Unimed Maringá
Unimed Maringá is a Brazilian ANS-regulated healthcare cooperative offering health insurance plans and integrated medical services to individual, family, and corporate clients across Maringá, Paraná. It operates a hospital, laboratory, oncology center, home care, and telemedicine services under the national Sistema Unimed brand.
- Company typePrivate
- Founded2001
- HeadquartersMaringá, Brazil
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Unimed Maringá does
Unimed Maringá is a private healthcare cooperative (cooperativa de saúde) registered with Brazil's national health insurance regulator ANS under number 371254, operating in Maringá, Paraná, and surrounding regions. The cooperative delivers health insurance plans (individual, family, corporate, and retiree tiers including Plano Referência, Plano Ideal I/II, Plano Empresarial UNIPRO I/II, Plano Pessoa Jurídica, and Plano de Inativos) and operates an integrated care delivery network that includes Hospital Geral Unimed, Laboratório Unimed Maringá, Centro de Oncologia, SAD home care, UNIAIR aeromedical transport, Pronto Atendimento, and S.O.S. Unimed emergency services, plus preventive health via Programa Viver Bem and Vacinas Unimed.
The technology layer consists of a digital health platform offering a patient portal (Portal do Cliente), the Aplicativo Unimed Cliente PR mobile application, Fatura Digital Solidária billing, LabPass laboratory results delivery via ShiftCloud, PA Digital teleconsultation, and WhatsApp-based appointment scheduling. The cooperative generates revenue through recurring monthly premiums, coparticipation fees on certain procedures, and direct billing for owned healthcare services, reaching customers via a direct-to-consumer motion supported by social media, the vendas.unimedmaringa.com.br sales portal, and referrals through affiliated doctors and brokers. Customer segments are split across individual/family subscribers and corporate accounts, with a secondary retired-member base, and the cooperative is part of the broader Sistema Unimed (Unimed do Brasil) network, the largest health insurance cooperative system in Brazil.
Unimed Maringá firmographics
Firmographics- Name
- Unimed Maringá
- Legal name
- Unimed Maringá
- Website
- https://unimedmaringa.com.br
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Unimed Maringá is a Brazilian ANS-regulated healthcare cooperative offering health insurance plans and integrated medical services to individual, family, and corporate clients across Maringá, Paraná. It operates a hospital, laboratory, oncology center, home care, and telemedicine services under the national Sistema Unimed brand.
- Ownership category
- akta.pro rank
Unimed Maringá industry classification
Industry- Product category
- Health Insurance and Healthcare Services
- NAICS
- Direct Health and Medical Insurance Carriers (524114), Health Care and Social Assistance (62), Nursing and Residential Care Facilities (623)
- SIC
- Services-Home Health Care Services (8082), Hospital & Medical Service Plans (6324), Services-Health Services (8000), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- Private Duty Skilled Nursing (RN/LPN) in the Home (HLADAFAD)
- akta.pro secondary industries
- Primary Care & General Medicine Virtual Care (Employer-Sponsored) (HLALADAA), Private Duty 24/7 Nursing (RN/LPN) In-Home Care (HSABAHAJ)
Keywords
Where Unimed Maringá is headquartered
LocationHeadquarters
- HQ city
- Maringá
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Unimed Maringá business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Health Insurance Premiums: Unimed Maringá generates revenue primarily through monthly health insurance premiums paid by individual, family, and corporate plan subscribers. The cooperative operates on a cooperative model where healthcare professionals (cooperados) provide services to plan members.
- Coparticipation Fees: The company collects coparticipation fees from plan holders for certain medical procedures and services, as evidenced by published coparticipation tables.
- Healthcare Services: Revenue generated from operating owned healthcare facilities including Hospital Geral Unimed, Laboratório Unimed Maringá, Centro de Oncologia, clinics, and home care services (SAD).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Corporate Plans (Pessoa Jurídica) |
| Subscription | Monthly | Individual and Family Plans |
| Subscription | Monthly | Plano Referência |
| Subscription | Monthly | Plano Ideal I e II |
| Subscription | Monthly | Plano Empresarial UNIPRO I e II |
| Subscription | Monthly | Inactive Plans (Plano de Inativos) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Unimed Maringá product offering
Product offeringCore offering
Unimed Maringá provides private health insurance plans (individual, family, corporate, and retiree) and delivers integrated healthcare services through owned and affiliated facilities. Operated assets include a general hospital, oncology center, clinical laboratory, home care service, vaccination service, air ambulance, and emergency/urgent care units, complemented by digital channels for plan management, teleconsultation (PA Digital), and lab results.
