What Prodtex AS does

Prodtex AS (operating as Prodtex Norge AS) is a Norwegian industrial technology company founded in 2017/2018 and headquartered in Ulsteinvik on Norway's northwest coast, with its main production facility at Fiskåholmen. The company designs and manufactures automated laser welding systems, robotic production cells, and digital engineering services for industrial manufacturers in shipbuilding, offshore, aquaculture, infrastructure, and heavy industry. Its product portfolio spans three categories: laser and welding technology (pure laser welding, laser-hybrid welding, laser metal deposition, laser surface treatment, and conventional MIG/TIG welding); robot solutions (gantry systems, mobile robotic systems, robotic pipe welding lines, wall-mounted gantries, micro panel lines, automated sack handling systems, and custom robot cells); and digital services (design and engineering, 3D visualization, digital twin methodology, and customized software). All solutions are unified through the Dassault Systèmes 3DEXPERIENCE platform, which Prodtex resells and on which it builds custom software add-ons, enabling offline programming, real-time process monitoring via an optical process observer, and digital traceability from design through production.

The company operates a project-based enterprise sales motion with dedicated account managers for key customers including Aker Solutions, Provaris Energy, Statsbygg, Statens vegvesen, Lerøy, and Rolls-Royce Marine. Revenue is generated through four streams: custom automation hardware sales, engineering and design professional services, custom software development, and 3DEXPERIENCE platform resale and licensing. Notable achievements include the 26 MNOK Staut vehicle barrier contract for the Norwegian Government Quarter (noted as Norway's fastest innovation partnership), three world-first laser-welded bridges delivered with Statens vegvesen (Frønes bru, Ya bru, Elverhøy bru), and a strategic co-development agreement with Provaris Energy on patented hydrogen storage tank production technology. Prodtex holds NS-EN ISO 9001:2015 and ISO 14001:2015 certifications and is part of a broader Prodtex group of companies including Prodtex AB (Sweden, automotive) and Prodtex Ltd (UK, aerospace), though Prodtex AS operates as an independent Norwegian entity with no disclosed external institutional investors.

Name

Prodtex AS

Legal name

Prodtex AS

Website

https://prodtex.no

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Prodtex AS is a Norwegian industrial technology company that designs and builds automated laser welding systems, robotic production cells, and digital twin-enabled engineering services for shipbuilding, offshore, aquaculture, infrastructure, and heavy industry customers, using the Dassault Systèmes 3DEXPERIENCE platform as its core digital backbone.

Ownership category

akta.pro rank

Product category

Industrial Automation Systems

NAICS

Welding and Soldering Equipment Manufacturing (333992), Other General Purpose Machinery Manufacturing (3339), Industrial Design Services (541420)

SIC

Special Industry Machinery, Nec (3559)

akta.pro primary industry

Robot End-of-Arm Tooling (Grippers, Tool Changers, Welding/Cutting Heads) (IMAHAHAD)

akta.pro secondary industry

3D Printers (Additive Manufacturing) (HDACAEAH)

Keywords

• Robotic welding systems
• Laser welding technology
• Industrial automation solutions
• Robotic manufacturing systems
• Digital twin engineering

Headquarters

HQ city

Ulsteinvik

HQ country

Norway

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Automation Systems & Equipment Sales: Design, manufacture, and installation of custom robotic automation systems and welding solutions. Revenue from hardware sales including gantry systems, robotic cells, pipe welding lines, and specialized equipment.
2. Engineering & Design Services: Professional engineering services including concept design, structural analysis, FEM analysis, manufacturing documentation, and planning. Project-based consulting engagements for complex industrial challenges.
3. Software Development & Customization: Customized software applications development for automating 3D data handling, running on Dassault Systèmes platforms. Development of add-ons, support and training.
4. 3DEXPERIENCE Reseller & Partnership: As a partner and reseller of Dassault Systèmes, generates revenue from software resale and related services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Prodtex AS designs, manufactures, and installs custom robotic automation systems and laser welding solutions for industrial manufacturers, integrating Fanuc robots with proprietary laser welding technologies. The company also provides digital engineering services including design, simulation, 3D visualization, digital twin methodology, and custom software development built on the Dassault Systèmes 3DEXPERIENCE platform. All offerings are unified through digital continuity, enabling offline programming, real-time process monitoring, and full lifecycle management for demanding industries such as shipbuilding, offshore, infrastructure, and aquaculture.

Product overview

Prodtex AS is a technology company offering automated manufacturing solutions combining laser and welding technology with robotic systems and digital services. The portfolio consists of three core areas: Laser & Welding Technology (laser welding, laser-hybrid welding, laser metal deposition, laser surface treatment, conventional welding), Robot Solutions (gantry solutions, mobile robotic systems, robotic pipe welding line, wall-mounted gantry, micro panel line, automated sack handling system, custom robot cells), and Digital Services (design & engineering, 3D visualization, digital twin, software development). All offerings are unified through Dassault Systèmes 3DEXPERIENCE platform partnership for design, simulation, and lifecycle management, with digital twin methodology connecting virtual and physical production environments.

