5 Elements Yoga School

What 5 Elements Yoga School does

5 Elements Yoga School, legally 5 Elements Yoga & Pilates Inc., is a privately-held boutique yoga and Pilates studio and Yoga Alliance-registered teacher training institution founded in 2003 by Michelle Cormack and headquartered at a rural countryside location in Glen Williams (Georgetown), Ontario, Canada. The company delivers in-person and hybrid (in-person plus online/livestream via Zoom) yoga, Pilates, and ELDOA classes; Yoga Alliance-certified RYT 200 and RYT 300/500 teacher training programs; specialty elective modules (SUP, Yin, Postnatal, Yoga Nidra, and forthcoming Ayurveda); private one-on-one sessions; sound healing/sound journeys; and half-day or day wellness retreats incorporating meditation, breathwork, and nature immersion. Its curriculum is differentiated by lineage-based methodology drawing from Shiva Rea and Rod Stryker, integration of an Ayurvedic 5 Elements philosophical framework, and founder-led delivery of advanced modules such as Tantra, Pranayama, NLP, Voice Training, and Nada Yoga within the RYT 300/500 Core Curriculum.

Revenue is generated primarily through one-time tuition fees for teacher training certifications ($2,960 for RYT 200; minimum $4,800 for RYT 300/500), unit-priced specialty workshops ($319–$795), recurring group class packages and subscriptions managed through the WellnessLiving booking platform, higher-priced private sessions, retreat participation fees, and gift cards. Government of Canada Certified Private Educational Institute status allows students to claim tuition via T2202 tax forms, adding a functional pricing advantage. The go-to-market motion is community-led and event-driven, relying on word-of-mouth referrals, testimonials, workshops, and retreats to drive teacher training enrollment, with no formal sales team or institutional buyer channel.

The business is founder-owned and operated with a small team (1–10 employees), no external institutional investment, and a tightly defined operating footprint. Technology infrastructure is limited to off-the-shelf SaaS (Squarespace website, WellnessLiving scheduling, Zoom livestream); there is no proprietary software, mobile app, API, or AI/ML capability. Growth has been organic and product-led, with planned extensions into RYT 500 certification and an Ayurveda for Yoga Teachers module, while geographic footprint has remained anchored to the single Glen Williams location since the 2016 consolidation away from the original Brampton studio.

Name

5 Elements Yoga School

Legal name

5 Elements Yoga & Pilates Inc.

Website

https://5elementsyoga.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

5 Elements Yoga School is a privately-held, Yoga Alliance-registered boutique yoga and Pilates studio in Glen Williams, Ontario that delivers RYT 200/300/500 teacher training, specialty workshops, group classes, and wellness retreats to aspiring and working yoga teachers.

Ownership category

akta.pro rank

Product category

Yoga Instruction and Teacher Training Services

NAICS

Sports and Recreation Instruction (611620), Professional and Management Development Training (611430), Educational Services (61)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYHSADACAL

Yoga Teacher Training (YTT) & Pilates Instructor Training

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADACAA

General Yoga Instruction (Hatha/Vinyasa/Flow)

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADACAB

Pilates Instruction (Mat & Reformer)

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADAJAA

Guided Meditation Instruction (1:1 & Group)

Home & Personal Services/Fitness, Wellness & Personal Training/Meditation, Mindfulness & Breathwork

SECONDARYHSADACAI

Private 1:1 Yoga/Pilates & Small-Group Sessions

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYTHAJAHAA

Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness)

Travel & Hospitality/Tours, Attractions & Experiences/Wellness & Spa Experiences (Retreats, Thermal Baths, Yoga)

Keywords

• Yoga teacher training
• Yoga instruction
• Pilates instruction
• Sound healing services
• Wellness retreats

Headquarters

HQ city

Georgetown

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Yoga Teacher Training Programs: One-time fees for comprehensive yoga teacher training certifications (RYT 200, RYT 300/500); tuition paid in installments with deposit required to secure spot; core revenue driver for the school.
2. Group Yoga Classes: Ongoing group class sessions offered on weekly schedule; customers purchase class credits or packages through wellnessliving platform.
3. Private Sessions: One-on-one Yoga, Pilates, and ELDOA sessions with Michelle Cormack; higher price point individual instruction.
4. Workshops and Specialty Trainings: Shorter-format teacher trainings and workshops including SUP yoga, Yin yoga, Yoga nidra, Prenatal, Postnatal, Ayurveda, Sound healing, Breathwork; one-time fees per program.
5. Wellness Services and Retreats: Half-day and day retreats combining meditation, yoga, breathwork, sound healing, and nature experiences; one-time participation fees.
6. Gift Cards: Gift card sales for studio services and classes.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels4 records

