Stage Up

What Stage Up does

Stage Up SAS is a French B2B service provider founded in 2015 and headquartered in Saint-Martin-d'Hères (Auvergne-Rhône-Alpes), operating as a subsidiary of M group. The company specializes in the design, assembly, and rental of stage structures, rigging, and lifting systems for live performance, sports, and corporate events, working exclusively with modular aluminum scaffolding sourced from Layher France. Its product portfolio centers on three proprietary mobile/modular stage configurations — AlphaStage 120 BIG (120m2 trailer stage), PolyStage 55 (55m2 compact stage), and Scène Igloo (Layher-based modular stage scalable from 24m2 to 388m2) — complemented by accessory towers (Tour d'accroche, Tour Protect Étanches), LED screen supports, and crash barriers. Core technical differentiators include wind resistance up to 100 km/h for outdoor deployment and rapid assembly (1-6 days depending on structure size).

Stage Up operates under Label Prestataire de Service du Spectacle Vivant n°857 and Label Prestadd® n°187, both issued by Synpase, certifying regulatory compliance for intermittent entertainment workers and ESG/sustainable development commitments respectively. The company runs an in-house Bureau d'Études for technical design and sizing, and assembles turnkey solutions spanning pre-study, design, assembly, and post-event debrief. Customers include municipalities (Ville de Grenoble, Département de l'Isère), festivals (Musilac, Berlioz, Holocène, Brunch Electronik, Tignes, Tech & Fest), corporates (Koesio, Aéroports de Paris), and institutions (Grenoble École de Management).

Revenue mechanics are entirely project-based and quote-driven, with no publicly disclosed pricing. The company monetizes through five streams: turnkey prestations, rigging and lifting services, equipment rental, sale and installation of permanent systems, and after-sales maintenance. Go-to-market is direct enterprise sales targeting event organizers, festivals, municipalities, and corporate clients, primarily within France with national mobility. The team operates on a lean 1-10 employee core management structure backed by M group shared services for planning, logistics, IT, sales, administration, and direction.

Name

Stage Up

Legal name

Stage Up SAS

Website

https://stageup.eu

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Stage Up SAS is a French B2B event services company that designs, assembles, and rents modular aluminum stage structures, rigging, and lifting systems for festivals, sports events, and corporate clients across France, operating from Saint-Martin-d'Hères under parent M group.

Ownership category

akta.pro rank

Product category

Event Production Services

NAICS

Other Performing Arts Companies (71119)

SIC

Fabricated Structural Metal Products (3440), Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Event Technical Production Management & Crew (MPAGAKAH)

akta.pro secondary industries

Staging & Rigging Services (MPAGAKAA), Temporary Structures (Truss Roofs, Tents, Barricades) (MPAGAKAK), Event Fabrication & Scenic/Set Build (Custom Builds, Installations) (BPAFAGAK)

Keywords

• Stage structures
• Event scaffolding
• Mobile stages
• Rigging services
• Event production

Headquarters

HQ city

Saint-martin-d'heres

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Turnkey Solutions (Prestation Clés en main): Complete project management from conception to execution, offering tailored solutions for concerts, festivals, corporate events and sports events. Full orchestration of structure-related trades in event production.
2. Rigging and Lifting Services: Specialized in secure and regulation-compliant suspension systems. Design and installation of palans, slings, attachment points and load-bearing structures. Rigorous sizing and verification at each assembly stage.
3. Equipment Rental: Rental of covered stages, aluminum structures, lifting elements and attachment accessories. Each equipment is checked before and after each use. Flexible offering allowing partners to have reliable and ready-to-use solutions.
4. Sale and Installation: Sale and installation of stage structures and permanent lifting systems. Includes advice on equipment choice, logistics, assembly and on-site technical verification.
5. After-Sales Service: Technical follow-up, maintenance and compliance verification of installations. Preventive maintenance and replacement of worn components.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Stage Up designs, supplies, installs, and rents modular stage structures, scaffolding, rigging, and lifting systems for live events. The company delivers turnkey event production services from conception through disassembly, including custom engineering, equipment rental, permanent installation, and after-sales maintenance, primarily using Layher France modular aluminum equipment. Customers include event organizers, festivals, municipalities, sports federations, and corporations.

