A1 Padel
A1 Padel is a privately held Monaco-based sports circuit operator that runs a global professional padel competition across 26 countries, organizing tiered tournaments (Future, Open, Master, Grand Master) for professional and amateur players, sponsors, and fans since 2020.
- Company typePrivate
- Founded2020
- HeadquartersBeausoleil, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What A1 Padel does
A1 Padel is a privately held sports circuit operator that organizes and manages a global professional padel competition across 26 countries. Founded in 2020 by Fabrice Pastor as APT (American Padel Tour) and rebranded to A1 Padel in 2023 to support entry into the United States market, the company is incorporated in Monaco as SARL A1 PADEL. It runs a four-tier tournament structure — Future, Open, Master, and Grand Master — with prize pools ranging from $5,000 to over $60,000 USD per event. The circuit serves professional and amateur padel players seeking international competition, ranking points, and prize money, alongside sponsors, media partners, ticket buyers, and merchandise customers.
The company's product portfolio centers on the A1 Padel Circuit and is built around a proprietary ranking system (A1P) and player management platform that tracks tournament results, statistics, and rankings. Supporting products include an exclusive Player App for tournament participants, a live Streaming Platform, a real-time Scoreboard, an Online Ticketing system, an official e-commerce Shop (a1padelshop.com), and a Multimedia Gallery archive. The platform supports multilingual access (Spanish and English) and integrates with payment processor Santander/RedSys, Google Analytics for traffic measurement, and social sharing via Facebook and Twitter. Royalpadel serves as official paddle and clothing partner, and HEAD serves as official ball partner.
A1 Padel generates revenue through multiple streams: tournament registration fees paid by players, sponsorship and media rights sold to equipment brands and broadcasters, ticket sales and streaming subscriptions for match access, and merchandise sales through the branded shop. The company operates a digital-first go-to-market motion, distributing content and services through its website, mobile app, and an active social media presence across Instagram, TikTok, YouTube, Twitch, and X/Twitter, with physical tournament venues serving as regional activation points across its 26-country footprint spanning Latin America, Europe, and North America.
A1 Padel firmographics
Firmographics- Name
- A1 Padel
- Legal name
- SARL A1 PADEL
- Website
- https://a1padelglobal.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- A1 Padel is a privately held Monaco-based sports circuit operator that runs a global professional padel competition across 26 countries, organizing tiered tournaments (Future, Open, Master, Grand Master) for professional and amateur players, sponsors, and fans since 2020.
- Ownership category
- akta.pro rank
Where A1 Padel is headquartered
LocationHeadquarters
- HQ city
- Beausoleil
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
A1 Padel business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Tournament Registration Fees: Players pay entry fees to participate in circuit tournaments at various levels (Future, Open, Master, Grand Master). Fees vary by tournament tier and location.
- Sponsorship and Media Rights: The circuit generates revenue through sponsorship agreements with equipment brands (paddles, balls, clothing), technical sponsors, and media partners who broadcast tournament coverage.
- Ticket Sales and Streaming: Revenue from online ticket sales for tournament attendance and streaming services for remote viewing of matches.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Future tournaments with prize pools around $5,000-$35,000 USD |
| Transaction based/ take rate | Pay-as-you-go | Master tier tournaments with $20,000 USD prize pools |
| Transaction based/ take rate | Pay-as-you-go | Master tournaments with $60,000 USD prize pools |
| Transaction based/ take rate | Pay-as-you-go | European tournaments with €35,000 prize pools |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
A1 Padel product offering
Product offeringCore offering
A1 Padel organizes and operates a global professional padel tournament circuit across 26 countries, with multi-tier events (Future, Open, Master, Grand Master) offering prize pools from $5,000 to $60,000+ USD. The circuit includes tournament registration, an official ranking system, live streaming of matches, online ticketing, and an exclusive player mobile application, plus a separately operated branded merchandise shop.
Product overview
A1 Padel is a global professional padel circuit (originally launched as APT - American Padel Tour in 2020, rebranded to A1 Padel in 2023) organized by SARL A1 PADEL based in Monaco. The platform operates a comprehensive tournament ecosystem spanning 26 countries, offering tournament tiers including Future, Open, Master, and Grand Master events. The product portfolio centers on the A1 Padel Circuit as the core offering, supplemented by the exclusive Player App for registered competitors, a Streaming Platform for live match coverage, real-time Scoreboard tracking, an official Ranking System (A1P), comprehensive Tournament Management services, a Multimedia Gallery archive, an e-commerce A1 Padel Shop, and Online Ticketing for event access. The circuit was founded and is presided over by Fabrice Pastor.
Differentiator
Problem solved
Functional benefit
Products and services
- A1 Padel Circuit Global professional padel circuit organizing tiered tournaments (Future, Open, Master, Grand Master) across 26 countries for amateur and professional padel players, with prize pools ranging from $5,000 to $60,000+ USD and an official ranking system.
