ALLIANCE FOR NEW MUSIC-THEATRE

What ALLIANCE FOR NEW MUSIC-THEATRE does

Alliance for New Music-Theatre is a Washington, DC-based not-for-profit 501(c)(3) public charity organization founded in 1994, dedicated to developing and producing original works of music-theatre. The company operates through three core programmatic pillars: the George Fulginiti Cabaret Series (a curated subscription cabaret program at the Arts Club of Washington), the Composer-Librettist Studio (a sixteen-day intensive summer training program for composers, librettists, and singer-actors hosted at the University of the District of Columbia), and the Live & About community engagement subscription series (monthly outings to partner theatres across the DMV area with post-show discussions). Beyond these pillars, the company produces original music-theatre works spanning opera, chamber opera, jazz works, multimedia productions, and cross-cultural collaborations, including notable pieces such as Voices of Zion, DC Emancipation and The Vote, On the Road to Arivaca, The Trumpeter (Helen Hayes Recommended), Caesar & The Mannequin, Short Gems, and the Afghan Women's Project.

The company's underlying operations are not technology-based in the conventional sense — there is no proprietary software platform, AI/ML infrastructure, or digital product. The "platform" is a network of artistic relationships, venue partnerships, and a portfolio of original works. Distribution is via live performance at partner venues (Arts Club of Washington, Dupont Underground, Atlas Performing Arts Center) plus ticketing through Thundertix and Eventbrite, with a digital content arm (Short Gems) produced with The Phillips Collection. Marketing is conducted via monthly email newsletter and organic social channels (Facebook, Instagram, Twitter).

The business model is a hybrid nonprofit revenue structure: individual donations (primary), subscription fees (Live & About at $295/season, full Cabaret season at $330), individual ticket sales for original productions, corporate giving and matching gifts via the Benevity Causes Portal, and earned revenue from youth chorus programming. Customer segments are DMV-area arts enthusiasts (primary), opera and music-theatre professionals (secondary), and emerging artists (secondary). The organization is governed by a 13-member Board of Directors led by Board Chair Melinda Murray and Artistic Director Susan Galbraith, with Duane Gelderloos as Executive Director. Headcount is 1-10 employees.

Name

ALLIANCE FOR NEW MUSIC-THEATRE

Legal name

Alliance for New Music-Theatre

Website

https://newmusictheatre.org

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Alliance for New Music-Theatre is a DC-based 501(c)(3) nonprofit founded in 1994 that develops and produces original music-theatre works, runs the Composer-Librettist Studio training program and Cabaret Series, and engages DMV-area arts enthusiasts through the Live & About subscription series.

Ownership category

akta.pro rank

Product category

Music-Theatre Performing Arts Production

NAICS

Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Musical Theatre (Non-Broadway/Fringe) (MPAGABAG)

akta.pro secondary industries

Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH), Regional & Repertory Theatre Companies (MPAGABAB), Group Music Classes & Ensembles (Band, Orchestra, Choir) (EDAMANAC)

Keywords

• Music-theatre production
• Opera production company
• Artist training programs
• Cabaret performance series
• Community engagement arts

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Contributions: The company is a not-for-profit 501(c)(3) public charity organization that relies on donations from individuals. Website features donation page with options to direct funds to specific productions, artists, or general support.
2. Ticket Sales and Subscriptions: Revenue generated from ticket sales for cabaret performances and subscription fees for the Live & About community engagement series.
3. Corporate Giving and Matching: Accepts corporate donations through Benevity Causes Portal for company matching programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Alliance for New Music-Theatre develops and produces original works of music-theatre, delivered through three core programs: a subscription cabaret series at the Arts Club of Washington, a sixteen-day intensive Composer-Librettist Studio training program for emerging artists, and a Live & About community engagement subscription series providing group outings to DMV-area theatres. The organization also commissions and presents original productions spanning opera, multimedia, and cross-cultural works, supplemented by a youth chorus program and the Capital Theatre Audience Award.

Product overview

Alliance for New Music-Theatre is a DC-based 501(c)(3) nonprofit organization that develops, produces, and presents original works of music-theatre. The organization operates through three core programmatic pillars: (1) The George Fulginiti Cabaret Series featuring curated performances at the Arts Club of Washington with signature cocktails and intimate artist-audience interactions; (2) The Composer-Librettist Studio, a nationally-recognized sixteen-day intensive summer training program for composers, librettists, and singer-actors hosted at UDC; and (3) The Live & About community engagement subscription series providing monthly theatre outings across the DMV. The company produces original works spanning opera, musical theatre, cabaret, jazz works, multi-media, and cross-cultural productions. Notable original works include DC Emancipation and The Vote, On the Road to Arivaca, The Trumpeter (Helen Hayes Recommended), Caesar & The Mannequin, Short Gems, and the Afghan Women's Project. The organization also maintains a Youth Chorus program (Coro de la comunidad) and presents the Capital Theatre Audience Award recognizing outstanding theatre patrons.

