Pacha
PACHA (Live Pacha LLC) is a Vista, California-based regenerative food company that produces certified organic, gluten-free, grain-free sourdough breads and tortillas made from sprouted buckwheat for health- and allergen-conscious consumers, distributed via DTC e-commerce, UNFI/KeHE wholesale, and 2,400+ U.S. grocery doors including Whole Foods, Sprouts, and Albertsons.
- Company typePrivate
- Founded2020
- HeadquartersVista, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Pacha firmographics
Firmographics- Name
- Pacha
- Legal name
- Live Pacha LLC
- Website
- https://livepacha.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PACHA (Live Pacha LLC) is a Vista, California-based regenerative food company that produces certified organic, gluten-free, grain-free sourdough breads and tortillas made from sprouted buckwheat for health- and allergen-conscious consumers, distributed via DTC e-commerce, UNFI/KeHE wholesale, and 2,400+ U.S. grocery doors including Whole Foods, Sprouts, and Albertsons.
- Ownership category
- akta.pro rank
Pacha industry classification
Industry- Product category
- Artisanal Gluten-Free Baked Goods
- NAICS
- Bakeries and Tortilla Manufacturing (3118), Tortilla Manufacturing (311830)
- SIC
- Bakery Products (2050), Food And Kindred Products (2000)
- akta.pro primary industry
- Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused) (AFAKAAAG)
- akta.pro secondary industry
- Gluten-Free & Allergen-Friendly Bakery Wholesale (AFAIAFAF)
Keywords
Where Pacha is headquartered
LocationHeadquarters
- HQ city
- Vista
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Pacha business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Direct-to-Consumer E-Commerce: PACHA sells bread and tortillas directly through livepacha.com, offering one-time purchases and a subscription auto-renewal program with variable delivery intervals. Products ship weekly from San Diego.
- Retail/Wholesale Distribution: PACHA supplies grocery stores, markets, co-ops, restaurants, and cafes through UNFI and KeHE distributors and direct wholesale relationships. Products are sold in the frozen section at national and regional retailers.
- Marketplace (Amazon, Instacart): PACHA products are available through Amazon (where Whole Foods delivers) and Instacart for online ordering through partner grocers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Bread Loaves — 2-pack ($27.49), 4-pack, 6-pack ($15.89/per) |
| Unit Pricing | Pay-as-you-go | Sourdough Buckwheat Tortillas — 2-pack ($13.75/per), 4-pack, 6-pack ($11.75/per) |
| Subscription | Monthly | Subscription / Auto-Renewal Program |
| Unit Pricing | Pay-as-you-go | Wholesale Minimum Order |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels10 records
Pacha product offering
Product offeringCore offering
PACHA produces organic, gluten-free, grain-free sourdough breads and tortillas made primarily from sprouted buckwheat and sea salt using a proprietary fermentation process. The flagship Original Buckwheat Loaf uses only two ingredients; the Sourdough Buckwheat Tortilla adds psyllium husk as a third. All products are certified organic and gluten-free, vegan, free of the top 8 allergens, and packaged in 100% home-compostable materials. The brand sells directly to consumers through livepacha.com and through approximately 2,400 retail doors nationwide.
Product overview
PACHA is a food company specializing in organic, gluten-free, grain-free sourdough breads and tortillas made primarily from sprouted buckwheat. The core product line includes Original Buckwheat Loaf Sourdough Bread (the flagship 2-ingredient product), Multi-Seed and Rye bread varieties, Cinnamon Raisin sweet breads, and English Muffins. PACHA also launched the first-ever Sourdough Buckwheat Tortilla in March 2025. The company releases limited-edition seasonal products including Mulberry Vanilla and Fig & Olive PEACE Loaf collaborations. All products are certified organic, certified gluten-free, vegan, and free from the top 8 allergens.
Differentiator
Problem solved
Functional benefit
Products and services
- Sprouted Sourdough Buckwheat Bread Loaves Hand-crafted sourdough loaves made from sprouted buckwheat and sea salt (Original 2-ingredient recipe) with flavor variants adding seeds, caraway, or cinnamon and raisins. Certified organic, certified gluten-free, grain-free, vegan, top-8-allergen-free, 0g added sugar; 15 slices per pack.
