Bergen American Furs & Fashion

What Bergen American Furs & Fashion does

Bergen American Furs & Fashion is a privately held, single-showroom luxury furrier and fashion retailer based at 42 Church Street in Montclair, New Jersey, serving affluent clients across the New Jersey and New York metro. The company sells luxury fur apparel (women's and men's coats, jackets, vests, and capes in chinchilla, lynx, sable, fox, mink, and rex rabbit), shearling coats, fur accessories, and a general apparel line including the Montgomery Frazier collection, gowns, and dresses. It also distributes an exclusive sub-brand, Keis to Joi — heritage-inspired French luxury handbags and Cavallino leather accessories (Freedom Saddle bags, Muse Tote, Legacy Clutches, Apple Watch bands, iPhone cases) made-to-order in a French atelier with up to 90-day lead times.

Revenue is generated across four streams: (1) one-time fur apparel sales ranging from under-$200 accessories to over-$26,000 premium jackets, (2) Keis to Joi leather goods priced $175-$2,530, (3) professional fur care services including climate-controlled cold storage at $75 per coat and cleaning/glazing at $149, and (4) remodeling, repair, and bespoke design services priced on consultation. Distribution is anchored by the physical Montclair showroom (open seven days with extended Friday/Saturday hours) supplemented by an e-commerce storefront and phone-based private consultation at (973) 744-6364.

The business was founded by Tanya Ntuka and Emmanuel Tzouganos, who acquired the legacy Bergen Furs store in 2006 and rebranded to Bergen American Furs & Fashion (DBA "BAFF") in 2026 to reflect expansion into custom apparel. Roy Mathew, formerly of UBS Investment Bank, is the current Owner and President. The company has no institutional funding, no parent company, no patents or formal awards, and positions itself through editorial placements in Vogue and the New York Post rather than paid advertising, targeting multi-generational luxury clients seeking craftsmanship, vintage fur remodeling, and seasonal care services.

Name

Bergen American Furs & Fashion

Legal name

Bergen American Furs and Fashion

Website

https://www.bergenamericanfursandfashion.com

Company type

Private

Operating status

Operating

Short description

Bergen American Furs & Fashion is a privately held, single-showroom luxury furrier and fashion retailer in Montclair, NJ, selling fur apparel, French-made Keis to Joi handbags, and offering fur care, cold storage, and remodeling services to affluent multi-generational clients across the NJ/NY market.

Ownership category

akta.pro rank

Product category

Luxury Fur Apparel and Fur Care Services

NAICS

Apparel Manufacturing (315), Footwear and Leather Goods Repair (811430), Apparel Accessories and Other Apparel Manufacturing (3159), Other Leather and Allied Product Manufacturing (3169)

SIC

Leather & Leather Products (3100), Retail-Apparel & Accessory Stores (5600), Women's, Misses', And Juniors Outerwear (2330)

akta.pro industry

PRIMARYCRAAAAAI

Outerwear & Cold-Weather Apparel Manufacturers

Consumer Products & Retail/Apparel, Footwear & Accessories/Apparel Brands & Manufacturing

SECONDARYHSAJADAG

Leather, Suede & Fur Dry Cleaning / Restoration

Home & Personal Services/Laundry, Dry Cleaning & Garment Care/Dry Cleaning Services

SECONDARYHSAJAFAL

Outerwear & Leather Alterations (Coats, Jackets, Leather)

Home & Personal Services/Laundry, Dry Cleaning & Garment Care/Garment Alterations, Tailoring & Repairs

SECONDARYIMAOAHAG

Luxury & Designer Leather Goods Manufacturing

Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Leather Goods Manufacturing (Bags/Wallets/Luggage)

Keywords

• Luxury fur retail
• Fur apparel
• Fur care services
• Custom fur tailoring
• Luxury fashion accessories

Headquarters

HQ city

Montclair

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Luxury Fur Apparel Sales: Sale of fur coats, jackets, vests, and accessories for men and women. Includes various fur types such as chinchilla, lynx, sable, fox, mink, and shearling. Price points range from entry-level accessories under $1,000 to luxury coats exceeding $10,000.
2. Luxury Leather Goods (Keis to Joi): Sale of heritage-inspired French luxury handbags, totes, clutches, Apple Watch bands, and iPhone cases. Premium Cavallino leather goods priced $175-$2,530, made-to-order in France.
3. Fur Care Services: Professional fur cleaning, glazing, and conditioning services that preserve and restore fur garments. Climate-controlled cold storage vaults for seasonal protection. Fur repair and maintenance services.
4. Fur Remodeling & Custom Design: Expert fur remodeling, repairs, alterations, and restoration services. Custom-designed fur garments tailored to individual preferences through personalized consultations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Bergen American Furs & Fashion is a luxury furrier and fashion retailer operating a flagship showroom in Montclair, NJ, selling women's and men's fur coats, jackets, vests, capes, shearlings, fur accessories, and an exclusive Keis to Joi line of French-made leather handbags and small leather goods. The business is anchored by professional fur care services including climate-controlled cold storage vaults, expert cleaning and glazing, and master furrier remodeling and restyling. Personalized private consultations and made-to-order bespoke production support custom design and luxury retail experiences for affluent and multi-generational clients.

Product overview

Bergen American Furs & Fashion operates as a luxury retail business offering a comprehensive portfolio of fur and fashion products. The core offerings include Women's Furs and Men's Furs (luxury fur coats, jackets, vests, and capes in chinchilla, lynx, sable, fox, and rex rabbit), Shearling Coats for both genders, Fur Accessories (ear muffs, headbands), and a general Apparel Shop featuring the Montgomery Frazier collection, gowns, and dresses. The company also features an exclusive sub-brand, Keis to Joi, offering heritage-inspired French luxury handbags including Freedom Saddle bags, Muse Tote, and Legacy Clutches, along with Apple Watch bands and iPhone cases. Services include Fur Cold Storage (climate-controlled vaults), Fur Repair and Maintenance (cleaning, glazing), and Fur Remodeling & Restyling. The business model combines physical showroom consultations with e-commerce sales.

