Action Ricochée
Action Ricochée is a French circular economy consultancy that designs and furnishes professional workspaces for businesses and local authorities using reconditioned, upcycled, and eco-designed furniture, primarily in the Ain, Rhône, and Jura regions.
- Company typePrivate
- Founded2020
- HeadquartersBourg-en-bresse, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Action Ricochée does
Action Ricochée is a Bourg-en-Bresse, France-based circular economy workspace design consultancy founded in 2020 by Alexandra Thomas as a SARL (Sociéteé à Responsabilité Limitée) operating in the Social and Solidarity Economy (ESS) sector. The company designs and delivers professional workspaces using three categories of furniture — reconditioned reuse furniture, upcycled furniture manufactured from waste materials, and eco-designed new furniture — sourced through a network of French brokers, craftsmen, and manufacturers. Its three-pillar service combines participatory usage studies (Étude d'usages) with employees, 2D/3D space planning and virtual walkthrough visualization, and end-to-end furniture sourcing, delivery, and installation, closing each project with a quantified economic and environmental assessment.
The underlying methodology is service-led rather than technology-led: no proprietary software platform, AI, or API is documented, and the differentiators are the founder's circular economy expertise, AGEC-law compliance positioning, and a curated supplier ecosystem. Customers are businesses and local authorities primarily in the Ain, Rhône, and Jura departments of France, spanning four verticals — industry and manufacturing, local authorities and public administration, educational institutions, and tertiary/service companies. Documented project budgets range from €400 to €53,000, with the largest disclosed contract being a €29,000 public procurement win with ENTPE.
Revenue is project-based and one-time per engagement, with no recurring SaaS or subscription component. Go-to-market is sales-led and event-driven: direct outreach via discovery calls, LinkedIn, an active blog, and annual attendance at the Workspace trade show. The company has no external institutional funding, operates with 1–10 employees, and is dependent on the founder operationally. Documented revenue growth is +30% in 2023 and +40% in 2024, with 45+ clients and 1,800+ furniture items reused since founding.
Action Ricochée firmographics
Firmographics- Name
- Action Ricochée
- Legal name
- SARL Action ricochée
- Website
- https://action-ricochee.fr
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Action Ricochée is a French circular economy consultancy that designs and furnishes professional workspaces for businesses and local authorities using reconditioned, upcycled, and eco-designed furniture, primarily in the Ain, Rhône, and Jura regions.
- Ownership category
- akta.pro rank
Where Action Ricochée is headquartered
LocationHeadquarters
- HQ city
- Bourg-en-bresse
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Action Ricochée business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Others
Revenue model
- Professional Furniture Sourcing and Installation: Project-based fees for designing and furnishing circular economy workspaces. Services include usage studies, space planning, furniture sourcing (reused, upcycled, eco-designed), delivery, and installation. Revenue varies by project scope, with documented budgets ranging from €400 to €47,000 per project.
- Space Design and Consulting: Consulting services for space redesign including 2D/3D plans, usage studies, and project management. These services are bundled with furniture sourcing projects or delivered as standalone consulting engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Small projects (budgets from €400 to €5,000) |
| One time/ perpetual license | Pay-as-you-go | Medium projects (budgets from €5,000 to €20,000) |
| One time/ perpetual license | Multi-year contract | Large projects (budgets from €20,000 to €53,000) |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Action Ricochée product offering
Product offeringCore offering
Action Ricochée designs and furnishes professional workspaces using circular-economy office furniture and workplace usage studies. The company delivers a full project service: Étude d'usages (employee co-construction workshops), Design d'espaces durables (2D/3D plans and virtual walkthroughs), and Sourcing de mobilier pro durable (procurement of reused, upcycled, or eco-designed furniture from a network of French brokers and craftsmen, including delivery and installation). Clients are primarily businesses and local authorities in the Ain, Rhône, and Jura departments of France.
Product overview
Action Ricochée operates as a circular economy workspace design consultancy offering three integrated service pillars: (1) Étude d'usages — participatory co-construction workshops with employees to understand actual work practices and needs; (2) Design d'espaces durables — sustainable workspace design producing 2D floor plans, 3D renderings, and virtual walkthrough visualizations; and (3) Sourcing de mobilier pro durable — sourcing and procurement of circular economy furniture across three categories: Mobilier de réemploi (reconditioned furniture for identical reuse), Mobilier surcyclé (upcycled furniture from waste materials), and Neuf éco-conçu (eco-designed new furniture). The company also delivers a Bilan économique et environnemental at project close, quantifying cost savings and environmental impact. Clients range from industry, tertiary, education, and public sector organizations in the Ain, Rhône, and Jura regions of France.
Differentiator
Problem solved
Functional benefit
Products and services
- Étude d'usages (Usage Studies) Analysis of client needs and work practices through participatory co-construction workshops with employees, designed to capture real daily work patterns and produce tailored workspace design requirements prior to layout and furniture selection.
