Circular Farm
Circular Farm is a South Carolina-based specialty mushroom producer operating three shipping containers that grows fresh gourmet and functional mushrooms (notably Lion's Mane and Oyster varieties) from agricultural byproducts, selling direct-to-consumer via its own e-commerce site with subscriptions, grow kits, supplements, and a commercial container farm system.
- Company typePrivate
- Founded2018
- HeadquartersJackson, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Circular Farm does
Circular Farm is a privately held, founder-operated mushroom cultivation business based in Jackson, South Carolina, founded in 2018 by Ben Crawford and Rebecca Goldberg. The company produces fresh gourmet and functional mushrooms (Lion's Mane, multiple Oyster varieties, Pioppino, Chestnut, Shiitake, and Nameko) using controlled-environment agriculture inside shipping containers, with substrate formulated from agricultural and logging byproducts (soybean hulls and sawdust) in line with circular economy principles. Production technology includes laminar flow hood with HEPA filtration for sterile inoculation and, at the upper end of the product line, The Cropbox, a turn-key 320 sq ft smartphone-monitored container farm system targeting aspiring farmers and agricultural entrepreneurs.
The company sells primarily direct-to-consumer through its own e-commerce storefront at circularfarm.com, with nationwide shipping (orders ship Thursdays via 2-day USPS), a subscription program on Recurpay for mixed mushroom boxes and powdered Lion's Mane supplements, and a single physical pickup partnership with Veg Out Vegan Cafe in Aiken, SC. Adjacent product lines include home-grow fruiting kits (Lion's Mane, Blue Oyster, Pink Oyster), a Mini Mushroom Fruiting Chamber for humidity control, and a 60g Powdered Lion's Mane supplement available as a one-time purchase or monthly subscription. Pricing is positioned in the premium specialty-mushroom segment, with fresh Lion's Mane at $29.50/lb, mixed boxes at $26.40-$43.75, grow kits at $22, and the Mini Fruiting Chamber at $26.
Operationally, Circular Farm scaled from a single used shipping container at founding to three containers by 2023, with co-founder Rebecca Goldberg transitioning to full-time in 2020. The company remains small (1-10 employees) and bootstrapped, closing its first disclosed funding round of $600,000 in April 2026. Distribution is concentrated in the Southeast US, and the stated mission emphasizes fresh-produce access in food deserts and sustainability education, supported by an extensive content library covering mycology, cultivation guides, and recipes.
Circular Farm firmographics
Firmographics- Name
- Circular Farm
- Legal name
- Circular Farm
- Website
- https://circularfarm.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Circular Farm is a South Carolina-based specialty mushroom producer operating three shipping containers that grows fresh gourmet and functional mushrooms (notably Lion's Mane and Oyster varieties) from agricultural byproducts, selling direct-to-consumer via its own e-commerce site with subscriptions, grow kits, supplements, and a commercial container farm system.
- Ownership category
- akta.pro rank
Circular Farm industry classification
Industry- Product category
- Specialty Mushroom Farming
- NAICS
- Mushroom Production (111411), Other Food Crops Grown Under Cover (111419)
- SIC
- Agricultural Production-Crops (100), Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Mushroom Farming (Button, Oyster, Shiitake) (AFAGADAJ)
- akta.pro secondary industries
- Mushroom & Fungi Production (Indoor/Protected) (AFAGAHAK), Medicinal Plant Farming (Botanical/Pharmaceutical Crops) (AFAGAGAE)
Keywords
Where Circular Farm is headquartered
LocationHeadquarters
- HQ city
- Jackson
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Circular Farm business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Fresh Mushroom Sales: Direct-to-consumer sales of fresh mushrooms including Lion's Mane, Oyster varieties (Blue, Pink, Gray, Yellow, Black Pearl King), Pioppino, Chestnut, Shiitake, and Nameko. Sold as individual products, mixed boxes, and subscription boxes.
- Grow Kit Sales: Sale of fruiting kits for home mushroom cultivation including Lion's Mane, Blue Oyster, and Pink Oyster mushroom grow kits. Each kit includes 6-pound bag, alcohol wipe, blade, and instructions.
- Subscription Boxes: Recurring subscription model for Mixed Mushroom Boxes delivered on monthly basis with discount pricing. Small box subscription: $26.40/month vs $33 one-time. Large box subscription available.
