Quang Ngai Sugar Joint Stock Company
Vinasoy (Quang Ngai Sugar JSC) is a Vietnam-based private manufacturer of plant-based beverages, producing soy milk under the Fami brand and premium nut and oat milks under Veyo. It serves over 80 million consumers across 9 countries via modern trade, e-commerce, and School Milk Programs, commanding 92% of Vietnam's packaged soy milk market.
- Company typePrivate
- Founded-
- HeadquartersQuang Ngai, Vietnam
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What Quang Ngai Sugar Joint Stock Company does
Quang Ngai Sugar Joint Stock Company, operating commercially as Vinasoy, is a Vietnam-based private manufacturer of plant-based beverages founded in 1997 in Quang Ngai Province. The company produces soy milk under its flagship Fami brand and premium nut and oat milk products under the Veyo brand, alongside nutritional cereals (Vinasoy Ngũ Cốc Dinh Dưỡng) and select sugar and bottled water lines (Đường Quảng Ngãi, Đường An Khê, Thạch Bích) distributed under partnership.
Vinasoy's technology platform centers on UHT sterilization, European-origin Whole Soybean crushing technology, and natural fermentation using imported probiotic strains. The company vertically integrates upstream through its Vinasoy Soybean Applied Research Center (VSAC), which breeds proprietary non-GMO soybean varieties (VINASOY 01-CT, 02-NS, and 05) with plant variety protection, and contracts with Dak Nong farmers for domestic sourcing. Three manufacturing facilities in Quang Ngai, Bac Ninh, and Binh Duong deliver a combined capacity of 390 million liters per year and produce over 1 billion finished units annually.
Vinasoy generates revenue primarily through wholesale and retail sales of branded plant-based beverages across Vietnam and 9 international markets (Japan, South Korea, China, USA, Taiwan). Distribution spans modern trade, traditional trade, e-commerce platforms (Shopee, Lazada, Tiki, TikTok Shop), and a consumer hotline, with international export through local distributors such as Cando, Don Quijote, Top Valu, Gyomu, and Sunbelx in Japan. The company holds 92% share of Vietnam's packaged soy milk segment, has ranked among the Top 5 global soy milk companies for six consecutive years (2018-2023), and carries Vietnam National Brand status for ten consecutive years (2016-2026).
Quang Ngai Sugar Joint Stock Company firmographics
Firmographics- Name
- Quang Ngai Sugar Joint Stock Company
- Legal name
- Công ty Sữa đậu nành Việt Nam Vinasoy
- Website
- https://www.vinasoy.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Vinasoy (Quang Ngai Sugar JSC) is a Vietnam-based private manufacturer of plant-based beverages, producing soy milk under the Fami brand and premium nut and oat milks under Veyo. It serves over 80 million consumers across 9 countries via modern trade, e-commerce, and School Milk Programs, commanding 92% of Vietnam's packaged soy milk market.
- Ownership category
- akta.pro rank
Quang Ngai Sugar Joint Stock Company industry classification
Industry- Product category
- Plant-Based Beverages
- NAICS
- Fluid Milk Manufacturing (311511), Dairy Product Manufacturing (3115)
- SIC
- Dairy Products (2020), Beverages (2080)
- akta.pro primary industry
- Plant-Based Milk Alternatives (Soy, Almond, Oat, Coconut, Rice, Pea) (AFAFAEAF)
- akta.pro secondary industries
- Plant-Based Dairy Alternatives Manufacturing (Milk, Yogurt, Cheese, Ice Cream) (AFAKAGAB), Plant-Based & Dairy Alternative Beverages (Oat, Almond, Soy, etc.) (CRADAHAM), Plant-Based Milk & Creamer Processing (Oat, Soy, Almond, Coconut, Blends) (AFAHAJAA)
Keywords
Where Quang Ngai Sugar Joint Stock Company is headquartered
LocationHeadquarters
- HQ city
- Quang Ngai
- HQ country
- Vietnam
- HQ region
- Asia
Offices3 records
Markets served
Quang Ngai Sugar Joint Stock Company business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Plant-based Beverage Sales: Revenue from manufacturing and selling soy milk, plant-based milk, and nutritional cereal products under Fami, Veyo, and other brands through retail and wholesale channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | — | Various product sizes and variants |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Quang Ngai Sugar Joint Stock Company product offering
Product offeringCore offering
Quang Ngai Sugar Joint Stock Company (Vinasoy) manufactures and markets plant-based beverages including soy milk under the Fami brand, nut-based milk under the Veyo brand, and nutritional cereals under the Vinasoy Ngũ Cốc Dinh Dưỡng label. The company also distributes sugar products (Đường Quảng Ngãi, Đường An Khê) and mineral water (Thạch Bích). Production is vertically integrated from proprietary soybean breeding at the VSAC research center through manufacturing at three plants in Quang Ngai, Bac Ninh, and Binh Duong with combined capacity of 390 million liters per year.
