Weinhaus Wohler Gmbh & Co. Kg

What Weinhaus Wohler Gmbh & Co. Kg does

Weinhaus Wöhler GmbH & Co. KG is a privately-held German hospitality business (GmbH & Co. KG with corporate general partner Weinhaus Wöhler Verwaltungs GmbH) operating from a historic 1750 building at Puschkinstraße 26 in Schwerin's Altstadt. It runs three integrated lines: a 12-room hotel (double, comfort and suite rooms plus a newly launched 180 m² family apartment), a full-service restaurant serving traditional German cuisine across multiple historic event spaces (vaulted cellars, atrium, wedding rooms, courtyard terrace), and a wine retail shop called the Weinkontor offering more than 200 national and international wines plus spirits. The firm is owned by Dr. Carsten Schmidt and managed by Nicole Schladeck, with no institutional investors, subsidiaries or M&A activity disclosed.

The underlying operating technology is conventional: a WordPress-based public website, Facebook and Instagram presence, a weekly 'Wein der Woche' blog, telephone/email booking workflows, and online table reservations. Wine retail is fulfilled via telephone orders with domestic delivery and gift voucher sales. No proprietary software, AI systems, APIs or third-party integrations beyond the eventim.de ticketing channel are evidenced. Revenue is generated directly from consumers across three streams — accommodation, restaurant F&B (including themed events such as the €79 'Dinner mit Leiche' murder mystery dinner and €69 wine tasting menus), and wine retail — with seasonal nightly room rates ranging from €85 to €149 and an additional 7% city bed tax (Bettensteuer) for Schwerin.

The go-to-market is exclusively direct-to-consumer at a single physical location, supplemented by phone/email and the website. The company serves four overlapping segments: tourists and leisure travelers visiting Schwerin's old town and lake district, event and celebration hosts (weddings, corporate events, private dinners), local diners seeking historic-ambiance German cuisine, and wine enthusiasts purchasing from the Weinkontor or attending moderated tastings. Marketing relies on the website, organic social media, themed events and earned guest reviews on platforms such as HolidayCheck. No partnerships, certifications, awards, patents or regulatory actions are disclosed.

Name

Weinhaus Wohler Gmbh & Co. Kg

Legal name

Weinhaus Wöhler GmbH & Co. KG

Website

https://weinhaus-woehler.de

Company type

Private

Founded year

1819

Operating status

Operating

Headcount range

1–10 employees

Short description

Privately-held German hospitality business operating a 12-room hotel, traditional German restaurant and Weinkontor wine shop in a 1750 historic building in Schwerin's Altstadt, serving tourists, event hosts, local diners and wine enthusiasts.

Ownership category

akta.pro rank

Product category

Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (7224)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Hotel & Resort Restaurants (THAFACAH), Wine Bars (CRANACAE)

Keywords

• Hotel accommodation
• Restaurant dining
• Wine retail
• Wine tasting events
• Historic hospitality

Headquarters

HQ city

Alt Schwerin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Hotel Accommodation: Revenue from 12 hotel rooms, suites, apartments, and vacation rentals with varying seasonal pricing and breakfast/fr半 pension options.
2. Restaurant Dining: Revenue from food and beverage sales including à la carte dining, set menus, children's meals, and special event dinners.
3. Wine Retail (Weinkontor): Sale of over 200 national and international wines, spirits (obstbrände, whisky, grappa, port, sherry), and gift vouchers. Wine sold in-store and shipped to customer addresses.
4. Event Hosting and Private Dining: Revenue from hosting private events including celebrations, weddings, business gatherings in historic dining rooms, and themed events like murder mystery dinners.
5. Wine Tastings and Gift Vouchers: Moderated wine tasting events and sale of gift vouchers for wine or customized wine tastings.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Weinhaus Wöhler operates an integrated hospitality business in Schwerin's historic Altstadt comprising a 12-room hotel with double rooms, comfort rooms, suites, and a 180 m² vacation apartment; a traditional German restaurant with multiple event spaces; and the Weinkontor wine shop offering 200+ national and international wines plus spirits. The business also hosts moderated wine tastings, themed events such as murder-mystery dinners, and private celebrations including weddings and corporate gatherings.

