Bikeinsure
BikeInsure (Ride Covered LLC) is a U.S.-licensed insurance producer offering standalone bicycle and e-bike insurance covering accidental damage, transit risks, and theft, serving individual cyclists, competitive racers, e-bike owners, and commercial bike fleets nationwide.
- Company typePrivate
- Founded-
- HeadquartersGaithersburg, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Bikeinsure firmographics
Firmographics- Name
- Bikeinsure
- Legal name
- Ride Covered LLC
- Website
- https://bikeinsure.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BikeInsure (Ride Covered LLC) is a U.S.-licensed insurance producer offering standalone bicycle and e-bike insurance covering accidental damage, transit risks, and theft, serving individual cyclists, competitive racers, e-bike owners, and commercial bike fleets nationwide.
- Ownership category
- akta.pro rank
Bikeinsure industry classification
Industry- Product category
- Specialty Bicycle and E-Bike Insurance
- NAICS
- Insurance Carriers and Related Activities (524)
- SIC
- Fire, Marine & Casualty Insurance (6331), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- E-Bikes & Electric Bicycles (CRACASAA)
Keywords
Where Bikeinsure is headquartered
LocationHeadquarters
- HQ city
- Gaithersburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bikeinsure business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Bicycle and E-Bike Insurance Premiums: BikeInsure generates revenue through annual insurance policy premiums paid monthly or annually by individual and commercial customers. Policies cover accidental damage, transit damage, and optional theft protection for bicycles and e-bikes. Premiums are based on coverage type (Casual, Competitive, E-Bike), insured value up to $50,000, and optional theft coverage selection.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Bike Ride Insure (Casual) - Accidental damage only |
| Subscription | Monthly | Bike Ride Insure (Casual) - Accidental damage + Theft |
| Subscription | Monthly | Bike Race Insure (Competitive) - Accidental damage |
| Subscription | Monthly | Electric Bike Insure (E-Bike) |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
Bikeinsure product offering
Product offeringCore offering
BikeInsure sells standalone bicycle and e-bike insurance plans covering accidental riding damage, transit damage, optional theft, and listed accessories. Coverage is offered under three consumer tiers (Casual, Competitive/Racing, and E-Bike) plus a commercial Business Bike Fleet Insurance product, with policies underwritten by Great American Insurance Company and administered by BikeInsure as a licensed insurance producer in all 50 states and Washington, DC.
Product overview
BikeInsure offers a portfolio of three core bicycle and e-bike insurance products for individual consumers: Bike Ride Insure (Casual) for everyday riders, Bike Race Insure (Competitive) for licensed racers with worldwide coverage, and Electric Bike Insure (E-Bike) for Class 1-3 electric bicycles. All three products cover accidental damage, transit damage, and optional theft protection with coverage limits up to $50,000 and a $150 deductible. Additionally, BikeInsure provides a Business Bike Fleet Insurance product for commercial micromobility operators managing multiple bikes. The products are underwritten by Great American Insurance Company (A+ AM Best rated) and administered by BikeInsure as a licensed insurance producer in all 50 states and Washington, DC.
Differentiator
Problem solved
Functional benefit
Brands
- Bike Ride Insure: Casual riding coverage for everyday riding, commuting, fitness, training, and mass-participation charity rides within United States and Canada
- Bike Race Insure
- Electric Bike Insure
- Bike Fleet Insurance
Products and services
- Bike Ride Insure (Casual) Insurance coverage for everyday riding, commuting, fitness, training, and mass-participation charity rides that do not require a racing license, covering individual and group rides on-road or off-road within the United States and Canada, with optional theft coverage available.
- Bike Race Insure (Competitive) Insurance coverage for bicycles used in at least one competition annually, including triathlons, gran fondos, gravel events, criterium races, or any cycling event requiring a racing license, with worldwide coverage when riding, racing, or traveling internationally in addition to all Casual riding usage.
- Electric Bike Insure (E-Bike) Insurance coverage for electric bicycles meeting Class 1-3 specifications up to 750 watts and 28 mph pedal assist, valid for casual, commuter, fitness, training, and mass-participation rides within the United States and Canada.
- Business Bike Fleet Insurance Commercial fleet insurance for micromobility businesses covering bikes, e-bikes, and e-cargo bikes against accidental damage and theft risks for business-owned fleets used in charter, hire, lease, or commercial activities, with monthly bordereau spreadsheet reporting or API integration for fleet management (minimum fleet value $40,000).
Quantifiable outcome
- $150 per-occurrence deductible - lowest standard deductible in bicycle insurance industry
- +3 more outcomes
Companies that use Bikeinsure
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Bikeinsure technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature1 record
Bikeinsure partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Canyon USAcoreOfficial Bike Insurance Partner under a three-year agreement announced January 2026. Canyon customers access opt-in bike insurance through Canyon website. Covers new and used bikes against accidental damage, transit, and theft.