- Sprouted Sourdough Buckwheat English Muffins Buckwheat English muffins (6 buns per pack) in Original and Multi-Seed variants. Certified organic, certified gluten-free, vegan; suitable for toasting and breakfast applications.
- Sourdough Buckwheat Tortillas Soft, pliable sourdough fermented tortilla made with three simple ingredients: organic sprouted buckwheat, organic psyllium husk, and sea salt. Grain-free, gluten-free, vegan, and free of the top 8 allergens; refrigerated shelf life of 4 weeks, freezable up to 2 years.
- Mulberry Vanilla Buckwheat Sourdough Loaf (Limited Edition) Limited-edition buckwheat sourdough loaf made with Regenerative Organic Certified vanilla sourced through a sail-cargo supply chain, paired with mulberry for natural sweetness. Capped at 800 loaves.
- Fig & Olive PEACE Loaf (Limited Edition) Limited-edition fig-and-olive buckwheat sourdough loaf produced in collaboration with Sindyanna of Galilee. Pairs PACHA's sprouted buckwheat base with figs and olives to express the brand's regenerative and cross-cultural food values.
Quantifiable outcome
- Low glycemic index of ~45 (buckwheat base) — below the 55 threshold for 'low glycemic' classification, mitigating blood glucose spikes
- +2 more outcomes
Companies that use Pacha
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
Pacha technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Pacha partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor, flagship and core.
- Imlak'esh OrganicsminorPACHA partnered with Imlak'esh Organics on a limited-edition line of high-protein bread loaves. Imlak'esh Organics is known for sustainable, functional food products with regenerative sourcing values aligned with PACHA's mission.
- Sindyanna of GalileeminorPACHA's Fig & Olive PEACE Loaf was baked in collaboration with Sindyanna of Galilee — a women-led nonprofit working at the intersection of regenerative agriculture and cross-cultural healing. This limited-edition collaboration (released July 2025) represented PACHA's brand values around regeneration and cross-cultural food traditions.
- Vanilla Bean ProjectflagshipPACHA partnered with Vanilla Bean Project for the limited-edition Mulberry Vanilla Buckwheat Sourdough Loaf. Vanilla Bean Project is the only company in the world with Regenerative Organic Certified (ROC) status for pure vanilla extract. Their vanilla beans are sourced from Aliet Green in Indonesia and shipped via the Grain de Sail II, a wind-powered cargo sailboat. This partnership enabled PACHA to extend its regenerative sourcing standard to the vanilla ingredient in a special release of 800 loaves.
- Field Theory (John Strofus)coreField Theory, led by John Strofus, is a regenerative farm cooperative in the Northern Plains (North Dakota, South Dakota, Minnesota) that supplies PACHA with 100% of its buckwheat. The buckwheat is grown using regenerative agriculture practices — as a cover crop it helps prevent erosion, promotes biodiversity, and eliminates the need for chemical pesticides. PACHA actively uses its purchasing power to influence mills to contract with certified regenerative farms.
- The Ecology CenterminorPACHA pledges 1% for the Planet and donates 1% of all sales to The Ecology Center in San Juan Capistrano, a nonprofit focused on regenerative agriculture education and sustainable food systems. PACHA hopes to collaborate on future regenerative agriculture projects with the center.
- UNFI (United Natural Foods)coreUNFI is one of PACHA's two primary wholesale distributors enabling national grocery distribution. UNFI supplies natural and organic products to thousands of retailers across the United States, providing PACHA with broad retail replenishment capabilities.
- KeHE DistributorscoreKeHE Distributors is one of PACHA's two primary wholesale distributors enabling distribution to natural grocery retailers and foodservice operators throughout the US.
- OSC (One Step Closer) CommunityminorPACHA is a member of the OSC (One Step Closer) community — a collective of mission-driven consumer goods companies advancing sustainability and social impact. Co-founder Maddie Hamann highlighted fellow OSC brands (Essential Oxygen, CatSpring Yaupon, Fat and the Moon, Kuli Kuli, Lotus Foods, Dr. Bronner's) in a gift basket guide, and OSC members offer cross-promotional discounts (OSC15 code).
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Pacha competitors and assessment
Company assessmentBroad incumbents
- Schar: Dr. Schär is one of the largest global gluten-free baked-goods brands, offering breads, rolls, crackers, and pizzas across Europe and North America. Comparable as a broad incumbent in certified gluten-free baked goods with far greater scale and international reach than PACHA.
