Walk 'n Rollers
Walk 'n Rollers is a Los Angeles-based 501(c)(3) nonprofit that delivers pedestrian and bicycle safety education, active-transportation programs, and a bike-redistribution initiative to schools, families, and individuals with special needs in the LA region.
- Company typePrivate
- Founded2012
- HeadquartersLos Angeles, Argentina
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Walk 'n Rollers does
Walk 'n Rollers is a Los Angeles-based 501(c)(3) nonprofit organization (Tax I.D. 82-5421547) that delivers pedestrian and bicycle safety education and programs promoting active transportation to school. Founded in 2012 and operating as DBA 'Walk More Bike More,' the organization runs a portfolio of community programs including the Walk + Roll to School Program, Bike Safety Classes, Walk 'n Roll Festivals, Community Bike Repair Days, and Safe Routes to School initiatives. The organization also publishes online safety resources covering walking, biking, e-bike safety, and driving in school zones, and operates a Pride Ride and other community rides.
The organization serves multiple community segments: schools and school districts seeking safe-routes-to-school programming, families and children in need of bicycles (via the Adopt-A-Bike program, which has redistributed 180+ reconditioned bikes since Spring 2020), and individuals with special needs requiring inclusive programming. There is no proprietary technology platform, no software products, and no AI components; the organization's outputs are in-person events, classes, community rides, and educational content delivered via its website (walkmorebikemore.org) and newsletter.
The business model is donations and philanthropy. The organization accepts individual donations via web, Venmo (@walkandroll), checks, and Donor Advised Funds, and offers structured sponsorship tiers: Kids Bike Skills Workshop ($2,500), Walk & Roll Festival ($3,500), year-long Walk-Bike to School Program development ($7,500), and Community Bike Repair Day ($2,500). Operations are run by a small team (1-10 employees) and a Board of Directors that includes urban planning, grants management, and youth services professionals.
Walk 'n Rollers firmographics
Firmographics- Name
- Walk 'n Rollers
- Legal name
- Walk 'n Rollers
- Website
- https://walkmorebikemore.org
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Walk 'n Rollers is a Los Angeles-based 501(c)(3) nonprofit that delivers pedestrian and bicycle safety education, active-transportation programs, and a bike-redistribution initiative to schools, families, and individuals with special needs in the LA region.
- Ownership category
- akta.pro rank
Walk 'n Rollers industry classification
Industry- Product category
- Youth Pedestrian and Bicycle Safety Education
- NAICS
- Sports and Recreation Instruction (61162)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Bicycle Programs & Bike Share (Parking, Repair, Rentals) (EDALAKAE)
Keywords
Where Walk 'n Rollers is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- Argentina
- HQ region
- Latin America
Offices1 record
Markets served
Walk 'n Rollers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Donations and Fundraising: As a 501(c)3 nonprofit organization, Walk 'n Rollers relies primarily on donations from individuals, organizations, and corporate sponsors. They accept donations via their website portal, Venmo (@walkandroll), checks, and Donor Advised Funds (DAF).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | One time | Kids Bike Skills Workshop sponsorship |
| Other | One time | Walk & Roll Festival sponsorship |
| Other | One time | Year-long Walk-Bike to School Program development |
| Other | One time | Community bike repair day sponsorship |
Distribution channels1 record
Marketing channels4 records
Walk 'n Rollers product offering
Product offeringCore offering
Walk 'n Rollers is a Los Angeles-based 501(c)(3) nonprofit that delivers pedestrian and bicycle safety education programs to children and communities. It operates the Walk + Roll to School program, Bike Safety Classes, Walk 'n Roll Festivals, Community Bike Repair Days, and the Adopt-A-Bike initiative, which has redistributed more than 180 reconditioned bikes to children in need since Spring 2020. The organization also coordinates Safe Routes to School initiatives and produces free safety education videos and resources.
