ATD Fort Worth/Mid-Cities

What ATD Fort Worth/Mid-Cities does

ATD Fort Worth/Mid-Cities is a 501(c)(3) non-profit professional association chapter and the Fort Worth/Mid-Cities local chapter of the Association for Talent Development (ATD), founded in 1974 (originally as ASTD) and headquartered in Hurst, Texas, with primary programming held at Diamond Oaks Country Club in Fort Worth. The organization serves talent development and learning professionals in the Dallas-Fort Worth Metroplex through tiered individual, corporate, job-seeker, student, global-access, and board memberships priced between $39 and $99 per year, with corporate bundles at $85 per person. Members receive access to approximately 10 hybrid educational programs annually, 12 virtual Special Interest Groups across topics such as instructional design, learning technologies, leadership, and career development, monthly chapter meetings, 2-3 social/networking events, a free job board, an archive of event recordings, and the ATD Member mobile app (iOS and Android).

The chapter is operated by an all-volunteer Board of Directors (President, President Elect, and VPs for Programs, Finance, Hospitality, Communications, and Technology) and is powered by Wild Apricot membership management software, which handles the website, member database, event registration, and auto-renewal billing. Distribution occurs through direct self-serve website signup, in-person event registration, and Power Membership through the ATD National Store, with reciprocal partnerships with Fort Worth HR, ATD Dallas, Mid-Cities HR Association, Dallas HR, DFW Organization Development, and NTX SHRM. The chapter holds ATD CI Preapproved Education Provider status, enabling it to issue continuing education credits, and participates in the Southwest Learning Summit alongside ATD Dallas.

Name

ATD Fort Worth/Mid-Cities

Legal name

Fort Worth/Mid-Cities ATD

Website

https://atdfortworth.org

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

1–10 employees

Short description

ATD Fort Worth/Mid-Cities is a 501(c)(3) non-profit professional association chapter serving talent development and learning professionals in the Dallas-Fort Worth Metroplex through tiered memberships, hybrid educational programs, virtual SIGs, and networking events.

Ownership category

akta.pro rank

Headquarters

HQ city

Hurst

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership fees from individual, corporate, student, job seeker, and global access members form the primary revenue stream. Chapter membership is $99/year, corporate bundles at $85/person, job seekers/students at $49, and global access at $39.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

ATD Fort Worth/Mid-Cities is a 501(c) non-profit professional association chapter that provides annual membership subscriptions and educational programs to talent development professionals in the Dallas-Fort Worth region. The chapter delivers approximately 10 hybrid educational programs and 12 virtual Special Interest Groups annually, alongside monthly in-person chapter meetings and social/networking events. Membership tiers include standard Chapter, Corporate bundle, Global Access, Job Seeker, Student, and Board options, with the ATD Power Membership program enabling synchronized national and chapter renewals.

Product overview

ATD Fort Worth/Mid-Cities is a 501(c) non-profit professional association chapter offering a portfolio of membership tiers (Chapter, Corporate, Global Access, Job Seeker, Student, and Board memberships) centered around talent development education and networking. The core offerings include approximately 10 hybrid educational programs annually, 12 virtual Special Interest Groups (SIGs) covering Career Development, Leadership Development, Learning Technologies, Instructional Design, Career Transition, and Coaches/Consultants topics, monthly chapter meetings at Diamond Oaks Country Club, and 2-3 social/networking events per year. The chapter provides member resources including a free Job Board, Chapter Event Recordings & Presentations archive, and an ATD Member mobile app (iOS/Android). The organization is powered by Wild Apricot membership software and participates in the ATD National Power Membership program for synchronized renewals. They hold ATD CI Preapproved Education Provider status.

Differentiator

Problem solved

Functional benefit

Products and services

• Chapter Membership Annual individual membership at $99 USD with auto-renewal, providing access to educational programs, networking events, volunteer opportunities, the local Job Board, and discounts to ATD Fort Worth and partner organization conferences. Designed for talent development professionals engaged at exempt or non-exempt level.
• Corporate Membership Corporate bundle membership for organizations with 3 or more team members at $85 per person (15% discount from standard rate). Includes a designated bundle coordinator who manages group membership and renewals.
• Global Access Membership Annual membership at $39 USD for professionals outside of Texas who want to stay connected through virtual programs and networking without geographic constraints.
• Job Seeker Membership Discounted annual membership at $49 USD available to individuals unemployed at time of application and not employed full-time in the talent development field. Valid for one year and includes access to Job Seeker Series programming and the Job Board.
• Student Membership Annual membership at $49 USD for full-time college/university students carrying 12+ undergraduate or 9+ graduate credit hours and not employed full-time in the field. Requires proof of enrollment and supports early-career exploration in talent development.
• Board Membership Discounted annual membership at $59 USD available to active board volunteers, recognizing their service contribution to the chapter.
• Power Membership Program allowing members to purchase chapter memberships through the ATD National Store simultaneously with national membership purchase or renewal. Synchronizes renewals and unlocks a discount versus separate purchases.
• Hybrid Educational Programs Approximately 10 hybrid programs per year combining in-person and virtual attendance options, covering talent development topics such as instructional design, learning technologies, leadership, and career development.
• Virtual Special Interest Groups (SIGs) Approximately 12 virtual SIGs per year covering Career Development, Leadership Development, Learning Technologies, Instructional Design, Career Transition, and Coaches and Consultants topics.
• Chapter Meetings Regular meetings held on the first Thursday of each month (5:30-7:30 PM CT) at Diamond Oaks Country Club in Fort Worth, TX. Hybrid format (in-person and Zoom). Includes networking, chapter announcements, speaker presentations, and Q&A.
• Social/Networking Events Approximately 2-3 informal social/networking events per year for members, supplementing the formal educational program calendar.
• ATD Fort Worth/Mid-Cities Job Board Free community job board for chapter members and the broader community to post and view local talent development job opportunities, with postings active for 30 days.
• Chapter Event Recordings & Presentations Archive of past event recordings and presentation materials accessible to members, covering instructional design, career development, leadership, and learning technologies topics.
• ATD Member App Mobile application (Android and iOS) enabling members to renew membership, view the member directory, email fellow members, view event calendar, register for events, pay registration fees, and view or update member profiles. Members log in with website credentials and select the Fort Worth/Mid-Cities Chapter.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor and core.

