We Evolution

What We Evolution does

We Evolution is a 501(c)(3) non-profit organization headquartered in Miami, Florida, founded by María Gabriela Hoch around 2014 and operating as the South Florida chapter of Vital Voices Global Partnership. The organization designs and delivers coaching, mentoring, and conscious leadership programs targeted at women leaders, women entrepreneurs, and conscious leaders (including men), with an explicit geographic emphasis on Latin America and the Caribbean. Its core offering is built around a proprietary 4-D Holistic Methodology integrating body, mind, emotion, and spirit, grounded in founder María Gabriela Hoch's published book 'Líderes de Hoy' and her 7-year Brennan Energy Healing Science training.

The product surface spans three revenue layers: (1) a membership subscription program with Belong ($25/month), Elevate ($50/month), and Evolve ($100/month) tiers; (2) the WE Evolution School online course catalog with three tiers — Líderes de Hoy self-paced ($250), MasterHeart with live sessions ($499), and the Signature Program with individual coaching ($1,399); and (3) customized Corporate Social Responsibility Programs licensed to enterprises. Additional revenue comes from donations under the non-profit's 501(c)(3) status. The flagship annual Vital Voices Miami Global Mentoring Walk has run for 8 consecutive years, drawing 100+ participants from 20+ countries and securing FedEx as primary sponsor for four consecutive years, with corporate mentors from Google, Microsoft, Mastercard, and other major firms.

Go-to-market is community-led and event-driven, combining content marketing (monthly newsletters, blog), organic social (Instagram), the annual Mentoring Walk, Power Lunch networking events, and strategic partnerships — notably with Mastercard for the IMPULSANDO TU PROYECTO mentoring program in Latin America. The organization operates with 1-10 employees and relies heavily on volunteers and pro bono professionals, with María Gabriela Hoch serving as Founder & Executive Director and a small team handling design, communications, coaching, and orientation.

Name

We Evolution

Legal name

WE Evolution Corp

Website

https://we-evolution.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

We Evolution is a Miami-based 501(c)(3) non-profit that delivers coaching, mentoring, and conscious leadership programs for women leaders, women entrepreneurs, and conscious leaders, primarily across Latin America and the Caribbean, via a proprietary 4-D holistic methodology and the annual Vital Voices Miami Global Mentoring Walk.

Ownership category

akta.pro rank

Product category

Women's Leadership Development & Coaching

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114)

akta.pro primary industry

Organizational Culture & Values-Based Leadership (EDABAAAE)

akta.pro secondary industries

Corporate & Leadership Development (BPACANAA), Inclusive Leadership & Leading Diverse Teams (EDABAAAM), Change Management & Transformation Leadership (EDABAAAD), Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH)

Keywords

• Women leadership development
• Conscious leadership coaching
• Professional mentoring programs
• Corporate CSR licensing
• Membership community programs

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Subscriptions: Three-tier membership program offering progressive benefits: Belong (new participants, 6 coaching sessions), Elevate (Conscious Leaders Mastermind, 6 group sessions), and Evolve (Sacred Leadership Master-Heart with extended program). Monthly and annual billing options available.
2. Online Course Sales: WE Evolution School offers three course tiers: Líderes de Hoy self-paced course ($250), MasterHeart with live sessions ($499), and Signature Program with individual coaching ($1,399). Lifetime access to course materials included.
3. Corporate Training Programs: Customized Corporate Social Responsibility Programs and corporate licensing for organizations committed to conscious leadership development of their workforce. Includes consultation calls and personalized team coaching by María Gabriela Hoch.
4. Donations and Contributions: WE Evolution is a 501(c)(3) non-profit organization accepting donations. The organization emphasizes that every contribution counts, with messaging stating 'There is no such thing as a small contribution. EVERYTHING COUNTS.'

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

We Evolution delivers women-focused conscious leadership development through a tiered WE Inner Circle membership program (Belong, Elevate, Evolve), individual online and live leadership courses such as Líderes de Hoy, MasterHeart, and the Signature Program, plus customized corporate licensing and CSR-aligned leadership programs for organizations. The offerings are anchored in the proprietary 4-D holistic methodology covering coaching, mentoring, and conscious leadership curriculum.

Differentiator

Problem solved

Functional benefit

Products and services

• WE Inner Circle — Belong Tier Entry-level women-focused membership tier offering community belonging, foundational resources, and group engagement for individual women entering the WE Evolution ecosystem.
• WE Inner Circle — Elevate Tier Mid-tier membership for individual women featuring enhanced coaching, mentoring, and structured leadership development resources beyond the Belong tier.
• WE Inner Circle — Evolve Tier Premium membership tier providing high-touch executive-level conscious leadership development, personalized coaching, and advanced transformation experiences for individual women.
• Líderes de Hoy Online self-paced leadership course for individual women focused on contemporary leadership skills and conscious leadership principles.
• MasterHeart Hybrid online and live leadership program for women combining self-paced modules with live coaching to develop heart-centered leadership and mentoring capability.
• Signature Program Comprehensive flagship women's leadership development program integrating the full 4-D holistic methodology across coaching, mentoring, and conscious leadership domains.
• Corporate Licensing & CSR Programs Customized corporate offering that licenses We Evolution's women-focused leadership curriculum to organizations for CSR, DEI, and employee L&D initiatives, delivered via tailored cohorts and CSR-aligned impact reporting.