Core offering

5 Elements Yoga School delivers Yoga Alliance-certified yoga teacher training programs (RYT 200 and RYT 300/500) along with group yoga and Pilates classes, private Yoga/Pilates/ELDOA sessions, sound healing, nature retreats, and specialty workshops. Training draws from the Shiva Rea and Rod Stryker lineages and incorporates the 5 Elements philosophy throughout the curriculum. Delivery is hybrid (in-person at the Glen Williams countryside studio plus online/livestream), and the school is a Certified Private Educational Institute with the Government of Canada.

Product overview

5 Elements Yoga School is a yoga and Pilates studio plus teacher training institution offering a comprehensive suite of wellness programs. The core offerings center on Yoga Alliance-certified RYT 200 and RYT 300/500 yoga teacher training programs, supplemented by specialized add-on training modules including SUP Yoga, Yin Yoga, Prenatal/Postnatal Yoga, Yoga Nidra, and Ayurveda courses. Beyond teacher training, the studio provides group yoga and Pilates classes, private sessions, sound healing experiences, and nature retreats. The product portfolio forms an integrated wellness education ecosystem—from foundational 200-hour teacher certification through advanced 300/500-hour training, augmented by specialized workshops and wellness services—catering to both aspiring yoga teachers and wellness-seeking individuals.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• RYT 200 graduates prepared to teach Vinyasa Flow and Hatha yoga with Yoga Alliance certification
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

One partnership is on record.

• WellnessLivingsupporting infrastructureTechnology or IntegrationWellnessLiving platform used for class scheduling, booking, and online registration. Students use wellnessliving.com for class schedule management and account access. The platform handles automated zoom link distribution for livestream classes.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• YogaFit: Large global teacher training provider offering RYT 200/300/500 and specialty certifications. Comparable product (YTT ladder) but operates through a much broader, multi-instructor delivery model rather than a single-founder studio.
• YogaWorks: Established multi-location yoga studio brand with strong teacher training programs. Comparable in offering YTT and group classes but at significantly larger scale and broader geographic reach.
• Kripalu Center for Yoga & Health: Large US-based nonprofit yoga retreat and teacher training center. Comparable as a destination for RYT 200/300 training, retreats, and sound healing — operates at significantly larger scale and brand recognition in the same category.

Direct peers

• Trimurti Yoga: Toronto-area boutique yoga studio offering Yoga Alliance–registered teacher trainings (RYT 200/300) and ongoing classes. Highly comparable to 5 Elements as a small, lineage-rooted Ontario YTT school competing for the same aspiring-teacher segment.
• Moksha Yoga: Canadian eco-conscious yoga studio chain with multiple Ontario locations offering classes, workshops, and teacher training. Comparable as a Canadian yoga brand operating at slightly larger scale with similar class-plus-YTT product mix.
• Prana Yoga Centre: Toronto yoga studio offering drop-in classes, workshops, and Yoga Alliance–registered teacher training. Comparable as a GTA boutique studio competing for the same aspirational-teacher customer base.
• YYoga: Western Canadian yoga studio chain offering group classes, retreats, and teacher training. Comparable as a multi-location Canadian yoga brand with overlapping group class and YTT product offerings.
• Downward Dog Yoga: Toronto-based yoga studio network offering group classes, workshops, and teacher training. Comparable as a GTA-located boutique studio serving overlapping urban/suburban wellness students and aspiring teachers.

Others

• WellnessLiving: SaaS booking and class management platform used by 5 Elements. Relevant as the enabling infrastructure powering their scheduling, registration, and online class delivery — not a competitor, but a key operational dependency.
• Yoga Alliance: Industry credentialing body that registers yoga schools and certifies teachers (RYT 200/300/500). Not a peer competitor but a regulatory and ecosystem participant whose standards directly govern 5 Elements' positioning and pricing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 5 Elements Yoga School