Punchev Eood
PUNCHev Group is a Bulgaria-based outsourcing studio providing UX-UI design, 2D art, and animation services for game studios and app developers across AAA, mobile, indie, Web3, and adjacent verticals such as banking, automotive, aviation, and education.
- Company typePrivate
- Founded2017
- HeadquartersSofia, Bulgaria
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Punchev Eood does
PUNCHev Group (legal entity: Studio Punchev LTD / Punchev Eood) is a Bulgaria-based outsourcing studio founded 5+ years ago and headquartered in Sofia. The firm specializes in UX-UI design and 2D art production for games and applications, operating across six core service pillars: UX Design, UI Design, Game Art, Design Services, Game Animation, and Outstaffing. Sub-services span UX audits, information architecture, wireframing and prototyping, user research, accessibility design, art direction, game UI production, UI animations, style guides, gamification, icon and logo design, 2D art, and 2D animation (including Spine and VFX). The studio has delivered 150+ projects and supports multi-platform deployment across mobile, console, PC, VR, browser, and tablet via Unity and Unreal Engine compatibility, using industry-standard tools such as Figma, Adobe XD, Photoshop, Illustrator, Axure RP, Sketch, InVision, Spine, and After Effects.
The company serves three primary customer segments: AAA game studios, mobile game studios, and indie game studios, with secondary segments in app developers and Web3/blockchain companies. Named clients include Epic Games, Activision Blizzard, 2K Games, Sony, Netflix, Sega, Hasbro, Scopely, Funcom, Gameloft, Crytek, IO Interactive, and Daedalic Entertainment, among others. Distribution is global, with active client relationships in the USA, UK, UAE, and China.
PUNCHev generates revenue through professional services billed under three collaboration models: Fixed Price (milestone-based for defined scope), Time & Material (monthly labor rates for dynamic projects), and Dedicated Team / Outstaffing (monthly subscription covering salaries plus contractor fees for teams embedded with clients). The company also sells a 2-week trial period to convert prospects into monthly contracts. Project budgets range from under €10,000 to €2,000,000 per engagement, with billing every 20 business days. The firm is privately held, founder-operated, and has not raised external funding, growing organically via direct enterprise sales, portfolio-driven referrals, and industry recognition (Clutch Fastest 100 in 2023; Top UI/UX Designing Companies 2023).
Punchev Eood firmographics
Firmographics- Name
- Punchev Eood
- Legal name
- Studio Punchev LTD
- Website
- https://punchev.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PUNCHev Group is a Bulgaria-based outsourcing studio providing UX-UI design, 2D art, and animation services for game studios and app developers across AAA, mobile, indie, Web3, and adjacent verticals such as banking, automotive, aviation, and education.
- Ownership category
- akta.pro rank
Punchev Eood industry classification
Industry- Product category
- Game UX-UI Design Services
- NAICS
- Motion Picture and Sound Recording Industries (512), Software Publishers (513210)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Game UI/UX, Scripting & Visual Authoring Tools (MPAFAFAK)
- akta.pro secondary industries
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD)
Keywords
Where Punchev Eood is headquartered
LocationHeadquarters
- HQ city
- Sofia
- HQ country
- Bulgaria
- HQ region
- Europe
Offices1 record
Markets served
Punchev Eood business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Game UX-UI Design Services: Project-based professional services for game and app UX-UI design including UX audits, information architecture, wireframing, prototyping, user research, accessibility design, UI design, art direction, game UI design, UI animations, style guides, and gamification. Billed through Fixed Price, Time & Material, or Dedicated Team models.
- Game Art Services: 2D art production services including icon design, logo design, 2D characters, 2D props, 2D buildings, and key art for games, apps, and digital products.
- Design Services: Marketing art, social media content, and presentation design services for games and applications.
- Game Animation Services: 2D animation including frame-by-frame animation, Spine animation, props animation, and VFX animation for games and apps.
- Outstaffing Services: Dedicated team staffing model providing UI/UX designers, illustrators, 2D artists, 2D animators, Unity developers, Unreal developers, and UX researchers for client projects. Expenses cover salaries plus contractor fees with teams reporting directly to clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Fixed Price Model - Ideal for limited or fixed budgets with precise requirements and set deadlines. |
| Usage-based | Monthly | Time & Material Model - Ideal for dynamic, long-term projects with flexible scope. |
| Subscription | Monthly | Dedicated Team Model - Ideal for large, evolving, long-term projects needing in-house expertise. |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels10 records
Punchev Eood product offering
Product offeringCore offering
PUNCHev Group is a game design outsourcing studio delivering UX-UI design, 2D art, and animation services for video games and applications. The studio produces user interfaces, art direction, prototypes, and illustrations for clients ranging from AAA publishers to indie studios, supporting platforms including mobile, console, PC, VR, browser, and tablet, and working within Unity and Unreal Engine environments.
Product overview
PUNCHev Group is a game design studio offering a comprehensive suite of outsourcing services for game and app UX-UI design and 2D art production. The portfolio consists of six core service pillars: UX Design Services, UI Design Services, Game Art Services, Design Services, Game Animation Services, and Outstaffing Services. Each core service contains specialized sub-services and modules—UX Design encompasses UX audits, information architecture, wireframing/prototyping, user research, and accessibility design; UI Design includes art direction, game UI production, animations, style guides, and gamification; Game Art covers icon/logo design, 2D art, and genre-specific art (AAA, hyper-casual, AR/VR, etc.); Animation covers 2D frame-by-frame, Spine animation, and VFX; and Outstaffing provides dedicated teams of designers and developers. The company operates primarily on a monthly engagement model, working with clients in the USA, UK, UAE, China, and beyond, and has delivered work for major studios including 2K Games, Sony, Netflix, Sega, Funcom, and Hasbro.