Product overview

Weinhaus Wöhler is a hospitality establishment offering three integrated services: hotel accommodation (12 rooms, apartments, and suites), restaurant dining (traditional German cuisine with historic event spaces), and a wine shop (Weinkontor) selling international wines with moderated tasting events. The company operates as a unified historic hotel-restaurant-wine business in Schwerin's old town.

Differentiator

Problem solved

Functional benefit

Brands

• Weinkontor: Nationale und internationale Weine aus aller Welt sowie eine Auswahl an Obstbränden, Whisky, Grappa, Portwein und Sherry. Gemütliche Weinhandlung mit moderierten Weinverkostungen und angeschlossenen Weinstuben.

Products and services

• Hotel Accommodation Hotel offering 12 elegant rooms, comfort rooms, suites, and a 180 m² three-bedroom vacation apartment in Schwerin's historic Altstadt near the marketplace, with seasonal pricing, breakfast and pension options, and walking access to castle, cathedral, theater, museum, and the local lakes.
• Restaurant Historic restaurant serving traditional German cuisine with regional specialties, à la carte menus, children's meals, and set menus (such as the 3-course Wöhler Menu). Multiple event spaces including separeés, vaulted cellar, atrium, wedding rooms, and courtyard terrace support private celebrations, weddings, business gatherings, and themed dinners.
• Weinkontor (Wine Shop) On-site wine shop offering over 200 national and international wines plus spirits including fruit brandies (obstbrände), whisky, grappa, port, and sherry; gift vouchers and tasting vouchers available; sales conducted in-store and via telephone orders with delivery to customer addresses within Germany.
• Wine Tasting and Themed Events Moderated multi-course wine tasting events pairing food with selected wines, plus themed entertainment events such as the 'Dinner mit Leiche' murder mystery dinner; sold per person with set-menu inclusion, also marketed via Eventim.de.

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Others

• Steigenberger Hotels & Resorts:

Broad incumbents

• Romantik Hotels & Restaurants: A German-led collection of 200+ historic, individually run hotels and restaurants. Romantik Hotels provides the brand, distribution, and marketing scale that Weinhaus Wöhler lacks as a single property, and its member hotels occupy a directly comparable heritage-lodging niche.
• Jacques' Wein-Depot: Germany's largest specialty wine retail franchise with tasting events and curated international assortments. Competes for wine enthusiasts and gift-voucher buyers nationwide, complementing Weinhaus Wöhler's Weinkontor positioning but without the integrated hotel and restaurant offering.
• Hawesko Holding: Germany's largest mail-order and online wine retailer, carrying a comparable range of national and international wines and gift formats. Competes with the Weinkontor for German wine-shopper wallet share but at materially larger scale and via purely digital/phone channels.
• Althoff Hotels: A German collection of upscale individual hotels including restored historic buildings with destination restaurants. Highly comparable in product positioning (heritage property + signature dining), though at materially larger scale and broader geographic reach than Weinhaus Wöhler.

Direct peers

• Weinhaus Pfaff (Schwerin): Another historic Weinhaus-style wine restaurant concept operating in or around Schwerin with a comparable wine-and-tradition positioning. Directly comparable in product mix (wine, regional cuisine, historic venue) and overlapping in local diners and tourist segments.
• Hotel Niederländischer Hof Schwerin: A long-established historic city hotel in Schwerin competing directly with Weinhaus Wöhler for the same leisure, business, and event travelers in the Altstadt. Comparable scale, comparable heritage positioning, and overlapping F&B offering make it the closest local competitor.

Regional players

• Seehotel Frankenhorst: A historic lakeside hotel-restaurant near Schwerin operating in the same Mecklenburg-Vorpommern leisure market. Comparable full-service hospitality format (rooms, restaurant, events) but anchored on a lake resort setting rather than Altstadt heritage — overlapping demand for weekend and event guests.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• Instagraminstagram.com/weinhaus_woehler/?hl=de

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weinhaus Wohler Gmbh & Co. Kg