Nado
- Company typePrivate
- Founded1964
- HeadquartersSherbrooke, Canada
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Nado firmographics
Firmographics- Name
- Nado
- Legal name
- NADO Inc.
- Website
- https://nado.ca
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Nado is headquartered
LocationHeadquarters
- HQ city
- Sherbrooke
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Nado business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Custom metal parts manufacturing: B2B custom metal fabrication services for manufacturers and industrial companies across North America. Services include design/engineering collaboration, laser cutting, stamping, bending, welding, assembly, and surface finishing. Revenue generated through project-based quotes for custom parts, serving industries including electrification, transportation, industrial/agricultural equipment, and buildings. Volume requirements vary by process (stamping requires higher volumes for profitability).
- Proprietary consumer/industrial products: Nado manufactures and sells their own branded products: Traction Aids (anti-skid traction devices for vehicles) and Tomagrill (wood-fired cooking brasero). Products sold directly to consumers and corporate customers through e-commerce (tractionaids.nado.ca, tomagrill.com). Special edition products like Traction Aids Pink support the Quebec Breast Cancer Foundation.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Nado product offering
Product offeringCore offering
Nado manufactures custom precision metal parts for industrial clients across North America through an integrated process spanning design and engineering, precision laser cutting, stamping, bending and forming, mechanical welding and assembly, and surface finishing. The company processes steel, stainless steel, and aluminum. In addition to its core contract manufacturing services, Nado designs, manufactures, and sells two proprietary consumer products: Traction Aids (anti-skid vehicle traction devices) and Tomagrill (a wood-fired cooking brasero).
Product overview
Nado is a Quebec-based precision metal parts manufacturer with over 60 years of experience serving industrial clients across North America. The company operates an integrated manufacturing process encompassing design and engineering, precision laser cutting, stamping, bending and forming, assembly and mechanical welding, and surface finishing and treatment. Nado's product portfolio consists of two proprietary consumer brands alongside custom B2B manufacturing services. The core proprietary products are Traction Aids (a vehicle traction system for snow, ice, sand, and mud) and Tomagrill (a wood-fired cooking brasero). The Traction Aids line includes standard and Pink Edition variants, with the Pink Edition supporting the Quebec Breast Cancer Foundation. These products showcase the company's metalworking expertise in assembly, bending, and fabrication while serving consumer and commercial markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Precision Metal Parts Manufacturing End-to-end contract manufacturing of custom precision metal parts for industrial manufacturers, integrators, and contractors across North America. Processes span collaborative design and engineering, precision laser cutting (Trumpf TruLaser 5030), stamping (60-400 ton mechanical presses), CNC bending and forming (AMADA EGB 1303), mechanical welding (MIG, TIG, spot), assembly, and surface finishing. Materials processed include steel, stainless steel, and aluminum. Service supports markets including electrification and energy storage, transportation and specialized equipment, industrial and agricultural equipment, buildings, data centers, green energy, and sustainable mobility. Pricing is quote-based, requiring customers to describe part type, quantity, metal, and deadlines.
Companies that use Nado
Customer profileSegments7 records
Ideal customer profiles2 records
Nado technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Nado partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Nado competitors and assessment
Company assessmentBroad incumbents
- Linamar Corporation: Canadian public manufacturer of engineered products including precision metal components, assemblies and modules for automotive, industrial and mobility customers. Comparable to Nado's metal parts manufacturing focus and Canadian base, though serving global Tier 1 OEM programs.
- Russel Metals Inc. Canadian public metals distributor and processor with energy products and steel service operations across North America. Adjacent incumbent comparable to Nado through its metal processing activities and Canadian industrial customer base.
- Samuel, Son & Co., Limited: Canadian-based metals service center and manufacturing company offering metal processing, fabrication and distribution across North America. Comparable to Nado as a Canadian metal industry participant serving industrial customers with value-added processing.
- Martinrea International Inc. Canadian public automotive metal forming and lightweighting specialist producing body structures, chassis components and assemblies. Relevant incumbent competitor for Nado in transportation and electrification metal parts.
- Magna International Inc. One of the world's largest automotive suppliers with extensive metal forming, stamping and assembly capabilities across multiple product lines. Relevant as a broad incumbent competing for many of the same transportation and electrification programs that Nado targets, though at vastly larger scale.
Direct peers
- Wesgar Industries: Canadian metal stamping and fabrication company serving industrial customers across multiple sectors. Comparable to Nado as a Canadian contract metal stamper/fabricator competing for similar B2B industrial programs.
- Mayville Engineering Company, Inc. US-based public contract metal manufacturer offering stamping, machining, fabrication and assembly services to industrial customers. Highly comparable to Nado as a multi-process contract metal fabricator serving diversified industrial end markets.
- Multimatic Inc. Canadian privately held contract manufacturer specializing in metal forming, body-in-white assemblies and engineered components for automotive and industrial markets. Comparable to Nado in its Canadian footprint and integrated metal forming capabilities, though at much larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Nado social profiles
Digital presenceNado compliance and trust
Trust signalCompliance2 records
Nado financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nado leadership team
Management profileNumber of profiles
Profiles8 records
Nado funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nado M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nado
What does Nado do?
Nado manufactures custom precision metal parts for industrial clients across North America through an integrated process spanning design and engineering, precision laser cutting, stamping, bending and forming, mechanical welding and assembly, and surface finishing. The company processes steel, stainless steel, and aluminum. In addition to its core contract manufacturing services, Nado designs, manufactures, and sells two proprietary consumer products: Traction Aids (anti-skid vehicle traction devices) and Tomagrill (a wood-fired cooking brasero).
Is Nado a public or private company?
Nado is a private company. It is classified as family owned and is currently operating.
When was Nado founded?
Nado was founded in 1964. It employs 11 to 50 people.
Where is Nado based?
Nado is headquartered in Sherbrooke, Canada, in the North America region.
How does Nado make money?
Two revenue lines are on record. Custom metal parts manufacturing is the primary driver. The others are proprietary consumer/industrial products.
Who are Nado's main competitors?
Broad incumbents on record are Linamar Corporation, Russel Metals Inc., Samuel, Son & Co., Limited, Martinrea International Inc. and Magna International Inc.. Direct peers are Wesgar Industries, Mayville Engineering Company, Inc. and Multimatic Inc..
Does Nado have an API?
No public API is recorded for Nado.