Adventure For All
Adventure For All is a 501(c)(3) nonprofit that empowers individuals with exceptionalities through adventure-based outdoor programs (biking, kayaking, backpacking, gravel racing) and the AURORA digital education platform, serving families across U.S. hubs and the UK.
- Company typePrivate
- Founded2020
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Adventure For All does
Adventure For All (AFA) is a 501(c)(3) nonprofit organization that serves families raising children and individuals with exceptionalities through outdoor adventure programs and a digital education platform. Its core portfolio includes five in-person programs — Adventure Biking, Experience the Outdoors, Gravel & Giving, Adventure Kayaking, and Experience the Summit — delivered through community hubs in Sarasota FL, Bentonville AR, Boulder CO, Lincoln NE, and Cheltenham UK, with a reported 95% success rate in teaching independent two-wheel bike riding versus a 14% national average via its proprietary Hidden Potential Process methodology. The AURORA platform, structured around four pathways (Outdoors For All, Education For All, Careers For All, and Independence For All), combines expert-led courses, interactive education tools, an AI-powered 'AFA Brain' trained on AFA's proprietary handwritten methodology, and a global parent community, extending reach beyond physical hub locations.
Adventure For All firmographics
Firmographics- Name
- Adventure For All
- Legal name
- Adventure For All
- Website
- https://adventureforall.org
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Adventure For All is a 501(c)(3) nonprofit that empowers individuals with exceptionalities through adventure-based outdoor programs (biking, kayaking, backpacking, gravel racing) and the AURORA digital education platform, serving families across U.S. hubs and the UK.
- Ownership category
- akta.pro rank
Adventure For All industry classification
Industry- Product category
- Adaptive Recreation & Disability Services
- NAICS
- Other Amusement and Recreation Industries (7139), Nature Parks and Other Similar Institutions (71219)
- SIC
- Services-Educational Services (8200), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Adventure Therapy & Therapeutic Wilderness Programs (THAAAOAG)
- akta.pro secondary industries
- Instructor-Led Skills Academies (Climbing, Paddling, Mountaineering Schools) (THAAAOAI), Youth Adventure Camps & Summer Programs (THAAAOAB), Cultural & Environmental Education Expeditions (Citizen Science, Conservation Volunteering) (THAAAOAH)
Keywords
Where Adventure For All is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Adventure For All business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Program Fees: Families pay program fees for enrollment in Adventure Biking, Gravel & Giving, Adventure Kayaking, Experience the Outdoors, and Experience the Summit programs. Fees range from $100–$250 per camp to $2,500–$4,000 per full multi-month program, with some financial support available through quarterly grants.
- Donations and Charitable Contributions: AFA is a 501(c)(3) nonprofit organization. The majority of funding comes from individual and corporate donations. Monthly recurring donor program is available. 77% of every dollar goes directly into programs. AURORA monthly donor option funds one family per $20/month.
- Peer-to-Peer Fundraising: Gravel & Giving ($4,000) and Experience the Summit ($2,500) programs are funded through a peer-to-peer fundraising platform where families raise money from their community to cover program costs, or invest themselves.
- Sponsorship and Lead Partnerships: Corporate sponsors (Liquid Death as lead sponsor of Death to Doubt, plus Wahoo, Thule, Scott, Mumu, Julbo, Unbound, HumanGO, and others) provide financial and in-kind support in exchange for association with the AFA mission and race team.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Adventure Kayaking weekly sessions — Navigator (Tier 1) and Voyager (Tier 2) |
| Unit Pricing | Multi-year contract | Experience the Outdoors — Intro, Trek On, and Summit tiers |
| One time/ perpetual license | Multi-year contract | Experience the Summit — 3-4 month intensive backpacking program, three tiers (Ascent, Elevate, Apex) |
| One time/ perpetual license | Multi-year contract | Gravel & Giving — 4–8 month intensive gravel racing program, three tiers (Trailblazer 20+ mi, Endure 40+ mi, Pacesetter 75+ mi) |
| Subscription | Monthly | Aurora Platform — monthly family access subscription |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
Adventure For All product offering
Product offeringCore offering
Adventure For All is a 501(c)(3) nonprofit that empowers individuals with exceptionalities through progressive outdoor adventure programs (Adventure Biking, Adventure Kayaking, Experience the Outdoors, Gravel & Giving, Experience the Summit) and the AURORA education and community platform organized around four pathways (Outdoors For All, Education For All, Careers For All, Independence For All). Programs are delivered through community hubs and culminated at real gravel race events, supported by an AI-powered parent guidance tool and a global parent community.