Differentiator

Problem solved

Functional benefit

Brands

• Keis to Joi: Heritage-inspired French luxury handbags and premium Cavallino accessories. Products include Freedom Saddle bags, Muse Tote, Legacy Clutches, Apple Watch bands, and iPhone cases made from Italian calf hair and boxed calf leather, handmade in France.

Products and services

• Women's Furs Luxury fur garments for women including coats, jackets, vests, and capes in fur types such as chinchilla, lynx, sable, fox, and rex rabbit. Targeted at affluent female consumers in the New Jersey and New York luxury market.
• Men's Furs Luxury fur coats and jackets for men, crafted with the same quality and craftsmanship as the women's collection. Targeted at affluent male consumers seeking premium fur outerwear.
• Shearling Coats Premium shearling coats for women and men, combining luxury with everyday wearability. Priced between $500 and $750.
• Fur Accessories Fur accessories including fox fur ear muffs, headbands, and other fashion accessories, including entry-level pieces such as Rex rabbit knitted headbands at $99 and fox earmuffs at $175.
• Keis to Joi French Luxury Handbags and Leather Goods Exclusive collection of heritage-inspired French luxury handbags and premium accessories, including Freedom Saddle bags ($1,770-$2,530), Muse Tote ($2,280-$2,480), Legacy Clutches ($1,880-$2,290), Apple Watch bands and iPhone cases ($175 each). Made-to-order in a French atelier with up to 90-day production timeline using Italian calf hair and boxed calf leather.
• Apparel Shop General apparel including the Montgomery Frazier collection, gowns, dresses, jackets, pants, and combination pieces, extending the brand beyond fur into custom apparel.
• Fur Cold Storage Service Secure, climate-controlled cold storage vaults priced at $75 per coat, designed to preserve fur garments from heat, humidity, and pests, protecting natural oils and extending the life of luxury furs.
• Fur Repair and Maintenance Service Professional fur cleaning, glazing, and conditioning service at $149, which removes pollutants and restores essential oils to prevent drying and cracking of fur garments.
• Fur Remodeling and Restyling Service Expert master furrier remodeling and restyling services that transform vintage or existing fur garments into modern, elegant silhouettes, with pricing upon consultation.
• Private Consultations Exclusive personalized fitting sessions and custom design consultations with expert furriers for tailored luxury retail experiences, available by appointment at the Montclair, NJ showroom.

Quantifiable outcome

• 4.2-star Google rating from 20+ verified reviews
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Keis to JoicoreOEM/ Whitelabel/ Licensing PartnerExclusive collection of heritage-inspired French luxury handbags and premium Cavallino accessories sold at Bergen American Furs & Fashion. Products are made-to-order in French atelier with 90-day production timeline. Includes Freedom Saddle bags, Muse Tote, Legacy Clutches, Apple Watch bands, and iPhone cases.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Maximilian: Maximilian is a family-owned luxury fur retailer with showrooms in major US markets, offering designer fur coats, jackets, and accessories at comparable price points to Bergen. Both companies combine retail fur sales with cleaning, storage, and remodeling services for high-net-worth clientele.
• Dennis Basso: Dennis Basso is a NYC-based fur designer and retailer specializing in luxury fur coats, outerwear, and bespoke fur fashion with celebrity clientele. The two are directly comparable as fur designer-retailers serving affluent customers in the Northeast luxury market.
• Birger Christensen: Birger Christensen is a heritage Copenhagen fur house offering luxury fur coats, outerwear, and designer furs to an international clientele. Comparable as a multi-generational fur specialist retailer combining couture fur design with personalized service.
• Schwartz Fur Company: Schwartz Fur Company is a Chicago-based furrier offering fur sales, cleaning, glazing, cold storage, and remodeling services — closely mirroring Bergen's integrated retail-and-care service model. Comparable as a regional luxury fur specialist with both product and service revenue streams.

Broad incumbents

• Neiman Marcus: Neiman Marcus operates a dedicated fur salon within its luxury department stores offering designer fur coats, storage, and care services. Comparable as a broader luxury incumbent that sells and services fur alongside a much wider apparel portfolio.
• Saks Fifth Avenue: Saks Fifth Avenue operates fur salons and sells luxury fur outerwear and accessories within its department store format. Comparable as a broader luxury incumbent serving affluent Northeast customers with overlapping fur and accessories offerings.
• Bergdorf Goodman: Bergdorf Goodman carries designer fur collections and fur accessories within its luxury department store, with deep Northeast customer overlap with Bergen. Comparable as a luxury incumbent offering fur alongside broader high-end apparel and accessories.
• Fendi: Fendi is a global luxury house with a heritage fur division (now repositioned toward sustainable and high-end fur accessories) alongside luxury leather goods and handbags. Comparable as a luxury brand combining fur craftsmanship with leather goods, similar to Bergen's combined fur and Keis to Joi offerings.

Emerging players

• Moncler: Moncler is a luxury outerwear brand competing in the premium cold-weather apparel space where fur trim and luxury positioning overlap with Bergen's core market. Comparable as an emerging/scaling player in luxury winter outerwear addressing similar affluent consumer occasions.
• Coach: Coach is a US heritage luxury leather goods brand offering premium handbags and accessories at accessible luxury price points. Comparable as a domestic leather goods maker whose premium handbag positioning overlaps with Bergen's Keis to Joi sub-brand serving similar Northeast luxury consumers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bergen American Furs & Fashion