Product overview

Stage Up is a specialist provider of stage structures, rigging, and lifting solutions for events. The company operates a multi-product portfolio centered around mobile and modular stage systems, including the AlphaStage 120 BIG (120m2 folding trailer stage), PolyStage 55 (55m2 compact trailer stage), and Scène Igloo (customizable Layher-based modular stage from 24m2 to 388m2). These core stage products are complemented by accessory offerings such as attachment towers (Tour d'accroche), waterproof protection towers (Tour Protect Étanches), LED screen supports (Sixty82/PORTAL), and crash barriers. The company also provides comprehensive services including turnkey solutions (Prestation Clés en main), equipment rental, sale and installation, in-house engineering (Bureau d'études), and after-sales support. All products utilize Layher France equipment as the primary structural system.

Differentiator

Problem solved

Functional benefit

Products and services

• L'AlphaStage 120 BIG Folding mobile stage on trailer offering 120m² (13.20m x 8.10m) of stage surface with adjustable height from 1.40m to 2.00m, 6.50m clearance, and 22 attachment points. Extensible with 25m² covered extensions on each side. Wind resistant up to 72km/h when covered; 100km/h without lateral covers. Designed for outdoor event organizers needing a rapidly deployable large-scale stage.
• PolyStage 55 Compact trailer-mounted stage offering 55m² (8.20m x 6.60m) of stage surface with 4.70m clearance, towable by a light vehicle. Installable by two people in half a day. Wind resistant up to 100km/h without side covers. Designed for outdoor events needing a mid-sized mobile stage.
• Scène Igloo Signature modular stage built with Layher France equipment. Covered stage platform ranging from 24m² to 388m², fully customizable with technical extensions (cour, jardin, lointain), with or without covers. Can be completed with sound towers, screen supports, or other structures. Assembly time 1 to 6 days depending on size. Designed for festivals, concerts, sports, and corporate events.
• Scènes et structures sur mesure Custom-designed stages and structures for Spectacle, Event, and Sport applications. Provides end-to-end engineering and implementation from initial technical design to final assembly, transforming scenographic briefs into robust, aesthetically pleasing, and secure structures.
• Tour d'accroche Layher attachment towers designed to support Line Array systems, LED screens, projectors, camera platforms, set elements, and signage. Modular design with adjustable heights up to 14 meters. Wind resistant up to 100km/h. Designed for event technical crews requiring heavy rigging points.
• Tour Protect Étanches Temporary technical waterproof protection towers supporting projection systems, cameras, and video/lighting scenography. Waterproof anti-intrusion panel finish. Standard dimensions 2.07m x 2.07m or 4.14m x 4.14m with variable heights from 4 to 10m. Wind resistant up to 100km/h with appropriate ballast and anchoring. Designed for outdoor audiovisual productions.
• Support écran LED / PORTAL (Sixty82) Robust, safe, and versatile mounting solution for LED screen towers and technical structures (lighting rigging, cameras, decor). Modular design supports LED screens up to 28m² with optimized ballast system ranging from 400kg to 3200kg depending on wind conditions. Designed for concert and broadcast productions.
• Crash Barrières Aluminum safety crash barriers framing and protecting sensitive areas during public events. Compliant with standards, featuring non-slip flooring, step nose, and reinforced 50mm diameter handrail. Available in straight (1m, 39kg), fixed angle (45° or 90°), or variable angle (90° to 270°) versions, with cable passage models. Designed for crowd control at live events.
• Accroche & Levage Rigging and lifting infrastructure services for stage technical equipment including Line Array systems, LED screens, projectors, set elements, and specific scenographic equipment. Includes hoists, slings, attachment points, and load-bearing structures with rigorous sizing and verification at each assembly stage. Designed for event technical directors needing regulation-compliant suspension systems.
• Prestation Clés en main Complete turnkey services from design to implementation for concerts, festivals, corporate, and sporting events. Includes project management, reliable execution, and operational excellence with full orchestration of structure-related trades. Designed for event organizers seeking single-point accountability.
• Location de matériel Equipment rental services including covered stages, aluminum structures, lifting elements, and rigging accessories. Each equipment is verified before and after each use for safety and performance. Flexible terms for partners needing reliable, ready-to-use solutions.
• Vente et installation Sale and installation of permanent stage structures and lifting systems with consulting on equipment selection, logistics, assembly, and on-site technical verification. Designed for venues purchasing permanent infrastructure.
• Bureau d'études In-house engineering and technical design office that designs and sizes stage structures adapted to each project, combining technical expertise with methodological rigor for safe, high-performance installations compliant with regulations. Designed for clients with non-standard technical or scenographic briefs.
• Service Après Vente After-sales service including follow-up, maintenance, and compliance verification of installations, with technical inspections, preventive maintenance, and replacement of worn components. Designed for venue operators needing ongoing compliance and asset upkeep.

