Walk-Off Sports Inc.

What Walk-Off Sports Inc. does

Walk-Off Sports Inc. is a privately held Canadian corporation that operates the Mark Lumber brand, designing and selling premium wood baseball and softball bats, training and fungo bats, youth bats, trophy/award bats, branded apparel, and gift cards. All bats are handcrafted from cold-climate North American hard maple at a single workshop in Waterloo, Quebec, with each billet hand-inspected for grain tightness and alignment before being split, turned, sanded, and finished in-house. The company is founder-led by Marc Bourgeois, a former Arizona Diamondbacks minor league player whose professional playing experience and lifelong woodworking background directly inform product specifications and quality control.

The product portfolio centers on stock Pro Limited models (ML-271, ML-243, ML-110, RA13, JA27), signature editions co-developed with professional players (Edouard Julien's EDDY J, Matt Wallner's MW38, Thomas Saggese's TS33), a Custom Bat Builder tool that lets buyers personalize model, color, finish, and engraving, and supporting lines in training (Torpedo, Puck, Drop 5), softball, fungo, youth, and trophy categories. Distribution is exclusively direct-to-consumer through a Shopify storefront (marklumber.com), with shipping to 25+ countries, multi-currency checkout, and freemium content marketing (23+ blog articles, buying guides, a Bat Finder quiz). Revenue is generated from one-time purchases priced roughly $95–$230+ USD per bat, with free shipping above $150 USD and a 45-day warranty; there is no disclosed enterprise, retail, or wholesale channel and no external funding.

Name

Walk-Off Sports Inc.

Legal name

Walk-Off Sports Inc.

Website

https://marklumber.com

Company type

Private

Operating status

Operating

Short description

Walk-Off Sports Inc. (Mark Lumber) is a Canadian company that handcrafts premium hard maple wood baseball and softball bats — including signature, custom, training, youth, fungo, and trophy models — and sells them direct-to-consumer via a Shopify storefront to players, coaches, teams, and gift buyers across 25+ countries.

Ownership category

akta.pro rank

Product category

Wood Baseball Bats

NAICS

Sporting Goods Retailers (459110), Sporting and Athletic Goods Manufacturing (33992)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Baseball & Softball Equipment Retail (CRAMAEAA)

akta.pro secondary industries

Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ), Sports Collectibles, Fan Gear & Licensed Merchandise Retail (CRAMABAO)

Keywords

• Wood baseball bats
• Custom baseball bats
• Wood softball bats
• Fungo bats
• Baseball apparel

Headquarters

HQ city

Waterloo

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Wood Baseball Bat Sales: The primary revenue stream is the direct sale of wood baseball bats to consumers, coaches, and teams via the company's e-commerce storefront. Products include stock bats, custom bats, youth bats, softball bats, training bats, fungo bats, and trophy bats. Pricing ranges from approximately $95 USD (entry models) to $230+ USD for premium models. Custom bats command higher prices than stock equivalents. The company ships internationally to over 25 countries.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Walk-Off Sports Inc., operating as Mark Lumber, designs and handcrafts premium wood baseball and softball bats from cold-climate North American hard maple at its Quebec workshop. The company sells stock bats, fully customized bats via an online Bat Builder, training and fungo bats, signature pro player models, baseball apparel, trophy/award bats, and gift cards directly to consumers through its Shopify e-commerce site, shipping internationally to more than 25 countries.

Product overview

Walk-Off Sports Inc. operates as Mark Lumber, a Canadian wood baseball bat manufacturer offering a comprehensive portfolio of premium hard maple bats. The product lineup centers on two core offerings: Stock Bats (pre-made models in standard sizes) and Custom Bats through a Bat Builder tool. Supporting products include Torpedo Bats (training bats), Youth Bats, Softball Bats, Training Bats, Fungo Bats (coaching aids), and Trophy Bats (customizable awards). Signature professional models include ML-271, ML-243, EDDY J, ML-110, MW38, TS33, RA13, and JA27, with PUCK knob variants available for select models. The company also offers apparel including hoodies, t-shirts, and hats, plus gift cards. All bats are handcrafted from pro-grade hard maple in the company's Quebec facility.

Differentiator

Problem solved

Functional benefit

Brands

• Signature Series (Pro Limited): Signature series bat models endorsed by professional baseball players, including Edouard Julien (Eddy J), Matt Wallner (MW38), and Thomas Saggese (TS33).
• Stock Bats
• Custom Bats
• Training Bats
• Fungo Bats
• Trophy Bats
• Softball Bats
• Youth Bats
• Apparel & Accessories

