APOLLO RADIATORS LIMITED
- Company typePrivate
- Founded-
- HeadquartersGloucester, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
APOLLO RADIATORS LIMITED firmographics
Firmographics- Name
- APOLLO RADIATORS LIMITED
- Legal name
- Apollo Radiators Ltd
- Website
- https://apolloradiators.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where APOLLO RADIATORS LIMITED is headquartered
LocationHeadquarters
- HQ city
- Gloucester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
APOLLO RADIATORS LIMITED business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Radiator and Towel Warmer Sales: Primary revenue from manufacturing and distributing designer radiators and towel warmers. Products are sold as one-time purchases with prices ranging from approximately £140 to over £2,000 depending on product type, size, and finish. No subscription or recurring revenue model indicated.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Roma Horizontal Steel Column Radiators - 2, 3, and 4 column options |
| Unit Pricing | Pay-as-you-go | Magenta Shark Vertical Aluminium Radiators |
| Unit Pricing | Pay-as-you-go | Ravenna Traditional Brass Bathroom Radiators |
| Unit Pricing | Pay-as-you-go | Standard Finishes vs Bespoke Colours |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
APOLLO RADIATORS LIMITED product offering
Product offeringCore offering
APOLLO RADIATORS LIMITED manufactures and distributes designer radiators, towel warmers, and heating accessories under its own Apollo Radiators brand from its Gloucester, UK headquarters. The product portfolio spans contemporary aluminium radiators, classic and traditional steel column radiators, decorative stainless steel rails, and UK-manufactured traditional brass towel warmers, available in vertical, horizontal, and low-level configurations with wet, dual fuel, and sealed electric heating options across 46 powder-coated colour finishes.
Product overview
Apollo Radiators is a UK-based manufacturer and distributor of designer radiators and towel warmers offering a diverse portfolio of products across multiple categories. The product line includes lightweight designer aluminium radiators (Magenta, Malpensa, Modena, Monza), classic steel column radiators (Roma, Apollo Column), contemporary steel designers (Bassano, Capri, Milano, Rimini, Ferrara), and bathroom solutions including steel towel warmers (Napoli, Palermo, Pavia, Venezia), decorative stainless steel rails (Garda, Genova), and traditional UK-manufactured brass radiators (Ravenna, Ravenna Plus). Products are available in vertical, horizontal, and low-level configurations with 46 powder-coated colour options. The company also offers comprehensive accessories including radiator valves, floor/wall supports, and towel hanging accessories. Manufacturing spans UK, Europe (Italy), Turkey, and China with a 5-year warranty on most products.
Differentiator
Problem solved
Functional benefit
Products and services
- Magenta Designer Aluminium Radiators Lightweight designer aluminium radiators available in flat, curve, round, and shark styles with multiple colour options including white, anthracite, black, and aluminium gloss. Offered in vertical, horizontal, and low-level configurations for residential and light commercial interiors.
- Roma Steel Column Radiators
Quantifiable outcome
- 5-year warranty on most products demonstrates confidence in product quality and durability
- +2 more outcomes
Companies that use APOLLO RADIATORS LIMITED
Customer profileSegments3 records
Ideal customer profiles3 records
APOLLO RADIATORS LIMITED technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
APOLLO RADIATORS LIMITED partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
APOLLO RADIATORS LIMITED competitors and assessment
Company assessmentDirect peers
- Bisque Radiators: UK specialist in designer and architectural radiators and towel warmers, serving merchants, designers and consumers with a wide range of colours, materials and configurations — directly comparable to Apollo's core offering and trade-channel GTM.
- Hudson Reed: UK-based designer radiator, heated towel rail and bathroom products supplier sold through merchants and online channels — overlapping SKUs (towel warmers, aluminium and steel column radiators) and B2B/B2C distribution model.
- Radox Radiators: UK-based designer radiator and towel warmer specialist offering stainless steel and decorative ranges — directly comparable in product category and UK merchant channel.
- The Radiator Company: UK designer radiator brand offering aluminium, steel and stainless steel radiators in multiple finishes and configurations, with strong presence in the trade and specification market — overlapping product mix and customer base with Apollo.
- Reina Design: Designer radiator and towel warmer supplier serving UK and international merchants, with a comparable product breadth across aluminium, steel column and stainless steel and similar colour/finish customisation options.
- Kartell UK: Italian-designed designer radiators and towel warmers distributed in the UK through plumbing and heating merchants — comparable designer positioning, materials range and trade-channel focus.
Broad incumbents
- Jaga: Belgian designer and low-temperature radiator specialist with a strong UK distributor footprint — overlaps with Apollo on designer radiators and is a credible competitor in the heat-pump-compatible low-temperature segment.
- Myson: Established UK heating products brand (now part of a larger group) offering designer and traditional radiators plus heating controls — broader portfolio than Apollo but overlapping on designer/heating equipment.
- Vasco: European designer radiator and towel warmer brand distributed in the UK, with comparable aluminium and steel designer ranges and a focus on low-temperature/heat-pump-compatible designs.
- Stelrad: One of the largest UK and European radiator manufacturers with a broad portfolio spanning standard panel radiators and designer ranges — competes with Apollo on the designer side but operates at significantly greater scale and breadth.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
APOLLO RADIATORS LIMITED social profiles
Digital presenceAPOLLO RADIATORS LIMITED financial estimates
Financial estimateRevenue estimate
Valuation estimate
APOLLO RADIATORS LIMITED leadership team
Management profileNumber of profiles
APOLLO RADIATORS LIMITED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
APOLLO RADIATORS LIMITED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about APOLLO RADIATORS LIMITED
What does APOLLO RADIATORS LIMITED do?
APOLLO RADIATORS LIMITED manufactures and distributes designer radiators, towel warmers, and heating accessories under its own Apollo Radiators brand from its Gloucester, UK headquarters. The product portfolio spans contemporary aluminium radiators, classic and traditional steel column radiators, decorative stainless steel rails, and UK-manufactured traditional brass towel warmers, available in vertical, horizontal, and low-level configurations with wet, dual fuel, and sealed electric heating options across 46 powder-coated colour finishes.
Is APOLLO RADIATORS LIMITED a public or private company?
APOLLO RADIATORS LIMITED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was APOLLO RADIATORS LIMITED founded?
APOLLO RADIATORS LIMITED was founded in -1. It employs 1 to 10 people.
Where is APOLLO RADIATORS LIMITED based?
APOLLO RADIATORS LIMITED is headquartered in Gloucester, United Kingdom, in the Europe region.
How does APOLLO RADIATORS LIMITED make money?
One revenue line is on record: radiator and Towel Warmer Sales.
Who are APOLLO RADIATORS LIMITED's main competitors?
Direct peers on record are Bisque Radiators, Hudson Reed, Radox Radiators, The Radiator Company, Reina Design and Kartell UK. Broad incumbents are Jaga, Myson, Vasco and Stelrad.
Does APOLLO RADIATORS LIMITED have an API?
No public API is recorded for APOLLO RADIATORS LIMITED.