What Ahtma Formation does

Ahtma Formation (legal entity AHTMA Formation, SARL, €1,000 capital) is a French professional training center founded in 2018 and headquartered in Vannes-sur-cosson, Brittany. It delivers certification pathways and continuing-education programs in brief therapies — primarily Ericksonian hypnosis, EMDR-DSA, EFT and systemic family therapy — to nurses, midwives, physiotherapists, psychologists, career changers and emergency-services personnel. Named institutional customers include CHU-Rouen, CHU-Brest, Croix Rouge française, GH Rance Émeraude, EPSM des Flandres, CHS Saint-Ylie Jura, Mutualité Saône-et-Loire, Clinique Vernhes Bondigoux and Centre Psychothérapique Orne.

The product portfolio spans a three-tier hypnosis curriculum (Technicien, Praticien, Maître-Praticien), EMDR-DSA Levels 1 and 2, and specializations covering children/adolescents, hypnoanalgesia, sexual-violence trauma, EFT, systemic family therapy and intervention hypnosis for ambulance crews. Training delivery combines in-person sessions at a 25-seat Vannes facility and satellite academies in Paris, Bordeaux, Lyon and La Réunion with distance learning via Zoom and a LearnyBox-powered 24/7 video library. The proprietary dimension of the offer is the adapted curriculum (e.g., practical-case-study integration of Francine Shapiro's EMDR protocol) rather than the underlying technology platform, which is composed of off-the-shelf SaaS.

The business model is primarily individual course fees (e.g., €1,150–€1,950 per program, with installment plans up to 10x) augmented by intra-enterprise B2B contracts, a freemium Technicien trial (25 free video courses plus one in-person day), loyalty discounts (3% cash; 5%/10%/15% at €4,500/€7,500/€10,000 cumulative spend), and a 15% surcharge on France Travail–financed enrollments. Eligibility for OPCO, FAF, FIF-PL, AGEFICE and France Travail funding — gated by Qualiopi certification held since 15 December 2021 — is central to revenue accessibility. Cumulative volume since founding is 3,500+ participations from 2,000+ unique participants, with a 4.9/5 Google rating across 473 reviews.

Name

Ahtma Formation

Legal name

AHTMA Formation

Website

https://ahtma-formation.fr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Ahtma Formation is a French SARL founded in 2018 and headquartered in Vannes that delivers certified professional training in Ericksonian hypnosis, EMDR-DSA, EFT and systemic family therapy to healthcare professionals, therapists and career changers across five French locations.

Ownership category

akta.pro rank

Product category

Professional Therapy Training

NAICS

Educational Services (61)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN)

Keywords

• Professional therapy training
• Ericksonian hypnosis certification
• EMDR-DSA training
• Brief therapy courses
• Therapist continuing education

Headquarters

HQ city

Vannes-sur-cosson

HQ country

France

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Training Fees: Core revenue from professional certification courses in hypnose ericksonienne, EMDR-DSA, EFT, and family therapy. Pricing varies by course level and participant type (individual vs employer/financer). Multiple payment options available including installment plans up to 10x without fees.
2. Corporate Training (Intra-Enterprise): Customized in-company training programs offered to healthcare organizations and institutions seeking to train staff in therapeutic approaches
3. Room Rental: Training facility rental services offered at the Vannes location for external events and professional gatherings

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Ahtma Formation operates a professional training center delivering certification programs in brief therapies, including Ericksonian hypnosis (three-tier track: Technicien, Praticien, Maître-Praticien), EMDR-DSA Level 1 and Level 2, EFT (Emotional Freedom Techniques), systemic family therapy, hypnoanalgesia, and specialized modules for children, adolescents, and sexual violence trauma. Courses are delivered in-person at the Vannes facility and satellite locations, supplemented by online video content, with eligibility for French professional training financing (OPCO, FAF, France Travail, AGEFICE, FIF-PL).

Product overview

Ahtma Formation is a training center specializing in brief therapies, offering a comprehensive portfolio of certification programs in Ericksonian hypnosis, EMDR-DSA, and related therapeutic approaches. The offering consists of core foundational programs (Technicien, Praticien, Maître-Praticien in hypnosis; EMDR-DSA Level 1 and 2) supplemented by specialized modules and advanced trainings (hypnosis for children/adolescents, hypnoanalgesia, sexual violence trauma, EFT, systemic family therapy, intervention hypnosis). The training model combines in-person sessions with online learning components accessible through a dedicated e-learning platform, and programs are structured as progressive pathways from initiation to advanced specialization.