- A1 Padel Player App Exclusive mobile application for circuit players providing access to their player profiles, statistics, tournament information, and participation management.
- A1 Padel Streaming Platform Live streaming service for padel matches and tournament coverage, enabling fans worldwide to watch tournament competitions in real time via the A1 Padel website.
- A1 Padel Shop Official e-commerce merchandise store selling branded padel apparel, equipment, accessories, and Royalpadel-developed circuit-specific collections for fans and players.
Companies that use A1 Padel
Customer profileSegments1 record
Ideal customer profiles1 record
A1 Padel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
A1 Padel partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Royalpadel - Original APT PartnershipcoreRoyalpadel acquired rights to be official clothing and paddle brand for APT (now A1 Padel) circuit from its inception in 2020. Collection includes tournament-specific designs for 7+ countries.
- RoyalpadelcoreRoyalpadel is a pioneering paddle brand established since the late 1980s. They developed a special "América FPro" paddle (100% carbon fiber with Shockout vibration reduction system) as the official paddle of the circuit, along with official clothing collection featuring tournament-specific designs.
- HEADcoreHEAD is the official ball partner of the A1 Padel circuit, providing equipment for tournament play.
- Carlanga Gestion Comercial e Inmobiliaria SLminorSpanish commercial management company handling data processing and commercial operations for the platform, registered in Seville, Spain.
Scale indicators2 records
Recent moves7 records
Expansion highlights5 records
A1 Padel competitors and assessment
Company assessmentBroad incumbents
- International Padel Federation (FIP): The international governing body for padel that sanctions Premier Padel and shapes the competitive calendar; A1 Padel operates in parallel and benefits from, or is constrained by, FIP's regulatory and competitive decisions.
- PGA Tour: The leading men's professional golf tour runs a multi-tier global circuit with significant media-rights and sponsor economics; A1 Padel's Master/Grand Master structure mirrors this tiered competitive model.
- Formula 1: Operates a multi-country global championship circuit with diversified revenue (broadcast rights, sponsorship, ticketing, digital). A relevant benchmark for how a global sports circuit can monetize international audiences.
- UFC: A global combat-sports organizer that has built a multi-vertical business (events, rankings, streaming via UFC Fight Pass, merchandise, mobile apps) — analogous to A1 Padel's integrated streaming/app/shop stack.
- WTA Tour: The women's tennis tour uses the same global tournament-circuit, ranking, and sponsorship playbook as A1 Padel, with comparable player progression tiers and media-rights monetization.
- ATP Tour: The men's professional tennis tour operates a structurally similar global circuit model with tiered tournaments, ranking points, and sponsor/media-rights revenue — a useful comparable for how a mid-tier racquet-sport tour can scale globally.
Direct peers
- Premier Padel: The FIP-sanctioned global padel tour backed by the International Padel Federation and Saudi Arabia's Public Investment Fund; competes head-to-head with A1 Padel for top players and is widely viewed as the emerging 'official' professional circuit.
- World Padel Tour: The principal rival professional padel circuit competing directly with A1 Padel for players, ranking recognition, sponsorship, and broadcast rights across overlapping geographies such as Spain, Argentina, and other padel-strong markets.
Emerging players
- World Padel League: An emerging padel competition format targeting professional players and sponsor interest in international markets; comparable as another private-circuit entrant competing with A1 Padel for attention in the same sport.
- Hexagon Cup: A newer, high-profile team-format padel competition backed by sports celebrities, targeting similar top players and sponsor pools as A1 Padel's Master and Grand Master tiers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
A1 Padel social profiles
Digital presenceA1 Padel financial estimates
Financial estimateRevenue estimate
Valuation estimate
A1 Padel leadership team
Management profileNumber of profiles
Profiles1 record
A1 Padel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
A1 Padel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about A1 Padel
What does A1 Padel do?
A1 Padel organizes and operates a global professional padel tournament circuit across 26 countries, with multi-tier events (Future, Open, Master, Grand Master) offering prize pools from $5,000 to $60,000+ USD. The circuit includes tournament registration, an official ranking system, live streaming of matches, online ticketing, and an exclusive player mobile application, plus a separately operated branded merchandise shop.
Is A1 Padel a public or private company?
A1 Padel is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was A1 Padel founded?
A1 Padel was founded in 2020. It employs 11 to 50 people.
Where is A1 Padel based?
A1 Padel is headquartered in Beausoleil, France, in the Europe region.
How does A1 Padel make money?
Three revenue lines are on record. Tournament Registration Fees are the primary driver. The others are sponsorship and Media Rights and ticket Sales and Streaming.
Who are A1 Padel's main competitors?
Broad incumbents on record are International Padel Federation (FIP), PGA Tour, Formula 1, UFC, WTA Tour and ATP Tour. Direct peers are Premier Padel and World Padel Tour. Emerging players are World Padel League and Hexagon Cup.
Does A1 Padel have an API?
No public API is recorded for A1 Padel.