Tenu Spirits
- Company typePrivate
- Founded2014
- HeadquartersPorvoo, Finland
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Tenu Spirits firmographics
Firmographics- Name
- Tenu Spirits
- Legal name
- Tenu Spirits Ltd
- Website
- https://tenuspirits.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Tenu Spirits industry classification
Industry- Product category
- Premium Craft Gin
- NAICS
- Distilleries (31214), Beer, Wine, and Liquor Retailers (445320)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Spirits Distilling & Brands (CRADAIAC)
- akta.pro secondary industries
- Fine Wine & Luxury Spirits Retail (CRANABAE), Distilleries (Tasting Rooms) (THAFALAG)
Keywords
Where Tenu Spirits is headquartered
LocationHeadquarters
- HQ city
- Porvoo
- HQ country
- Finland
- HQ region
- Europe
Offices3 records
Markets served
Tenu Spirits business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Premium Gin Sales: Tenu Spirits generates revenue through the sale of premium gin products. Their flagship product is Tënu Gin (47% ABV) available in 20 cl and 50 cl bottles, with gift box options. Le Bon Tikka Barrel Aged Gin (50.5% ABV) is sold in 50 cl bottles. Le Bon Tikka Édition 1 (57% ABV) is a limited edition in small 30-litre casks with only 80 bottles produced. Revenue is generated through one-time transaction sales of physical bottles via e-commerce and potentially through distributor/retail channels.
Go-to-market motion3 records
Distribution channels2 records
Marketing channels1 record
Tenu Spirits product offering
Product offeringCore offering
Tenu Spirits is a Finnish craft spirits brand that develops and sells premium, avant-garde gins featuring wild, handpicked Finnish botanicals such as lingonberries, bilberries, and archipelago rose petals. The product range centers on Tënu Gin™ – Forest Blend (47% ABV) and the barrel-aged Le Bon Tikka line (50.5% and 57% ABV), produced through a partnership with Valamo Monastery Distillery in Eastern Finland. Bottles are sold direct-to-consumer via the company's e-commerce site and through regional distributors in Europe, Japan, and Singapore.
Product overview
Tenu Spirits is an avant-garde Finnish alcoholic beverage company specializing in premium gins. The product portfolio centers on Tënu Gin™ – Forest Blend, the flagship 47% ABV gin made with Finnish wild lingonberries and botanicals, distilled at Valamo Monastery Distillery. Extended offerings include Le Bon Tikka, a 50.5% ABV barrel-aged gin variant made with bilberries and matured in American oak, and Le Bon Tikka Édition 1, a rare 57% ABV small-cask expression limited to 80 bottles. The company operates as a brand house without its own distillery, instead collaborating with world-class producers like Valamo Monastery Distillery to bring its unconventional gin concepts to market. Products are available in Europe, Japan, and Singapore.
Differentiator
Problem solved
Functional benefit
Brands
- Tënu Gin™: Forest Blend gin at 47% ABV, available in 20cl and 50cl glass bottles. Features Finnish wild lingonberries, wild rose petals from Finnish archipelago, juniper berries, orris root, coriander seeds, and grapefruit peel. Distilled in 150-litre Arnold Holstein copper pot still.
- Le Bon Tikka
- Le Bon Tikka Édition 1
Products and services
- Tënu Gin™ – Forest Blend The flagship gin at 47% ABV, made with wild, handpicked Finnish lingonberries, wild rose petals from the Finnish archipelago, juniper berries, orris root, coriander seeds, and grapefruit peel. Distilled in a 150-litre Arnold Holstein copper pot still with citrus peels in a botanical basket and rested about 3 weeks before bottling. Available in 20cl and 50cl glass bottles (50cl also offered as a gift box). Aimed at gin & tonic drinkers, cocktail enthusiasts, and in Finland is served frozen straight up.
- Le Bon Tikka – Barrel Aged Gin A barrel-aged gin at 50.5% ABV made with wild, handpicked Finnish bilberries, wild rose petals, juniper berries, orris root, coriander seeds, and lemon peel. Distilled in the same 150-litre Arnold Holstein copper pot still and aged at 58% in 200-litre medium toasted new American oak barrels for approximately 6 months. Available in a 50cl glass bottle. Designed to be enjoyed neat, with ice, in gin & tonic, or as a substitute for whisky, cognac or other aged spirits in classic cocktails such as Old Fashioned, Sazerac, and Manhattan.
- Le Bon Tikka Édition 1 A limited-edition variant of Le Bon Tikka barrel-aged gin, aged in small 30-litre casks and bottled at 57% ABV. Made with the same Finnish wild bilberries, wild rose petals, juniper berries, orris root, coriander seeds, and lemon peel as Le Bon Tikka. Only 80 bottles exist worldwide, intended for collectors and enthusiasts seeking rare, scarcity-driven bottles.