Quantifiable outcome

• Wind resistance up to 100km/h for Layher structures, enabling reliable outdoor operations in challenging conditions
• +2 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and major.

• Layher FrancecoreTechnology or IntegrationPremier manufacturer of scaffolding in Europe, Layher guarantees recognized quality and solidity. Permanent stock allows safe and timely use of different types of scaffolding. Highly innovative with numerous pieces appreciated by event equipment installers for ergonomics and robustness. Primary equipment supplier for Stage Up's modular structures.
• Full Metal ConceptcoreStrategic or Co-development PartnerRecognized specialist in design and manufacture of metal structures for events. Their motto: 'Tout est possible' (Everything is possible). Expertise for demanding and atypical projects.
• AxentemajorTechnology or IntegrationMajor distributor and supplier for lighting, sound and stage technologies. Accompanies professionals with a wide range of innovative and high-performance products. Proximity with international brands makes them a privileged partner for designing and equipping projects.
• ChainMastermajorTechnology or IntegrationWith over 25 years of experience, ChainMaster is a key player in motorized lifting for events. Their solutions combine maximum safety, reliability and ergonomics, while integrating the latest technological innovations. Guarantees smooth and controlled lifting for the most ambitious productions.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• GL Events: Major French event infrastructure and staging group with global operations. Overlaps with Stage Up in stage structures, rigging, and event services but operates at vastly larger scale across venue management, exhibitions, and equipment.
• PRG (Production Resource Group): Global leader in event production and entertainment technology. Overlaps with Stage Up in staging, rigging, and event services but operates at vastly larger scale across lighting, audio, video, and full production for major tours and events.

Direct peers

• Prolyte Group: Dutch manufacturer and supplier of trussing, staging, and rigging systems widely used in European live events. Comparable to Stage Up's modular stage, rigging tower, and support structure offerings, though operating more as equipment manufacturer than turnkey service provider.
• NUSSLI Group: Swiss-headquartered specialist in temporary event structures, grandstands, and stage construction for sports, cultural, and corporate events. Closely comparable to Stage Up in modular Layher-style staging, rigging, and turnkey event delivery across Europe.
• Stageco: Belgian specialist in custom stage structures, roofing systems, and rigging for concerts, festivals, and touring productions across Europe. Highly comparable turnkey staging and rigging service model targeting similar festival and concert customers.
• Area Four Industries (MILOS / LITEC / TOMCAT): UK-headquartered group owning MILOS, LITEC, and TOMCAT brands — leading European makers of trussing, staging, and rigging hardware. Directly comparable product portfolio to Stage Up's Layher-based modular stages and rigging accessories.
• Modulo Event (Modulo Group): French event structures specialist providing modular stages, grandstands, and custom installations. Directly comparable to Stage Up in product range, customer base (French festivals, municipalities, corporate), and turnkey service model.

Others

• Layher France: French subsidiary of Layher, Europe's premier scaffolding manufacturer and Stage Up's primary equipment partner. Adjacent/ecosystem relationship — supplies the core modular aluminum systems on which all Stage Up stage and rigging products are built.
• ChainMaster: German manufacturer of motorized chain hoists and lifting solutions for the entertainment industry. Technology partner to Stage Up; comparable in the rigging/lifting product category but operating primarily as equipment manufacturer rather than service provider.

Regional players

• Star Events: UK-based staging and temporary structures specialist serving festivals, concerts, and sporting events. Comparable product offering in modular stages and grandstands, though operating primarily in the UK market rather than France.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/stageupgrenoble
• LinkedInlinkedin.com/company/stageupgrenoble

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stage Up