Product overview
Adventure For All is a 501(c)(3) nonprofit organization offering a unified portfolio of adventure-based programs and a digital education platform. The core offering centers on AURORA — a platform combining expert-led courses, interactive education tools, and a global parent community organized around four pathways (Outdoors For All, Education For All, Careers For All, and Independence For All). Supporting the platform are five in-person adventure programs: Adventure Biking, Experience the Outdoors, Gravel & Giving, Adventure Kayaking, and Experience the Summit. Cross-cutting offerings include AFA Films (documentary storytelling), the Death to Doubt race team initiative, and the Death to Doubt podcast. The organization operates through community hubs in Sarasota FL, Bentonville AR, Boulder CO, and Cheltenham UK, with the AURORA platform serving to extend reach beyond regions where in-person programs are available.
Differentiator
Problem solved
Functional benefit
Brands
- AURORA: A comprehensive education and community platform for parents of individuals with exceptionalities, featuring expert-led courses, interactive education tools, and a global parent community. AURORA guides families through challenges toward independence through four pathways: Outdoors For All, Education For All, Careers For All, and Independence For All.
- Death to Doubt
Products and services
- AURORA A comprehensive education and community platform for families raising children with exceptionalities, combining expert-led courses, interactive education tools, and a global parent community across four pathways: Outdoors For All, Education For All, Careers For All, and Independence For All. Includes an AI-powered AFA Brain trained on AFA's proprietary methodologies.
- Adventure Biking A progressive biking program teaching fundamental riding skills for athletes with exceptionalities to become independent cyclists, with three tiers (Intro, LVL UP, BLAST) and a 95% success rate versus the 14% national average.
- Experience the Outdoors A tiered backpacking program teaching hiking technique, navigation, and survival skills (fire building, tent pitching, packing), progressing through three tiers (Intro, TREK ON, Summit) over 8-week sessions with 3-3.5 hour weekly workshops.
- Gravel & Giving A gravel biking program that trains athletes with exceptionalities and their parents/guardians for their first-ever gravel bike race of 20+ miles, progressing through three tiers (Trailblazer 20+, Endure 40+, Pacesetter 75+) over 4-8 months of intensive training.
- Adventure Kayaking A multi-phase kayaking program building independence on the water, progressing from body control and paddle mechanics to critical decision-making and open-water navigation through two tiers (Navigator, Voyager).
- Experience the Summit An intensive backpacking program refining survival skills, endurance, and teamwork over 3-4 months to prepare athletes for a mountain summit trek, with three progressive tiers (Ascent 6-12 miles, Elevate 10-25 miles, Apex 15-30+ miles).
- AFA Films A documentary filmmaking initiative producing short films and docu-series chronicling the journeys of Adventure For All athletes, including titles such as Rebel Run (2025), Lukas (2024), SBT GRVL (2024), Paving the Way (2023), Finish (2023), BAAR (2022), Experience the Adirondacks (2021), and Unstoppable (2021).
- Death to Doubt
Quantifiable outcome
- 95% average success rate in teaching individuals with exceptionalities to ride a two-wheel bike independently vs. 14% national average
- +5 more outcomes
Companies that use Adventure For All
Customer profileNamed customers9 records
Ideal customer profiles3 records
Adventure For All technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Adventure For All partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Gravel WorldscoreFive-year partnership (2021–2025) integrating AFA athletes into the Gravel Worlds gravel bike race in Lincoln, Nebraska. Over 20 AFA athletes have crossed the Gravel Worlds finish line with 100% finish rate. Gravel Worlds CXO Jason Strohbehn co-authored a blog post about the partnership. The vision is for Gravel Worlds to become the home for AFA athletes nationally.
- Be Good FoundationcoreFounded by Rebecca Rusch, the Be Good Foundation awards grants to organizations using the bicycle as a catalyst for healing and community. Awarded a grant enabling AFA athlete Joey Baar to participate in Rebecca's Private Idaho race. Collaboration featured in the 'Stronger Together' episode and blog post, with aligned missions around challenge, belief, and inclusive cycling.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Adventure For All competitors and assessment
Company assessmentBroad incumbents
- Disabled Sports USA: National nonprofit providing adaptive sports opportunities including cycling, kayaking, and outdoor recreation for individuals with disabilities. Comparable as an incumbent in adaptive outdoor recreation with chapter-based program delivery similar to AFA's hub model.