Companies that use Tenu Spirits
Customer profileSegments3 records
Ideal customer profiles3 records
Tenu Spirits technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Tenu Spirits partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Valamo Monastery DistillerycoreValamo Monastery Distillery is the production partner for Tënu Gin. Located in Eastern Finland near wild lingonberry sources, the distillery produces the commercial version of Tënu Gin using their facilities and professional distillers. The collaboration was chosen after extensive research because the quality of water in Eastern Finland is exceptional and the distinctive lingonberry ingredient is found wild in the vicinity of the distillery.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Tenu Spirits competitors and assessment
Company assessmentEmerging players
- Roku Gin: Suntory-launched premium craft gin built around Japanese botanicals (yuzu, cherry blossom, green tea). Comparable to Tenu Spirits in its terroir-led, origin-storied positioning targeted at the premium cocktail and on-premise channel.
- Four Pillars Gin: Australian craft gin producer known for distinctive native botanicals (finger lime, Tasmanian pepperberry) and barrel-aged experiments. Comparable to Tenu Spirits in leveraging local, unusual botanicals and barrel-aged gin variants to justify premium pricing.
- Silent Pool Distillers: English craft distillery producing premium gin built around a distinctive local natural landmark and artistic branding. Comparable to Tenu Spirits in its bundling of folkloric local storytelling with artisanal gin production at small scale.
Direct peers
- Hendrick's Gin: Premium craft gin with an unconventional botanical profile (cucumber, rose, Bulgarian rose oil) marketed as a curiosity-led alternative to mainstream London dry. Closely comparable to Tenu Spirits' positioning as an artisan, story-driven gin built on distinctive botanicals.
- Sipsmith: London craft ginmaker that helped define the modern craft gin category with a copper-pot, small-batch production model. Comparable to Tenu Spirits' asset-light, artisanal production approach and premium positioning.
- Martin Miller's Gin: Premium gin blended with Icelandic spring water, marketed as a distinctive, terroir-led alternative. Comparable to Tenu Spirits in its use of origin-specific water and an unusual provenance story as the core brand narrative.
- Monkey 47: German Schwarzwald dry gin with 47 botanicals, positioned at the premium craft tier with strong on-premise and collector appeal. Comparable to Tenu Spirits in premium pricing, complex botanical profile, and limited geographic distribution footprint.
- The Botanist: Islay-based craft gin distilled with 22 botanicals, many foraged locally. Comparable to Tenu Spirits in its terroir-driven storytelling and emphasis on wild, locally harvested ingredients as a core brand differentiator.
Regional players
- Kyrö Distillery: Finnish craft distillery producing gin and whisky from local rye, with strong Nordic identity and on-premise presence in Finland. Comparable to Tenu Spirits as a fellow Finnish craft spirits brand pursuing international distribution.
Broad incumbents
- Tanqueray: Diageo-owned global premium gin brand with broad distribution, significant marketing budgets, and established on-premise presence. Comparable to Tenu Spirits as the dominant premium-gin incumbent the brand must differentiate against.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
Tenu Spirits social profiles
Digital presenceTenu Spirits financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tenu Spirits leadership team
Management profileNumber of profiles
Profiles2 records
Tenu Spirits funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tenu Spirits M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tenu Spirits
What does Tenu Spirits do?
Tenu Spirits is a Finnish craft spirits brand that develops and sells premium, avant-garde gins featuring wild, handpicked Finnish botanicals such as lingonberries, bilberries, and archipelago rose petals. The product range centers on Tënu Gin™ – Forest Blend (47% ABV) and the barrel-aged Le Bon Tikka line (50.5% and 57% ABV), produced through a partnership with Valamo Monastery Distillery in Eastern Finland. Bottles are sold direct-to-consumer via the company's e-commerce site and through regional distributors in Europe, Japan, and Singapore.
Is Tenu Spirits a public or private company?
Tenu Spirits is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tenu Spirits founded?
Tenu Spirits was founded in 2014. It employs 1 to 10 people.
Where is Tenu Spirits based?
Tenu Spirits is headquartered in Porvoo, Finland, in the Europe region.
How does Tenu Spirits make money?
One revenue line is on record: premium Gin Sales.
Who are Tenu Spirits's main competitors?
Emerging players on record are Roku Gin, Four Pillars Gin and Silent Pool Distillers. Direct peers are Hendrick's Gin, Sipsmith, Martin Miller's Gin, Monkey 47 and The Botanist. Kyrö Distillery is listed as a regional player. Tanqueray is listed as a broad incumbent.
Does Tenu Spirits have an API?
No public API is recorded for Tenu Spirits.
What industry is Tenu Spirits in?
Tenu Spirits's product category is Premium Craft Gin. Its primary akta.pro industry code is CRADAIAC, Spirits Distilling & Brands, with a secondary code of CRANABAE, Fine Wine & Luxury Spirits Retail. Its NAICS code is 31214 and its SIC code is 2080.