Direct peers
- Canyon Bakehouse: Canyon Bakehouse is a leading gluten-free bread brand carried across mainstream U.S. grocery and foodservice. Directly comparable to PACHA as a gluten-free loaf brand with national distribution, although positioned as broader-ingredient (rice/tapioca/teff) rather than single-ingredient sprouted buckwheat.
- Siete Foods: Siete Foods makes grain-free tortillas, chips, and Mexican-inspired products founded on a clean-label, allergen-friendly positioning. Direct competitor to PACHA's Sourdough Buckwheat Tortillas, with much larger scale (acquired by PepsiCo in 2023) and similar Tex-Mex/tortilla category leadership.
- Little Northern Bakehouse: Little Northern Bakehouse produces gluten-free and vegan breads and rolls sold through U.S. natural and mainstream retailers. Direct head-to-head peer to PACHA in certified gluten-free, allergen-friendly bread with overlapping retail partners (Sprouts, Whole Foods).
- Base Culture: Base Culture produces grain-free, paleo, and gluten-free breads and baked goods using simple, recognizable ingredients (similar minimal-ingredient philosophy). Direct peer to PACHA in the premium clean-label gluten-free bread segment with DTC and retail presence.
- Simple Kneads: Simple Kneads makes gut-friendly, gluten-free sourdough breads, including a sprouted sourdough loaf — extremely close process analogue to PACHA. Direct peer given shared sprouted-sourdough technology, allergen-friendly claims, and DTC plus retail distribution.
Emerging players
- Three Bakers: Three Bakers produces gluten-free breads, rolls, and cookies positioned on simple, clean ingredients. Emerging peer with overlapping gluten-free, allergen-friendly positioning to PACHA's bread line, although with broader starch-based ingredient list.
- Outer Aisle: Outer Aisle makes plant-protein wraps and bread alternatives (e.g., cauliflower wraps) sold in U.S. retail and DTC. Emerging peer with overlapping health-forward, gluten-free wrap/bread platform — competes with PACHA's tortillas for at-home wrap occasions.
Regional players
- Mary's Gone Crackers: Mary's Gone Crackers produces gluten-free, grain-free crackers and baked snacks widely distributed in U.S. natural and mainstream retailers. Regional/established peer in the gluten-free baked goods category with broader snack-cracker portfolio rather than bread/tortilla focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Pacha social profiles
Digital presencePacha compliance and trust
Trust signalCompliance4 records
Pacha financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pacha leadership team
Management profileNumber of profiles
Profiles4 records
Pacha funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pacha M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pacha
What does Pacha do?
PACHA produces organic, gluten-free, grain-free sourdough breads and tortillas made primarily from sprouted buckwheat and sea salt using a proprietary fermentation process. The flagship Original Buckwheat Loaf uses only two ingredients; the Sourdough Buckwheat Tortilla adds psyllium husk as a third. All products are certified organic and gluten-free, vegan, free of the top 8 allergens, and packaged in 100% home-compostable materials. The brand sells directly to consumers through livepacha.com and through approximately 2,400 retail doors nationwide.
Is Pacha a public or private company?
Pacha is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pacha founded?
Pacha was founded in 2020. It employs 1 to 10 people.
Where is Pacha based?
Pacha is headquartered in Vista, United States, in the North America region.
How does Pacha make money?
Three revenue lines are on record. Direct-to-Consumer E-Commerce is the primary driver. The others are retail/Wholesale Distribution and marketplace (Amazon, Instacart).
Who are Pacha's main competitors?
Schar is listed as a broad incumbent. Direct peers are Canyon Bakehouse, Siete Foods, Little Northern Bakehouse, Base Culture and Simple Kneads. Emerging players are Three Bakers and Outer Aisle. Mary's Gone Crackers is listed as a regional player.
Does Pacha have an API?
No public API is recorded for Pacha.
What industry is Pacha in?
Pacha's product category is Artisanal Gluten-Free Baked Goods. Its primary akta.pro industry code is AFAKAAAG, Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused), with a secondary code of AFAIAFAF, Gluten-Free & Allergen-Friendly Bakery Wholesale. Its NAICS code is 3118 and its SIC code is 2050.