Product overview
Unimed Maringá is a private healthcare cooperative (operadora de planos de saúde) providing health insurance plans and medical services in Maringá, Paraná, Brazil. The company operates a multi-product portfolio consisting of health insurance plans (individual, family, and corporate) including Plano Ideal I e II, Plano Empresarial UNIPRO I e II, Plano Referência, Plano Pessoa Jurídica, and Plano de Inativos, alongside a network of healthcare facilities and digital services. Physical infrastructure includes Hospital Geral Unimed (general hospital), Centro de Oncologia (oncology center), SAD home care services, emergency services (Pronto Atendimento, S.O.S. Unimed), and UNIAIR air medical transport. Digital offerings encompass Portal do Cliente, Aplicativo Unimed Cliente PR mobile app, Fatura Digital Solidária, LabPass laboratory results platform, and PA Digital teleconsultation service. The company also operates Laboratório Unimed Maringá for clinical examinations and provides preventive health services through Programa Viver Bem wellness program, Vacinas Unimed vaccination service, and Assistência Farmacêutica pharmaceutical assistance. Additional benefits include Clube Unimed discount program and Garantia Funeral benefit.
Differentiator
Problem solved
Functional benefit
Brands
- Viver Bem: Health and wellness program offered to all clients promoting health and quality of life through preventive actions
- Clube Unimed
- LabPass
- Fatura Digital Solidária
- PA Digital
Products and services
- Individual and Family Health Insurance Plans (Plano Ideal I/II, Plano Referência) Monthly subscription health insurance plans for individuals and families in Maringá and surrounding regions, offering tiered coverage options and access to the affiliated provider network and owned facilities.
- Corporate Health Insurance Plans (Plano Empresarial UNIPRO I/II, Plano Pessoa Jurídica)
- Plano de Inativos
- Hospital Geral Unimed
- Centro de Oncologia
- Laboratório Unimed Maringá
- SAD - Serviços de Atenção Domiciliar
- UNIAIR - Transporte Aeromédico
- Pronto Atendimento and S.O.S. Unimed
- Vacinas Unimed Preventive vaccination and immunization service for plan members and the broader community.
- PA Digital Digital teleconsultation service providing remote urgent care and emergency medical assistance.
- CAS/APS - Centros de Atenção à Saúde
- Assistência Farmacêutica
- Programa Viver Bem
- Garantia Funeral
Quantifiable outcome
- 55.9% reduction in treatment costs for patients switched to biosimilars
- +1 more outcomes
Companies that use Unimed Maringá
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Unimed Maringá technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Unimed Maringá partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Rede de Farmácias PanvelminorPartnership with Panvel pharmacy chain providing discounts and benefits to Unimed Maringá customers through the Clube Unimed loyalty program.
- Sistema Unimed (Unimed do Brasil)coreUnimed Maringá is part of the Unimed cooperative health system, the largest health insurance cooperative network in Brazil. The system provides brand licensing, operational standards, shared technology platforms, and national coverage coordination.
- ANS - Agência Nacional de Saúde SuplementarcoreRegulatory oversight by ANS, Brazil's national health insurance regulatory agency. Unimed Maringá holds ANS registration number 371254 and complies with all regulatory requirements.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Unimed Maringá competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Unimed Maringá social profiles
Digital presenceUnimed Maringá compliance and trust
Trust signalCompliance1 record
Unimed Maringá financial estimates
Financial estimateRevenue estimate
Valuation estimate
Unimed Maringá leadership team
Management profileNumber of profiles
Unimed Maringá subsidiaries and ownership
Company hierarchySubsidiaries8 records
Unimed Maringá funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Unimed Maringá M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Unimed Maringá
What does Unimed Maringá do?
Unimed Maringá provides private health insurance plans (individual, family, corporate, and retiree) and delivers integrated healthcare services through owned and affiliated facilities. Operated assets include a general hospital, oncology center, clinical laboratory, home care service, vaccination service, air ambulance, and emergency/urgent care units, complemented by digital channels for plan management, teleconsultation (PA Digital), and lab results.
Is Unimed Maringá a public or private company?
Unimed Maringá is a private company. It is classified as management employee owned and is currently operating.
When was Unimed Maringá founded?
Unimed Maringá was founded in 2001. It employs 501 to 1,000 people.
Where is Unimed Maringá based?
Unimed Maringá is headquartered in Maringá, Brazil, in the Latin America region.
How does Unimed Maringá make money?
Three revenue lines are on record. Health Insurance Premiums are the primary driver. The others are coparticipation Fees and healthcare Services.
Does Unimed Maringá have an API?
No public API is recorded for Unimed Maringá.
What industry is Unimed Maringá in?
Unimed Maringá's product category is Health Insurance and Healthcare Services. Its primary akta.pro industry code is HLADAFAD, Private Duty Skilled Nursing (RN/LPN) in the Home, with a secondary code of HLALADAA, Primary Care & General Medicine Virtual Care (Employer-Sponsored). Its NAICS code is 524114 and its SIC code is 8082.