Warrick Dunn Charities

What Warrick Dunn Charities does

Warrick Dunn Charities, Inc. is a 501(c)(3) nonprofit organization founded in 1997 by former NFL running back Warrick Dunn and headquartered in Decatur, Georgia. The charity operates four core programs designed to break the cycle of generational poverty for single-parent families: Homes for the Holidays (the flagship—fully furnishing homes and providing down payment assistance for first-time homeowners, delivered in partnership with Habitat for Humanity affiliates), Count on Your Future (a COUNTRY Financial–backed financial literacy workshop series with up to $500 in investment-account matching), Health Is Your Wealth/SCULPT (a nutrition and wellness program delivered through Atlanta-area community partner sites), and Hearts for Community Service Scholarships ($5,000 awards for student volunteers entering post-secondary education). Sub-programs include Cayden's Way (birthday-donation channel funding children's room furnishings) and the prior Betty's Hope children's bereavement pilot.

The organization is not technology-based; its operating model is built on a human-service delivery stack of 5,000+ volunteers, multi-decade corporate sponsors (Aaron's, COUNTRY Financial, Publix, Costco, Cummins, Delta Community Credit Union), and partnerships with Habitat for Humanity, the YMCA of Metro Atlanta, Life University, the American Opportunity Foundation, and the Atlanta Falcons. Programs are delivered at no cost to beneficiaries, and services are funded by individual donations (monthly/quarterly/semi-annual/annual options, with 82¢ of each dollar directed to programs), corporate sponsorships, and foundation grants.

Since inception, WDC has furnished 252 homes, served 687 dependents, provided $1.26M in down payment assistance, and reports a 95% family retention rate across 31 markets and 16 states; lifetime donations are cited at $5M+. The organization is governed by a board chaired operationally by a President (Moore Colson partner), Vice President (Phelps Dunbar partner), Treasurer, and Secretary, with the founder serving on the Board of Directors.

Name

Warrick Dunn Charities

Legal name

Warrick Dunn Charities, Inc.

Website

https://wdc.org

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

Warrick Dunn Charities is a 501(c)(3) nonprofit founded in 1997 by NFL alum Warrick Dunn that delivers home furnishings, down payment assistance, financial literacy, wellness programming, and scholarships to single-parent families across 16 U.S. states.

Ownership category

akta.pro rank

Product category

Nonprofit Charitable Services

NAICS

Grantmaking and Giving Services (8132), Grantmaking Foundations (813211), Other Grantmaking and Giving Services (813219)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

College Access, Scholarships & Student Success Nonprofits (BPAGADAE)

akta.pro secondary industries

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK), Scholarship & Fellowship Foundations and Trusts (EDADAHAC)

Keywords

• Nonprofit charitable services
• Home furnishing assistance
• Financial literacy education
• Scholarship programs
• Community health wellness

Headquarters

HQ city

Decatur

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Individual Donations: The organization accepts donations from individuals through its website, with recurring gift options available (monthly, quarterly, semi-annually, annually). For every dollar donated, 82 cents go directly to fund charitable efforts.
2. Corporate Sponsorships: Corporate partners including Aaron's, COUNTRY Financial, Delta Community Credit Union, Costco, Publix Supermarkets Charities, Cummins, and others provide financial support and in-kind donations for programs.
3. Grant Funding: The organization receives grant funding from foundations and organizations. Notable grants include nearly $300,000 from COUNTRY Financial for financial literacy programs.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Warrick Dunn Charities is a 501(c)(3) nonprofit that provides furnished homes and down payment assistance to single parent families purchasing their first home, financial literacy workshops with matched investment savings, nutrition and wellness education programming, and merit-based scholarships to community-volunteer students pursuing post-secondary education. The organization operates four core programs — Homes for the Holidays, Count on Your Future, Health Is Your Wealth, and Hearts for Community Service Scholarships — across 31 markets in 16 states.

Product overview

Warrick Dunn Charities operates as a nonprofit organization with a portfolio of four core programs designed to break the cycle of generational poverty. The flagship program is Homes for the Holidays, which furnishes homes and provides down payment assistance to single parent families. This is complemented by Count on Your Future (financial literacy workshops with investment matching), Health Is Your Wealth/SCULPT (nutrition and wellness education), and Hearts for Community Service Scholarships ($5,000 awards for volunteer students). The organization also includes Cayden's Way as a sub-program for birthday donations supporting children's room furnishings.

Differentiator

Problem solved

Functional benefit

Products and services

• Homes for the Holidays (HFTH) Flagship program that partners with local affordable housing providers (primarily Habitat for Humanity affiliates) to fully furnish homes and provide down payment assistance to working single parent families purchasing their first home. Recipients receive fully furnished homes including everything from toothbrushes to lawnmowers, down payment assistance checks, and pantry stocking with food.
• Count on Your Future Financial literacy workshop series taught by COUNTRY Financial representatives and Warrick Dunn Charities staff. Participants learn budgeting, insurance, investing, and saving, and can receive up to $500 in matching funds for investment accounts upon program completion.
• Health Is Your Wealth (formerly SCULPT) Health and wellness workshop series providing nutrition education, fitness activities, gardening, cooking classes, biometric screenings, and pantry-fill events for families to build healthier lifestyles and combat food insecurity. Delivered at partner sites including Atlanta Habitat for Humanity, YMCA of Metro Atlanta, and The Boyce Ansley School.
• Hearts for Community Service Scholarships $5,000 scholarship program for student residents from 16 markets who volunteer in their communities and are enrolled or enrolling in post-secondary institutions. Award amounts enabled by sponsorship from the American Opportunity Foundation.
• Cayden's Way Charitable initiative that accepts birthday donations in lieu of gifts to support Warrick Dunn Charities by sponsoring furnishings for children's rooms within the Homes for the Holidays program.