Differentiator

Problem solved

Functional benefit

Products and services

• Robotic Pipe Welding Line Fully automated production line for high-performance pipe fabrication in demanding industrial environments, with adjustable motorized cradles, 360-degree welding control with dual manipulators, and support for pipe diameters up to 1.25 meters.
• Gantry Solutions Advanced automated panel line solutions for efficient welding of large steel structures, featuring multi-robot configuration on a gantry beam, offline programming via digital twin, and support for MIG/MAG, TIG, and laser welding processes.
• Mobile Robotic Systems High-performance mobile automation for welding and material handling, designed for fast deployment and flexible operation across a wide range of industrial applications, enabling robots to be relocated directly to the workpiece.
• Wall-Mounted Gantry Space-efficient gantry system anchored to wall to maximize floor space while providing extended travel in X, Y, and Z directions, adaptable for conventional arc welding and advanced laser welding technologies.
• Micro Panel Line High-capacity robotic welding line for efficient production of bulkheads, beams, and webs, with dual welding tables and two industrial robots enabling continuous operation and offline programming via digital twin.
• Automated Sack Handling System Fully automated solution for safe, efficient sack handling with integrated components for transfer from storage pallets to unloading area, featuring Fanuc robot with 2D/3D vision capabilities and vacuum gripper for payloads up to 25 kg.
• Custom Robot Cells One-of-a-kind robotic automation systems tailored to exact production needs with deep expertise in multi-axis robot cells for handling, assembly, and welding, including custom tools, fixtures, and specialized equipment with digital twin for offline programming.
• Laser Welding High-precision joining process using focused laser beam for deep penetration and narrow weld seams, including pure laser welding and laser-hybrid welding combining precision of laser with robustness of arc welding for heavy industry applications.
• Conventional Welding Automated MIG and TIG welding processes with over 20 years of shipbuilding experience, delivering reliable, high-quality welding for large-scale steel fabrication and complex assemblies with digital twin technology for offline simulation.
• Laser Metal Deposition Cutting-edge additive manufacturing technique using high-energy laser beam to create molten pool and deposit metal powder, with applications including repair of high-value parts, protective coatings, and additive manufacturing overcoming traditional 3D printer size limitations.
• Laser Surface Treatment Precise, contact-free laser cleaning method for removing rust, paint, oil, and contaminants without damaging underlying substrate; environmentally friendly alternative to sandblasting with 90-95% reduction in energy use.
• Design & Engineering Engineering services including product development, structural analysis, FEM analysis, operational simulations, manufacturing documentation, automation engineering, and naval architecture, featuring concept design using digital twin methodology.
• 3D Visualization 3D rendering and visualizations for client presentations and marketing materials, including project simulation, 4D planning with time dimension, and animations from concept phase through completion.
• Digital Twin Digital continuity methodology using 3D model as data carrier with metadata and physical behavior, enabling offline programming, real-time data capture, welding process monitoring via optical process observer, and kinematic analysis of robot manipulators.
• Software Development Customized application development for automating tasks and processes, with specialization in 3D data handling for automated production; applications combine Dassault Systèmes software with external databases for digital traceability.

Quantifiable outcome

• Laser cleaning reduces energy usage by 90-95% compared to traditional sandblasting
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature13 records

Partnerships

13 partnerships are on record, tiered core, strategic, flagship and minor.