Differentiator

Problem solved

Functional benefit

Products and services

• George Fulginiti Cabaret Series Curated subscription cabaret series featuring company members and guest artists at the Arts Club of Washington with signature cocktails, intimate performances, and post-show artist interactions. The 2026-2027 season is priced at $330 for all six cabarets.
• Composer-Librettist Studio Sixteen-day intensive summer training program hosted at the University of the District of Columbia Music Department, providing composers, librettists, and singer-actors opportunities to deepen collaborative skills in music-theatre creation without the pressure of producing finished works.
• Live & About Community Engagement Subscription Series Subscription-based community engagement series providing monthly outings to various theaters across the DMV area, offering group discounts, post-show discussions, and exposure to diverse music-theatre genres. The 2024 season was priced at $295 for five outings plus cabaret finale.
• Capital Theatre Audience Award Annual award program celebrating outstanding audience members in the greater Washington DC theatre community who demonstrate passion, engagement, and support for the local theatre scene.
• DC Emancipation and The Vote (Original Production) Original music-theatre work celebrating the history of the Black Georgetown community and the first city-wide emancipation in the nation, composed by Ronald 'Trey' Walton with music direction from Evelyn Simpson Curenton.
• On the Road to Arivaca (Original Production) Bilingual chamber opera by composer Rosino Serrano and librettist Susan Galbraith about migration, featuring a children's chorus and exploring themes of compassion and justice at the U.S.-Mexico border.
• The Trumpeter (Original Production) Production of Inna Goncharova's play about the siege of Mariupol during the Russian invasion of Ukraine, staged at Dupont Underground, which received Helen Hayes Recommended recognition from Theatre Washington.
• Caesar & The Mannequin (Original Production) Multi-media original work of music-theatre following composer Andrew E. Simpson and librettist Susan Galbraith exploring themes of political power versus artistic expression through the lens of Man Ray.
• Afghan Women's Project (Original Production) Cross-cultural project reimagining Euripides' drama featuring women of Afghanistan, developed in collaboration with Afghan co-writer Yalda Baktash and composers Milad Yousofi, Quraishi, and Dawn Avery.

Quantifiable outcome

• Over 30 years of nonprofit operation serving greater DC area
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered minor and core.

• Howard UniversityminorStrategic or Co-development Partner · 1 January 2026Partnership for 2026-2027 cabaret season featuring Howard University student performers in a cabaret competition format.
• University of the District of Columbia Music DepartmentcoreStrategic or Co-development Partner · 1 January 2026Host venue for the annual DC Composer-Librettist Studio intensive program. Provides facility access for the sixteen-day summer program.
• Czech EmbassyminorStrategic or Co-development Partner · 1 January 2026Partnership supporting The Trumpeter production and ongoing cultural exchange initiatives.
• United Help UkraineminorGTM or Marketing Partner · 1 January 2026Humanitarian partner for The Trumpeter production, organizing complementary photo exhibits.
• Ukraine HouseminorGTM or Marketing Partner · 1 January 2026Partner for The Trumpeter production with complementary photo exhibits about Ukrainian resilience.
• Mosaic TheaterminorGTM or Marketing Partner · 1 January 2026Live & About program outing venue for Young John Lewis: Prodigy of Protest production.
• The Phillips CollectionminorStrategic or Co-development Partner · 1 January 2026Partnership for Short Gems digital series celebrating the museum's centennial.
• Dupont UndergroundcoreGTM or Marketing Partner · 1 January 2025Venue partner for The Trumpeter production. Provides unique bunker-like space for immersive theatrical experience.
• Arts Club of WashingtoncoreGTM or Marketing Partner · 1 January 2024Primary venue partner for George Fulginiti Cabaret Series. Hosts monthly cabaret performances and member dinner events.
• Black Georgetown FoundationcoreStrategic or Co-development Partner · 1 January 2022Ongoing partnership for DC Emancipation and The Right to Vote project celebrating Black Georgetown history.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Signature Theatre (Virginia): A leading DMV-area musical theatre company presenting Broadway-style and new works. Directly comparable in focus on music-theatre within the DMV region, though at significantly larger scale.
• IN Series: A Washington DC-based opera and music-theatre company that produces intimate, original, and跨界 productions. Highly comparable to Alliance for New Music-Theatre in scale, DMV focus, and repertoire style (operatic and music-theatre with social themes).
• Teatro Lirico of DC: A DC-based opera company producing chamber and Spanish-language works. Comparable as a small DMV opera/music-theatre producer focused on original and culturally specific repertoire.
• Maryland Lyric Opera: A DMV-based opera company producing mainstage and chamber works. Comparable as a regional opera producer with overlapping artist pools and similar audience demographics.
• Cantate (Cantate Inc.): A DMV-area choral and vocal performance organization. Comparable as a small DC performing-arts nonprofit with subscription programming and overlapping artists (Cara Schaefer serves as its Executive Director).

Broad incumbents

• Washington National Opera: The DMV's largest opera company, part of the Kennedy Center. Comparable genre (opera/music-theatre) but operates at far greater scale; Alliance partners with WNO for Live & About outings.

Regional players

• Mosaic Theater Company of DC: A DC theater company producing original and socially engaged works. Comparable as a DMV-focused original-theatre producer; Alliance routes Live & About subscribers to Mosaic productions.
• Atlas Performing Arts Center: A DC performing arts venue and presenter hosting multiple companies. Comparable as a DMV presenter of music-theatre and original works; serves as a venue partner for Alliance premieres.
• Keegan Theatre: A DC-area musical theatre company producing Broadway and original works. Comparable as a DMV musical-theatre peer, with overlapping Helen Hayes award-winning artists (Legally Blonde).
• Dupont Underground: A DC arts and event venue hosting immersive productions. Comparable as a DMV venue partner that housed Alliance's Helen Hayes Recommended production of The Trumpeter.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AllianceNMT_DC
• Facebookfacebook.com/AllianceNMT.DC
• Instagraminstagram.com/alliancenewmusictheatre
• LinkedInlinkedin.com/company/alliance-for-new-music-theatre

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ALLIANCE FOR NEW MUSIC-THEATRE