Advanced Vetcare

What Advanced Vetcare does

Advanced Vetcare is a privately owned, vet-operated specialist veterinary and 24-hour emergency hospital group headquartered in Kensington, Victoria, with additional sites in Kew and Geelong. It delivers four anchor clinical services — specialist surgery (orthopaedic, soft tissue, neurosurgery, cancer), specialist internal medicine, specialist oncology led by Laura Brockley, and 24/7 emergency and critical care — supported by on-site advanced imaging (64-slice CT at Kew, 16-slice CT at Kensington, MRI access) and a full interventional platform that includes the V-Clamp transcatheter mitral valve repair, of which it is the sole Victorian provider. The group employs a deep bench of ANZCVS Registered Specialists in surgery, medicine and oncology, a Diplomate of ACVAA in anaesthesia, plus registrars, residents and rotating interns, with practising specialists Sam Snelling and Kirsten Deruddere serving as Directors.

The business operates on a professional-services revenue model with quote-based, pay-on-completion billing, pre-treatment deposits for emergencies, and client-side financing integrated through VetPay (third-party credit with 20% deposit), Afterpay (pay-in-4) and GapOnly (insurance gap-claim processing). Customer acquisition runs through two complementary funnels: direct owner walk-ins for emergencies and a structured B2B2C referring-vets programme with a dedicated intake email, 24-hour clinical-advice response commitment, and phone support at both Melbourne sites. Distribution is supplemented by a visiting ophthalmology partnership with All Animal Eye Services and cross-state radiation coordination with One Cancer Care for Pets in Sydney.

The group's go-to-market is heavily organic: an SEO-optimised service website, an active Instagram presence (@advancedvetcareaus), Facebook, Google reviews and specialist-authored blog content reinforce the brand. No public revenue, funding history or cap-table is disclosed, and ownership remains in the hands of working clinician-directors with no referenced institutional investors.

Name

Advanced Vetcare

Legal name

Advanced Vetcare

Website

https://advancedvetcare.com.au

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Specialty Veterinary Healthcare Services

NAICS

Veterinary Services (54194)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Veterinary Specialty Referral Hospitals (Multi-specialty) (HLAMACAB)

akta.pro secondary industries

Veterinary Emergency & Critical Care Hospitals (HLAMACAA), Veterinary Surgery Centers (Soft Tissue/Orthopedic/Neuro) (HLAMACAC)

Keywords

• Veterinary specialist surgery
• Emergency veterinary care
• Veterinary oncology services
• Specialist veterinary medicine
• Veterinary diagnostic imaging

Headquarters

HQ city

Kensington

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Veterinary service fees (consultations, surgery, hospitalisation, imaging, oncology): Per-visit professional services revenue from emergency consultations, specialist surgery (orthopaedic, soft tissue, neurosurgery, cancer surgery), specialist medicine, and oncology (chemotherapy, radiation coordination). Full payment is due at time of discharge; emergency patients must pay a deposit before treatment can commence. Accepted payment methods: cash, EFTPOS, credit cards (Visa/MasterCard, not Diners or American Express), direct deposit.
2. Financed treatment revenue via VetPay payment plans: Third-party credit supplied via VetPay (external finance company). Owner pays 20% deposit to Advanced Vetcare at the start of treatment; the balance is repaid by fortnightly direct-debit instalments to VetPay. Application/approval must be completed before treatment begins.
3. Afterpay 'Pay in 4' instalment revenue: Interest-free pay-in-4 instalment option via Afterpay for client-paid portions of veterinary invoices.
4. Insurance gap-claim processing fees (GapOnly): Reception team submits pet-insurance claims online via direct portal and arranges GapOnly payments, where the client only pays the gap between invoice and insurance benefit at point of sale.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Advanced Vetcare operates a multi-site specialist veterinary hospital group in Victoria, Australia, delivering 24/7 emergency and critical care alongside specialist surgery (orthopaedic, soft tissue, neurosurgery, cancer surgery), specialist internal medicine, and specialist oncology services for companion animals. The group runs three clinics (Kensington, Kew, Geelong Animal Emergency) equipped with multi-slice CT scanners, MRI access, endoscopy, interventional cardiology, and chemotherapy capability. Services are accessed directly by pet owners for emergencies and via referral from primary-care veterinarians for specialist consultations.