Differentiator
Problem solved
Functional benefit
Products and services
- UX Design Services Comprehensive user experience design services for games and apps, covering UX audit, information architecture, wireframing, prototyping, user research, and accessibility design, aimed at optimizing user satisfaction and retention for game studios and app developers.
- UI Design Services User interface design services encompassing art direction, game UI design, UI animations, style guides, and gamification, creating visually polished and intuitive interfaces for games and applications.
- Game Art Services 2D art and illustration services including icon design, logo design, key art, and genre-specific art for AAA games, hidden object games, hyper-casual games, slot games, Web3, AR/VR, and kids games.
- Design Services Marketing and promotional design services including marketing art, social media content, and presentation design to support brand presence for games and applications.
- Game Animation Services 2D animation services including frame-by-frame animation, Spine animation, props animation, and VFX animation to bring game interfaces to life.
- Outstaffing Services Dedicated team staffing providing UI/UX designers, illustrators, 2D artists, 2D animators, Unity developers, Unreal developers, and UX researchers on a monthly engagement basis, with teams reporting directly to clients.
Quantifiable outcome
- 90% Client Retention Rate
- +2 more outcomes
Companies that use Punchev Eood
Customer profileNamed customers22 records
Segments5 records
Ideal customer profiles5 records
Punchev Eood technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Punchev Eood partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- UnitycoreTechnology partnership for game development. PUNCHev creates UI/UX designs compatible with Unity engine for games and apps deployed across platforms including mobile, console, and PC.
- Unreal EnginecoreTechnology partnership for AAA game development. PUNCHev provides UI/UX and art services for projects built on Unreal Engine, supporting high-end console and PC game development.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Punchev Eood competitors and assessment
Company assessmentDirect peers
- iLogos Game Studios: iLogos is an Eastern European game art and development outsourcing studio offering UI/UX, 2D/3D art, and full-cycle development. It targets the same AAA-to-indie publisher segment as PUNCHev with comparable engagement models.
- Room 8 Group: Room 8 Group is a global game art, design, and co-development outsourcing studio with offices across Eastern Europe. It competes head-to-head with PUNCHev for AAA and mid-tier game publisher UX/UI, 2D/3D art, and full-cycle co-dev engagements.
- Kevuru Games: Kevuru Games is a game development and art outsourcing studio providing UI/UX design, 2D/3D art, and Unity/Unreal development services. It serves publishers and indie developers with similar outstaffing and project-based offerings.
- Abstraction Games: Abstraction is a Netherlands-based game co-development studio offering art, engineering, and production support. It competes with PUNCHev for AAA publisher co-dev and outstaffing engagements in the Western European market.
- Game-Ace: Game-Ace is a game art and development outsourcing studio offering UI/UX, 2D/3D art, and full-cycle development across mobile, PC, and console. It competes with PUNCHev for indie and mid-tier publisher design engagements.
- Amber Studio: Amber Studio is a game co-development and art services firm with Eastern European roots serving AAA publishers. It overlaps directly with PUNCHev in providing art production, UI/UX, and dedicated team services to game publishers.
- Concept Art House: Concept Art House is a US-based game art and design outsourcing studio producing concept art, marketing art, and in-game UI/UX assets. It serves a similar publisher client base and competes for AAA and mobile game art projects.
Broad incumbents
- Keywords Studios: Keywords Studios is the largest publicly listed game services company, offering art, QA, localization, player support, and game development. It dwarfs PUNCHev in scale but competes for the same enterprise publisher outsourcing budgets.
- PTW International: PTW is a global game services conglomerate providing art production, engineering, QA, and audio. It competes with PUNCHev for game art and design outsourcing at the AAA publisher tier but at meaningfully larger scale.
Others
- Perforce Software: Perforce owns game development tooling (including version control, asset management, and engine-ecosystem products) and serves many of the same AAA publishers as PUNCHev. It is adjacent rather than directly competing, but represents the broader tooling ecosystem shaping demand for outsourced UI/UX design.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Punchev Eood social profiles
Digital presencePunchev Eood financial estimates
Financial estimateRevenue estimate
Valuation estimate
Punchev Eood leadership team
Management profileNumber of profiles
Punchev Eood funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Punchev Eood M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Punchev Eood
What does Punchev Eood do?
PUNCHev Group is a game design outsourcing studio delivering UX-UI design, 2D art, and animation services for video games and applications. The studio produces user interfaces, art direction, prototypes, and illustrations for clients ranging from AAA publishers to indie studios, supporting platforms including mobile, console, PC, VR, browser, and tablet, and working within Unity and Unreal Engine environments.
Is Punchev Eood a public or private company?
Punchev Eood is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Punchev Eood founded?
Punchev Eood was founded in 2017. It employs 11 to 50 people.
Where is Punchev Eood based?
Punchev Eood is headquartered in Sofia, Bulgaria, in the Europe region.
How does Punchev Eood make money?
Five revenue lines are on record. Game UX-UI Design Services are the primary driver. The others are game Art Services, design Services, game Animation Services and outstaffing Services.
Who are Punchev Eood's main competitors?
Direct peers on record are iLogos Game Studios, Room 8 Group, Kevuru Games, Abstraction Games, Game-Ace, Amber Studio and Concept Art House. Broad incumbents are Keywords Studios and PTW International. Perforce Software is listed as an others.
Does Punchev Eood have an API?
No public API is recorded for Punchev Eood.
What industry is Punchev Eood in?
Punchev Eood's product category is Game UX-UI Design Services. Its primary akta.pro industry code is MPAFAFAK, Game UI/UX, Scripting & Visual Authoring Tools, with a secondary code of MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 512 and its SIC code is 7812.