Quantifiable outcome

• Dozens of women leaders guided toward more human, conscious, and powerful leadership through structured coaching, mentoring, and empowerment methodology
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core, flagship and minor.

• MastercardcoreStrategic or Co-development Partner · 2 November 2021Strategic partnership for the IMPULSANDO TU PROYECTO virtual mentoring program supporting women entrepreneurs and students in Latin America and Caribbean. Over 40 Mastercard executives serve as mentors providing up to 10 one-hour virtual mentoring sessions over six months. The program helps women advance their entrepreneurial projects and professional development.
• Vital Voices Global PartnershipcoreStrategic or Co-development PartnerWE Evolution serves as the South Florida chapter (Vital Voices Miami) of Vital Voices Global Partnership, the leading NGO identifying, training, and empowering emerging women leaders worldwide. Maria Gabriela Hoch has been an active member since 2007, founded Vital Voices Argentina in 2009, and started Vital Voices Miami Community in 2015. The partnership enables access to global network, resources, and the Global Mentoring Walk initiative.
• FedExflagshipGTM or Marketing PartnerFedEx has been the primary sponsor of the Vital Voices Miami Global Mentoring Walk for four consecutive years. FedEx executives serve as mentors in the program. Claudia Rostagno, Director of Marketing and Communications at FedEx Latin America and Caribbean Division, serves on the WE Evolution Advisory Board. Partnership includes event sponsorship, mentoring participation, and strategic advisory contributions.
• International Coaching Federation South FloridacoreStrategic or Co-development PartnerWE Evolution partners with ICF South Florida professionals to deliver the Belong Program, providing 6 individual coaching sessions to new membership participants. Sessions are held April to June and designed to kickstart participants' journeys with conscious and empowered leadership.
• Faena ForumminorOthersFaena Forum in Miami Beach serves as the venue for the 8th Vital Voices Miami Global Mentoring Walk. The partnership provides premium event space for the annual mentoring walk and International Women's Day celebration.
• Tierra Santa SpaminorOthersTierra Santa Spa at Faena Hotel hosts yoga and meditation sessions at the start of the Global Mentoring Walk events, providing wellness activities for participants.
• Vital Voices Miami Mentoring Walk Corporate ParticipantscoreGTM or Marketing PartnerCorporate partners participating in the annual Mentoring Walk as mentors include Google, Microsoft, Oracle, Mastercard, Visa, Meta, TikTok, Endeavor, The Women's Fund, NBC Telemundo, and other organizations. Executives from these companies mentor emerging women leaders during the event.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Conscious Leadership Group: Leadership development firm founded on conscious leadership principles. Closely comparable in naming and methodology focus (conscious leadership), targeting both individual leaders and enterprise teams with coaching and training programs.
• Lean In Foundation: Founded by Sheryl Sandberg to empower women through circles, education, and community-based leadership development. Highly comparable target audience (women leaders), community-led GTM, and educational content model.
• Ellevate Network: Professional women's network offering community, mentorship, and leadership resources for women across career stages. Overlaps directly in audience (professional women leaders), community/membership model, and corporate partnership offerings.
• Vital Voices Global Partnership: Global NGO that identifies, trains, and empowers emerging women leaders — the parent organization WE Evolution operates as the Miami chapter for. Directly comparable mission, methodology focus on mentoring and leadership development for women.

Broad incumbents

• Catalyst: Established global nonprofit focused on advancing women in the workplace through research, consulting, and corporate inclusion services. Overlaps in women's leadership development but operates at a much larger scale with broader research and advisory offerings.

Emerging players

• MindValley: Online personal development platform offering courses on transformation, consciousness, and leadership. Comparable self-paced and cohort-based course model, similar audience of transformation-seeking professionals, and global D2C reach.
• Marie Forleo International: Coaching and training programs for women entrepreneurs and leaders, delivered online via courses and live cohorts. Similar positioning around empowering women to lead with purpose, comparable pricing tier and D2C course model.
• ATHENA International: Nonprofit dedicated to developing and honoring women leaders through leadership programs and recognition. Overlaps in women's leadership development mission, programmatic offering, and nonprofit structure with chapters and affiliates.
• The Female Quotient: Organization focused on equality in the workplace through events, summits, and corporate programming around women's leadership. Comparable audience (women leaders and corporate partners), event-driven GTM, and partnership-based model.

Regional players

• WomenLift Health: Global nonprofit focused on advancing women in health leadership through mentorship and leadership programs. Comparable nonprofit structure, mentoring-driven model, and women-leadership focus, though specialized in the health sector.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/we-evolution
• Instagraminstagram.com/weevolution

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about We Evolution