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Project 24

Full company profile

uuid00varre

Namestring
Project 24
Legal namestring
Project 24
Websiteurl
project24.co.za
Company typeenum
Private
Founded yearint
2002
Descriptiontext

Project 24 is a South Africa-based AI consulting and implementation services firm that helps businesses deploy AI-driven automation across workflows, customer service chatbots, predictive analytics, personalized marketing, and data analytics use cases. The company was founded approximately 18 months ago as an AI-focused initiative and operates under the leadership of Founder and Group CEO Garry Cahay, who concurrently leads parent company Ell0 Technology, providing 20+ years of IT industry legacy and executive advisory credibility. Its core offering is a structured three-phase service — AI consultation, AI readiness assessment, and AI implementation — delivered through a five-step process that targets implementation in one specific business area per engagement.

The firm's productized services (AI Consultation, AI Readiness Assessment, AI Implementation, and an Ongoing Support Package) are positioned as a horizontal solution for South African SMBs and mid-market companies seeking digital transformation. Underlying technology is described in functional terms — workflow automation, chatbots, predictive analytics, generative content tools, and real-time data analysis — with no proprietary platform, patented models, named AI frameworks, or disclosed data assets. The offering relies on Ell0 Technology's accreditation and 18 months of internal AI implementation experience as the primary technical credibility layer.

Commercially, Project 24 is pre-revenue and operates on a freemium pilot model: the first five clients receive AI implementation services (stated value R25,000) free of charge in exchange for a R5,000 charity donation, testimonial, and referral, with the stated intent to extend engagement to additional business areas post-pilot. Go-to-market is sales-led via the company website (project24.co.za), supported by organic social presence on Facebook, Instagram, and LinkedIn, and a bottom-of-funnel referral program tied to pilot client obligations. The company has no disclosed headcount, no funding rounds, no named customers, and no disclosed standard pricing for post-pilot engagements, leaving the revenue model and conversion economics unproven.

Short descriptiontext

Project 24 is a South African AI consulting and implementation firm that helps businesses automate workflows, deploy chatbots, and apply predictive analytics. Founded by Garry Cahay and backed by parent Ell0 Technology, it is currently piloting free AI deployments for its first five clients.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersCape Town, South Africa
HQ citystring
Cape Town
HQ countrystring
South Africa
HQ regionstring
Africa
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
AI consulting services, workflow automation services, AI implementation consulting, business process automation, predictive analytics consulting
Industry2 codes
1AI/ML Engineering & Model Development Services
CodeBPAEAHAFPrimaryYes
2Robotic Process Automation (RPA) Platforms
CodeHDAEAHABPrimaryNo
NAICS code2 codes
  • Computer Systems Design and Related Services54151
  • Other Computer Related Services541519
SIC code3 codes
  • Services-Computer Programming, Data Processing, Etc.7370
  • Services-Computer Programming Services7371
  • Services-Management Consulting Services8742
Product category
AI Consulting Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1AI Implementation Services
TypeFreemium
Description

Currently offering free AI implementation services to first five clients. After initial pilot, services would presumably transition to paid engagements at R25,000 value.

Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
Pricing details1 tier
1First Five Clients - Free AI Implementation
ModelFreemiumBilling cadenceMulti-year contract
Notes

Free AI implementation for first five companies that sign up. Total value stated as R25,000. Requires R5,000 donation to charity and a testimonial/reference letter in return. Implementation covers one specific area of business, not full-scale transformation.

GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Project 24 provides AI consulting, business readiness assessment, and AI implementation services that help companies automate repetitive, time-consuming administrative workflows and deploy AI capabilities such as chatbots, predictive analytics, personalized marketing, and real-time data insights. Engagements follow a five-step structured process covering free consultation, assessment, single-area implementation, post-implementation satisfaction check, and optional expansion to additional business areas, with ongoing training and support.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Save 3 hours daily for business teams
+3 more records
Product overview1 text field

Project 24 is an AI consulting and implementation services company backed by parent company Elo Technology's 20+ years of legacy. Rather than a software product platform, the company offers a structured consulting service with three integrated phases: AI Consultation, AI Readiness Assessment, and AI Implementation. The service follows a five-step process: free consultation, business assessment, AI implementation in one business area, followed by optional expansion to additional areas. The first five signed-up companies receive free AI implementation in exchange for a charity donation and testimonial. Additional services include ongoing support, training, and KPI measurement assistance.

Product and service1 record
1AI Consultation Service
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Ell0 Technology
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Ell0 Technology backs Project 24 with 20+ years of industry legacy. Project 24 leverages Ell0's accreditation and proven track record in AI implementation. Garry Cahay serves as Founder and Group CEO of both companies. Ell0 provides the foundational experience that validates Project 24's AI expertise.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI capability5 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Project 24

AI Consulting Servicesproject24.co.za

Project 24 is a South African AI consulting and implementation firm that helps businesses automate workflows, deploy chatbots, and apply predictive analytics. Founded by Garry Cahay and backed by parent Ell0 Technology, it is currently piloting free AI deployments for its first five clients.

What Project 24 does

Project 24 is a South Africa-based AI consulting and implementation services firm that helps businesses deploy AI-driven automation across workflows, customer service chatbots, predictive analytics, personalized marketing, and data analytics use cases. The company was founded approximately 18 months ago as an AI-focused initiative and operates under the leadership of Founder and Group CEO Garry Cahay, who concurrently leads parent company Ell0 Technology, providing 20+ years of IT industry legacy and executive advisory credibility. Its core offering is a structured three-phase service — AI consultation, AI readiness assessment, and AI implementation — delivered through a five-step process that targets implementation in one specific business area per engagement.

