independent lumberyards and home centers as one-time purchases with industry-leading warranties.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

ProWood manufactures and supplies premium pressure-treated lumber products including decking, fencing, railing, dimensional lumber, and building materials. The company uses Micronized Copper Azole (MCA) treatment technology and sells through independent lumberyards and home centers nationwide, targeting professional builders who demand consistent, jobsite-ready lumber.

Product overview

ProWood is a manufacturer and distributor of premium pressure-treated lumber operating as part of UFP Industries, Inc. The product portfolio centers on pressure-treated lumber with multiple treatment types (MCA, Borate, Color-Treated, Fire-Retardant, EL2, KDAT) and applications (Ground Contact, Above Ground, Critical Structure, Light Duty). Core products include TrueFrame Joist (framing solution), Decking, Fencing, Railing, Dimensional Lumber, Lawn & Garden, and Deck Substructure. The company also distributes complementary brands Deckorators (decking, railing, aluminum fencing with Surestone technology) and Edge (siding, pattern, trim). Products are sold through independent lumberyards and home centers nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• TrueFrame Joist A treated lumber joist product designed for framing applications, positioned as stable, straight, and ready to work. Marketed to professional builders as a no-nonsense choice demanding precision, offering time savings, reduced waste, and better end results.
• Pressure-Treated Lumber Premium pressure-treated lumber treated with Micronized Copper Azole (MCA), providing protection against rot, decay, and insects. Includes multiple treatment levels and treatment methods (KDAT, Color-Treated, Fire-Retardant, Borate) for various applications. Backed by industry-leading warranties.
• Decking Pressure-treated lumber products specifically designed for deck construction, delivering strength, stability, and long-term durability for outdoor builds. Available in Premium and Standard grades.
• Fencing Pressure-treated lumber products designed for fence construction, delivering strength, options, and durability for outdoor fencing applications.
• Railing Railing systems including Hogwire railing that deliver safety, clean design, and long-term outdoor performance for decks and outdoor spaces.
• Dimensional Lumber Consistent strength dimensional lumber with multiple treatment options and long-lasting performance for various construction applications.
• Lawn & Garden Pressure-treated lumber products for outdoor lawn and garden applications including picnic tables, mailbox posts, and other outdoor structures, designed for lasting performance and garden safety.
• Deck Substructure Structural components for deck construction including posts, joists, and support systems designed to work with ProWood decking products.
• Deckorators Premium decking, railing, and aluminum fencing brand distributed by ProWood to elevate outdoor living spaces. Features products like Summit and Altitude decking lines with proprietary Surestone technology.
• Edge Siding, pattern, and trim solutions brand distributed by ProWood, designed for durability and style in construction applications. Features mineral-based composite trim products like Arris.
• ProWood Borate Borate-treated lumber product designed for termite protection and fungal decay prevention, particularly used for sill plates in termite-prone regions and structural shells in high-risk areas like the U.S. Gulf Coast and Hawaii.
• ProWood Color Treated Color-treated lumber with pigment added during treatment process for enhanced appearance and UV protection.
• ProWood Fire Retardant (FR) Fire-retardant treated lumber and plywood products designed to reduce flame spread and smoke development, suitable for commercial and residential applications including sill plates and backer blocks.
• ProWood KDAT (Kiln Dried After Treatment) Kiln-dried after treatment lumber that is pre-dried in a kiln following pressure treatment, reducing moisture content for improved stability and immediate finishing capability.
• Ecolife EL2 Non-metallic wood preservative treatment with added water repellency, providing protection against decay and weathering for above-ground applications.

Quantifiable outcome

• Durability lasting decades with proper maintenance
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered flagship and core.

