True Trail logistics Inc.

What True Trail logistics Inc. does

Tru Logistics (True Trail logistics Inc.) is a privately held, female-owned auto transport brokerage and carrier headquartered in South Florida, founded in 2018 by Trudie Ives. The company coordinates nationwide door-to-door vehicle transportation, connecting individual consumers and businesses with carriers for shipments of cars, motorcycles, RVs, and motorhomes using open or enclosed carriers. Service categories span core auto transport plus specialized sub-products including motorcycle shipping, RV/motorhome shipping, enclosed carrier transport, international shipping, and a dedicated snowbird seasonal relocation service. The technology layer is a standard website-based quote intake (TRU Process: Request, Relax, Receive) backed by phone and email contact, hosted on Squarespace; there is no proprietary software, app, or platform disclosed. The company operates as a licensed FMCSA motor carrier (MC 146566, DOT 3195105) and is bonded, with cargo insurance coverage carried by carriers per FMCSA requirements.

The business model is transactional and direct-to-consumer: revenue is generated per shipment, with pricing driven by distance, vehicle condition, vehicle type, transportation method (open vs. enclosed), seasonality, and market conditions. Pricing is quote-based and not publicly disclosed, and discounts are offered to military, seniors, educators, and essential workers. Customer acquisition is driven primarily through the company website, a phone line (561-927-9290), and Google Reviews as a trust signal; payment options include Afterpay, Venmo, and Zelle. The customer base is a long-tail mix of individuals, snowbirds, military, educators, dealerships, and exporters, with no enterprise anchor customers disclosed. Certifications include SBA certification, WOSB (Women-Owned Small Business) certification, and State of Florida certification, providing access to set-aside procurement channels. The firm is bootstrapped, founder-owned, and operates with 1–10 employees per firmographic data.

Name

True Trail logistics Inc.

Legal name

Tru Logistics

Website

https://trulogisticstransport.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Tru Logistics is a privately held, female-owned South Florida auto transport brokerage and FMCSA-licensed carrier arranging nationwide door-to-door vehicle, motorcycle, RV, enclosed, international, and snowbird shipping for individual consumers and small businesses on a per-shipment transaction basis.

Ownership category

akta.pro rank

Product category

Vehicle Transportation Services

NAICS

Freight Transportation Arrangement (488510), Specialized Freight (except Used Goods) Trucking, Long-Distance (48423), Support Activities for Transportation (488)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731), Trucking (No Local) (4213)

akta.pro primary industry

Vehicle Pickup/Delivery & Concierge (Key Handling, Inspections, Condition Reports) (HSAKAFAL)

akta.pro secondary industries

Terminal-to-Terminal Auto Shipping (HSAKAFAC), Export/Import Documentation Preparation (Commercial Invoice, Packing List, Shipper’s Letter of Instruction) (TLACAHAD)

Keywords

• Auto transport services
• Vehicle shipping
• Freight transportation
• Motorcycle shipping
• Car carrier services

Headquarters

HQ city

Coral Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Auto Transport Services: The company charges per shipment for transporting vehicles across the country. Pricing is based on multiple factors including distance, vehicle condition, vehicle type, and transportation method (open vs enclosed carriers). Revenue is generated on a per-transaction basis for each vehicle shipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Tru Logistics is a licensed and bonded FMCSA motor carrier that provides door-to-door vehicle shipping services for individuals and businesses across the United States, Canada, and select overseas destinations. Its core offering centers on transporting cars, motorcycles, RVs, and other vehicles using open or enclosed carriers, with tailored options for snowbirds, military members, classic/exotic vehicle owners, and dealerships.

Product overview

Tru Logistics is a single-service transportation company offering auto and freight shipping primarily for vehicles. The core offering is the Auto Transport Service, which provides nationwide door-to-door car shipping. This is supplemented by specialized sub-products including Motorcycle Shipping, RV and Motorhome Shipping, Enclosed Transportation for premium/protected shipping, International Shipping for worldwide delivery, and Snowbird Auto Transport for seasonal relocations. The company utilizes a 3-step TRU Process (Request Quote and Book, Relax while vehicle is picked up and transported, Receive at destination) to streamline the transportation experience from quote to drop-off.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Transport Door-to-door shipment of cars and light trucks between U.S. states, Canada, and select overseas destinations, using open or enclosed carriers based on customer need; intended for individual vehicle owners and dealerships relocating or transporting personal vehicles.

Quantifiable outcome

• One to ten days average pickup timeframe
• +1 more outcomes

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

Three partnerships are on record, tiered minor.

• AfterpayminorOthersAfterpay is offered as a payment method for customers to finance auto transport services through installment payments.
• VenmominorOthersVenmo is accepted as an electronic payment method for transport services.
• ZelleminorOthersZelle is accepted as an electronic payment method for transport services.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Easy Auto Ship: Mid-sized auto transport broker specializing in nationwide door-to-door vehicle shipping for individuals, dealerships, and military relocations. Directly comparable service mix, customer segments, and broker business model.
• Montway Auto Transport: One of the largest US auto transport brokers, arranging nationwide door-to-door car shipping through a carrier network. Directly comparable business model to Tru Logistics (asset-light broker, multiple vehicle types, quote-based pricing) but at materially greater scale.
• AmeriFreight Auto Transport: National auto transport broker offering open, enclosed, and expedited vehicle shipping with military and senior discounts. Comparable niche targeting (military, seniors) and identical asset-light broker model.
• Ship a Car Direct: Auto transport broker focused on consumer vehicle shipping with carrier quality scoring and damage-free guarantees. Same target market and asset-light broker model, with overlapping emphasis on customer experience.
• uShip: Online freight marketplace where individuals and businesses post vehicle shipments and carriers/brokers bid on them. Comparable to Tru Logistics as a digital-first auto transport marketplace serving the same consumer and small business segments.
• Sherpa Auto Transport: National auto transport broker offering door-to-door car shipping with a price-lock guarantee and carrier vetting. Same target customers (relocating individuals, snowbirds, military), similar asset-light model, and overlapping service portfolio (open/enclosed, motorcycles).
• RoadRunner Auto Transport: Auto transport broker arranging nationwide car, motorcycle, and classic vehicle shipping through a vetted carrier network. Direct competitor for the same consumer customers with comparable service portfolio.
• Payless Auto Shipping: Auto transport broker arranging door-to-door vehicle transport nationwide, with explicit positioning around affordable pricing and broad vehicle coverage (cars, motorcycles, RVs). Comparable customer segments and broker business model.
• United States Auto Shipping Association (USASA): Online auto transport broker offering instant quote-based pricing for nationwide door-to-door vehicle shipping. Same digital-first consumer acquisition motion and asset-light broker model as Tru Logistics.

Broad incumbents

• A1 Auto Transport: Long-established, full-service auto transport broker covering cars, motorcycles, RVs, boats, and international shipping across a much wider product portfolio. Comparable core offering (auto transport brokerage) but operates at significantly larger scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/trulogistics

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about True Trail logistics Inc.