- Powdered Supplements: Sale of powdered Lion's Mane mushroom supplement in 60g packages (30-day supply at 2g/day). Available as one-time purchase ($31.50) or monthly subscription ($25.20).
- Growing Supplies: Sale of equipment for home mushroom growing including Mini Mushroom Fruiting Chamber ($26.00) for humidity control and controlled microclimate creation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Lion's Mane Mushrooms - 1 Pound |
| Subscription | Monthly | Small Mixed Mushroom Box - Subscription |
| Unit Pricing | Pay-as-you-go | Large Mixed Mushroom Box |
| Unit Pricing | Pay-as-you-go | Lion's Mane Mushroom Grow Kit |
| Subscription | Monthly | Powdered Lion's Mane - Subscription |
| Unit Pricing | Pay-as-you-go | Mini Mushroom Fruiting Chamber |
| Unit Pricing | Pay-as-you-go | Local Pickup Mushrooms |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Circular Farm product offering
Product offeringCore offering
Circular Farm grows and sells fresh gourmet and functional mushrooms — including Lion's Mane, multiple Oyster varieties (Blue, Pink, Gray, Yellow, Black Pearl King), Pioppino, Chestnut, Shiitake, and Nameko — using sustainable circular-economy methods in three repurposed shipping-container farms in Jackson, SC. The company also sells home mushroom grow kits (fruiting kits, fruiting chamber), powdered Lion's Mane supplements, and The Cropbox, a turn-key 320 sq ft container-farm system for mushrooms and hydroponic plants.
Product overview
Circular Farm offers a vertically integrated mushroom cultivation business with three main product lines: fresh gourmet mushrooms (Lion's Mane, Oyster varieties, and seasonal mushrooms like Pioppino and Chestnut), home grow kits (fruiting kits and fruiting chambers), and The Cropbox commercial container farm. Products include individual mushroom purchases, subscription boxes (Small/Large Mixed Mushroom Box), grow kits (Lion's Mane, Blue Oyster, Pink Oyster), growing supplies (Mini Mushroom Fruiting Chamber), and Powdered Lion's Mane supplements. The company uses sustainable circular economy practices, recycling agricultural byproducts into mushroom cultivation.
Differentiator
Problem solved
Functional benefit
Products and services
- Lion's Mane Mushrooms
Quantifiable outcome
- 90% less water use than conventional and greenhouse cultivation (CropBox)
- +3 more outcomes
Companies that use Circular Farm
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Circular Farm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
Circular Farm partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Veg Out Vegan CafeminorVeg Out Vegan Cafe in Aiken, SC serves as a local pickup location for Circular Farm mushroom orders. Customers can pick up their pre-ordered mushrooms at this cafe location on Fridays and Saturdays. This partnership supports local community access to fresh mushrooms.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Circular Farm competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Circular Farm financial estimates
Financial estimateRevenue estimate
Valuation estimate
Circular Farm leadership team
Management profileNumber of profiles
Profiles2 records
Circular Farm funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Circular Farm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Circular Farm
What does Circular Farm do?
Circular Farm grows and sells fresh gourmet and functional mushrooms — including Lion's Mane, multiple Oyster varieties (Blue, Pink, Gray, Yellow, Black Pearl King), Pioppino, Chestnut, Shiitake, and Nameko — using sustainable circular-economy methods in three repurposed shipping-container farms in Jackson, SC. The company also sells home mushroom grow kits (fruiting kits, fruiting chamber), powdered Lion's Mane supplements, and The Cropbox, a turn-key 320 sq ft container-farm system for mushrooms and hydroponic plants.
Is Circular Farm a public or private company?
Circular Farm is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Circular Farm founded?
Circular Farm was founded in 2018. It employs 1 to 10 people.
Where is Circular Farm based?
Circular Farm is headquartered in Jackson, United States, in the North America region.
How does Circular Farm make money?
Five revenue lines are on record. Fresh Mushroom Sales are the primary driver. The others are grow Kit Sales, subscription Boxes, powdered Supplements and growing Supplies.
Does Circular Farm have an API?
No public API is recorded for Circular Farm.
What industry is Circular Farm in?
Circular Farm's product category is Specialty Mushroom Farming. Its primary akta.pro industry code is AFAGADAJ, Mushroom Farming (Button, Oyster, Shiitake), with a secondary code of AFAGAHAK, Mushroom & Fungi Production (Indoor/Protected). Its NAICS code is 111411 and its SIC code is 100.