USTA Southern
USTA Southern is a non-profit regional section of the United States Tennis Association that governs and promotes tennis programs, leagues, and tournaments across the U.S. Southern Section, serving players, clubs, and tournament organizers.
- Company typePrivate
- Founded1886
- HeadquartersPeachtree City, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What USTA Southern does
USTA Southern is a non-profit regional section of the United States Tennis Association (USTA) that governs and promotes tennis programs, leagues, and tournaments across the Southern Section of the United States. Founded in 1886 and headquartered in Peachtree City, Georgia, the organization operates as the sanctioned authority for tennis in its geographic territory, overseeing sanctioned competition, player development pathways, and member services for clubs, players, and tournament organizers within the section.
The organization's core function is governance and promotion rather than technology product development. Its activities span sanctioning of leagues and tournaments, administering sectional championships, coordinating player rankings, and supporting grassroots tennis programs. Its operations are funded through a non-profit revenue model typical of national sports governing bodies — chiefly member dues, tournament and league entry fees, sanctioned event fees, grants, and sponsorships — though no specific pricing or revenue figures are disclosed in the available source data.
The source material is sparse: the firm's website was captured as a loading/verification screen with no substantive content, and the available firmographic block contains no management team, technology stack, partnerships, awards, or product information. The organization employs 11–50 staff, consistent with a mid-sized regional governing body. No information on technology infrastructure, digital platforms, or strategic initiatives is available in the current input set.
USTA Southern firmographics
Firmographics- Name
- USTA Southern
- Website
- https://southerntennis.com
- Company type
- Private
- Founded year
- 1886
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- USTA Southern is a non-profit regional section of the United States Tennis Association that governs and promotes tennis programs, leagues, and tournaments across the U.S. Southern Section, serving players, clubs, and tournament organizers.
- Ownership category
- akta.pro rank
USTA Southern industry classification
Industry- Product category
- Amateur Tennis Governance
- NAICS
- Sports and Recreation Instruction (611620)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Regional/Continental Confederations & Associations (MPAKAFAD)
- akta.pro secondary industries
- Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD), Sport-Specific Amateur Leagues & Circuits (Non-Professional) (MPAKACAJ)
Keywords
Where USTA Southern is headquartered
LocationHeadquarters
- HQ city
- Peachtree City
- HQ country
- United States
- HQ region
- North America
Markets served
USTA Southern business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
USTA Southern product offering
Product offeringCore offering
USTA Southern governs and promotes amateur tennis programs, leagues, and tournaments across the Southern Section of the United States. As a nonprofit regional section of the national USTA federation, it sanctions competitive events, administers organized league play, supports member clubs, and runs player-development programs for tennis participants in its territory.
Differentiator
Problem solved
Functional benefit
Products and services
- Sanctioned Tennis Tournaments USTA Southern-sanctioned competitive tennis tournaments for amateur players of all ages and skill levels across the Southern Section, providing official rating opportunities and competitive play.
- Organized Tennis Leagues USTA Southern-administered competitive tennis leagues enabling team and individual match play between member clubs, schools, and players across skill and age divisions.
- Tennis Development Programs Tennis outreach, player development, and instructional programs promoting tennis participation, junior growth, and community engagement across the Southern Section.
- Individual and Club Memberships Membership offerings that grant individuals and tennis clubs formal affiliation with USTA Southern, providing access to sanctioned competition, league eligibility, and federation benefits.
Companies that use USTA Southern
Customer profileIdeal customer profiles2 records
USTA Southern technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
USTA Southern partnerships and signals
Strategic signalRecent moves1 record
USTA Southern competitors and assessment
Company assessmentDirect peers
- USTA Florida: Another USTA section operating as a regional governing body for amateur tennis in Florida. Directly comparable in mandate, non-profit structure, and league/tournament programming model.
- USTA Texas: Regional USTA section serving Texas with the same governing, league, and tournament promotion mandate. Closely comparable in scope, organizational model, and target audience.
- USTA Carolinas: Neighboring USTA section covering North and South Carolina with overlapping Southern U.S. geography. Same non-profit regional tennis governance structure.
- USTA New England: Regional USTA section with the same non-profit governance, league, and tournament mandate. Comparable organizational model but different regional climate and participation patterns.
- USTA Pacific Northwest: Another USTA section running amateur tennis leagues, tournaments, and programs under the same national federation umbrella. Same structure, different regional footprint.
- USTA Middle States: Regional USTA section covering the mid-Atlantic region with identical governance and programming functions to USTA Southern.
- USTA Midwest: One of the larger USTA sections by geography, running comparable league and tournament programming under the same non-profit umbrella.
Broad incumbents
- Intercollegiate Tennis Association (ITA): National governing body for college tennis in the United States. Comparable as a tennis governance organization but focused specifically on the collegiate segment rather than amateur/community tennis.
- Tennis Industry Association: Industry trade association serving the broader U.S. tennis industry (manufacturers, facilities, teaching pros). Related ecosystem participant but operates at the industry-wide level rather than governing regional play.
- United States Tennis Association (USTA National): National parent federation of which USTA Southern is a section. Comparable in mission and governance function but operates at national scale with significantly larger resources and brand reach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
USTA Southern social profiles
Digital presenceUSTA Southern financial estimates
Financial estimateRevenue estimate
Valuation estimate
USTA Southern leadership team
Management profileNumber of profiles
USTA Southern funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
USTA Southern M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about USTA Southern
What does USTA Southern do?
USTA Southern governs and promotes amateur tennis programs, leagues, and tournaments across the Southern Section of the United States. As a nonprofit regional section of the national USTA federation, it sanctions competitive events, administers organized league play, supports member clubs, and runs player-development programs for tennis participants in its territory.
When was USTA Southern founded?
USTA Southern was founded in 1886. It employs 11 to 50 people.
Where is USTA Southern based?
USTA Southern is headquartered in Peachtree City, United States, in the North America region.
Who are USTA Southern's main competitors?
Direct peers on record are USTA Florida, USTA Texas, USTA Carolinas, USTA New England, USTA Pacific Northwest, USTA Middle States and USTA Midwest. Broad incumbents are Intercollegiate Tennis Association (ITA), Tennis Industry Association and United States Tennis Association (USTA National).
Does USTA Southern have an API?
No public API is recorded for USTA Southern.
What industry is USTA Southern in?
USTA Southern's product category is Amateur Tennis Governance. Its primary akta.pro industry code is MPAKAFAD, Regional/Continental Confederations & Associations, with a secondary code of MPAKACAD, Amateur Sport Governing Bodies & Federations (National/Regional). Its NAICS code is 611620 and its SIC code is 8600.