Products and services

• Stock Bats Pre-made wood baseball bats available in standard sizes and designs, crafted from pro-grade hard maple, ready for immediate purchase and shipment to players for practice and games.
• Custom Bats (Bat Builder) Fully customized wood baseball bats designed to customer specifications including grips, barrel sizes, finishes, colors, and personalized engravings through the online Bat Builder tool, available across Pro Limited adult models, youth bats, and training bats.
• Torpedo Bats Compact training bats with shortened barrels and concentrated weight near the hands, designed to build stronger wrists, sharpen barrel awareness, and improve timing. Crafted from the same pro-grade hard maple as game bats.
• Youth Bats Lightweight wood baseball bats scaled for young players aged 7-12, made from pro-grade hard maple with balanced weight distribution for proper skill development, including youth signature series models.
• Softball Bats Wood softball bats (SBF, SBS models) designed for adult slow-pitch softball players, featuring heavier barrels and balanced swing weight crafted from pro-grade hard maple for recreational and competitive play.
• Training Bats Weighted and specialty training bats including Heavy Bat and Drop 5 models designed to build strength, refine swing mechanics, and increase bat speed through resistance and targeted skill development.
• Fungo Bats Lightweight hard maple fungo bats designed for coaches to use during practice drills, enabling repetitive hitting of fly balls and grounders with reduced fatigue. Available in stock and custom versions.
• Trophy Bats Commemorative and award bats available in full-size and mini versions, customizable with engravings for names, team logos, dates, and special messages for recognition and gifting purposes.
• Apparel Baseball-themed clothing and accessories including hoodies, t-shirts, hats, and sweatshirts featuring Mark Lumber branding for players, coaches, and fans.
• Gift Cards Digital gift cards available in denominations starting from $25 USD for gifting to baseball players and enthusiasts, redeemable on the Mark Lumber storefront.

Quantifiable outcome

• 45-day warranty on products

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• Edouard JuliencoreStrategic or Co-development PartnerEdouard Julien, a professional baseball player who played in the Arizona Diamondbacks minor league organization, has a signature bat model named the EDDY J. The EDDY J features a bell-shaped flared knob, medium barrel, and balanced feel. Julien's input likely informed the bat's design specifications, and his professional endorsement adds credibility to the product line.
• Matt WallnercoreStrategic or Co-development PartnerMatt Wallner, drafted by the Minnesota Twins in 2019, has a signature bat model — the MW38. The bat features a slight end-load design, long hitting surface, and a Black-Clear-Gold colorway that has become his signature look. Both Wallner and Mark Lumber founder Marc Bourgeois attended the University of Southern Mississippi, deepening the personal connection. Wallner's feedback informs the bat's professional-grade construction.
• Thomas SaggesecoreStrategic or Co-development PartnerThomas Saggese, a professional baseball rising star, has a signature bat model named the TS33. The bat features a medium handle, long hitting surface, and large flared knob. Saggese's design preferences and performance needs inform the bat's profile, and his name and reputation are used in marketing the bat.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Sam Bat: Canadian-made premium wood baseball bat manufacturer founded by a former MLB player, with a strong custom and pro-signature lineup. Directly comparable as a fellow Canadian craft wood-bat maker with professional credibility and pro player endorsements.
• Marucci Sports: Premium wood and metal baseball bat manufacturer with deep professional player signature lineups and team/retail distribution across North America. Most directly comparable in product category, pro-endorsement model, and target market to Mark Lumber.
• Chandler Bats: Premium custom wood bat maker serving MLB players with pro-grade maple and birch offerings. Comparable in custom wood-bat manufacturing, professional clientele, and high-end pricing positioning.
• Old Hickory Bat Company: Handcrafted wood baseball bat manufacturer offering stock and custom maple/birch bats primarily to professional and collegiate players. Comparable in product mix (stock, custom, pro signature), maple wood selection, and direct-to-player sales model.
• Louisville Slugger (Hillerich & Bradsby): Iconic wood baseball bat maker with a long-standing pro signature program and broad retail/team distribution. Directly comparable in wood-bat craftsmanship, professional player endorsements, and competitive positioning in the same category.
• BWP Bats (Bates Baseball): Custom wood bat manufacturer specializing in MLB player-grade maple bats with online ordering. Comparable in online custom bat ordering, professional-player focus, and maple wood construction.
• Victus Sports: Premium custom wood bat maker with a strong pro signature roster and direct custom ordering. Closely comparable in custom-build DTC model, maple/birch bat offerings, and professional-endorsement-driven marketing.

Broad incumbents

• Easton: Large baseball and softball equipment manufacturer with broad metal/composite bat portfolio and strong team/retail channels. Comparable in baseball/softball customer base and product category, though predominantly aluminum/composite rather than wood.
• DeMarini: Established baseball/softball bat brand with broad composite and aluminum lines sold through sporting goods retail and team-deal channels. Comparable in targeting the same player/team customer base, though positioned in metal/composite rather than wood.
• Rawlings: Major baseball/softball equipment incumbent offering a full portfolio of bats, gloves, balls, and apparel with extensive retail and team-deal distribution. Comparable as a broader baseball equipment player in the same customer base, though not specialized in premium handcrafted wood bats.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/@marklumberco
• Instagraminstagram.com/mark_lumber

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Walk-Off Sports Inc.