Product overview

Advanced Vetcare is a multi-site specialist veterinary and emergency hospital group, not a single SaaS product; its offering is a portfolio of clinical specialties operated from purpose-built clinics in Kensington, Kew and Geelong. The core offering comprises four anchor services — Specialist Veterinary Surgery (orthopaedic, soft tissue, neurosurgery and cancer surgery), Specialist Veterinary Medicine (cardiology, endocrinology, gastroenterology, respiratory, kidney and neurology), Specialist Veterinary Oncology (led by Laura Brockley) and 24 Hour Emergency & Critical Care — all supported by shared Advanced Veterinary Imaging & Diagnostics infrastructure (16-slice CT, 64-slice CT, MRI access, endoscopy, ultrasound). Layered on top are the V-Clamp Mitral Valve Repair specialty procedure, partner-delivered Veterinary Ophthalmology via All Animal Eye Services, the Referring Vets clinical advice service, and YouTube-hosted Post-Operative Discharge Video Resources for clients. The two Melbourne sites (Kensington and Kew) operate as a coordinated 24-hour emergency network, with Geelong Animal Emergency extending specialist surgery coverage into regional Victoria.

Differentiator

Problem solved

Functional benefit

Brands

• Geelong Animal Emergency: Animal emergency hospital serving the Geelong region; has its own website (geelonganimalemergency.com.au) and is listed alongside Advanced Vetcare on the company's About page.

Products and services

• Specialist Veterinary Surgery Specialist surgical service for dogs and cats covering orthopaedic, soft tissue, neurosurgery, and cancer surgery, delivered by Registered Specialists in Small Animal Surgery at Kensington and Kew.
• Specialist Veterinary Medicine (Internal Medicine) Specialist internal medicine service for complex medical conditions including cardiology (ECG, echocardiography, Holter monitoring, pacemaker implantation), endocrinology (diabetes, Cushing's, Addison's, thyroid disease), gastroenterology, respiratory disease, kidney health, and neurology, supported by cardiac ultrasound, endoscopy, CT, and MRI access.
• Specialist Veterinary Oncology (Cancer Care) Specialist veterinary oncology service led by Registered Specialist Laura Brockley, providing diagnosis, staging, chemotherapy (CHOP, metronomic), multimodal cancer therapy, and Faecal Microbial Transplant for selected cases, with coordination of half-body irradiation through partner radiation centres.
• 24 Hour Emergency & Critical Care 24/7, 365-days-a-year emergency and critical care service at the Kensington hospital and out-of-hours coverage at Kew, equipped with ventilator, oxygen supplementation, on-site and cage-side blood testing, digital radiography, ultrasound, CT, blood transfusion, endoscopy, and foreign-body retrieval tools. No appointment required for emergencies.
• Veterinary Ophthalmology & Eye Care Specialist ophthalmology consultations delivered at Advanced Vetcare Kensington by two specialist veterinary ophthalmologists from partner All Animal Eye Services every Monday afternoon, with thorough ophthalmic examination and a detailed report sent to the referring veterinarian.
• Advanced Veterinary Imaging & Diagnostics In-house diagnostic imaging and laboratory capability supporting all specialties, including on-site 16-slice CT at Kensington, 64-slice CT at Kew, access to one of the most advanced MRI scanners available, flexible and rigid endoscopy, cardiac ultrasound, and on-site/cage-side blood testing.
• V-Clamp Mitral Valve Repair Minimally invasive transcatheter edge-to-edge mitral valve repair procedure for congestive heart failure in dogs, offered at one of only three Australian clinics and the only one in Victoria, applying a small clip across the damaged mitral valve to improve cardiac function without the need for complete heart bypass.
• Referring Vets Service & Clinical Advice Line Referral intake and clinical advice service for primary-care veterinarians, including patient-history intake via [email protected], email-based case discussion, and phone-based clinical advice from AVC clinicians at Kensington (03 9092 0400) and Kew (03 9020 3555).

Quantifiable outcome

• Two canine B-cell lymphoma patients (Bernese Mountain Dogs Charlie and Hugo) reported in complete remission more than 2 years and at the 12-month milestone respectively after CHOP chemotherapy plus half-body irradiation coordinated through Advanced Vetcare.
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability1 record

Feature10 records

Partnerships

Five partnerships are on record, tiered core and minor.