The firm's productized services (AI Consultation, AI Readiness Assessment, AI Implementation, and an Ongoing Support Package) are positioned as a horizontal solution for South African SMBs and mid-market companies seeking digital transformation. Underlying technology is described in functional terms — workflow automation, chatbots, predictive analytics, generative content tools, and real-time data analysis — with no proprietary platform, patented models, named AI frameworks, or disclosed data assets. The offering relies on Ell0 Technology's accreditation and 18 months of internal AI implementation experience as the primary technical credibility layer.

Commercially, Project 24 is pre-revenue and operates on a freemium pilot model: the first five clients receive AI implementation services (stated value R25,000) free of charge in exchange for a R5,000 charity donation, testimonial, and referral, with the stated intent to extend engagement to additional business areas post-pilot. Go-to-market is sales-led via the company website (project24.co.za), supported by organic social presence on Facebook, Instagram, and LinkedIn, and a bottom-of-funnel referral program tied to pilot client obligations. The company has no disclosed headcount, no funding rounds, no named customers, and no disclosed standard pricing for post-pilot engagements, leaving the revenue model and conversion economics unproven.

Project 24 firmographics

Firmographics
Name
Project 24
Legal name
Project 24
Website
https://project24.co.za
Company type
Private
Founded year
2002
Operating status
Operating
Headcount range
11–50 employees
Short description
Project 24 is a South African AI consulting and implementation firm that helps businesses automate workflows, deploy chatbots, and apply predictive analytics. Founded by Garry Cahay and backed by parent Ell0 Technology, it is currently piloting free AI deployments for its first five clients.
Ownership category
akta.pro rank

Project 24 industry classification

Industry
Product category
AI Consulting Services
NAICS
Computer Systems Design and Related Services (54151), Other Computer Related Services (541519)
SIC
Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Management Consulting Services (8742)
akta.pro primary industry
AI/ML Engineering & Model Development Services (BPAEAHAF)
akta.pro secondary industry
Robotic Process Automation (RPA) Platforms (HDAEAHAB)

Keywords

  • AI consulting services
  • Workflow automation services
  • AI implementation consulting
  • Business process automation
  • Predictive analytics consulting

Where Project 24 is headquartered

Location

Headquarters

HQ city
Cape Town
HQ country
South Africa
HQ region
Africa

Offices1 record

Markets served

Project 24 business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. AI Implementation Services: Currently offering free AI implementation services to first five clients. After initial pilot, services would presumably transition to paid engagements at R25,000 value.

Pricing tiers

ModelBillingPrice
FreemiumMulti-year contractFirst Five Clients - Free AI Implementation

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Project 24 product offering

Product offering

Core offering

Project 24 provides AI consulting, business readiness assessment, and AI implementation services that help companies automate repetitive, time-consuming administrative workflows and deploy AI capabilities such as chatbots, predictive analytics, personalized marketing, and real-time data insights. Engagements follow a five-step structured process covering free consultation, assessment, single-area implementation, post-implementation satisfaction check, and optional expansion to additional business areas, with ongoing training and support.

Product overview

Project 24 is an AI consulting and implementation services company backed by parent company Elo Technology's 20+ years of legacy. Rather than a software product platform, the company offers a structured consulting service with three integrated phases: AI Consultation, AI Readiness Assessment, and AI Implementation. The service follows a five-step process: free consultation, business assessment, AI implementation in one business area, followed by optional expansion to additional areas. The first five signed-up companies receive free AI implementation in exchange for a charity donation and testimonial. Additional services include ongoing support, training, and KPI measurement assistance.

Differentiator

Problem solved

Functional benefit

Products and services

  • AI Consultation Service

Quantifiable outcome

  • Save 3 hours daily for business teams
  • +3 more outcomes

Companies that use Project 24

Customer profile

Segments1 record

Ideal customer profiles1 record

Project 24 technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

Project 24 partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Ell0 TechnologycoreStrategic or Co-development PartnerEll0 Technology backs Project 24 with 20+ years of industry legacy. Project 24 leverages Ell0's accreditation and proven track record in AI implementation. Garry Cahay serves as Founder and Group CEO of both companies. Ell0 provides the foundational experience that validates Project 24's AI expertise.

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Project 24 competitors and assessment

Company assessment

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

Project 24 social profiles

Digital presence

Project 24 financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Project 24 leadership team

Management profile

Number of profiles

Profiles1 record

Project 24 funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Project 24 M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Project 24

What does Project 24 do?

Project 24 provides AI consulting, business readiness assessment, and AI implementation services that help companies automate repetitive, time-consuming administrative workflows and deploy AI capabilities such as chatbots, predictive analytics, personalized marketing, and real-time data insights. Engagements follow a five-step structured process covering free consultation, assessment, single-area implementation, post-implementation satisfaction check, and optional expansion to additional business areas, with ongoing training and support.

Is Project 24 a public or private company?

Project 24 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Project 24 founded?

Project 24 was founded in 2002. It employs 11 to 50 people.

Where is Project 24 based?

Project 24 is headquartered in Cape Town, South Africa, in the Africa region.

How does Project 24 make money?

One revenue line is on record: AI Implementation Services.

Does Project 24 have an API?

No public API is recorded for Project 24.

What industry is Project 24 in?

Project 24's product category is AI Consulting Services. Its primary akta.pro industry code is BPAEAHAF, AI/ML Engineering & Model Development Services, with a secondary code of HDAEAHAB, Robotic Process Automation (RPA) Platforms. Its NAICS code is 54151 and its SIC code is 7370.

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