Bella Festa LLC

What Bella Festa LLC does

Bella Festa LLC is a Dallas, Texas-based, founder-owned full-service event planning and design company founded by Sami Jordan in 2019. The company primarily serves couples and families planning weddings and rehearsal dinners in the Dallas-Fort Worth metropolitan area, with virtual meeting availability for out-of-area clients. Its core product is a Full-Service Planning and Design offering that functions as a personal concierge across the entire engagement — covering logistics, design, vendor coordination, contract review, timeline and budget management, unlimited consultations, rehearsal leadership, and event-day setup and strike, staffed by one lead planner plus multiple associate coordinators. A secondary À La Carte Services tier provides modular support for clients who do not require a full-service contract.

The underlying technology stack is conventional for a boutique services firm: industry-standard project management, vendor coordination, and event execution methodologies delivered through a Squarespace-hosted website (bellafestaeventplanning.com), with no proprietary software, API, app, or AI capabilities disclosed. Customer acquisition runs through the company website, an active Instagram presence showcasing recent weddings, and word-of-mouth referrals, with inquiries handled via a contact form and direct email.

Bella Festa generates revenue on a professional-services, quote-based model. Pricing is custom per engagement and not publicly disclosed, with the website directing prospects to contact the firm for quotes. The company is privately held with no external funding, no parent company, no subsidiaries, and no disclosed revenue figure, operating as an independent LLC from a single Dallas headquarters.

Name

Bella Festa LLC

Legal name

Bella Festa LLC

Website

https://bellafestaeventplanning.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Bella Festa LLC is a Dallas, Texas-based, founder-owned full-service event planning company that designs and coordinates weddings and rehearsal dinners for couples and families in the Dallas-Fort Worth metropolitan area, delivered via custom quote-based concierge engagements.

Ownership category

akta.pro rank

Product category

Wedding and Event Planning Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

SIC

Services-Amusement & Recreation Services (7900), Services-Management Services (8741)

akta.pro primary industry

Event Decor Design & Styling (HSACAOAB)

Keywords

• Wedding planning services
• Event design coordination
• Rehearsal dinner planning
• Vendor coordination services
• Day-of coordination

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Full-Service Planning and Design: Comprehensive concierge-style event planning service covering the entire planning process from initial consultation through event execution. Includes lead planner, associate coordinators, design plans, vendor referrals, contract review, consultations, timeline management, rehearsal leadership, and event day coordination.
2. À La Carte Services: Customized event planning services tailored to specific client needs for events that do not require full-service contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Bella Festa LLC is a full-service event planning and design company based in Dallas, Texas, specializing in weddings and rehearsal dinners. The company offers Full-Service Planning and Design (a comprehensive concierge-style service covering logistics, design, vendor coordination, and event day management) and À La Carte Services (customized planning options for clients who do not need a full-service contract). Services are delivered in-person in the Dallas-Fort Worth area with virtual meetings available for out-of-area clients.

Product overview

Bella Festa LLC offers two distinct service tiers: Full-Service Planning and Design (their primary comprehensive offering) and À La Carte Services (customizable add-on services). Full-Service Planning provides end-to-end event coordination including a dedicated lead planner, multiple associate coordinators on event day, comprehensive design plans, unlimited vendor referrals, contract review, ongoing consultation, customized schedules and budgets, unlimited in-person or virtual meetings, rehearsal leadership, event day setup and strike, and an emergency kit. À La Carte Services allow clients to select specific services based on unique needs rather than committing to a full-service contract. Both services center on weddings and rehearsal dinners as primary offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Full-Service Planning and Design A comprehensive event planning service providing a dedicated personal concierge throughout the entire planning process, covering logistics, design details, vendor coordination, contract review, and event day management. Includes a lead planner, multiple associate coordinators on event day, unlimited vendor referrals, customized planning schedules and budgets, unlimited in-person or virtual meetings, rehearsal leadership, event day setup and strike, and an emergency kit. Designed for couples and families in the Dallas-Fort Worth area planning weddings and rehearsal dinners.
• À La Carte Services Customized planning services tailored to specific client needs for events that do not require a comprehensive full-service contract. Allows clients to select individual planning services based on unique needs rather than committing to full-service engagement. Targeted at clients in the Dallas-Fort Worth area seeking flexible, modular event planning support.

Quantifiable outcome

• Clients consistently report stress-free planning experiences with flawless event execution

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Marcy Blum Associates: Long-standing NYC-based full-service wedding and event planning firm offering concierge-style planning with a lead planner and dedicated coordinators. Most directly comparable to Bella Festa in service model and premium positioning, though operating at a larger scale and in a different metro.
• Mindy Weiss Party Consultants: High-end LA-based wedding and event planning firm with a founder-led brand and personalized full-service offerings. Comparable to Bella Festa in service category, founder-driven brand identity, and premium price positioning, though serving a larger and celebrity-oriented clientele.

Broad incumbents

• Zola: Wedding planning platform offering registry, websites, checklists, and vendor search. Comparable as a digital incumbent shaping how couples plan weddings and a potential consolidator of local planner brands like Bella Festa.
• Here Comes the Guide: Long-running wedding venue and vendor directory focused on helping couples find local wedding professionals. Comparable as a directory-driven incumbent that channels demand toward local planners like Bella Festa.
• WeddingWire: Wedding vendor directory and planning platform connecting couples with local vendors including planners, venues, and photographers. Serves as both a top-of-funnel demand source for boutique planners like Bella Festa and a competitive aggregator in the wedding services category.
• Joy: Wedding website, planning, and registry platform used by couples and often promoted by planners. Comparable as a digital incumbent shaping the planning workflow that boutique planners like Bella Festa operate within.
• The Knot Worldwide: Largest wedding planning platform in the U.S., combining vendor directories, planning tools, websites, and registry. Relevant as a broad incumbent that aggregates demand that boutique planners like Bella Festa ultimately serve, and as a potential strategic acquirer of local service brands.

Others

• Brides: Condé Nast's wedding editorial brand covering planning inspiration, vendor recommendations, and trend reporting. Comparable as an adjacent media ecosystem player that influences the discovery and consideration journey for boutique planners like Bella Festa.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/bellafestaeventplanning
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/bella-festa-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bella Festa LLC