• Fort Worth HRminorStrategic or Co-development PartnerListed as a 'Friend' of the ATD Fort Worth Chapter. Fort Worth HR is a local HR professional organization that shares similar goals in supporting talent development professionals.
• ATD DallascoreStrategic or Co-development PartnerListed as a 'Friend' of the chapter and serves as the other DFW area ATD chapter. Joint events are occasionally hosted between the two chapters, such as the Southwest Learning Summit.
• Mid-Cities HR AssociationminorStrategic or Co-development PartnerListed among local business groups and resources. Professional association serving human resources professionals in the Mid-Cities area with overlapping membership interests.
• Dallas HRminorStrategic or Co-development PartnerListed among local business groups and resources. Dallas-based HR professional association with shared interest in talent development.
• DFW Organization Development (OD)minorStrategic or Co-development PartnerListed among local business groups. Organization serving OD professionals in the Dallas-Fort Worth metroplex.
• North Texas Society for Human Resource Management (NTX SHRM)minorStrategic or Co-development PartnerListed among local business groups. Regional chapter of SHRM serving HR professionals in North Texas.
• Southwest Learning SummitcoreStrategic or Co-development PartnerAnnual regional learning and development conference hosted by Dallas ATD with collaboration opportunities for Fort Worth chapter members.
• Wild ApricotcoreTechnology or IntegrationMembership management software platform powering the chapter's website, member database, event registration, and communications. The organization uses Wild Apricot for all membership operations.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Association for Talent Development (ATD National): The national parent association with 70,000+ members globally; provides the chapter's brand, Power Membership integration, ATD Store ChIP economics, and CI Preapproved Education Provider credentialing — the broader incumbent that defines the category in which the chapter operates.
• SHRM (Society for Human Resource Management): The largest U.S. HR professional association with 300,000+ members; competes for the same L&D-adjacent audience nationally and through local chapters such as NTX SHRM, offering overlapping talent development content and certification pathways.

Direct peers

• Dallas HR: Dallas-based HR professional association with shared interest in talent development in the DFW market; competes for the same pool of HR and L&D practitioners through events, networking, and professional development programming.
• Mid-Cities HR Association: HR professional association serving the Mid-Cities area between Dallas and Fort Worth; explicitly listed as a Friend of the chapter with overlapping membership interests and comparable community-led event programming.
• ATD Dallas Chapter: The other Dallas-Fort Worth area ATD chapter, serving the Dallas side of the same metroplex with the same national brand, similar SIGs and meeting formats, and joint events such as the Southwest Learning Summit — a direct substitute for members evaluating which chapter to join.
• Fort Worth HR: Local Fort Worth-area HR professional association listed as a "Friend" of the ATD Fort Worth chapter; targets overlapping DFW HR and talent development professionals with comparable membership and event programming.

Regional players

• ATD Houston Chapter: Another Texas ATD chapter operating in the Houston market with the same national brand, similar hybrid/virtual program format, and Power Membership integration; a comparable chapter operating in a different geography rather than direct competition in DFW.
• North Texas SHRM (NTX SHRM): Regional SHRM affiliate serving HR professionals across North Texas; competes with the chapter for the same DFW talent development audience but under the broader SHRM national brand rather than the ATD brand.
• DFW Organization Development Network: DFW-area professional network for organization development practitioners; listed as a Friend of the chapter and serves an overlapping talent development audience with adjacent community-led programming.

Others

• Training Magazine / Lakewood Media Group: Long-running industry publication and conference operator serving the training and talent development community; an adjacent ecosystem participant whose events, awards, and content reach many of the same L&D professionals the chapter serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fort-worth-mid-cities-chapter-of-the-association-for-talent-development-atd-
• Instagraminstagram.com/atd_fortworthmidcities

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ATD Fort Worth/Mid-Cities