- Eagle's Syndrome / Easterseals (Easterseals National): Large nonprofit providing disability services including recreation, education, and independence programs for individuals with exceptionalities. Comparable in mission scope (education, independence, careers pathways) which closely mirrors AFA's AURORA four-pathway model.
- Move United: National nonprofit umbrella for community-based adaptive sports programs across the U.S., including cycling, kayaking, and outdoor recreation chapters. Comparable as the network connecting local adaptive-recreation programs; AFA's community hub model parallels Move United's chapter structure.
- Special Olympics: Largest global nonprofit providing sports training and competition for individuals with intellectual disabilities. Comparable as an adaptive-sports and inclusive-recreation nonprofit competing for similar donor, volunteer, and corporate sponsorship dollars, though at vastly larger scale and broader sport coverage than AFA's niche outdoor programs.
Direct peers
- Outride: Nonprofit focused on getting kids on bikes through school-based cycling programs and adaptive cycling initiatives. Comparable as an adaptive/youth cycling nonprofit (Outride is a listed AFA funder) targeting overlapping populations, donor base, and mission outcomes.
- iCanShine: Nonprofit running iCanBike adaptive cycling programs that teach individuals with disabilities to ride a two-wheel bike. The most direct methodological peer to AFA's Adventure Biking program — both specialize in teaching bike riding to individuals with exceptionalities, addressing the same 14% national-average baseline.
- Be Good Foundation: Founded by cyclist Rebecca Rusch, the foundation awards grants to organizations using cycling as a catalyst for healing and community. Directly comparable — Be Good is an AFA grant partner, both organizations serve exceptional individuals through cycling, and both compete in the gravel-racing visibility space.
- National Ability Center: Park City, Utah-based nonprofit offering adaptive outdoor recreation including cycling, kayaking, and backpacking for individuals with disabilities. Directly comparable to AFA in mission, activity mix (bike riding, paddling, hiking), and adaptive-recreation methodology.
- Challenged Athletes Foundation: Nonprofit that provides grants and adaptive sports opportunities — including cycling and outdoor recreation — for individuals with physical challenges. Comparable as an adaptive-sports funding and program nonprofit competing for the same athlete and donor pipeline in cycling and outdoor sports.
Emerging players
- High Cascades / Catalyst Sports Management (adaptive cycling clinics): Regional adaptive cycling and outdoor recreation programs (e.g., High Cascades in the Pacific Northwest) operating learn-to-ride clinics for individuals with exceptionalities. Comparable as smaller-scale regional providers of the same adaptive bike-riding instruction that is AFA's core competency.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Adventure For All social profiles
Digital presenceAdventure For All financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adventure For All leadership team
Management profileNumber of profiles
Profiles7 records
Adventure For All funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adventure For All M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adventure For All
What does Adventure For All do?
Adventure For All is a 501(c)(3) nonprofit that empowers individuals with exceptionalities through progressive outdoor adventure programs (Adventure Biking, Adventure Kayaking, Experience the Outdoors, Gravel & Giving, Experience the Summit) and the AURORA education and community platform organized around four pathways (Outdoors For All, Education For All, Careers For All, Independence For All). Programs are delivered through community hubs and culminated at real gravel race events, supported by an AI-powered parent guidance tool and a global parent community.
Is Adventure For All a public or private company?
Adventure For All is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Adventure For All founded?
Adventure For All was founded in 2020. It employs 1 to 10 people.
Where is Adventure For All based?
Adventure For All is headquartered in San Francisco, United States, in the North America region.
How does Adventure For All make money?
Four revenue lines are on record. Program Fees are the primary driver. The others are donations and Charitable Contributions, peer-to-Peer Fundraising and sponsorship and Lead Partnerships.
Who are Adventure For All's main competitors?
Broad incumbents on record are Disabled Sports USA, Eagle's Syndrome / Easterseals (Easterseals National), Move United and Special Olympics. Direct peers are Outride, iCanShine, Be Good Foundation, National Ability Center and Challenged Athletes Foundation. High Cascades / Catalyst Sports Management (adaptive cycling clinics) is listed as an emerging player.
Does Adventure For All have an API?
No public API is recorded for Adventure For All.
What industry is Adventure For All in?
Adventure For All's product category is Adaptive Recreation & Disability Services. Its primary akta.pro industry code is THAAAOAG, Adventure Therapy & Therapeutic Wilderness Programs, with a secondary code of THAAAOAI, Instructor-Led Skills Academies (Climbing, Paddling, Mountaineering Schools). Its NAICS code is 7139 and its SIC code is 8200.