Differentiator
Problem solved
Functional benefit
Brands
- Fami: Nhãn hàng sữa đậu nành chủ lực của Vinasoy với các sản phẩm Fami Nguyên Chất, Fami Canxi, Fami Canxi Plus, Fami Green Soy, Fami Go.
- Veyo
- Vinasoy Ngũ Cốc Dinh Dưỡng
- Thạch Bích
- Đường Quảng Ngãi & Đường An Khê
- VSAC
Products and services
- Fami Soy Milk Line
Quantifiable outcome
- 92% market share in packaged soy milk market in Vietnam (2021)
- +2 more outcomes
Companies that use Quang Ngai Sugar Joint Stock Company
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Quang Ngai Sugar Joint Stock Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Quang Ngai Sugar Joint Stock Company partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Vietnam Red Cross (Hội Chữ thập đỏ Việt Nam)corePartnership with Vietnam Red Cross for School Milk Program (Sữa đậu nành học đường) reaching disadvantaged children in rural areas.
- National Institute of Nutrition (Viện Dinh dưỡng Quốc gia)coreCo-organized international scientific conference on 'Plant-based Nutrition and Health Solutions for the 21st Century' with National Institute of Nutrition in July 2023.
- Japanese Retailers (Cando, Sunbelx, Don Quijote, Top Valu, Gyomu)coreProducts distributed through major Japanese retail chains including supermarkets and discount stores in Japan since 2021.
- Vietnamese Universities and Research InstitutescoreCollaboration with domestic and international universities and research institutes for soybean breeding research and genetic resource development.
- Vietnam Soybean Milk Scholarship Foundation (Quỹ Khuyến học sữa đậu nành Việt Nam)coreJoint initiative supporting education and nutrition for school children through annual scholarship and milk donation programs.
- Cu Jut Soybean Cooperative (Hợp tác xã sản xuất đậu nành Nam Dong)corePartnership with Cu Jut agricultural cooperative in Dak Nong province for sustainable soybean sourcing, providing seeds, technical training, and guaranteed purchase of harvest.
- Dak Nong FarmerscoreContract farming partnerships with farmers in Dak Nong province for domestic soybean supply, with VSAC providing seeds, technical guidance, and guaranteed purchase.
- ProVN (Vietnam Packaging Recycling Alliance)minorMember of Vietnam Packaging Recycling Alliance supporting sustainable packaging and environmental initiatives.
Scale indicators6 records
Recent moves11 records
Expansion highlights6 records
Quang Ngai Sugar Joint Stock Company competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
Quang Ngai Sugar Joint Stock Company social profiles
Digital presenceQuang Ngai Sugar Joint Stock Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Quang Ngai Sugar Joint Stock Company leadership team
Management profileNumber of profiles
Quang Ngai Sugar Joint Stock Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Quang Ngai Sugar Joint Stock Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Quang Ngai Sugar Joint Stock Company
What does Quang Ngai Sugar Joint Stock Company do?
Quang Ngai Sugar Joint Stock Company (Vinasoy) manufactures and markets plant-based beverages including soy milk under the Fami brand, nut-based milk under the Veyo brand, and nutritional cereals under the Vinasoy Ngũ Cốc Dinh Dưỡng label. The company also distributes sugar products (Đường Quảng Ngãi, Đường An Khê) and mineral water (Thạch Bích). Production is vertically integrated from proprietary soybean breeding at the VSAC research center through manufacturing at three plants in Quang Ngai, Bac Ninh, and Binh Duong with combined capacity of 390 million liters per year.
Is Quang Ngai Sugar Joint Stock Company a public or private company?
Quang Ngai Sugar Joint Stock Company is a private company. It is classified as unknown and is currently operating.
When was Quang Ngai Sugar Joint Stock Company founded?
Quang Ngai Sugar Joint Stock Company was founded in -1.
Where is Quang Ngai Sugar Joint Stock Company based?
Quang Ngai Sugar Joint Stock Company is headquartered in Quang Ngai, Vietnam, in the Asia region.
How does Quang Ngai Sugar Joint Stock Company make money?
One revenue line is on record: plant-based Beverage Sales.
Does Quang Ngai Sugar Joint Stock Company have an API?
No public API is recorded for Quang Ngai Sugar Joint Stock Company.
What industry is Quang Ngai Sugar Joint Stock Company in?
Quang Ngai Sugar Joint Stock Company's product category is Plant-Based Beverages. Its primary akta.pro industry code is AFAFAEAF, Plant-Based Milk Alternatives (Soy, Almond, Oat, Coconut, Rice, Pea), with a secondary code of AFAKAGAB, Plant-Based Dairy Alternatives Manufacturing (Milk, Yogurt, Cheese, Ice Cream). Its NAICS code is 311511 and its SIC code is 2020.