Quantifiable outcome

• 95% of families remain in their homes (long-term stability metric)
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Eight partnerships are on record, tiered core, major and supporting.

• COUNTRY FinancialcoreStrategic or Co-development Partner · 1 January 2014Partnership established in 2014 to deliver the Count on Your Future financial literacy program. COUNTRY Financial representatives teach participants about budgeting, insurance, investing, and saving. The partnership includes nearly $300,000 in grants for financial literacy programs.
• Habitat for Humanity (Tampa Bay Gulfside, Greater Baton Rouge, Atlanta)coreStrategic or Co-development PartnerPrimary partnership for the Homes for the Holidays program. Habitat for Humanity identifies single parent families purchasing homes, and Warrick Dunn Charities provides furnishings and down payment assistance.
• Aaron'smajorGTM or Marketing PartnerCorporate sponsor and partner for Homes for the Holidays program. Aaron's provided home furnishings and was a major corporate supporter for over 20 years, with their Community Relations Manager eventually joining Warrick Dunn Charities as Program Director.
• YMCA of Metro AtlantasupportingImplementation/ SI/ Consulting PartnerCommunity partner hosting Health Is Your Wealth workshops and programs.
• Life UniversitysupportingImplementation/ SI/ Consulting PartnerPartner for cooking classes and nutrition education as part of Health Is Your Wealth program.
• Down Payment ResourcessupportingTechnology or IntegrationProvides down payment resource search tool on Warrick Dunn Charities website to help families explore down payment programs available in their markets.
• The Boyce Ansley SchoolsupportingImplementation/ SI/ Consulting PartnerCommunity partner site hosting Health Is Your Wealth workshops for families.
• Usher's New Look FoundationsupportingStrategic or Co-development PartnerPartnership for Financial Literacy Series where Warrick Dunn Charities staff serve as Financial Literacy Trainers.

Scale indicators7 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• National Urban League: Historic civil rights and community-development organization serving African American and other underserved communities through education, job training, housing, and health programs. Comparable beneficiary demographic and multi-issue anti-poverty mission to Warrick Dunn Charities.
• YWCA USA: National nonprofit focused on eliminating racism and empowering women, with local affiliates offering housing, childcare, and economic empowerment programs. Comparable as a multi-site nonprofit serving women and families in transition, including single-parent households.
• United Way Worldwide: Largest privately funded U.S. nonprofit, operating across education, financial stability, and health — the same three pillars as Warrick Dunn Charities. Comparable as a multi-program community-services nonprofit with broad donor networks, though at vastly larger scale and with a federated structure.
• Ronald McDonald House Charities: National nonprofit providing housing and family-support services to families with seriously ill or injured children. Comparable as a brand-anchored, donor-supported nonprofit providing wraparound housing/family services in local communities.
• Boys & Girls Clubs of America: National youth-development nonprofit offering education, health, and character programs in local club sites across the U.S. Comparable as a multi-site, donor-supported nonprofit serving youth in low-to-moderate-income communities through partnerships with schools, housing providers, and corporate sponsors.
• Catholic Charities USA: National federation of social-services nonprofits providing housing, financial assistance, and family-support programs in local communities. Comparable operating model (multi-site, donor-funded, partnership-driven) and service mix, though with faith-based orientation that Warrick Dunn Charities lacks.

Direct peers

• Habitat for Humanity: National nonprofit that partners with low-income families to build and purchase affordable homes. Direct operating partner and the closest functional peer to Warrick Dunn Charities' Homes for the Holidays flagship, sharing the same beneficiary profile (working single parents), housing-stability mission, and volunteer-driven delivery model.
• Dress for Success: Global nonprofit focused on economic empowerment of women, particularly single parents re-entering the workforce. Comparable mission and beneficiary overlap with Warrick Dunn Charities' single-mother focus and Count on Your Future financial-literacy programming.
• 15 and the Mahomies Foundation (Patrick Mahomes): Foundation founded by NFL quarterback Patrick Mahomes supporting underserved youth through education, health, and family programming. Comparable as an active-player-led, donor-supported charity serving the same youth-and-family demographic with multi-program structure.
• First Things First Foundation (Kurt & Brenda Warner): Foundation founded by NFL quarterback Kurt Warner serving at-risk children and single-parent families in the St. Louis region. Explicitly comparable as an NFL-player-founded charity targeting the same single-parent-family beneficiary population; the Warner family was a documented partner of Warrick Dunn Charities' Homes for the Holidays expansion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wdcharities
• YouTubeyoutube.com/user/WarrickDunnCharities
• Facebookfacebook.com/WarrickDunnCharities
• LinkedInlinkedin.com/company/warrick-dunn-family-foundation
• Instagraminstagram.com/wdcharities/?hl=en

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Warrick Dunn Charities