USC APASA

What USC APASA does

USC APASA (Asian Pacific American Student Assembly) is a student-led cultural assembly operating under the Programming Branch of the University of Southern California's Undergraduate Student Government. Its stated mission is to celebrate, share, and support Asian Pacific Islander Desi American (APIDA) heritage at USC by serving as the formal coordinating body for 37+ APIDA-interest student organizations on campus, which in turn serve roughly 24.4% of USC's undergraduate student body. The organization executes 50+ large-scale events per school year — including signature recurring programs such as Night Market, Cultural Arts Expo, Speaker Night, Community Dinner, and Welcome Back Social — accumulating more than 9,000 attendees annually.

The organization's core outputs are event programming, member-organization services (funding, advisement, and collaboration infrastructure for the 37+ member groups), an unpaid annual Intern Program that onboarded 15+ interns for the 2025-2026 cohort, and recurring communications products including a weekly newsletter (3,000+ student reach), an Instagram channel, and a blog platform. There is no proprietary technology platform; presence is delivered through a Squarespace-hosted website and standard social/messaging tools. A Business Relations Chair role was established for the 2025-2026 academic year, signaling a move to formalize external partnerships.

APASA does not earn commercial revenue and does not charge membership or participation fees. Operating funds flow from USC Undergraduate Student Government allocations; the organization's contacts ([email protected]; [email protected] for business relations) are institutional USC addresses. There is no equity ownership, venture capital, or external investor exposure. Leadership is an annually elected/appointed Executive Board of approximately 20 student leaders (three co-leads at the top) plus an intern cohort, with no paid staff. APASA functions structurally as a non-profit student assembly with no commercial products, no proprietary IP, and no AI/ML components in its operations.

Name

USC APASA

Legal name

Asian Pacific American Student Assembly

Website

https://uscapasa.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

USC APASA is the Asian Pacific American Student Assembly at the University of Southern California, coordinating 37+ APIDA-interest student organizations and running 50+ cultural events annually for roughly 24.4% of USC's undergraduate population under the Undergraduate Student Government.

Ownership category

akta.pro rank

Product category

Student Cultural Assembly Services

NAICS

Other Similar Organizations (except Business, Professional, Labor, and Political Organizations) (81399), Social Advocacy Organizations (8133)

SIC

Services-Membership Organizations (8600)

akta.pro industry

PRIMARYEDALAHAB

Student Organizations & Club Administration

Education/Student Services & Campus Operations/Student Activities, Clubs & Campus Life

Keywords

• Student cultural assembly
• APIDA community programming
• Cultural event coordination
• Student organization funding
• Heritage awareness programming

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Funding from USC Undergraduate Student Government: APASA operates as a cultural assembly under the Programming Branch of USC's Undergraduate Student Government, receiving funding to support member organizations and programming.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

USC APASA is a student-led cultural assembly that coordinates APIDA-interest student organizations and cultural programming at USC. It organizes 50+ large-scale events annually including Night Market, Cultural Arts Expo, Speaker Night, and Community Dinner, and provides funding and advisement to 37+ member organizations representing 24.4% of USC's undergraduate population.

Product overview

USC APASA operates as a student-led cultural assembly under USC's Undergraduate Student Government, offering a portfolio of signature events, an intern program, and member organization services. The organization's core offerings include annual signature events (Night Market, Cultural Arts Expo, Speaker Night, Community Dinner, Welcome Back Social), an unpaid Intern Program for students to gain hands-on experience in event planning and advocacy, and representation/support for 37+ APIDA-interest member organizations through funding and advisement. APASA also maintains a newsletter communications platform reaching over 3,000 students weekly and publishes blog content covering community stories and events.

Differentiator

Problem solved

Functional benefit

Products and services

• Signature Events Program APASA organizes and executes signature cultural events throughout the academic year, including Night Market, Cultural Arts Expo, Speaker Night, Community Dinner, and Welcome Back Social, to celebrate APIDA heritage and build community among USC students. Over 50 large-scale events are produced each school year with 9,000+ total attendees.
• Member Organization Services APASA represents 37+ APIDA-interest student organizations at USC, providing funding, advisement, and a collaborative community network. Member organizations include CASA, KASA, VSA, AIS, USC Nikkei Student Union, and Gamma Epsilon Omega, among others.
• Intern Program An annual internship program that welcomes a cohort of promising interns in the fall semester, directly involved in APASA's everyday operations, shadowing the Executive Board and participating in programming and advocacy work. Approximately 13 interns were part of the 2025-2026 cohort.

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• USC Undergraduate Student GovernmentcoreStrategic or Co-development PartnerAPASA operates as the Asian Pacific American Student Assembly under the Programming Branch of USC's Undergraduate Student Government, receiving institutional support and funding for programming activities.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• OCA - Asian Pacific American Advocates: National APIDA advocacy and community organization with local chapters, including at USC. Overlaps with APASA in cultural programming and APIDA advocacy mission, but operates as a larger established nonprofit rather than a campus assembly.
• A3PCON (Asian Pacific American Public Affairs Association): Established national APIDA public affairs organization with chapters across universities. Broader incumbent operating in the same APIDA community/mission space as APASA but at a national rather than single-campus scale.

Direct peers

• Stanford Asian American Students' Association: APIDA student organization at Stanford, comparable to APASA in mission (cultural celebration, community building, advocacy) and member-driven structure at a peer selective private university.
• UC Berkeley Asian American & Pacific Islander Student Association: APIDA-focused student organization at a peer large research university, serving a comparable demographic with cultural programming, advocacy, and member organization services analogous to APASA's offerings.
• USC Black Student Assembly: Peer cultural assembly within USC's Undergraduate Student Government Programming Branch. Operates with the same USG funding model, similar governance structure, and serves a comparable student demographic constituency.
• UCLA Asian Pacific Coalition: UCLA's analogous APIDA student coalition, serving Asian Pacific Islander students at a peer large private/public university in Los Angeles. Directly comparable in mission, structure (community-driven, cultural programming), and target constituency.
• USC Latinx Student Assembly: Peer cultural assembly under USC's Undergraduate Student Government, directly comparable in mission, USG funding structure, programming calendar, and member-organization ecosystem model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/uscapasa
• LinkedInlinkedin.com/company/usc-apasa

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about USC APASA