Product overview
Walk 'n Rollers is a Los Angeles-based nonprofit 501(c)3 organization focused on pedestrian and bicycle safety education. The organization operates as a single unified offering—providing safety education programs rather than a technology product. Its core programs include the Walk + Roll to School Program, Bike Safety Classes, Walk 'n Roll Festivals, Community Bike Repair Days, and the Adopt-A-Bike Program which redistributes reconditioned bikes to families in need. The organization also coordinates Safe Routes to School initiatives. This is not a technology company but an educational nonprofit with no software products, APIs, or AI capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Walk + Roll to School Program
Quantifiable outcome
- 180+ bikes redistributed to children in need since Spring 2020
Companies that use Walk 'n Rollers
Customer profileSegments3 records
Ideal customer profiles4 records
Walk 'n Rollers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Walk 'n Rollers partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
Walk 'n Rollers competitors and assessment
Company assessmentDirect peers
- Bike New York: New York-based nonprofit delivering bike education classes, community rides, and bike distribution — a near-identical operational model (instruction, events, bike redistribution) to Walk 'n Rollers, in a different city.
- Bikes Not Bombs: Nonprofit that collects, refurbishes, and redistributes bikes while running youth bike education programs — directly comparable to Walk 'n Rollers' Adopt-A-Bike redistribution plus youth bike safety class model.
- Walk Bike Nashville: City-level nonprofit advocating for and educating around walking and biking in Nashville — same small-team, city-focused, advocacy-plus-education model as Walk 'n Rollers, applied to a different metro.
- Los Angeles County Bicycle Coalition (LACBC): LA-based bicycle advocacy nonprofit running ride events, education, and community programs in the same operating geography as Walk 'n Rollers, with overlapping walk/bike and Safe Routes to School missions.
Broad incumbents
- Safe Routes to School National Partnership: National organization advancing Safe Routes to School policy, funding, and programming — directly comparable to Walk 'n Rollers' Walk + Roll to School and Safe Routes to School programs at a national advocacy level.
- Rails-to-Trails Conservancy: National active-transportation nonprofit building trails and promoting walking/biking; comparable mission around active transportation infrastructure and policy, but at significantly larger scale.
- PeopleForBikes: National bicycling industry coalition that funds and advocates for bike infrastructure and ridership — overlaps with Walk 'n Rollers' mission of increasing safe bike access and ridership at the community level.
- League of American Bicyclists: National bicycle advocacy and education organization offering bike safety curricula and instructor certification, directly comparable to Walk 'n Rollers' bike safety classes and broader active-transportation mission, but at national scale.
Emerging players
- Safe Kids Worldwide: Global nonprofit focused on preventing childhood injuries including pedestrian and cycling safety — comparable child-safety education mission to Walk 'n Rollers' pedestrian and bike safety classes.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Walk 'n Rollers social profiles
Digital presenceWalk 'n Rollers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Walk 'n Rollers leadership team
Management profileNumber of profiles
Profiles4 records
Walk 'n Rollers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Walk 'n Rollers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Walk 'n Rollers
What does Walk 'n Rollers do?
Walk 'n Rollers is a Los Angeles-based 501(c)(3) nonprofit that delivers pedestrian and bicycle safety education programs to children and communities. It operates the Walk + Roll to School program, Bike Safety Classes, Walk 'n Roll Festivals, Community Bike Repair Days, and the Adopt-A-Bike initiative, which has redistributed more than 180 reconditioned bikes to children in need since Spring 2020. The organization also coordinates Safe Routes to School initiatives and produces free safety education videos and resources.
Is Walk 'n Rollers a public or private company?
Walk 'n Rollers is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Walk 'n Rollers founded?
Walk 'n Rollers was founded in 2012. It employs 1 to 10 people.
Where is Walk 'n Rollers based?
Walk 'n Rollers is headquartered in Los Angeles, Argentina, in the Latin America region.
How does Walk 'n Rollers make money?
One revenue line is on record: donations and Fundraising.
Who are Walk 'n Rollers's main competitors?
Direct peers on record are Bike New York, Bikes Not Bombs, Walk Bike Nashville and Los Angeles County Bicycle Coalition (LACBC). Broad incumbents are Safe Routes to School National Partnership, Rails-to-Trails Conservancy, PeopleForBikes and League of American Bicyclists. Safe Kids Worldwide is listed as an emerging player.
Does Walk 'n Rollers have an API?
No public API is recorded for Walk 'n Rollers.
What industry is Walk 'n Rollers in?
Walk 'n Rollers's product category is Youth Pedestrian and Bicycle Safety Education. Its primary akta.pro industry code is EDALAKAE, Bicycle Programs & Bike Share (Parking, Repair, Rentals). Its NAICS code is 61162 and its SIC code is 7900.