Big Bad Goose

What Big Bad Goose does

Big Bad Goose is a privately held, for-profit firm that provides design, development, and strategy services for digital products and brands, according to its own website and firmographic data. The company was founded in 2011 and is headquartered in San Mateo, California, United States, with a headcount reported at 1-10 employees, indicating a micro-boutique or independent-practitioner operating model. The single public-facing contact point is a personal Gmail address ([email protected]) and a personal Dribbble profile (dribbble.com/duggi), which together suggest the practice is anchored in a named principal rather than in a corporate sales and delivery infrastructure.

The firm's stated service categories cover three functional areas: design, development, and strategy, with no further product, technology, or platform detail disclosed in the available data. There is no public product roadmap, no SDK or API offering, no proprietary technology stack on file, no listed customers, no published case studies, no pricing model, and no headcount or leadership team data. The operating status is confirmed as active based on a functional website, but no information is available regarding revenue, funding, ownership structure, investors, subsidiaries, partnerships, awards, certifications, geographic markets, or app distribution.

From a business-model perspective, the available evidence points to project-based professional services revenue, likely sourced from a small number of clients and channeled through the principal's personal network, with no evidence of recurring-revenue contracts, platform monetization, or ecosystem buildout. The overall information density is low: most standard firmographic, financial, and commercial fields are either empty or explicitly flagged as data gaps, so any investment-relevant conclusions about scale, growth, or unit economics cannot be drawn from this data set alone.

Name

Big Bad Goose

Website

https://bigbadgoose.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Big Bad Goose is a privately held, micro-boutique (1-10 employees) design, development, and strategy services firm founded in 2011 and based in San Mateo, California, serving clients building digital products and brands through a sole-principal delivery model.

Ownership category

akta.pro rank

Headquarters

HQ city

San Mateo

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations

Core offering

Big Bad Goose provides design, development, and strategy services for digital products and brands. The firm operates as a small boutique agency, delivering creative and technical work to clients through direct engagements backed by a San Mateo, California-based team.

Differentiator

Problem solved

Functional benefit

Products and services

• Design services Design services for digital products and brands, delivered to clients seeking visual and product design support.
• Development services Development services for digital products, covering technical build and implementation work for client projects.
• Strategy services Strategy services for digital products and brands, providing planning and positioning support alongside design and development.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Work & Co: Independent digital product agency combining design, development, and strategy for brands and startups, closely mirroring Big Bad Goose's bundled service model.
• Ustwo: Multi-disciplinary digital studio offering product design, engineering, and strategy services to brand and enterprise clients, structurally similar to Big Bad Goose.
• MetaLab: Boutique product design and development firm serving startups and Fortune 500s with integrated design-build engagements, comparable in scope and client mix.
• Basic: Independent brand and digital product agency providing design, development, and strategy for consumer-facing companies, directly comparable service offering.
• Fantasy: Design and engineering studio building digital products and brand experiences for tech-forward clients, matching Big Bad Goose's design-plus-development positioning.
• Instrument: Independent digital agency delivering design, development, and strategy across brand and product, a directly comparable boutique services firm.
• Huemor: Web design and development agency serving B2B and consumer brands with design and strategy services, overlapping with Big Bad Goose's core offering.
• Ramotion: Design and development studio delivering branding and digital product work for startups and enterprises, comparable in size and scope.

Broad incumbents

• R/GA: Global digital agency offering advertising, design, and product development at enterprise scale; competes for the same brand and product work but at much larger engagement sizes.
• Huge: Large digital agency combining strategy, design, and technology for global brands, a broader incumbent in the same product/brand services space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/bigbadgoose
• LinkedInlinkedin.com/company/big-bad-goose

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Bad Goose