• All Animal Eye ServicescoreChannel Partner/ Reseller/ DistributorAll Animal Eye Services provides two specialist veterinary ophthalmologists who consult at Advanced Vetcare every Monday afternoon. They deliver a thorough ophthalmic examination to referred patients and send a detailed report to the referring veterinarian. Appointments are booked directly through All Animal Eye Services on (03) 9808 2822.
• One Cancer Care for Pets (Sydney)coreImplementation/ SI/ Consulting PartnerOne Cancer Care for Pets in Sydney provides radiation therapy (including half-body irradiation and curative-intent radiotherapy) for Advanced Vetcare oncology patients. Dogs typically undergo radiation in Sydney and then return to Advanced Vetcare for follow-up chemotherapy, with examples including Bernese Mountain Dogs Charlie and Hugo (B-cell lymphoma) and intranasal tumour patient Duke.
• GapOnlycoreTechnology or IntegrationGapOnly enables Advanced Vetcare clients to claim on the spot and only pay the gap between their invoice and pet-insurance policy benefit. Reception submits claims online via GapOnly's direct portal, and Gap payments are arranged for policies that qualify.
• Geelong Animal EmergencycoreStrategic or Co-development PartnerGeelong Animal Emergency operates as a sister/affiliated emergency site within the Advanced Vetcare group, offering emergency consults and specialist surgery. The About page lists Geelong Animal Emergency alongside Kensington and Kew as part of the Advanced Vetcare group, sharing the same veterinary practice identity across Melbourne and Geelong.
• AussiecomminorOthersAussiecom is credited as the website design and hosting provider for advancedvetcare.com.au. Commercial website-vendor relationship rather than a clinical or strategic partnership.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Pet Emergency & Specialist Centre (PESC): After-hours emergency and specialist veterinary centre in Melbourne covering emergency, surgery, internal medicine and oncology. Directly competes with Advanced Vetcare's 24-hour emergency and specialist referral caseload.
• Melbourne Veterinary Specialist Centre (MVSC): Melbourne-based specialist veterinary referral centre offering surgery, internal medicine, oncology and emergency services. Directly competes with Advanced Vetcare for specialist referrals and emergency caseload from Melbourne's primary-care vets.
• Southpaws Specialty Surgery: Melbourne specialist veterinary hospital focused on surgery (orthopaedic, soft tissue, neurosurgery) and internal medicine with advanced imaging. Closely overlaps Advanced Vetcare's surgical and imaging service lines and the same metropolitan referral catchment.
• U-Vet Animal Hospital (University of Melbourne): University-of-Melbourne-affiliated veterinary hospital in Werribee offering specialist surgery, medicine, oncology, emergency and teaching programs. Comparable specialist/emergency service mix and referral catchment, with the added scale of an academic institution.
• Animal Referral Hospital (ARH): Multi-site specialist and 24-hour emergency veterinary hospital network across Australia (including Melbourne), owned by Greencross. Directly comparable to Advanced Vetcare across specialist surgery, medicine, oncology, emergency and critical care, but operates at national scale under corporate ownership.

Broad incumbents

• Greencross Vets: Australia's largest general-practice and specialty veterinary network (parent of ARH). Indirectly comparable through ownership of major specialty referral competitors and significant GP-to-referral pipeline that funnels cases to corporate specialty centres rather than independents like AVC.
• Small Animal Specialist Hospital (SASH): Australia's largest specialist and emergency veterinary hospital group with multiple sites. Comparable in service mix (surgery, medicine, oncology, 24-hour emergency) but materially larger and multi-state, setting the upper bound on scale AVC could pursue.
• VetPartners Australia: PE-backed consolidator operating a large network of GP and specialist vet clinics across Australia. Sets the competitive benchmark on capital availability, recruitment scale and digital infrastructure that an independent specialist like Advanced Vetcare must match.

Regional players

• Brisbane Veterinary Specialist Centre (BVSC): Large multi-specialty veterinary referral hospital in Queensland offering surgery, medicine, oncology, emergency and advanced imaging. Comparable in specialty breadth and infrastructure, but operates in a different Australian geography and is not a direct Melbourne competitor.
• Veterinary Specialist Services (VSS): Specialist veterinary referral group based in Queensland (with additional sites). Comparable specialist service mix but operates primarily outside Victoria, illustrating AVC's potential interstate expansion path and competitive set in adjacent Australian states.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/advancedvetcare1
• Instagraminstagram.com/advancedvetcareaus
• LinkedInlinkedin.com/company/advanced-vetcare

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanced Vetcare