- International Mountain Bicycling Association (IMBA)coreOfficial mountain bike insurance partner bringing affordable, opt-in bicycle insurance to IMBA members. Covers mountain bikes and e-bikes against riding, transit, and theft risks.
- USA CyclingcoreOfficial bike insurance partner of USA Cycling. Provides discounted bicycle insurance to USA Cycling members covering riding accidents, transit damage, and theft.
- USA TriathloncoreOfficial bicycle insurance partner of USA Triathlon. Provides discounted rates for triathlon and paratriathlon bicycle coverage to USA Triathlon members.
- League of American BicyclistsminorPreferred bike insurance partner recommended to League members for bicycle coverage.
- Adventure Cycling AssociationminorOfficial bike insurance partner providing coverage for adventure cyclists.
- Pivot CyclesminorSelect bicycle brand partner offering BikeInsure as recommended insurance to customers.
- Tern BicyclesminorSelect bicycle brand partner, particularly for e-cargo bikes, offering BikeInsure as recommended insurance to customers.
- Great American Insurance CompanycoreUnderwriting carrier for BikeInsure policies. Rated A+ (Superior) by AM Best with over 150 years of history. Authorized to operate in all 50 states and Washington, DC.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Bikeinsure competitors and assessment
Company assessmentBroad incumbents
- Progressive: Top-5 US P&C insurer with broad specialty vehicle coverage including motorcycles and powersports. Could credibly enter or expand e-bike coverage via existing distribution and underwriting infrastructure.
- Lemonade: Public, AI-native digital insurer that has expanded from renters into adjacent specialty lines. Represents the digital-first incumbent model BikeInsure mimics with its Claude-powered Buzzy chatbot and frictionless onboarding.
- Markel: Large specialty insurance group whose Markel Cycle product competes directly in bicycle/e-bike insurance. Operates as a broad P&C incumbent but has a dedicated cycling line, giving it scale, capital, and brand advantages over specialty-only players.
- National General Insurance: Allstate-owned specialty P&C carrier that underwrites recreational vehicle, motorcycle, and powersports products. Comparable in coverage adjacency (motorized two-wheelers including e-bikes) and underwriting approach.
Direct peers
- Spoke Insurance: Specialty e-bike and cycling insurance provider offering comparable standalone coverage. Comparable in product scope (theft, damage, e-bike) and target customer (individual cyclists and micromobility users).
- Velosurance: Specialty bicycle and e-bike insurance provider with comparable Casual, Race, and E-Bike products. Explicitly named on BikeInsure's comparison page as a primary competitor on coverage terms, deductibles, and theft requirements.
- Sundays Insurance: Digital-first bicycle insurance MGA offering comparable accidental damage and theft coverage for bicycles and e-bikes. Referenced in BikeInsure's competitive comparison content, indicating direct overlap in product positioning and target customer.
Emerging players
- Kettle: AI-driven reinsurance platform serving specialty insurers and MGAs. Relevant ecosystem player as an emerging infrastructure provider that could either compete with or empower specialty producers like BikeInsure on the underwriting side.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Bikeinsure social profiles
Digital presenceBikeinsure compliance and trust
Trust signalCompliance1 record
Bikeinsure financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bikeinsure leadership team
Management profileNumber of profiles
Profiles1 record
Bikeinsure funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bikeinsure M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bikeinsure
What does Bikeinsure do?
BikeInsure sells standalone bicycle and e-bike insurance plans covering accidental riding damage, transit damage, optional theft, and listed accessories. Coverage is offered under three consumer tiers (Casual, Competitive/Racing, and E-Bike) plus a commercial Business Bike Fleet Insurance product, with policies underwritten by Great American Insurance Company and administered by BikeInsure as a licensed insurance producer in all 50 states and Washington, DC.
Is Bikeinsure a public or private company?
Bikeinsure is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bikeinsure founded?
Bikeinsure was founded in -1. It employs 1 to 10 people.
Where is Bikeinsure based?
Bikeinsure is headquartered in Gaithersburg, United States, in the North America region.
How does Bikeinsure make money?
One revenue line is on record: bicycle and E-Bike Insurance Premiums.
Who are Bikeinsure's main competitors?
Broad incumbents on record are Progressive, Lemonade, Markel and National General Insurance. Direct peers are Spoke Insurance, Velosurance and Sundays Insurance. Kettle is listed as an emerging player.
Does Bikeinsure have an API?
No public API is recorded for Bikeinsure.
What industry is Bikeinsure in?
Bikeinsure's product category is Specialty Bicycle and E-Bike Insurance. Its primary akta.pro industry code is CRACASAA, E-Bikes & Electric Bicycles. Its NAICS code is 524 and its SIC code is 6331.