- Design d'espaces durables (Sustainable Space Design) Sustainable workspace design service that produces 2D floor plans, 3D renderings, and immersive virtual walkthrough videos so clients can visualize the final layout before execution; bundled with usage studies and furniture sourcing projects or delivered as standalone consulting.
- Sourcing de mobilier pro durable (Sustainable Professional Furniture Sourcing) Sourcing, supplier coordination, delivery, and installation of circular-economy professional furniture across three categories — reuse, upcycling, and eco-designed new — drawing on a network of French brokers, craftsmen, and manufacturers; offered as a standalone procurement service or as part of a full redesign project.
- Mobilier de réemploi (Reuse Furniture) Professional furniture reconditioned for identical reuse to its original purpose with no new manufacturing required, offering up to 40% savings compared to buying new.
- Mobilier surcyclé (Upcycling Furniture) Furniture manufactured from waste materials with a different final purpose than its original status, giving waste a new functional life; supplied through partner craftsmen such as Les Dahuts and Thibaut Defrance.
- Neuf éco-conçu (Eco-designed New Furniture) New furniture designed to minimize environmental impact throughout its entire lifecycle, from raw material extraction through disposal, sourced from French eco-design manufacturers.
- Bilan économique et environnemental (Economic & Environmental Assessment) Post-project assessment quantifying euros saved compared to new furniture, environmental impact metrics including kilograms of furniture diverted from waste, and COV (volatile organic compound) reduction benefits.
Quantifiable outcome
- 40% average savings on furniture costs compared to buying new
- +4 more outcomes
Companies that use Action Ricochée
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Action Ricochée technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Action Ricochée partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered notable, core and minor.
- ADN BATIMENTnotableGroupement d'artisans PME de l'Ain (construction SME group). Collaboration on comprehensive renovation and workspace design projects for local authority clients, such as the CCPA Parc du Cheval project.
- CAE ESS'AINcoreCooperative structure providing business support and development services. Described as providing ongoing accompaniment to Action Ricochée since its founding.
- Les Dahuts (Menuiserie)notableLocal carpentry workshop in the region that creates custom furniture from recovered wood, including the tree-shaped library at the Bellignat health center.
- Véronique MilioninotableGraphic designer and illustrator who co-creates personalized wall decorations with Action Ricochée. Created custom graphics for the Haitian company project reflecting company values.
- Workspace Trade ShowminorAnnual industry trade show where Action Ricochée scouts innovative circular economy furniture solutions and builds relationships with manufacturers and brokers.
- Thibaut Defrance (Menuisier)notableCarpenter who creates upcycled, soundproofed tables from old school furniture (Mullca). Partnership used for the Jasseron commune periscolaire project.
- TextifloorminorSupplier of reused carpet and PVC floor tiles, providing modular and quality flooring solutions for workspace redesign projects.
- DIZYminorFrench company making tables from upcycled parquet and recycled badminton shuttlecocks. For each product purchased, an tree is planted.
- TizuminorLyon-based manufacturer of the 'Cloisonnette' office partition made from repurposed ping-pong table surfaces with laminated fabric. 97% of materials from reuse.
- Mud MobilierminorManufacturer of nomadic partitions on wheels made from cinema ceiling tiles and art transport boxes, with 15 color options.
- LGD01minorLocal manufacturer of custom wallpaper in Martignat (01), with 15+ years of experience. All production on-site with ecological inks.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
Action Ricochée competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Action Ricochée social profiles
Digital presenceAction Ricochée financial estimates
Financial estimateRevenue estimate
Valuation estimate
Action Ricochée leadership team
Management profileNumber of profiles
Profiles1 record
Action Ricochée funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Action Ricochée M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Action Ricochée
What does Action Ricochée do?
Action Ricochée designs and furnishes professional workspaces using circular-economy office furniture and workplace usage studies. The company delivers a full project service: Étude d'usages (employee co-construction workshops), Design d'espaces durables (2D/3D plans and virtual walkthroughs), and Sourcing de mobilier pro durable (procurement of reused, upcycled, or eco-designed furniture from a network of French brokers and craftsmen, including delivery and installation). Clients are primarily businesses and local authorities in the Ain, Rhône, and Jura departments of France.
Is Action Ricochée a public or private company?
Action Ricochée is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Action Ricochée founded?
Action Ricochée was founded in 2020. It employs 1 to 10 people.
Where is Action Ricochée based?
Action Ricochée is headquartered in Bourg-en-bresse, France, in the Europe region.
How does Action Ricochée make money?
Two revenue lines are on record. Professional Furniture Sourcing and Installation is the primary driver. The others are space Design and Consulting.
Does Action Ricochée have an API?
No public API is recorded for Action Ricochée.