• Dassault SystèmescoreTechnology or IntegrationSoftware partnership and reseller agreement. Prodtex uses the 3DEXPERIENCE platform for design, simulation, and lifecycle management. As a partner and reseller, they can offer development of add-ons, support and training to customers on-demand. The platform integrates CATIA, DELMIA, SIMULIA, and ENOVIA applications.
• FanuccoreTechnology or IntegrationFanuc is one of the largest makers of industrial robots in the world, providing automation products and services for robotic and CNC systems. They offer a wide range of industrial robots covering Arc Welding, Painting, Pick & Place and Collaborative Robots. Prodtex uses Fanuc robots in their automated systems.
• KiwacoreOthersIndependent certification body providing ISO 9001:2015 and ISO 14001:2015 certifications for quality and environmental management systems.
• JotuncoreStrategic or Co-development PartnerStrategic partnership for surface treatment and coatings. Jotun provides specialized marine coatings and paint systems. Collaboration on laser cleaning technology testing and development for surface preparation before painting. Christian Beinset, Sales Executive Marine Norway for Jotun, conducts inspections and provides technical support for Prodtex's coating applications.
• Provaris EnergystrategicStrategic or Co-development PartnerAustralian company focused on hydrogen storage and transport solutions. Prodtex is developing and prototyping hydrogen storage tanks using unique patented production technology. The partnership involves co-development of automated manufacturing solutions for large-scale hydrogen tanks (135m x 12m diameter).
• NTNU SIMLabcoreStrategic or Co-development PartnerNTNU SIMLab (Simulation Laboratory) in Trondheim conducts simulations and assessments of extreme loads that the Staut vehicle barriers must withstand. Contributes technical analysis and validation for product development.
• VTI (Statens väg- och transportforskningsinstitut)coreStrategic or Co-development PartnerSwedish National Road and Transport Research Institute. VTI tested the Staut vehicle barrier system in Linköping, Sweden, providing independent validation of product performance.
• StatsbyggflagshipStrategic or Co-development PartnerNorwegian government building agency responsible for government real estate. Innovation partnership for Staut vehicle barrier system for Government Quarter perimeter security. Marius Botten served as project manager for Statsbygg. 26 MNOK contract value.
• Leverandørutviklingsprogrammet (LUP)coreGTM or Marketing PartnerNorwegian supplier development program that connects innovative suppliers with government buyers. Facilitated the Staut innovation partnership and provided visibility for Prodtex's innovative capabilities.
• Local Suppliers NetworkminorOthersNetwork of local suppliers within 1.5 hour radius from Ulsteinvik. Approximately 90% of Staut project components sourced locally from Sunnmøre region. Includes Sveisereparatøren for welding equipment and Westcoat for surface treatment workers.
• Prodtex ABcoreOthersInventor of the Prodtex brand with main office in Gothenburg, Sweden. Works primarily in digital manufacturing within the automotive industry in Sweden. Part of the Prodtex group of companies.
• Prodtex LtdcoreOthersPart of the Prodtex group, based in UK, working within the aerospace industry. Collaborates with Prodtex AS on shared engineering and software development initiatives.
• Statens vegvesenflagshipStrategic or Co-development PartnerNorwegian Public Roads Administration. Key collaboration partner for multiple bridge projects including Frønes bru (world's first laser-welded bridge), Ya bru (first laser-welded road bridge), and Elverhøy bru (world's longest laser-welded bridge). Cato Dørum, Chief Engineer, has been central to the collaboration.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Lincoln Electric: Global leader in welding and cutting products including welding automation. Comparable as a major welding equipment incumbent with overlapping arc welding, laser-based joining, and automated welding solutions, though Prodtex competes primarily on system integration and digital twin capabilities.
• KUKA: German robotics and automation systems provider with strong presence in robotic welding cells and automotive production lines. Comparable offering to Prodtex's custom robotic automation for handling, assembly, and welding but at a much larger scale and broader geographic footprint.
• Trumpf: Global leader in laser welding, laser cutting, and industrial laser systems with a much larger installed base. Directly competes with Prodtex's laser welding and laser metal deposition offerings but serves a far broader market across automotive, electronics, and general industry.
• ABB Robotics: Global industrial robotics and automation incumbent offering robotic welding cells and arc welding robots. Directly overlaps with Prodtex's custom robot cell and gantry automation business but operates at much larger scale with a global service network.
• ESAB: Global welding and cutting equipment manufacturer offering a broad portfolio including automated welding systems. Comparable as an established welding OEM with overlapping presence in heavy fabrication and shipbuilding markets where Prodtex operates.
• IPG Photonics: Leading global manufacturer of high-power fiber lasers used in welding, cutting, and additive manufacturing. Comparable as an upstream technology provider whose laser sources power many of the same laser welding and LMD applications Prodtex delivers.
• Yaskawa: Major Japanese manufacturer of industrial robots including arc welding robots — already a technology partner reference for Prodtex (Yaskawa mobile robotic systems). Comparable as a broad automation incumbent with overlapping welding and material-handling robotics solutions.

Direct peers

• Valk Welding: Dutch-based specialist in robotic welding systems and offline programming software. Closely comparable to Prodtex's core robotic welding cell business and digital twin-driven offline programming approach.
• Kemppi: Finnish manufacturer of arc welding equipment and welding automation systems, including robotic welding integration. Highly comparable as a Nordic peer combining welding technology with automation solutions for industrial manufacturers across similar shipbuilding, structural, and heavy-industry use cases.

Emerging players

• Bystronic: Swiss-based provider of sheet metal processing solutions including laser cutting systems and automation for the metal fabrication industry. Comparable as an emerging player in laser-based manufacturing automation with similar customer overlap in metal fabrication but primarily focused on cutting rather than welding integration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks1 record

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ProdtexAS
• LinkedInlinkedin.com/company/prodtex-as

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prodtex AS