• UFP IndustriesflagshipStrategic or Co-development Partner · 16 February 2026ProWood is a manufacturer and distributor that is part of UFP Industries, Inc. UFP Industries and its family of companies showcased products including ProWood's TrueFrame Joist at NAHB 2026. CEO Will Schwartz stated the company leverages its 70-year industry leadership to bring value-added, solutions-focused products to market.
• NAHB (National Association of Home Builders)coreGTM or Marketing Partner · 16 February 2026ProWood participated in the NAHB International Builders Show 2026 in Orlando, Florida, showcasing innovations such as TrueFrame Joist. The event provides exposure to professional builders and construction industry stakeholders.
• DeckoratorscoreChannel Partner/ Reseller/ DistributorProWood distributes Deckorators products including decking, railing, and aluminum fencing that elevate outdoor living. Deckorators features proprietary Surestone technology in their Summit and Altitude decking lines. The partnership expands ProWood's portfolio to offer complete outdoor living solutions alongside their own treated lumber products.
• EdgecoreChannel Partner/ Reseller/ DistributorProWood distributes Edge products including siding, pattern, and trim solutions designed for durability and style. Edge features mineral-based composite trim products like Arris. The partnership provides complementary exterior finishing products to round out ProWood's product offering.
• KopperscoreTechnology or IntegrationProWood uses wood preservative technology from Koppers for their NGBS Green Certified Products. Koppers provides the proprietary preservative formulations that enable ProWood's treated lumber products to achieve green building certification.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Universal Forest Products (UFP Industries): UFP Industries is the publicly traded parent company of ProWood and one of the largest U.S. manufacturers and distributors of lumber, wood components, and outdoor building products. As the corporate parent, it is the closest large-scale incumbent comparison for ProWood's treated lumber and outdoor living businesses.
• Weyerhaeuser: Weyerhaeuser is one of the largest U.S. timberland owners and producers of lumber, OSB, and engineered wood products. It is a broad incumbent in the building products space whose treated lumber and framing offerings overlap with ProWood at the dealer level.
• Louisiana-Pacific (LP Building Solutions): LP Building Solutions is a major manufacturer of engineered wood products including siding, OSB, and treated structural lumber. Its LP Legacy and other treated products compete with ProWood in residential framing and outdoor structural applications.
• West Fraser Timber: West Fraser is a major North American lumber, engineered wood (OSB, plywood, LVL), and pulp producer. Its lumber operations serve as both an upstream supplier and a competitive reference point for ProWood in the treated lumber value chain.

Direct peers

• Trex Company: Trex is the leading U.S. manufacturer of wood-alternative composite decking and railing, competing with ProWood's pressure-treated decking offerings. While Trex operates in a different material category, it is the most material share-taker in ProWood's core decking end-use.
• Koppers: Koppers is both a supplier (provides preservative technology used in ProWood's NGBS-certified products) and a direct competitor through its own treated wood products and utility pole business. It is a key peer in the wood preservation chemistry and pressure-treated products category.
• AZEK (TimberTech): AZEK's TimberTech brand produces composite and PVC decking, railing, and trim that compete with ProWood's treated lumber and complementary Edge/Deckorators product lines. The overlap is concentrated in premium outdoor living, where TimberTech has expanded aggressively.
• YellaWood: YellaWood (Great Southern Wood Preserving) is a leading U.S. pressure-treated lumber brand competing directly with ProWood in residential decking, fencing, and outdoor structural applications. Both brands serve professional builders through lumberyard distribution and emphasize proprietary treatment chemistry and lifetime warranties.
• Deckorators (UFP brand): Deckorators is a UFP-owned composite decking, railing, and aluminum fencing brand that ProWood distributes alongside its own treated lumber. It is the most direct UFP-portfolio adjacency to ProWood's core decking and outdoor living customer base.

Others

• Viance (Viance-treated lumber preservatives): Viance develops and supplies wood preservative technologies (including ACQ and other copper-based systems) used by competing pressure-treated lumber producers. As a chemistry supplier, Viance is an indirect peer whose technology competes with the Koppers formulations ProWood uses.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ProWood
• LinkedInlinkedin.com/company/prowood-lumber

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ProWood