Differentiator

Problem solved

Functional benefit

Products and services

• Formation Technicien en hypnose Initial training program teaching the fundamentals of Ericksonian hypnosis, designed for future hypnosis practitioners and professionals in paramedical and accompaniment fields. No prerequisites required. Available with a free trial of 25 video courses plus one in-person training day.
• Formation Praticien en hypnose Professional training preparing practitioners to practice Ericksonian and therapeutic hypnosis in a professional and therapeutic setting, required to open a practitioner cabinet.
• Formation Maître-Praticien en hypnose Expert-level training for therapists to handle the most complex situations using advanced Ericksonian hypnosis techniques.
• Formation Praticien en hypnose Enfants et Adolescents Specialized training in using hypnosis creatively and playfully with children and adolescents, providing age-appropriate intervention strategies.
• Formation Praticien en Hypnoanalgésie Certifying 4-day training exploring different types of pain and learning to address them effectively with hypnosis for pain management.
• Formation EMDR DSA - Niveau 1 Initial training teaching diagnosis and treatment of patients with post-traumatic stress disorder (PTSD) and other traumas using solution-oriented brief therapy (EMDR-DSA).
• Formation EMDR DSA - Niveau 2 Advanced training for perfecting EMDR-DSA practice through an integrative approach, learning to adapt therapeutic strategies for complex situations.
• Formation EMDR DSA - Enfants et Adolescents 3-day training for using EMDR-DSA adapted to children and adolescents, effectively addressing anticipatory fears and trauma in young patients.
• Formation EMDR DSA - Accompagnement des violences sexuelles Specialized hybrid training in EMDR-DSA for accompanying sexual violence victims, addressing complex trauma with specific clinical competencies.
• Formation Thérapie familiale systémique Training providing professionals with in-depth theoretical and technical knowledge in systemic family therapy for understanding issues and perfecting therapeutic approaches.
• Formation Praticien en EFT Training in Emotional Freedom Techniques (EFT), a psycho-energetic healing technique that relieves problems by acting on the body's energy structure.
• Formation Praticien en hypnose d'intervention® Unique 6-day in-person training specifically created for ambulance professionals to rapidly and effectively use intervention hypnosis during their work.
• Intra-Enterprise Training (Formation intra-entreprise) Customized in-company training programs delivered to healthcare organizations and institutions seeking to certify multiple staff members in therapeutic approaches (hypnose, EMDR-DSA, EFT).

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• DATADOCKcoreOthersQuality verification platform validating training provider compliance with French professional training standards. AHTMA is validated and referenced by DATADOCK, a prerequisite for partnership with OPCO and other professional training funders.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• EMDR France: Official French EMDR association organizing EMDR Level 1/2 training across France. Direct competitor for AHTMA's EMDR-DSA Level 1/2 certification programs, with overlapping target audience of therapists and healthcare practitioners.
• Institut Français d'Hypnose (IFH): Leading French Ericksonian hypnosis training organization based in Paris. Directly competes with AHTMA in the same core product category (Therapeutic Ericksonian Hypnosis certification) for overlapping healthcare-practitioner audiences in France.
• Psynapse: French training center delivering EMDR and brief therapy certification programs. Direct competitor offering similar EMDR Level 1/2 and specialization tracks to AHTMA's core therapeutic training portfolio.
• Hypnose Academy: Online-first French Ericksonian hypnosis training provider targeting the same paramedical/therapist audience as AHTMA. Closely comparable in product (hypnosis certification) and delivery model (in-person plus distance learning).
• Institut de Formation en Thérapies Brèves (IFTBM): French institute specializing in brief therapies including Ericksonian hypnosis and systemic approaches. Direct competitor with overlapping curriculum (hypnose, systemic family therapy) and similar healthcare-professional target audience.
• Institut Milton Erickson de France: National reference institute for Ericksonian approaches in France offering hypnotherapy training pathways. Competes head-to-head with AHTMA on the same brief-therapy curriculum and similar target audience of practicing and career-changing therapists.
• CFHT (Centre de Formation en Hypnose Thérapeutique): French therapeutic hypnosis training center offering multi-level certifications (Technicien, Praticien, Maître-Praticien) almost identical in structure to AHTMA's three-tier hypnosis pathway. Direct competitor for the same individual career-changer and practitioner segments.

Emerging players

• AREPTA: Smaller French training provider offering complementary brief-therapy and EMDR programs. Comparable in modality and target practitioner segment, with partial product overlap but smaller geographic footprint than AHTMA.

Broad incumbents

• EMDR Europe: European-level umbrella organization for EMDR training and accreditation. Comparable because it sets the standards and training pathways AHTMA's EMDR-DSA curriculum follows, and accredits competing national training providers.

Others

• Datadock: Quality-referenced platform validating French professional training providers against funding criteria. Comparable as an ecosystem dependency rather than a competitor, since AHTMA's Qualiopi/DATADOCK reference is a critical go-to-market enabler.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ahtmaformation
• LinkedInlinkedin.com/company/ahtma-formation

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ahtma Formation