Wausau Window/Tubelite
Wausau Window and Wall Systems, a brand under Apogee Architectural Metals, designs and manufactures custom aluminum windows, curtainwalls, and wall systems for U.S. commercial and institutional building projects, with a focus on energy-efficient and smart-building-ready exteriors.
- Company typePrivate
- Founded-
- HeadquartersWausau, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Wausau Window/Tubelite does
Wausau Window and Wall Systems is a brand subsidiary within Apogee Architectural Metals that designs and manufactures custom aluminum windows, curtainwalls, and wall systems for commercial and institutional construction projects in the United States. The brand's product portfolio is targeted at builders, developers, and architectural specifiers seeking energy-efficient building envelopes and integration with smart building infrastructure. Its functional value proposition centers on commercial-grade aluminum fenestration and exterior wall systems rather than consumer products, with positioning aligned to the broader demand for high-performance building exteriors.
The company operates under the Apogee Architectural Metals umbrella alongside other brands such as EFCO, and in late 2023 the parent elected to retain the Wausau brand in its portfolio rather than retire it and consolidate products under EFCO, citing customer feedback and ongoing market demand. This indicates that Wausau retains an installed base and customer loyalty sufficient to justify its continued operation as a distinct brand. The aluminum curtain wall market in which Wausau competes is projected to reach $70.67 billion by 2030 at an 8.3% CAGR, providing a structural growth backdrop.
Public information on Wausau's pricing model, distribution channels, marketing channels, certifications, and management team is not disclosed. Revenue, headcount, and detailed geographic footprint are not provided, limiting firm-level financial assessment. What is documented is the brand's positioning in commercial construction exteriors, its energy-efficiency focus, and its strategic role within a larger private architectural metals enterprise.
Wausau Window/Tubelite firmographics
Firmographics- Name
- Wausau Window/Tubelite
- Website
- https://wausauwindows.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Wausau Window and Wall Systems, a brand under Apogee Architectural Metals, designs and manufactures custom aluminum windows, curtainwalls, and wall systems for U.S. commercial and institutional building projects, with a focus on energy-efficient and smart-building-ready exteriors.
- Ownership category
- akta.pro rank
Wausau Window/Tubelite industry classification
Industry- Product category
- Architectural Aluminum Products
- NAICS
- Metal Window and Door Manufacturing (332321)
- SIC
- Metal Doors, Sash, Frames, Moldings & Trim (3442)
- akta.pro primary industry
- Windows (IMADAIAC)
Keywords
Where Wausau Window/Tubelite is headquartered
LocationHeadquarters
- HQ city
- Wausau
- HQ country
- United States
- HQ region
- North America
Markets served
Wausau Window/Tubelite business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Wausau Window/Tubelite product offering
Product offeringCore offering
Wausau Window/Tubelite designs and manufactures custom aluminum windows, curtainwall systems, and wall systems for commercial and institutional buildings. The company operates as a brand within Apogee Architectural Metals, providing architectural metal building envelope solutions focused on energy efficiency and smart building integration. It serves builders, developers, and architects requiring engineered aluminum exterior products for commercial construction projects.
Product overview
Wausau Window/Tubelite operates as a single brand offering within the Apogee Architectural Metals portfolio, providing aluminum window and wall system products for architectural and commercial building applications. The brand continues to serve the market following a decision to retain it based on customer feedback and ongoing market demand, rather than retiring and transitioning products to EFCO.
Differentiator
Problem solved
Functional benefit
Products and services
- Wausau Window and Wall Systems
Companies that use Wausau Window/Tubelite
Customer profileSegments1 record
Ideal customer profiles1 record
Wausau Window/Tubelite technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wausau Window/Tubelite partnerships and signals
Strategic signalScale indicators1 record
Recent moves1 record
Expansion highlights2 records
Wausau Window/Tubelite competitors and assessment
Company assessmentEmerging players
- Vitrocsa: Swiss manufacturer of premium minimalist aluminum curtain walls and sliding window systems for high-end commercial and residential architecture — comparable in product category but with a more niche premium positioning.
Direct peers
- Kawneer: One of the largest North American manufacturers of aluminum architectural products including windows, curtain walls, and storefronts for commercial construction — direct competitor in the same product categories.
- Reynaers Aluminium: European-based manufacturer of aluminum curtain walls, windows, doors, and sliding systems for commercial and residential projects — directly comparable product set with premium positioning.
- EFCO: Sister brand within Apogee Architectural Metals that manufactures aluminum commercial windows, curtain walls, and storefront systems — the most directly comparable competitor and the brand Wausau was nearly consolidated under.
- YKK AP America: Manufactures commercial aluminum fenestration products including curtain walls, storefronts, and entrances for institutional and commercial buildings — directly competes in Wausau's core categories.
- Oldcastle BuildingEnvelope: Major North American supplier of architectural glass, aluminum framing systems, curtain walls, and storefronts for commercial buildings — competes head-to-head with Wausau on large commercial projects.
- Pella Commercial: Commercial division of Pella offering aluminum and vinyl windows, curtain walls, and architectural solutions for mid- and high-rise commercial buildings — directly comparable offering for commercial projects.
- Graham Architectural Products: Manufacturer of architectural aluminum windows, curtain walls, and entrances for commercial and institutional construction — serves the same customer base with a closely comparable product offering.
Broad incumbents
- Schüco: Global manufacturer of aluminum and steel window, curtain wall, and façade systems for commercial and high-rise buildings — broader incumbent portfolio overlapping with Wausau's offering.
Regional players
- Aluprof: European aluminum systems manufacturer producing curtain walls, windows, and façades for commercial buildings — comparable product portfolio but primarily serving the European market rather than North America.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights5 records
Customer concentration
Wausau Window/Tubelite social profiles
Digital presenceWausau Window/Tubelite financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wausau Window/Tubelite leadership team
Management profileNumber of profiles
Wausau Window/Tubelite funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wausau Window/Tubelite M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wausau Window/Tubelite
What does Wausau Window/Tubelite do?
Wausau Window/Tubelite designs and manufactures custom aluminum windows, curtainwall systems, and wall systems for commercial and institutional buildings. The company operates as a brand within Apogee Architectural Metals, providing architectural metal building envelope solutions focused on energy efficiency and smart building integration. It serves builders, developers, and architects requiring engineered aluminum exterior products for commercial construction projects.
Is Wausau Window/Tubelite a public or private company?
Wausau Window/Tubelite is a private company. It is classified as corporate owned and is currently operating.
When was Wausau Window/Tubelite founded?
Wausau Window/Tubelite was founded in -1. It employs 1 to 10 people.
Where is Wausau Window/Tubelite based?
Wausau Window/Tubelite is headquartered in Wausau, United States, in the North America region.
Who are Wausau Window/Tubelite's main competitors?
Vitrocsa is listed as an emerging player. Direct peers are Kawneer, Reynaers Aluminium, EFCO, YKK AP America, Oldcastle BuildingEnvelope, Pella Commercial and Graham Architectural Products. Schüco is listed as a broad incumbent. Aluprof is listed as a regional player.
Does Wausau Window/Tubelite have an API?
No public API is recorded for Wausau Window/Tubelite.
What industry is Wausau Window/Tubelite in?
Wausau Window/Tubelite's product category is Architectural Aluminum Products. Its primary akta.pro industry code is IMADAIAC, Windows. Its NAICS code is 332321 and its SIC code is 3442.